Stefani Vieira Industrial Design Portfolio

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PORTFOLIO S T E F A N I

V I E I R A

2015-2016





CONTENT

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ABOUT ME

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C U R R I C U L U M V I TA E

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COLIBRI

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TREE ME

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HANDSAW

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PHOTOGRAPHY


Hey! I’m a student at the Industrial Design Intensive Course at Umeå Institute of Design in Sweden. I’m Brazilian and I will complete my B.A. in Industrial Design this year. Right now I´m looking forward for internships in different design fields. In my spare time I like to read about interaction design and 3D animation. I love photography , being outdoors, and longboarding.

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“I aim for clever, simple and sustainable solutions, always considering users as my starting point.�


Education

Work Experience 2016

Umeå Open Festival Crowd manager, Volunteer

2013-2015

Bhonnie Atelier

2012-2017

Industrial Design B.A, Centro Universitário SENAC

2015-2016

Graphic Designer, Assistant

Industrial Design Intensive Course (IDI) Umeå Institut of Design

Skill Set Photoshop

Language Prototyping

Illustrator

Laser Cutter

InDesign

Wood Workshop

Rhinoceros

Metal Workshop

Keyshot

Flamingo nXt

Portuguese

Native

English

Fluent

Spanish

Basic

Contact vieiraste@gmail.com

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2015-2016

Industrial Design Intensive Course (IDI) Umeå Institut of Design, Sweden

2012-2017

Industrial Design

B.A, Centro Universitário SENAC . São Paulo, Brazil


Colibri

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Colibri was a sketch project developed in collaboration with the Transportation Master Course at Ume책 University. Our aim was to develop our own project brief and improve our sketch and rendering techniques presenting them in a poster.

Co-workers Individual Project

Key features 3D Modeling

Interviews

Prototyping

Sketching

Concept Video

Rendering


Brief

During this project, the students could choose what to work within of transportation design field. Using references from my hometown (SĂŁo Paulo), I decided to work with

motorcycles and its relationship with traffic jams. Usually, they ride between cars and have problems performing sharp curves when stuck in “car-corridors�. Because of that, my aim was to develop an

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agile but also sustainable solution.

During reference research, I encounter the Ryno electric motorcycle, which fulfilled my willing for easy-to-turn and sustainable transportation. The hummingbird was chosen for is agility and moving pattern and used during the process as form reference.



Ideation

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Poster

The poster was delivered containing a short description of the brief, form references photos and indications of how the user would drive it. It was exposed together with my colleague’s posters during 2 months at Umeå Institute of Design. During the exposition’s months I realized there was room for improvement and decided to try a new version.

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New Version

Turn

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Speed up

Break



TreeMe

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Move it was a project developed during 4 weeks at Umea Institute of Design. The aiming was to

explore the lack of physical activity in office environments using an interaction design approach.

We collaborate with Helena Tobiasson from KTH University and the Interactive Institute in Umea.

Key features

Co-workers Rafaela Chadud

3D Modeling

Interviews

Se Hyoun Eom

Prototyping

Sketching

Jan van Loeper

Concept Video

Rendering


Interview 4 people had been interviewed and observed in their work environments, although they had different jobs and different office areas, the interviews raised patterns in behaviors: 3/4 had screen based work, related directly with administration or graphics communication. Just 1 of them is aware of health problems related with sitting.

Environment

Behavior

- Clean

- Isolate their selves for concentration

- Requires description

- Avoid distractvvvvions (loud sounds, movements)

- Their position is completely related to the computer screen

- Problems related with bad posture

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College asking interviewee about her habits.


First Concepts

How to make people move and be aware of their settle and not distractive way? After the interview, the group realize that the best approach would be a physical device. This conclusion was based in user habits and lead us to test three concepts at user test phase.

“I´ve tried some app in my phone to warn me about the time that I have been sitting down but I keep forgetting about it.“

Helena, 49 Communicator at Bildmusseet, Umea

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- Pedometer + software - Switch steps for rewards - Working area related

- Desk gadget - Mirrors user average posture - Use color to display lack of movement


bodies in a

- Mouse pad - Receives colleague’s invitations -Connect people to move

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3.

