Step & Stride S18 FFANY Catalog

Page 1

spring | summer 2018 Order deadline is August 28th, 2017 (refer to price list for details).


table of contents 3

16

who we are

toddler girls

4 the magic inside

28 pre-walker girls

30 6 toddler boys

merchandising

31 contacts

14 pre-walker boys

32 line overview


who we are

who we are Step and Stride launched into the market in 1970 and quickly gained the trust of moms across the US. Now, built on the same promise of fashionable shoes for babies at a reasonable price, Step & Stride returns with an eye for fresh & modern trends. The product design has mass appeal but the identifiable, proprietary technology and use of OrtholiteŽ in each style are distinct signs of quality and innovation; setting Step & Stride apart from the competition in today’s baby and toddler footwear market.

3


the magic inside

the magic inside Every pair of Step & Stride shoes is made with magic. Each has unique features, but every style is designed for:

comfort Uniquely flexible outsoles and dual density cushioning help keep feet comfy for all day play.

wellness The benefits of OrtholiteÂŽ go beyond a recognizable brand name. The moisture wicking and antibacterial properties help keep feet healthy and odor free.

fit Adjustable buckles or removable insoles in every style offer medium and wide widths for adjustable fit. Perfect for inbetween sizes, chubby baby feet and those that grow just a little too quickly.

4


Dual density cushioning provides comfort, support and stability for all day play.

Grooved outsoles provide traction and stability for when playtime becomes an outdoor adventure.

all styles

the magic inside

Whether they’re taking their first wobbly steps across the living room, or running wild on the playground, our specially designed notched outsoles allow for easy natural movement on any surface.

select styles

select styles

From the family hiking trip, to the dance floor at Aunt Nora’s wedding, breathable materials keep feet cool and comfortable on any occasion.

select styles

Machine washable styles make clean-up nice and easy for those everyday occasions when the kids make a mess.

Moisture wicking materials help fight odor and keep feet dry.

Water repellent fabrics keep these styles puddle-proof and ready for light rain.

all styles

Fall styles

select styles

Adjustable buckles or removable insoles provide extra room for naturally wider feet and allow shoes to easily size up for kids who just can’t seem to stop growing.

all styles

Our shoes stay on tight with adjustable closures that always fit just right. Go ahead, try kicking them off, we dare you!

