Aggregates leaders, mangers of social media and digital delivery for outreach and messaging to Generations Z ( TARGET MARKETS) inside of Los Angeles County Arts Collective Community and beyond. Our Homage Pop-Up Installations will feature a speaker bureau of influencers to Gen Z, 4-D Artifacts, and interactive story telling and sharing via www.brownbagtv.org of service past, present and future.. Homage believes that a good story well told can make a difference in how youth sees the world of Diversity and Military Service and Sacrifice. Examples For Love Of Liberty. Homage was designed to distribute compelling, entertaining stories that create awareness of the history of minority participation in defending the nation for future generations on every platform. Homage Seeks to entertain audiences first, then to invite them to participate in making a difference. Homage facilitates specific social action campaigns for each film and documentary designed to give a voice to issues that resonate in bought, earned, owned and influential media. Homage teams with social sector organizations non-profits and corporations who are committed to creating an open forum for discussion, education and who can offer specific ways for audience members to get involved. Homage includes action kits, screening programs, educational curriculums and classes,, seminars, panels and other activities and are ongoing "legacy" programs that are updated and revised to continue beyond the stories normal consumer shelf life
VOLUME.1 . 2018 Grief & Life 3.0: How Social Media Changed the Way We Grieve and Celebrate Life Online/ Part II Dedicated to the lost loved ones many of us tweet and post about – and to the inspiring efforts of a team who share the stories of the lost military servicemen known as the Fallen 66 Tuskeegee Airmen. Clicking through Loss (a general overview of covered topics): Twitter, Facebook, Pinterest and other digital destinations are now places where we learn of and mourn the passings of friends, relatives, acquaintances, celebrities and people in the news – and places where we celebrate their lives long after. Case Study: One man’s Facebook page curates a mashup of tactics and techniques. Digitized and Not Forgotten: The Fallen 66 Who are the Fallen 66?: How digital efforts of the Fallen 66 Task-force have curated the facts, featuring an interview with George Lucas and others – with your help, we our enabling the lives of these KIA/MIA American military servicemen of WWII to be more widely celebrated. Sons, brothers, fathers, friends and fellow Americans: Why remember the Fallen 66? & more with our expert panelists. Scheduled Panelists Richard Gant • Actor & Activist Dr. Ruth Jackson • Chief Librarian, U.C. Riverside Daniel Haulman, Tuskegee Airmen Historian Clarence Johnson, ODMEO Mike Cuales, North Carolina State, AT&T Vendor www.brownbagtv.org www.homageusa.net www.dakarfoundation.org •••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••• Kevin Clark — Producer • Dakar Interactive
https://twitter.com/Homageusa
provides an online community experience providing relevant newswire content and statistics, exclusive footage, as well as the opportunity for some of the content to be presented at social media events worldwide. (Next scheduled event) Homage provides a tailored audiences with an interactive experience by creating a community that can screen the content together and participate in a live-moderated panel discussion. As an important part of the HOMAGE programming mix we will spotlight Generation Z centric cinematic stories that can inspire and entertain, as well as provide opportunities for the audience to interact with each event. HOMAGE'S commitment to self-discovery will provide the ideal platform to highlight diverse stories about Generation Z, families, and S.T.E.M. HOMAGE will deliver the very best content to our audience and give them ways to connect through stories that move them. There is a wide-ranging audience hungry for access to profound content of substance and originality, which HOMAGE will bring to a broader audience via realtime blogging.
PROVEN METHODOLOGY…USERS TELL THE STORY, OR TELL “THEIR” UNIQUE STORY
PROVEN: The first Pop-UP Installation of HOMAGE will deliver a fully immersive
experience of the history of people of color in serving their country, layered with lifestyle news programming spotlighting individuals and group achievement by underserved, underrepresented communities serving their communities in distinct and newsworthy ways today. Extensions will include parents and teachers. Programming will feature focused efforts to target the Nation’s largest minority populations.
WHAT’S NEW: Finding the talent within the population http://stemconnector.com/ ,
and case studies http://issuu.com/dakarinteractive/docs/exc2012fyw_stem_final . To provide a catalyst to viewer experience via an Homage channel of selected cinematic, cable and online content designed to elicit uploaded user generate content to increase size portals Klout rating. HOMAGE will license unique, quality and award winning content such as www.forloveofliberty.com that will provide historical and restorative content that can inform, entertain, educate, in spire and engage audiences with history about who “they” are.
• DAKAR has created a capability that is fused, flexible and tailor able in an internet tool that thinks and acts like the generations who are: being influenced, trained and deciding their future. • There is nothing like us now and the ROI is access to all of the social network channels and their segmented audiences …in their language is unprecedented. Help us “Change Their World.
