Locally Owned • Nationally Recognized • Globally Connected
w w w. V i l l a g e S i t e . c o m
CalBRE: #01206734
Proudly Congratulates
Julie Barnes & Jeff Oien For their outstanding representation & successful closing of Representing the buyers of 3219 Cliff Drive Listed at $7,995,000
Julie & Jeff have closed 33 escrows so far in 2014! Julie Barnes 805.895.9498 Julie@villagesite.com www.villagesite.com License #1107109
Jeff Oien 805.895.2944 Jeff@villagesite.com
www.villagesite.com License #00852118
CalBRE: #01206734
Proudly Congratulates
Julie Barnes & Jeff Oien For their outstanding representation & successful closing of 1388 Plaza Pacifica ~ $1,895,000 1386 Plaza Pacifica ~ $1,300,000 267 East Mountain Drive ~ $1,075,000 5432 Cameo Road ~ $829,000 Julie Barnes 805.895.9498 Julie@villagesite.com www.villagesite.com License #1107109
Jeff Oien 805.895.2944 Jeff@villagesite.com
www.villagesite.com License #00852118
CalBRE: #01206734
Proudly Congratulates
Julie Barnes & Jeff Oien For their outstanding representation & successful closing of Listing agents for 154 Coronada Circle Listed at $2,950,000
&
Representing the buyers of 1550 San Roque Road Sold at $1,555,000 Julie Barnes 805.895.9498 Julie@villagesite.com www.villagesite.com License #1107109
Jeff Oien 805.895.2944 Jeff@villagesite.com
www.villagesite.com License #00852118
Newly Offered in Bonnymede!
Newly offered in Bonnymede! Stylish, elegant and meticulously remodeled town home with ocean and mountain views! The first floor has a powder room, stunning kitchen with Wolf range and double ovens, Caeserstone counters and new cabinetry. Extensively upgraded and remodeled. Open living and dining rooms with wet bar, floor to ceiling windows and French doors to a balcony looking out to the ocean. Upstairs are two bedrooms, each with its own en suite, and each boasting views of the ocean. The master has French doors to a balcony and abundance of closet space. Two covered parking spaces. Bonnymede is guard gate community, with a pool, spa, tennis courts and beach access. A short jaunt to The Biltmore, Hammonds Beach or Coast Village Road. Offered at $1,995,000
JULIE BARNES
JEFF OIEN
(805) 895-9498 Julie@villagesite.com www.villagesite.com
(805) 895-2944 Jeff@villagesite.com www.villagesite.com
License #01107109
License #00852118 All information provided is deemed reliable, but has not been verified & we do not guarantee it.
The Essence of Santa Barbara Charm! New Mission Canyon Listing Tye Road ~ Santa Barbara, CA
Built in 1930 by the tile contractor for the Santa Barbara Courthouse as his personal residence, this home is the epitome of Santa Barbara style and architecture. Offering 4 bedrooms and 2 full baths on two levels. The first floor offers an arched entry foyer, leading into a grand living room with open beamed, hand hewn valuted ceilings and stunning fireplace. Formal dining room with ocean and city views. The large kitchen has built in appliances, ocean views and spacious breakfast room. There are two bedrooms and large full bath on the first floor. Tiled stairway leads to the lower level. Built originally as a duplex, the lower level offers two bedrooms, large bath with tiled tub, separate shower and dual vanities. A center family room with gorgeous tiled floors and fireplace, and French doors leading to a brick terrace. There is a large bonus room on the lower level ideal for hobbies, play room, office or home gym. The rear yard has mature gardens, lawn, patio and outdoor fireplace. Detached 2 car garage. There are two separate driveways with ample off street parking. Numerous upgrades include forced air heating, electrical upgrades and panel, copper plumbing, and in 2011 the original roof tiles were remove, the roof replaced and the original tiles were placed again to preserve the character and charm of the home. This Mission Canyon Heights home offers ocean, city and Saint Anthony views! The epitome of classic Santa Barbara style! Offered at $1,449,000
JULIE BARNES
JEFF OIEN
(805) 895-9498 Julie@villagesite.com www.villagesite.com
(805) 895-2944 Jeff@villagesite.com www.villagesite.com
License #01107109
License #00852118 All information provided is deemed reliable, but has not been verified & we do not guarantee it. We recommend that buyers make their own inquiries.
New Listing ! Open Sunday 10:00 - 4:00 p.m.
267 East Mountain Drive ~ Montecito, Ca
Being offered for the first time in 35 years!
Unique, interesting and eclectic circular adobe set on 1 acre on E. Mountain Drive. Ocean, island and mountain views. Abundance of succulents and mature trees. Circular open plan adobe features a living room with fireplace, dining room, kitchen with breakfast bar and a reading loft. Unique bathroom. Office or den on first floor.
