Images and Animation for Business Marketing and Sales
Images and Animation for Business Marketing and Sales
Thank you for taking the time to view our portfolio book - featuring samples of our 3D Product Visualization work. Virtual Pictures Company (VPC) offers you more than 25 years of quality 3D experience, with a long list of satisfied and repeat clients.
This booklet is designed to demonstrate and illustrate the process of how we go about acheiving “photo-real� imagery for your projects. Each project we undertake is always carefully researched and planned to deliver optimum results for the task at hand and to meet demanding time requirements.
From recreating existing products to visualizing new coneptual ideas, trust your brand and imagery to the experience and quality of Virtual Pictures Company.
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Making The Virtual, Real. Virtual Pictures Company approaches the fundamentals of product visualization in much the same way as a traditional photographer or videographer might - the difference being, we have the ability to place your products in unimaginable environments and situations. Whether we’re visualizing your sketches and ideas for a new advertising campaign or modeling a new product for an internal communications event, we first start by creating a detailed 3D model of your product. The next step is to create a suitable and flattering environment for your product to live in. This could be as simple as placing your 3D model into a seamless background (see the image on page 3) or something more complex as an High Dynamic Range (HDR) imagery that allows us to place your 3D model into a more realistic environment.
ABOVE: Screen captured image of one of our software-based virtual photographic studios - featuring a 3D modeled tricycle on a virtual, tabletop/seamless backdrop. Virtual lights and reflectors are created and positioned to simulate and deliver real-world photographic results. FAR RIGHT: High resolution render of a virtual studio setup - everything in this image is 3D. 2
“Nothing exists except atoms and empty space; everything else is opinion.� ~Democritus
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“Reality leaves a lot to the imagination.” ~John Lennon
3D model of a child’s tricycle inserted into a 360 degree spherical HDR photographic image.
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”Reality is not always probable, or likely.” ~Jorge Luis Borges
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What happens to the wide-eyed observer when the window between reality
and unreality breaks and the glass begins to fly?� ~Author Unknown
”There is a fine line between dreams and reality, it's up to you to draw it.” ~B. Quilliam
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Hallway view of a server/datacenter room.
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Tall Glass of Water Splash
5003 East La Mirada Way • Phoenix • AZ • 85044 Tel: 602.432.0428 • Web: www.virtualpictures.com