THE CHALLENGE • Los Angeles County is the third largest and fasting growing tech ecosystem in the United States, but current and future workforce projections indicate a strong need to bridge a glaring skills gap. • A 2016 report from the Public Policy Institute of California predicts that by 2025, California will have an estimated 2.5 million unfilled jobs that will require at least some postsecondary education, with information technology slated to be the fastest growing sector. • At the same time, the unemployment rate is almost 15 percent for young college graduates and 42 percent for people with high school diplomas.
ONE SOLUTION Dakar has been working within the epicenter of Southern California’s “Silicon Beach” for more than five years to help this dynamic economic growth center become far more diverse and representative of, and to benefit far more significantly from, the total LA County pool of talent. To date we have deployed over 40 mentors, and managed over $4million in www.forloveofliberty.org that have, in aggregate, inspired over 600 youth clients to break free of the powerful pull of negative programming to become contributing members of the technology class and local economy. We now wish to exponentially expand both our regional and state-wide reach and capacity by integrating measurably proven human capital development programs from other regions, recruiting a higher, more energized level of mentor talent, and particularly, developing new campaigns and tool as they relate to introducing state of the art cultural technologies as inspiration to our target populations. In order to execute this impact expansion Dakar is seeking vested interest partners such as AT&T to help determine direction, and how and what role we – together - can play in providing civic and political leadership in making sure that people of color have a seat at the table.
THE OPPORTUNITY It has been clear for a while that with its strong base of universities and creative talent, a Hollywood-fueled edge in digital media, a large local market and relative proximity to Silicon Valley, Silicon Beach is on the verge of lift-off and ripe for a well-thought out inclusion campaign. Over the past few years, the growth in accelerators across Los Angeles County, the southern migration of capital and service providers from the Silicon Valley, and the resulting recognition of Silicon Beach as the third-best startup ecosystem in the world, have all fueled the ascent of Silicon Beach digital technology industry. Dakar is excited about the prospects of an inclusive urban pipeline across Silicon Beach in contribution to broadening the area fertile ecosystem for tech entrepreneurs. Silicon Beach startups have challenges faced by startups everywhere: finding customers, product development, raising capital and hiring talent.
THE OPPORTUNITY As a region, Los Angeles County has advantages that Dakar intends to leverage to: (1) help improve our capacity to grow a more diverse and hybrid workforce, (2) forge closer ties between our world-class universities and the technology community, (3) provide mentorship and support services for entrepreneurs, (4) build an inclusive community across the vast L.A. County areas (5) connect government to the technology community, and (6) establish partnerships between tech entrepreneurs and larger companies that might eventually buy their products. These problems can’t be solved solely by good will alone. In order to recruit thought leaders, support best of breed solutions research, and finance the optimal integration of new best in class solutions atop our existing mentorship activities we ask ODMEO to assist us in developing a platform that generate measurably increased awareness and engagement from inner-city school districts, churches, and after school programs delivering mentorship best practices to our targeted young entrepreneurs-to-be.
THE OPPORTUNITY ODMEO can help us to further connect to secondary education, community college, four year university students and startups to ODMEO programs. Our projected outcome is to engage student cohorts with, capital, introduction to new markets, apprenticeships, and local, state and federal government opportunities for contracting and or career placement. RESOURCES Dakar has existing and proven partnerships with tradition and innovative local players like NAACP Hollywood bureau, CAA, William Morris Endeavor, Revolt TV, Sony, UCLA and USC by which we’ve already conducted successful campaigns supporting entrepreneurs who are commercializing university technologies. Dakar is eager and hopeful that ODMEO can at least modestly help us accelerate the innovation economy by quantifiably expanding the diversity and unique energy of its talent pool. This philosophy reflects the recognition of the potential for a mutually beneficial relationship between Tech Sector Icons and the local community they do business in in regions such as Silicon Valley and Silicon Beach.
RESOURCES ODMEO can help optimize the conditions by which the urban tech sector in Los Angeles county can grow and thrive by supporting movements such as business tax reform, offering tactical investment in L.A.’s growing tech hubs and executing better use of workforce development dollars in the tech industry. A modest and guided ODMEO investment in Dakar could help us catalyze an increasingly efficient, transparent and accelerated civic-driven ecosystem of open data initiatives, civic hackathons and better use of online and app-based services in support of the growth of the local tech sector, participation in local hiring incentives in both the entertainment industry, and aerospace. • USC ICT MILITARY RESEARCH • STRONGWORKFORCE • MY BROTHERS KEEPERS ALLIANCE • AMERICAN APPRENTICESHIP INITIATIVE Budget To Be Discussed:
• January 2019 Mentorship Month, MLK • Black History Month
RESOURCES
PAST /FUTURE PROJECTS
OCT. 2018 & MAY 2019 OCT. 2018
FEB. 2019
Jan/ Black History month 2019 calendar available upon request
Dakar’s Constituency
URBAN INCUBATOR
Dakar’s current approach to engagement WITH WHOM DO WE WANT TO CONNECT?