S
altillo tile flooring, oval windows, large center skylight, ceramic tiled counters, arched doors, thick walls, forced air gas heating, unique interior. Large bedroom upstairs with ocean, island and mountain views, and french doors to a balcony. This 1 acre property is at the end of Lower Hyde Road off E. Mountain. Close to Westmont College and Cold Spring School. Estate sale, offered at $1,075,000. Lowest priced single family home in Montecito and Cold Springs School District.
JULIE BARNES
JEFF OIEN
(805) 895-9498 Julie@villagesite.com www.villagesite.com
(805) 895-2944 Jeff@villagesite.com www.villagesite.com
License #01107109
License #00852118 All information provided is deemed reliable, but has not been verified & we do not guarantee it. We recommend that buyers make their own inquiries.
We are proud to donate to the Teacher’s Fund from every escrow we close, which totaled 42 donations in 2013 and 54 in 2014.
~ Jeff & Julie
Julie Barnes
Jeff Oien
805.895.9498
805.895.2944
julie@villagesite.com
jeff@villagesite.com www.villagesite.com
www.villagesite.com
License #00852118
License #01107109
CalBRE: #01206734
expertise
T
Agent Support
he sales agents at Village Properties have been representing buyers and sellers in the Santa Barbara area for over 30 years. They are thoroughly experienced and well informed about the intricacies of real estate law, local
Expertise Knowledge
codes and regulations, financing, and most importantly, the sound analysis and pricing of Santa Barbara County real estate. It takes more than just the facts to make the most of each and every transaction. It takes knowledge, dedication and attention to details. Simply put, it takes a commitment to professionalism. You might call it good
Reliability
judgment, we call it sound experience. Much has evolved over the past 30 years with the practice of buying and selling real estate, and at Village
Exposure
Properties we continually strive to stay ahead of the knowledge curve. Our talented and professional agents are supported by the highest
Resources
standards of quality management, progressive marketing, and the most comprehensive advertising program available. The marketing of your home is essential in achieving the best possible sale. Part-time careers and part-time commitments are not in keeping with our company philosophy: Real estate is a full-time career, requiring full-time commitment.
About The Company
An innovative company setting new standards in real estate
V
illage Properties is a full service real estate firm of the finest real estate professionals with experience, integrity and commitment to service. We offer a sophisticated portfolio of services designed to assist you in every phase of the sale or purchase of a property. Our sales associates are backed by the resources that only an experienced, full service brokerage company can provide. This commitment to excellence ensures both buyers and sellers unparalleled representation in the Santa Barbara, Montecito and Santa Ynez Valley real estate markets. In a changing environment, we have established our position with new technologies and support systems that impact directly on our sales associates and their business. Our advanced technology and communications equipment, along with our progressive technological capabilities keep us ahead of the competition and allows us to be informed of local market conditions. Real estate is a competitive market, and we ensure that each of our agents are equiped with the finest tools to successfully market your property.
About The Company
Our Mission and Commitment to You
we do more.
character is everything.
In today’s fast pace, where real connections are limited, we remain focused on personal engagement, community, and family. We take the time to truly listen, understand, and indeed, anticipate all our clients’ wants and needs. A welcomed human presence in an increasing virtual world.
we live here.
We know what a wonderful place this is. We are a locally owned company, with deep roots, and a deep love (and knowledge) of our special home. Our passion is sharing it all with newcomers and locals alike. We love giving back to the community, and all of our people are passionately involved with local organizations and charities.
Discretion is a must. Our reputation for doing what is right has been earned continuously over 15 years. Village team members are courteous, fair, loyal and trustworthy. Our principles and standards are defined and honed by our local leadership.
&
excellence is earned.
Excellence through planning and hard work is deeply embedded within our culture. We understand this market is dynamic and so too are we. We anticipate change, educate ourselves, and evolve while remaining steadfast to longstanding and proven principles.
leadership O
About The Company
ur agents do more than sell houses. They are also active members in our community.
They teach, coach, volunteer, fundraise, and preside as board members on an extensive list of non-profits and community businesses. Below is a list of the many community organizations that our agents are actively involved in.
