SHOPPING, ELEVATED
Mountain Village’s retail scene is pretty much perfect BY ERIN SPILLANE
W
e are all in this summer on Mountain Village’s retail scene, which combines unique, independent retailers and a friendly, relaxed vibe to make it pretty much perfect. First there’s the set-up. Mountain Village’s stores sit on a handful of sun-drenched, pedestrianized plazas that make for the ideal place to let the kiddos run, play or enjoy an ice cream, while parents engage in some retail therapy in a stunning high-alpine setting. Then there’s the ambiance. All summer long, the Village Center is abuzz with live music, bikers, hikers and people-watchers lounging in the sun, food carts and even a bungee swing — without a traffic jam or big-box store in sight. It’s even a common consumption area, meaning shoppers 52
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can browse the retail outlets with a cocktail, mocktail or microbrew in hand. Bliss. And, of course, there are the friendly, funky retailers whose offerings range from sophisticated to sporty to souvenirs. For sophisticated, shoppers should make a beeline for Heritage Apparel. A Telluride Ski Resort-owned boutique, this trendy spot offers women’s, men’s and children’s apparel, as well as jewelry, fragrances, items for the home and, for the kids, toys, books and puzzles. “We have something for everyone,” store manager Pamela Simms notes, adding that favorites include clothing by Rag and Bone and Peter Millar, along with jewelry by much-loved local designer Tony Finocchio of MetalRock Designs.
Ryan Bonneau
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Another popular place is the ski resort’s Telluride Naturals, which offers a range of lovely, and often locally made, accessories, gifts and items for the home, including Pendleton woolens decorated with the Telluride logo. For more gifts and souvenirs, try the Resort Store, located beside the Gondola’s Station Mountain Village, and choose from a fun selection that ranges from reusable water bottles to fridge magnets, hoodies and more. Other options for very-cool gifts and souvenirs are the Telluride Distilling Co. and Telluride Brewing Co. tasting rooms, both of which offer fun, branded schwag, and Sunshine Pharmacy, which has the usual offerings of a pharmacy, plus T-shirts, mugs and postcards. Summertime in Mountain Village is all about