09.02.10 VIEW Partnership Marketing Task Force Agenda

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San Joaquin Valley Energy Leader Partnership (VIEW)

PARTNERS MARKETING TASKFORCE AGENDA September 2, 2010 | 9:00 a.m. County of Tulare RMA, RMA Main Conference Room 5961 South Mooney Boulevard, Visalia, California 93277

Invitees: Lou Camara, City of Hanford Barbara Marty, City of Hanford Michael Camarena, City of Lindsay Valerie Williams, City of Lindsay Lew Nelson, City of Tulare Leslie Caviglia, City of Visalia Nathan Garza, City of Visalia Kim Loeb, City of Visalia Cruz Dominguez, City of Woodlake Harry Verheul, County of Kings Rhonda Mann, County of Kings Gail Henry, County of Tulare Paul Johnson, SJVCEO Courtney Kalashian, SJVCEO

Maureen Hoff, SJVCEO Chris Coronel, SCE Jesse Langley, SCE Bill DeLain, SCE Brian Thoburn, SCE Cal Rossi, SCE Frank Lauro, So Cal Gas Paulo Morais, So Cal Gas Matthew Hendrick, So Cal Gas Tim Walton, So Cal Gas Colby Wells, So Cal Gas Colby Morrow, So Cal Gas

1. Welcome 2. Recap of Events - Maureen a. Lindsay and Visalia Farmers’ Markets (June and July) b. Visalia Rawhide ‘Christmas in July’ / Holiday Light Exchange (July 25th) th c. Hanford Farmers Market | City Employee Appreciation Night (Aug. 12 ) attachment #1 3. Upcoming Events - Maureen a. Visalia Home Expo, September 25th – 26th b. Tulare County Health Fair, September 30th c. 2010 Holiday Light Exchange 4. Brainstorming session a. Holiday Light Exchange – Courtney & Maureen, attachment #2 i. Ideal locations ii. Media relations and Promotion – develop central message iii. Tracking demand/Coordination of lights b. 2011 Marketing Events and Outreach Ideas 5. 2011 Direct Install Effort 6. Next Steps a. Action Items b. Next meeting – December 2, 2010


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