Our Agents in the Community Aids Research Alliance
Foster Care Interest Group of Santa Barbara
San Lorenzo Seminary
Alzheimer’s Association and PanCAN
Franciscan Villas
San Marcos High School Alumni Association
American Heart Association
Girls Club
San Marcos High School Booster Club
American Irish Historical Society
Goleta Boys & Girls Club
Santa Barbara Athletic Round Table
American Red Cross
Green Building Alliance
Santa Barbara Contractors Association
Assistance League of Santa Barbara
Grievance Committee
Santa Barbara Museum of Art
Awards Committee - SBAOR
HOA of Park Highlands
Santa Barbara Real Estate Professionals
Built Green Santa Barbara
Hospitality Group at Old Mission Santa Ines
Santa Barbara Zoo
CADS Pacific
MLS Committee
Santa Ynez Historical Museum
CALM
Montecito Rotary
Santa Ynez Valley Board of Directors
Carpinteria Bluff Preserve
Montecito Trails Foundation
SB Scholarship Foundation
Carpinteria Community Pool
People Helping People
Semana Nautica
Casa Pacifica
Music Academy of the West
Teddy Bear Cancer Foundation
CC&R Committee
National Charity League Inc., SYVC
The Community Counseling & Education Center
Central Coast Regional MLS Committee
Nominating Committee
The Secret Team
City of Santa Barbara Airport Commission
Old Mission Santa Ines
Transition House
Community Environmental Council
Our Lady of Mount Carmel Church
UCSB Economic Forecast Project
Contemporary Arts Forum
Pacific Pride Foundation
United Boys & Girls Club
Direct Relief International
Pancreatic Cancer Action Network
Villa Majella
Finance Council Mission Santa Ynez
Reef and Run
Word and Life Community
Leadership Highlight Village Properties boasts more past presidents of the Santa Barbara Association of Realtors (SBAOR) than any other real estate company
About The Company
community V
illage Properties is committed to making a positive and constructive impact in areas where we do business. Toward this goal, we have created an environment that encourages sharing as well as participation in charities and causes. We are proud to support neighborhood projects along with those that promote education, health, community, and the environment. The Village Properties Teacher’s Fund was created by Village Properties Charitable Foundation to benefit students and honor the teaching profession. Each year, the program provides thousands of dollars to purchase
One classroom at a time
much needed school supplies and educational materials that go directly into local classrooms. More information can be found at
www.teachersfund.org
“
Giving back to the community is unquestionably the right thing to do, and we strongly believe in the power of education. - RENEE GRUBB, Co-Owner of Village Properties
“
Village is Proud to Support the Following: American Heart Association
Make-A-Wish Foundation
Ben Page Youth Center
Montecito Education Foundation
Carpinteria Chamber of Commerce
Montecito Union PTA
Coastal Housing Partnership
Music Academy of the West
Coast Village Road Association
Natural History Museum
Contemporary Art Forum
Santa Barbara Chamber of Commerce
Council on Alcoholism & Drug Abuse
Santa Barbara Museum of Art
Dream Foundation
Santa Barbara Scholarship Foundation
Santa Barbara College Foundation
Santa Barbara Zoo
Girls, Inc. of Carpinteria
Breast Cancer Foundation
Hope School PTA
Transition House
Hope School Education Foundation
UCSB
Hospice Foundation
Unity Shoppe
CalBRE: #01206734
PROUDLY NAMED
#1 Real Estate Company for 2012, 2013 and 2014 2014 ~ Dollar Volume Ranking
#1 $1.085B #2
$916M
#3
$913M
#4
$691M
Village Properties
locally owned.
Next Competitor
As the top producing, locally owned Real Estate Company we are proud to say that when you use our services you can feel confident your money will stay local.
Next Competitor Next Competitor
6 $650M
$750M
$850M
$950M
$1B
We are proud of our extensive Community Giving. Village Properties and our agents give back through many different charities and non-profit organizations.
2013 ~ Dollar Volume Ranking
#1 $990M
Village Properties
#2 $930M #3 $835M #4 $823M
Next Competitor Next Competitor
the best agents.
Next Competitor
6 $800M
$850M
$900M
$950M
$1B
2012 ~ Dollar Volume Ranking
#1 $935M #2 $875M
Village Properties Next Competitor
#3 $855M #4 $823M
shouldn’t you work with the best?
Next Competitor Next Competitor
6 $800M
$850M
These statistics, showing Village Properties as the #1 Real Estate company since 2012, prove that not only do we have the best agents in town, as a company we offer our clients the best service. We consistently strive to find ways to improve our services to maintain our ranking.
$900M
$950M
$1B
(*All Data compiled from Santa Barbara MLS Statistics)
Global Connections
E
XCLUSIVE Village Properties is the exclusive affiliate for Christie’s International Real Estate in the Santa Barbara and Santa Ynez Valley. Together, they combine local market expertise with global access to buyers and sellers of distinctive properties.
N
ETWORK A subsidiary of Christie’s International, the world’s oldest fine arts auctioneers, Christie’s International Real Estate is the world’s largest network of independent real estate brokers, dedicated to the marketing and sale of important properties. With more than 138 affiliates, 900 offices, and 26,000 sales associates in 45 countries, the referral network provides far-reaching exposure to a qualified audience of highly affluent potential home buyers. Discreet, professional service is the hallmark of Christie’s International Real Estate, and only the most accomplished real estate brokers at the top of their market are awarded affiliate status.