select styles

5


boys | toddler 6

toddler boys SIZES 6-12


boys | toddler Elliot Black/Grey

Elliot Charcoal/Neon

SS18001N

SS18001G

Dak Navy/Orange

Dak Black/Neon

SS18002K

SS18002F

7


boys | toddler Beasley Navy/Neon

Beasley Black/Orange

SS18003N

SS18003K

Noah Navy/Orange

Noah Brown

SS18005N

8

SF17202B C/O


boys | toddler Jaylon Khaki SS18004H

Romo Grey/Tan SS18006G

Romo White SS18006W

9


boys | toddler Darren Charcoal/Navy

Darren Khaki/Black

SS18008N

SS18008H

Witten Red

Terrance Navy/Red

SS18007F

10

SS18010N


boys | toddler Bailey Grey/Red SS18009G

Bailey Navy/Brown SS18009N

11


boys | toddler Alfred Black/Neon

Alfred Navy/Blue

Morris Navy/Orange

Morris Grey/Neon Green

SS180011K

SS180012N

12

SS180011N

SS180012G


boys | toddler Cromar Brown SS17502B C/O

13


boys | pre-walker 14

pre-walker boys SIZES 3-6


boys | pre-walker Alfred-P Navy/Blue

Elliot-P Charcoal/Neon

SS180026N

SS18029G

Inche-P Grey SS17701G C/O

Noah-P Brown SS17702B C/O

Cromar-P Brown SS17705B C/O

15


girls | toddler 16

toddler girls SIZES 6-12


girls | toddler Zoe Aqua

Zoe Pink Print

SS18014B

SS18014P

Dak Periwinkle/Purple

Dak Pink/Neon

SS18002L

SS18002P

17


girls | toddler Betsy Mint/Lilac SS18013I

Betsy Pink/Sky SS18013P

18

Betsy Coral/Pink SS18013A


girls | toddler Innes Mint

Innes Pink

Abigail Black

Abigail Ivory

SS17104I C/O

SS17404K C/O

SS17104P C/O

SS18020H

19


girls | toddler Cora Navy

Cora Silver

SS18015N

SS18015S

Cora Pink

Delvine Pink

SS18015P

20

SS17607P C/O


girls | toddler Yazmin Rose Gold SS18023R

Yazmin White SS18023W

Delvine Silver SS17607W C/O

21


girls | toddler Sapphire Multi Patent SS18021Z

Sapphire Multi Metallic SS18021D

22

Sapphire Iridescent SS18021N


girls | toddler Wilma Brown

Wilma Hot Pink

SS18022B

SS18022P

Morris Hot Pink/Neon

Morris Purple/Aqua

SS180012P

SS180012R

23


girls | toddler Gisela Grey

Gisela Brown

SS18016G

SS18016B

Gisela Multi Print

Louisa Fuchsia

SS18016Z

24

SS18017P


girls | toddler Louisa Khaki/Taupe SS18017K

Louisa Navy SS18017N

25


girls | toddler

26


girls | toddler Ashton Multi SS17602Z C/O

Ashton Brown SS17602B C/O

Ashton Periwinkle/Multi SS18018Z

27


girls | pre-walker 28

pre-walker girls SIZES 3-6


girls | pre-walker Innes-P Pink

Cora-P Silver

SS17707P C/O

SS180028S

Ashton-P Multi SS17710Z C/O

Delvine-P Pink SS17716P C/O

Barra-P White SS17712W C/O

29


merchandising

merchandising 20” x 43” Shop in Shop SS00SHOPIN

4” x 8” Slatwall Shelf SS00SLASHF

8” x 3” x 4” Shoe Riser SS00SHORIS

24” x 8” Slatwall Header Sign SS00HEADSG

30

12” x 4.5” Window Decal SSWALLDECA


Customer Service Representative

National Account Executive

Elizabeth De Castro Tel: (212)-246-1900 EXT 184 Email: elizabeth.decastro@vidagroup.com

Rodney Bone Tel: (314)-401-8101 Email: rodney@vidagroup.com

National Sales Manager Southeast Account Executive

Midwest Account Executive

Richard King Tel: (336)-406-3649 Fax: (877)-946-2856 Email: rking@vidagroup.com

Jelena Roeck Tel: (248)-231-8746 Email: jelenar@vidagroup.com

North East Account Executive

West Coast Account Executive

Kelly Comcowich Tel: (603)-731-9140 Email: kellyc@vidagroup.com

Darlene Garcia Tel: (310)-871-2983 Email: darlene2@vidagroup.com

contacts

contacts

Sales Director John Licata Tel: (212)-246-1900 Email: johnlicata@vidagroup.com

31


line overview

line overview boys | pages 6-15

32

Eliot Black/Grey SS18001N

Eliot Charcoal/Neon SS18001G

Dak Navy/Orange SS18002K

Dak Black/Neon SS18002F

Beasley Navy/Neon SS18003N

Beasley Black/Orange SS18003K

Noah Navy/Orange SS18005N

Noah Brown SF1702B C/O

Jaylon Khaki SS18004H

Romo Grey/Tan SS18006G

Romo White SS18006W

Darren Charcoal/Navy SS18008N

Darren Khaki/Black SS18008H

Witten Red SS18007F

Terrance Navy/Red SS18010N

Bailey Grey/Red SS18009G


line overview Bailey Navy/Brown SS18009N

Alfred Black/Neon SS180011K

Alfred Navy/Blue SS180011N

Morris Navy/Orange SS180012N

Morris Grey/Neon Green SS180012G

Cromar Brown SS17502B C/O

Elliot-P Charcoal/Neon SS18029G

Alfred-P Navy/Blue SS180026N

Inche-P Grey SS17701G C/O

Noah-P Brown SS17702B C/O

Cromar-P Brown SS17705B C/O

33


line overview 34

girls | pages 16-29 Zoe Aqua SS18014B

Zoe Pink Print SS18014P

Dak Periwinkle/Purple SS18002L

Dak Pink/Neon SS18002P

Betsy Mint/Lilac SS18013I

Betsy Coral/Pink SS18013A

Betsy Pink/Sky SS18013P

Innes Mint SS17104I C/O

Innes Pink SS17104P C/O

Abigail Black SS17404K C/O

Abigail Ivory SS18020H

Cora Navy SS18015N

Cora Silver SS18015S

Cora Pink SS18015S

Delvine Pink SS17607P C/O

Delvine Silver SS17607W C/O

Yazmin Rose Gold SS18023R

Yazmin White SS18023W

Sapphire Multi Patent SS18021Z

Sapphire Iridescent SS18021N


line overview Sapphire Multi Metallic SS18021D

Wilma Brown SS18022B

Wilma Hot Pink SS18022P

Morris Hot Pink/Neon SS180012P

Morris Purple/Aqua SS180012R

Gisela Grey SS18016G

Gisela Brown SS18016B

Gisela Multi Print SS18016Z

Louisa Fuchsia SS18017P

Louisa Khaki/Taupe SS18017K

Louisa Navy SS18017N

Ashton Multi SS17602Z C/O

Ashton Brown SS17602B C/O

Ashton Periwinkle/Multi SS18018Z

Cora-P Silver SS180028S

Innes-P Pink SS17707P C/O

Ashton-P Multi SS17710Z C/O

Delvine-P Pink SS17716P C/O

Barra-P White SS17712W C/O

35


comfort | wellness | fit


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.