PILOT PROGRAM SPRING-SUMMER 2021
Summer Bridge program • • • • • • • •
Overview Program @ A Glance Purpose Students Mentors & modules Format Schedule Setting up
Program @ A Glance
Phase 1 Industry & Program
Phase 2
Phase 3
Work shops & Training
Project (Planning & Execution)
Phase 4 Presentation of Projects & Findings
Program @ A Glance Continued • An experiential training program. • In which students learn digital media creation skills (strategy, concepting, production, editing). • Creating messaging & media elements focused on Covid-19 responses. • Guided by dedicated, industry-professional mentors. • Earning mini-certification, building portfolios, learning career skills. • To bridge their move from education to industry.
Purpose • To help under-served, underprivileged under-resourced, and disenfranchised students prepare to successfully move from the education space into the digital workforce by: – – – – –
Learning digital media skills experientially Building professional-quality portfolios Learning career-forwarding practices Accessing networking opportunities Acquiring mini-certification on successful completion
Participating Students • Los Angeles Community College students currently enrolled in Digital Media/ ICT career pathways: – From XXXXXXXXXXonline data base of 19 Community College District, 900K – From XXXXXXXXXXXXXXonline data base of green/clean tech past cohorts – From recommendations via XXXXXXXXXXXX – Califonrnia State University Entertainment Alliance.’ – Los Angele County XXXXXXXXXXXXX – Umoja, A2mend, LACD 2 HBCU
Mentors & modules ADTECH, MEDIATECH, STORYTELLING WORKSHOPS Noitavone Inc. (an Original Equipment Developer and manufacturing arm of Noitavone™ branded products) - Lael Alexander is the AT&T Tech Entrepreneur Of The Year and OEM for 5G Design and Manufacturer of The Silo Cloud. Currently developing inspired product designs in wireless tablets, smartphones, computers, appliances and equipment. DIGITAL INNOVATION CONSULTANCY Surplus Ventures - La Mer Walker is an entrepreneur, startup consultant, and creative career educator. His team produces digital platforms with the world’s most prominent companies, investors, and institutions. will direct the execution of digital platform executions as well as the resultant content production process. He has tapped his network for both ideation and execution capabilities. THE BUSINESS OF CREATIVE ADVERTISING The Marcus Graham Project - Lincoln Stephens and his team have built a diversity focused virtual agency over the last 13 years by engaging with marquee advertising agencies to provide career pathways as well as high-caliber campaign execution capabilities. The MGP team will serve as the concept team deploying experienced creatives from across the United States to this program. THE BUSINESS OF MOTION GRAPHICS STORYTELLING Ming Tai Media - Ming Tai is a 15+ year veteran professor at Art Center College of Design who brings a wealth of high-caliber illustration, animation, and XR talent both in and out of their educational pathways. His consultancy will provide the infrastructure on producing professional level video content.
Format • Goal of conceiving & producing (3) 30-60-90 second spots (1 team for each spot) • 8 weeks, remote/virtual learning & workshops • Tri-weekly 1.5 hour lectures. • Bi-weekly breakout workshops for collaborative iteration. • Daily individual and team production work. • Selected special mentor presentations (approx. 2 x month) • Monthly full sharing and critique of outputs. • Virtual graduation.
Schedule • – May 26 2021: – Establish program participants (students, mentors, partners), formats, schedule • June 8 – August 8 2021: – Execute pilot program – Review program’s success & opportunities
Setting up the framework • Aka ”How” e.g. • 4 weeks: – 2 weeks assemble and align partners – 2 weeks develop curriculum in line with certification requirements – Concurrent 3 weeks establish admin. structure – Concurrent 4 weeks select, invite students
Contact Kevin Clark
(818) 918-7684
kevinclalrk@dakarfoundation.org