I
NTERNATIONAL Village Properties places showcase properties in Christie’s International Real Estate Magazine, which is published four times a year. In addition, distinctive properties are featured in Christie’s Magazine, displayed in Christie’s International Real Estate offices and Christie’s showrooms around the world, and presented on Christie’s website at
www.ChristiesRealEstate.com
Comparative Summary COMPARATIVE METRICS COMPARATIVE METRICS COMPARATIVE METRICS ANNUAL TRANSACTION VOLUME 1
PERCENTAGE OF INTERNATIONAL WEBSITE VISITORS 2
ANNUAL TRANSACTION VOLUME 1 100 ANNUAL TRANSACTION VOLUME 1 US$106B 100 80 100 US$106B
PERCENTAGE OF INTERNATIONAL WEBSITE VISITORS 2 100 PERCENTAGE OF INTERNATIONAL WEBSITE VISITORS 2 100 80 100
US$106B
80 60 80
80 60 80
60 40 60
60 40 60 US$41B
40 20 40
US$41B US$41B
20 0 20 0 0
SOTHEBY’S INTERNATIONAL REALTY
40 20 40
61.2% 48.3%
61.2% 61.2%
48.3% 48.3%
20 0 20 0 0
SOTHEBY’S INTERNATIONAL REALTY SOTHEBY’S INTERNATIONAL REALTY
SOTHEBY’S INTERNATIONAL REALTY SOTHEBY’S INTERNATIONAL REALTY SOTHEBY’S INTERNATIONAL REALTY
NUMBER OF SALES ASSOCIATES 3
NUMBER OF OFFICES 3
NUMBER OF SALES ASSOCIATES 3 30,000 NUMBER OF SALES ASSOCIATES 3
NUMBER OF OFFICES 3 2000 NUMBER OF OFFICES 3
30,000 25,000 30,000
2000 1000 2000
25,000 20,000 25,000 20,000 15,000 20,000 15,000 10,000 15,000 10,000 5,000 10,000 5,000 5,000
1) 1) 2) 1) 3) 2)
27,700
1000 800 1000
27,700 27,700
800 600 800 14,500 14,500 14,500
SOTHEBY’S INTERNATIONAL REALTY
950 950
700
950
600 400 600
700 700
400 200 400 200 200
SOTHEBY’S INTERNATIONAL REALTY
SOTHEBY’S SOTHEBY’S INTERNATIONAL REALTY INTERNATIONAL REALTY SOTHEBY’S SOTHEBY’S Source: “The Evolution of the Extraordinary,” Sotheby’s International Realty marketing video published December 4, 2013, http://youtu.be/E9V-wz_6wSE, INTERNATIONAL REALTY INTERNATIONAL REALTY noting “2005 - 19,000 transactions totaling $19 billion in sales, today over 59,000 transactions representing $41 billion”; Christie’s International Real Estate network, January 2014 of (2013 annual sales volume as reported by Affiliate Source: “The Evolution the Extraordinary,” Sotheby’s International Realtybrokerages) marketing video published December 4, 2013, http://youtu.be/E9V-wz_6wSE,
Source: Alexa.com comparison of christiesrealestate.com and sothebysrealty.com as of May 2,representing 2014 noting “2005 - 19,000 transactions totaling $19 billion in sales, today over 59,000 transactions $41 billion”; Christie’s International Real Estate Source: “The Evolution of the Extraordinary,” Sotheby’s International Realty marketing video published December 4, 2013, http://youtu.be/E9V-wz_6wSE, network, January 2014 (2013 annual sales as reported by Affiliate brokerages) Source: Sotheby’s International Realty Pressvolume Release, 10, 2014; International Realrepresenting Estate Network, April 28,Christie’s 2014 International Real Estate noting “2005 - 19,000 transactions totaling $19 billionApril in sales, today Christie’s over 59,000 transactions $41 billion”; Source: comparison of christiesrealestate.com and sothebysrealty.com as of May 2, 2014 network,Alexa.com January 2014 (2013 annual sales volume as reported by Affiliate brokerages)
3) 2)
Source: Press Release, April and 10, 2014; Christie’s International Estate Network, April 28, 2014 Source: Sotheby’s Alexa.comInternational comparisonRealty of christiesrealestate.com sothebysrealty.com as of MayReal 2, 2014
3)
Source: Sotheby’s International Realty Press Release, April 10, 2014; Christie’s International Real Estate Network, April 28, 2014
As of April 30, 2014 As of April 30, 2014
20 Rockefeller Plaza, New New York 10020 AsYork, of April 30, 2014 +1 212 468 7182, Fax +1 212 468 7141 www.christiesrealestate.com 20 Rockefeller Plaza, New York, New York 10020 +1 212 468 7182, Fax +1 212 468 7141 20 Rockefeller Plaza,www.christiesrealestate.com New York, New York 10020 +1 212 468 7182, Fax +1 212 468 7141 www.christiesrealestate.com
Global Connections
R
ELATIONSHIPS Established in 1960 as RELO速, Leading Real Estate Companies of the World, was the first national relocation service organization. Village Properties effectively utilizes RELO速 when working with relocating individual home buyers.
