Marketing

Websites

Web Traffic: Overall

visitjackson.com

Sessions – up 37.33% Users – up 35.64% Pageviews – up 26.21%

Web Traffic: Target Markets

visitjackson.com

Atlanta – up 266.41% Memphis – up 86.56% New Orleans – up 75.38% Dallas – up 18.99% Birmingham – up 101.87%

Web Traffic: Meetings Page

visitjackson.com

Pageviews – up 219.10% Unique pageviews – up 205.88%

Web Traffic: Overall

JXN.MS

Sessions – up 33.22% Users – up 32.85% Pageviews – up 57.83%

Web Traffic: Overall

SippJackson.com

Sessions – up 46.08% Users – up 49.21% Pageviews – up 30.16%

Social Media

Facebook – City With Soul

Fans – up 16.00% Impressions – down 10.16% Engagement – up 5.27%

Twitter – City With Soul

Followers – up 3.27% Impressions – down 12.58% Engagement – up 2.46%

Instagram – City With Soul

Followers – up 42.52% Impressions – up 80.56% Engagement – up 53.88%

YouTube – City With Soul

Views – up 170.86% Watch Time – up 154.55%

Influencer Campaigns

Audience Reach – up 11.11% Impressions – up 34.55% Engagements – up 500.82%

Communications

E-mail Marketing

Sends – down 38.18% Open Rate – up 26.09% Click Rate – down 11.76%

Media Appointments –up 46.67%