STUDENTS
YouTube Space LA CONFERENCES
WHERE CAN WE SHARE OUR MESSAGE?
S.T.E.A.M. WORKFORCE
PARTNERS
WHO ARE WE, AND WHAT DO WE STAND FOR?
WHO STANDS BEHIND OUR CAUSE?
The outcome of “as-is”, What If? • We center everything around “us”, and our message • Our conferences attract Young Scholars Of Color • Our Partners support us through Mentorship • We hope our ideals are well received by Influencers • We have no idea if the very thing we each commit to, every day, find it’s way into the hearts and minds of our constituents
A different way to engage WHAT CHALLENGE ARE WE TRYING TO COLLECTIVELY RALLY AROUND?
WHO DO WE KNOW THAT CAN HELP US SHARE A STORY THAT ONLY WE CAN “OWN”?
CONFERENCES
THE CAUSE URBAN INCUBATOR
STUDENTS
PARTNERS S.T.E.A.M.
WHAT ARE SOME TRULY INSPIRATIONAL WAYS FOR US TO CONNECT OUR CAUSE TO THE MASSES? WHO DO WE WANT TO CONNECT WITH, & WHAT ARE THEY PASSIONATE ABOUT? WHO ARE WE, AND HOW CAN WE CONNECT OTHERS TO WHAT WE BELIEVE IN?
The opportunity with the new model...What If? • We center everything around the people we want to connect with • Everything we do, and they do, is about a common cause • What we stand for is clearly defined externally • We leverage the voice of our Partners in a meaningful way • Our outreach programs become useful, and capitalized • We connect with people around us • “Our” voice becomes “their” voice • Their needs become our solutions
Our framework for engaging differently What if... • • • • •
Our conferences had an evolving, engaging theme? Our ideals connected with their most intimate dreams? We delivered unprecedented results for our sponsors? We connected with more people? We exceeded our goals?
What if... • Our ideals connected with their most intimate dreams? • Our outreach events had an evolving, engaging themes? • We delivered unprecedented results for our Partner? • We connected with more students of color? • We connected with more like-minded people mentors? • We built authentic long-term relationships with all? • We exceeded our goals?
What if we created a campaign for good?
STUDENTS
AND EVERYTHING WE DID CENTERED ON THEIR AMBITIONS?
And what if it REALLY connected with...
STUDENTS
THAT SHARE OUR INTERESTS?
And what if we connected with... THAT SHARE OUR COMMITMENT
MENTORS
And what if we leveraged their... THAT SHARE OUR PASSION
PARENTS
It’s about turning... THIS
INTO THIS
And here it is...
STUDENTS
TAKE THESE STUDENTS, AND LET THEM SHARE THEIR DREAMS OF CHANGING THEIR WORLD...
And then... FOCUS ON SOMETHING YOU BOTH SHARE IN COMMON... THE CAUSE URBAN INCUBATOR
And then...
TAKE THIS GROUP, AND LET THEM SHARE YOUR VISION OF THE FUTURE...
And then... MAKE THE MOST USE OUT OF THE MOMENTS YOU CONNECT WITH THEM... CONFERENCES + VIRTUAL URBAN INCUBATOR
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INCUBATORS ACCELORATORS WORKSPACES
STUDENTS THE CAUSE PARTNERS CONFERENCES+
INTERNSHIPS
CONNECTING WITH THE PEOPLE THAT MEAN THE MOST TO YOU IN WAYS THAT ARE BOTH MEANINGFUL AND RELEVANT.
OUR MANAGEMENT/MENTOR TEAM
The Homage Townhall will serve as a partnership vehicle, and will act as the primer for all future focus group events that will utilize the Homage Database for educucational exchange. TBD Targeted Partnerships with:
AT&T, APPLE, LAEDC, CALIFORNIA COMMUNITY COLLEGES, LAUSD, TUSKEGEE AIRMEN INC. AUDIENCE SIZE PROJECTED MINIMUM REACH 1% OF GENERATION Z = 2.3 MILLION STUDENTS
We will come away with a clear understanding of the: Reach on all platforms: Online, Broadcast ,Social Networks …. ! ! ! ! ! ! ! !
What do Social Media numbers mean for a traditional medium like television? A vision for near-term innovation aka Homage Database for recruitment Critical success factors Prioritized areas for immediate focus Generating metrics that measure DMEO success against? Who is ODMEO core audiences and how to make deeper connections with? Who else is part of the chain of influence, and what do they want out of this relationship? What is the ODMEO appetite for innovation?
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