P
ERFORMANCE The extensive coverage of Leading Real Estate Companies of the World is unmatched in their location industry. Leading RE (Real Estate) dominates the United States list of top 500 real estate firms, with more of the number one market leaders in the top 90 markets than any national brand. Leading Real Estate Companies of the World is a company which believes that performance, value, and relationships are the heart of all business.
V
ALUE As a member of Leading Real Estate Companies of the World, your Village Properties agent is more equipped to sell your property. The network is comprised of 120,000 sales associates in 4,000 offices in over 40 countries around the world, and consistently out performs any other national real estate brand by supplying home sellers with qualified national and international prospects.
www.LeadingRE.com
Global Connections
The largest network of top independent local and regional brand-name brokerage firms in the residential sector of real estate. LOCAL
As an affiliate of the prestigious Leading Real Estate Companies of the World®
network, we Real are proud that our Companies organization produced more home sales(LeadingRE) volume The 500 firms affiliated with Leading Estate of the World® are represented by 4,000 offices in 2012 than any national real estate network, $272 billion, representing over STRENGTH. and 120,000 associates in more than 40 countries worldwide. this one million transactions. Those connections make us Collectively, a national and global — group sold nearly 1 million homes worth not just local — real estate company working on your behalf. GLOBAL $250 billion last year, more than any national real estate brand. LeadingRE dominates the United States’ list of top 500 LeadingRE affiliates also lead in the number of sales, with 20% more transaction POWERHOUSE. real estate firms, with more of the Number One market leaders in the top 90 markets than any national brand. sides than the closest competitor.
MAXIMUM EXPOSURE.
MORE U.S. HOME SALES VOLUME IN 2012 THAN ANY NATIONAL REAL ESTATE BRAND
Volume shown in billions of dollars
$272
Leading Real Estate Companies of the World
®
®
OVER 500 FIRMS 4,000 OFFICES 120,000 ASSOCIATES OVER 40 COUNTRIES
250
n n n n n n n n n n n
$200 $188
®
OVER ONE MILLION TRANSACTIONS AND $272 BILLION IN ANNUAL HOME SALES
200
*MORE U.S. HOMES SALES VOLUME IN 2012 THAN ANY NATIONAL REAL ESTATE BRAND Volume shown in billions of dollars
150
$126 $119 $107
OUR NETWORK AFFILIATES ARE THE COUNTRY’S TOP-SELLING PERCENTAGE OF TOP 108 U.S. 103 MARKETS *PERCENTAGE OF TOP U.S. MARKETS IN WHICH IN WHICH NETWORK AFFILIATES WERE#1 #1 IN INCOMPANIES. SALES VOLUME, NETWORK AFFILIATES WERE SALES VOLUME, TRANSACTION SIDES OR BOTH IN 2012
NG E RK DS IN KETS.
Leading Real Estate Companies of the World® Coldwell Banker RE/MAX Prudential Keller Williams Century 21 Sotheby’s Real Living ERA Realty Executives Better Homes & Gardens
As an affiliate of Leading Real Estate Companies of the World,® we are part of the network that dominates in more markets across the U.S., with #1 market ranking in 39% of the top markets — significantly more than our closest national franchise competitor. Once again proving the power of partnering local brands with a pervasive national and global network.
100
$53
We bring you the power of our Leading Real Estate Companies of the World® 50 affiliation with the best companies in real estate. According to REAL Trends 500, the premier third party industry report ranking 2012 sales of the top 500 American $37 real estate companies, our network was responsible for over 626,000 sales units — $23
$17 over 34% more than our closest network competitor. $11
0
Actual member statistics for LeadingRE and estimates for other networks using average sales units per agent and average sales price for firms in each respective network from published sources for 2012 production.
®
© 2013 Leading Real Estate Companies of the World. All Rights Reserved.