2.

1 Concept Ideation. 2 Low-fidelity prototype. 3 User tests.


Insight

After analysing our user tests data, the group decided to fuse the tree gadget with the reward idea. We based our decision in user’s feedback and doubts, especially the ones related with work-movement balance and how the tree would know the nature of tasks when the user is not in front of it.

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=


How it works?

Clip attached in work related object (card).

The tree color is related with the user avarage moviment tracked by a clip

The body average position is detected through a position sensor and the tree assumes an equivalent body position in an settle change of moviments.


Form Ideation Striving for a settle and elegant form, the group sketched together using a form board and decided the general tree´s shape. I was responsible for modeling and rendering it. Using the model we decide the proportion and leafs details.

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Handsaw

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The Gardena handsaw project was a 4 weeks project in collaboration with Jens N채slund, Gardena Brand Design Manager. The focus was to integrate brand DNA in an improved new ergonomic handsaw.

Key features

Co-workers Frida Irina Stenlund

3D Modeling

Interviews

Bengsu Ecem Yildiz

Prototyping

Sketching

Rafaela Maria Chadud

Concept Video

Rendering


Interview

During field trip and interview with 2 professional gardeners from Umeå Municipality, our group got the chance to ask questions about their experience and perform the task ourselves. Some issues called my attention. Comparing the professionals gripping and first time users (my colleagues), there were big differences. When asked about injuries, one of the gardeners replied:

“I have an injury on my wrist caused by the job, I feel pain when I tilt.” 34


2. 1 Professional user doing demonstration. 2 Saws for high brunches, some could be unattached and used as handsaws. 3 First time user.

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3.


Ergonomics

Thumb Spot (First-time users tend to position the Index finger causing stress in the area)

Without gloves, most students felt sharp pressure on abductor and flexor thumb’s muscles.

Sharp hand break (People complained about pressure on their pink finger)

Product avaluation: These evaluation was made during tests considering the usage of gloves or not.

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But before coming up with a new form, which features are really necessary?

Concave or convex curvature?

Which angle is necessarie for a precise cut? And a strong one?

Slip barrier? How big it should be?


User Tests

During user tests, 5 people including men and women were asked to perform blind test and pulling tests with 6 foam models that contained different features and sizes (based on People Size, software that contains measurements of western population). The expected and final conclusion of these tests was a basic shape for further Brand DNA development.

Blind Test:

Pulling Tests:

- Decribe your whole experience

- Decribe your whole experience

- Fit the handle as comfortable as possible in your hand

- Hold naturally - Pull back the handle rhythmically

- Grab it strongly. Pressure points? - Change pulling angle and repeat

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2.

1. 1 User performing the pulling tests. Tests in which the handle were fixed in elastics and hooks in three different heights. 2 Blind test. 3 Class mate giving feed back during model making.

3.


Applying Identity How to use Gardena form and colours:

Circle

Body

leme n

Grip area

e ve

Form Element:

Interacti

t

Using 3 key-words of how people perceive Gardena and the brand DNA, some ideation was performed and a

visual was chosen to be combined with the user tests results.

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Friendly


Reliable

Innovative


Model Making

During this process, the first fast prototype, built in low foam density, was used to analyze general proportions, screws alignment, weight and equilibrium point. Using these results, a second and final high visual fidelity prototype was done.

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2.

3. 1 First model merging sketch solution with ergonomic test results. 2 Real weigh and equilibrium point tests. 3 Production of final model in high density foam. 4 Final model during painting process.

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4.


Final Model - Better hadle-blade integration

- Empty space perceived as high-tech - Useful when hanging

- Flexible plastic - Texturized for better grip

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Evaluation The final prototype was considered successful by Gardena Brand Design Manager. It embraces the new Gardena form language which appeals to a friendly feeling. It makes right use of Gardena color scheme and implements the circle as a form element in its creation. It was tested regarding ergonomics and received good comments and feedback.


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PHOTOGRAPHY


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THANK YOU! L E T ’ S TA L K : VIEIRASTE@GMAIL.COM

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