Equal Housing Opportunity
C–Sales Volume. 05.13
TRANSACTION SIDES OR BOTH IN 2012
Leading Real Estate Companies of the World®
39%
Keller Williams
9%
S
Prudential
7%
TES
5%
RIES
2%
NSACTIONS ON SALES
2%
®
Unaffiliated Firms
9%
S
OVER 500 FIRMS
RE/MAX
4,000 OFFICES
Sotheby’s
120,000 ASSOCIATES
ERA
OVER 40 COUNTRIES
1% Century 21
OVER ONE MILLION TRANSACTIONS AND $272 BILLION IN ANNUAL HOME SALES
1% Realty Executives 0
5
10
15
Source: REAL Trends Market Leaders for 2012.
®
rld. All Rights Reserved.
®
Coldwell Banker
25%
®
2012 TOTAL HOMEHOME SALES SALES UNITS FOR 2012 TOTAL UNITS FOR THE TOP 500 U.S. ESTATE FIRMS THEREAL TOP 500 U.S. REAL ESTATE FIRMS
20
25
30
35
8% PRUDENTIAL 191,625 UNITS 8% UNAFFILIATED FIRMS 191,697 UNITS 12% RE/MAX 276,510 UNITS
13% KELLER WILLIAMS 289,406 UNITS
27%
LEADING REAL ESTATE COMPANIES OF THE WORLD® 626,676 UNITS
20% COLDWELL BANKER 466,787 UNITS
40
Source: REAL Trends Top 500 for 2012 production.
n n n n n n n n n n n n n
Leading Real Estate Companies of the World® Coldwell Banker Keller Williams RE/MAX Unaffiliated Firms Prudential Century 21 ERA Better Homes & Gardens Sotheby’s International Realty Executives Real Living The Corcoran Group
Global Connections
Village Properties is a proud affiliate of Luxury Portfolio International, the luxury extension of Leading Real Estate Companies of the World® the largest global network of premier locally branded companies dominated by many of the world’s most powerful independent luxury brokerages. Their award-winning website was launched in 2005 and in its first year featured more $1 million-plus residences than other luxury real estate organizations. The network continues to grow and now markets over 25,000 of the world’s most remarkable homes annually and attracts over 1.2 million high-net-worth visitors a year. By presenting a gallery of the finest luxury properties and brokerage worldwide, their brand is recognized throughout the world as the luxury standard of excellence. Luxury Portfolio International markets properties in over 45 states and 27 countries, website visitors from over 200 countries/territories every month, site translation in nine languages, and a total inventory of available properties totaling almost $40 billion. The 200 luxury affiliates represent the luxury component of an organization which encompasses nearly 550 companies, 4,600 offices and 140,000 associates producing $225 billion in annual home sales in 30 countries. Based in the United States, Luxury Portfolio International TM is backed by the experience of the most well respected and well known experts in luxury real estate in markets worldwide.
www.LuxuryPortfolio.com
Global Connections
Who’s Who In Luxury Real Estate / LuxuryRealEstate.com is an international network of real estate professionals in more than 80 countries representing the finest residential luxury estates and property brokerages in the world. Each member, carefully selected, has been recognized as a leader in the marketing of distinctive and luxury properties, committed to high performance, professionalism, and quality service. LuxuryRealEstate.com, a Webby Award Honoree, has been voted ‘Best of the Web’ by Forbes magazine multiple times, praised by the International Herald Tribune, Town & Country, the Wall Street Journal and has been ranked ‘Best Website’ by consumers according to surveys by the Luxury Institute. Since its debut in 1995, LuxuryRealEstate.com has remained the #1 portal for luxury properties on the internet. LuxuryRealEstate.com has several times more $1,000,000+ content of any nearpeer, and has consistently driven more traffic to member websites and generated more qualified inquiries than any other website. A global collection of the finest luxury real estate brokers in the world, this group of more than 70,000 professionals in more than 85 countries collectively sells in excess of $190 billion of real estate annually, with an average sale price of $2,450,000.
www.LuxuryRealEstate.com
Global Connections
Village Properties, through its exclusive affiliation with Mayfair International Realty’s London office has access to an extensive UK network of over 100 brokers with more than 300 offices. This affiliation focuses on expanding the marketing and public relations efforts of Village Properties; highlighting your property to a worldwide audience, thus increasing the opportunity for a successful sale..
B 1
enefits Village Properties is the only Santa Barbara brokerage with properties exclusively featured on the website of Country Life. Country Life is the leading magazine for luxury real estate in the UK. See: www.countrylife.co.uk
2
Access to the foremost groups of luxury real estate agents in England,
3
Public relations and earned editorial coverage for your property in print
Scotland, Wales and Ireland.
and internet publications like the Telegraph and Financial Times across Europe, Russia, Asia, and the Middle East.
www.MayfairInternationalRealty.com
Marketing Advantages
internet
Leading the way with technology website marketing With nearly 90% of home buyers desiring photos and detailed property descriptions online, Village Properties is proud to offer an extremely competitive web presence.
VillageSite.com ~The dynamic internet site for Village Properties, currently ranking on the first page in organic search results for both “Santa Barbara Real Estate” and “Montecito Real Estate”. We also offer detailed property listing and company information
The Village MOBILE SITE ENHANCED FOR YOUR SMARTPHONE.
to a world-wide audience.
Search Listings,
Effective, proven delivery to a broad web-based audience
ANYTIME, ANYWHERE, ANYPLACE!
Through our own sophisticated website, and our numerous affiliate websites, your property will be targeted towards a qualified audience of influential homebuyers, investors, and other qualified persons of interest. Diverse venues and effective web marketing approaches provide powerful results in marketing your home on a local, national, and international scale.
“
At Village Properties we promise to leverage our in-house marketing system to deliver fast-response web-based marketing. - Chris Burns, Operations Manager.
“
- CHRIS BURNS, Operations Director
web exposure Village Properties streams your property listing to over 50 high-traffic websites including, but not limited to, the following websites: Village Properties is a member of SyndaFeed, the nation’s #1 NETWORK for listing distribution, which offers an aggressive strategy for attracting home buyers to our listings. By distributing your listing infomation, along with photographs, to a wide array of premier consumer websites, we make sure that we maximize every opportunity to attract qualified buyers.
eFind • Matt Find • Military • Villageslist • Walmart • Myspace • Urban Ore • The Bakersfield Californian • Kiplinger • The Washington Post Express • The Richmond Times-Dispatch *SyndaFeed.com, October 2012. Website subject to change. Posting criteria and frequency of updates may vary by website. These websites are owned and operated by thrid party companies and Village Properties is not responsible for any information contained within these sites.
internet
Marketing Your Home
Leveraging Social Media At Village Properties we recognize that the value of social media will only continue to grow, both in terms of usage and in the manner in which buyers utilize and accept it.
Facebook + Twitter + YouTube The Village Properties marketing team understands that social media offers an unmatched marketing tool to become relevant with today’s savvy, technologyoriented buyers, and we believe strongly in leveraging this virtual landscape in order to build profitable relationships with new and past clients and better serve their informational needs.
Print Marketing
advantages
A Customized Strategy
Village Properties will promote your property effectively and efficiently. Our formula for success is simple: We provide the finest, up-to-date marketing services in the industry tailored to the uniqueness of your home.
print advertising
Your home will be advertised weekly in one or more local and regional publications until sold, including: CASA Magazine Santa Barbara Santa Barbara News Press Santa Ynez Valley News Village Properties regularly places certain properties in premier local, national and global publications, further exposing homes across the country and abroad.
local
Montecito Journal Homes Magazine Montecito Magazine Seasons Magazine Santa Barbara Magazine Homes & Land
national & global
&
Christie’s Magazine Luxury Real Estate Magazine Wall Street Journal Leading Estates of the World Robb Report Haute Living Magazine
advantages
Print Marketing
Unique Property Brochures
High quality, full color property brochures are an integral part of real estate marketing. Our aesthetically appealing brochures, each one uniquely created by professional designers in our marketing department to capture the most important elements of your home, serve to generate initial interest from prospective buyers. Effective brochures should leave a lasting impression on prospective buyers, also serving to reinforce a buyer’s inital decision to purchase.
your custom marketing program Each marketing program is tailored according to the list price of your home. Included in all programs is a high quality full color flyer or brochure. Below are examples of various custom designed brochures.
Offering custom designed 4 & 8 page brochures
A DIGITAL VERSION of your brochure will be sent by email to EVERY member of the Santa Barbara MLS
Offering exceptional 2 sided color brochures
Offering charming 1 page color flyers
advantages
Direct Marketing
Direct Print & Email Marketing
Using our extensive proprietary contact lists, we will consistently market your property using both direct print mail and direct email marketing techniques. This effective and agile advertising medium is a powerful tool, and can communicate to a large audience on a short notice. Village agents and their marketing team will regularly send these communications to potential buyers and other agents.
Eye-Catching Postcards
Custom Designed
Direct mail postcards are an effective tool to
Direct marketing email campaigns will be
further expose your home to a broad audience.
utilized to market your home, and will be
Village Properties regularly sends out direct
distributed to a large buyers audience, as well
mail campaigns for New Listings,
as every member of the Santa Barbara MLS
and Sold Homes
Offering custom designed full color postcard marketing
unsurpassed
Marketing Highlights
television home showcase
A feature unique to Village Properties! We boast a 1/2 hour TV real estate listing program on Cox channel 8, airing 9 times per week. The 1/2 hour real estate show airs as follows: Cox: Channel 8 M-F 7:30a-8a Sa-Su 9:30a-10a Sa-Su 12:30p-1p
Comcast: Channel 5, CW Su 7a-7:30a Su 7:30a-8a
Also Featuring Cox Digital Express Link ~
View properties anytime on Cox Channel 2640. This digital channel receives thousands of views every month and is a proven marketing technique that delivers results.
tv commercials
To reach a broad audience we air TV commericials featuring your property on KCOY, KKFX, and Cox Communications in Santa Barbara and Charter Media in North County, running nearly 1,000 ads a month during top rated TV shows.
comprehensive mls listing
With nearly 1,200 members, the Santa Barbara Association of Realtors & Santa Barbara Multiple Listing Service is an extraordinary outlet for agents to share exclusive data, as well as enhance their ability to communicate listing details with one another. The SBMLS streams each listing to many local and national consumer real estate websites, thereby exposing your home to an even larger market.
public relations
Collaborating closely with our worldwide affiliates, professional press releases will be written and distributed on appropriate properties. These PR endeavors are regularly seen in major magazines, newspapers, the internet and television.
signage
Well placed and well maintained real estate signs are an important part of real estate advertising. Village Properties will ensure that your FOR SALE signs are effectively placed and follow all community regulations.
property listing reports
Every week we email an electronic property listing report to all of our clients. The report includes: weekly and monthly activity trends for your listings, unique visits to our website, as well as a competitive overview of other properties in your area and price range.
the process
Marketing Plan
Marketing Goal
With an emphasis on integrity, our goal is to expose your property to the widest group of qualified buyers in order to achieve the optimum sales price.
Assurance
Your Village Properties agent pledges to use their broad experience and skills to achieve the above marketing goal by developing a comprehensive marketing plan that includes the following steps.
S
tep 1 Preparation for Sale • Meet with you to define your property’s amenities, its history and your goals. • Consult specially selected Realtors for their professional opinion on pricing. • Prepare a Comparative Market Analysis. • Collaborate with you to strategically determine the list price. • Advise you of any needed reports. • Photograph your home. • Order high quality property flyers/brochures for your home. • Have a visually appealing “For Sale” sign installed on your property. • Advise you of any recommended staging.
S
tep 2 Networking with Realtors • List your home with color photos on Santa Barbara Multiple Listing Service • Email all Realtors and invite them to view a photo tour • With your approval, hold Brokers’ tours regularly • Send emails to local Realtors via email • Ensure your property is displayed on all high-traffic real estate websites • Follow-up with agents who show the property for their feedback • Continually network with Realtors until your home is sold
Marketing Plan
the process S
tep 3 Marketing Your Property • Consult with advertising department to effectively advertise your property • Consult with marketing department to develop a custom marketing plan for your
property, as well as order full color flyer/brochure and/or postcards • Advertise your property bi-weekly in Santa Barbara NewsPress or CASA • Other publications may also be utilized, including: Homes Magazine • Homes & Land • Montecito Journal • Christie’s International Real Estate Magazine • Luxury Real Estate Magazine Haute Living • Robb Report, and more....
S
tep 4 Website Marketing & Social Networking • Taking full advantage of the internet is an essential step to marketing your property in today’s crowded marketplace. Website marketing offers tremendous opportunity to get your listing in front of as many buyers as possible, instantaneously. • In addition to marketing your home on VillageSite.com, Village Properties also advertises all our listings on multiple high-traffic real estate sites, as well as contemporary social net working sites such as Facebook and YouTube.
S
tep 5 Facilitating Escrow • Present and review all offers with you. • Gracefully represent you in negotiations. • Organize what can be a complex, tedious process. • Provide guidance in completing documents. • Provide necessary disclosure documents. • Manage the escrow process, e.g.inspections, repair work, loan processing, title work, disclosure and insurance clearance, etc. • Coordinate a successful close of escrow.
Market Analysis
Our sellers expect the highest and best results
T
hat is why they turn to Village Properties for exceptional service and performance. A proven industry leader,
Village Properties has earned their unsurpassed track record by mastering the two essentials of home sales:
Pricing & Timing Timing
- Research shows that the activity surrounding your home is greatest in the first 21 days that
it is on the market. Village Properties uses this peak period of interest to your best advantage by following our cardinal rule of advice: price your property realistically from the start
Pricing
- Even in a strong market, it is important to price your property appropriately in order to get
the most attention from buyers and agents right from the beginning. Fortunately, your Village Properties’ professional is committed to introducing your home with attractive, sound pricing, crafted from comprehensive analysis and their solid expertise. This strategy assures you a competitive edge and the ability to sell your home under any market condition.
Market Analysis
Results
- From listing date to close of
escrow, Village Properties’ realistic pricing pays huge dividends: Your home is sold faster with the highest and best results.
*Graphs indicate the interdependent relationship between pricing and timing