Exit Survey Report
This report measures passengers and visitors departing Jersey for the month of March 2024.
The methodology for these statistics is modelled on the International Passenger Survey conducted by the UK Office for National Statistics. Passengers are selected at random to take part in face to face interviews as they are leaving Jersey’s ports. There are two elements; the Passenger Calibration Survey and the more comprehensive Visitor Exit Survey.
This report is for the Passenger Calibration Survey which reflects a short set of questions designed to break down (or calibrate) departing passengers. This short survey provides a profile of passengers leaving Jersey e.g. the proportion that are tourism visitors vs the proportion who are residents travelling off-island.
Throughout this report, annual figures for 2024 are compared with 2023 to present annual change and with 2019,as the latterreflects themost recent yearin which travelwasnot impacted by the Covid-19 pandemic and is still being used as a benchmark year for the travel industry.
Survey fieldwork ceased to be implemented in March 2020 due to the start of Covid-19 and the significant impact it had on travel. Survey research was not able to commence again until early 2022.
All figures in this report have been rounded independently to the nearest 10 and so the figures in columns and rows may not always sum exactly to total figures presented in the tables or graphs. For more information about data collection see the methodology section at the end of this report
Exit Survey March 2024
Passenger
Note that Easter weekend falls in March in 2024, 2017-2023 Easter weekend falls in April.
Number of visitors recovers to 65% of March 2019 level whilst number of other passengers is at highest level since at least 2017
Monthly passengers by type for March
Number of overnight visits increases by 15% on an annual basis whilst number of day visits increases by two-fifths (43%).
Monthly visits by type for March
Overnight Day
2 Other passengers includes residents travelling off-island, seasonal workers, visitors who are travelling off-island for day trips etc. but are returning to Jersey and those visitors who are in Jersey in transit.
March 2024 - Monthly Exit Survey Results
1 2
0 10,000 20,000 30,000 40,000 50,000 60,000 70,000 80,000 90,000 2017 2018 2019 2022 2023 2024 Number of passengers Year
Visitors Other passengers 0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000 2017 2018 2019 2022 2023 2024 Number of visits Year
Number of visits made for leisure increases by 59% compared to March 2023 but remains at two-thirds (63%) of March 2019.
Monthly visits by purpose for March
Number of visits
Number of nights spent by leisure visitors increases by a quarter (25%) since March 2023.
Monthly visitor nights by purpose for March
Number of nights
0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000 2017 2018 2019 2022 2023 2024
Year
Other VFR Business
0 20,000 40,000 60,000 80,000 100,000 120,000 140,000 160,000 180,000 2017 2018 2019 2022 2023 2024
Leisure
Year
Other VFR Business Leisure
Number of visits from France increases significantly compared to March 2023 and returns to pre-pandemic levels.
Monthly visits by key markets for March
Number of visits
Number of nights spent by UK visitors remains similar to in the previous year and has recovered to three-quarters (75%) of March 2019.
Monthly visitor nights by key markets for March
Number of nights
Other
0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000 2017 2018 2019 2022 2023 2024
Year
0 20,000 40,000 60,000 80,000 100,000 120,000 140,000 160,000 180,000 2017 2018 2019 2022 2023 2024
Other countries Germany France Ireland Other CI UK
Year
countries Germany France Ireland Other CI UK
Number of visits made by scheduled air services decreases by 7% on an annual basis whilst number of visits made by scheduled ferry services doubles
Monthly visits by mode of travel for March
of visits
Scheduled air Scheduled ferry Private plane Visiting yachtsman Cruise
Average length of stay (for all visitors staying at least one night) remains stable at 3.6 nights.
Average lenghth of stay for overnight visits in March
Average number of nights
0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000 2017 2018 2019 2022 2023 2024
Year
Number
4.4 3.8 2.9 3.9 3.7 3.6 0.0 0.5 1.0 1.5 2.0 2.5 3.0 3.5 4.0 4.5 5.0 2017 2018 2019 2022 2023 2024
Year
Table A1: March 2017 to 2024
– January to Jun 2017 to 2022
Totalpassengers
Totalvisits
3 March
Visits Nights Visits Visits Nights Visits Nights Visits Nights Visits Nights Visits Nights Overnightvisits 36,961 107,007 550 18,510 71,500 21,320 78,680 24,430 87,360 -34% -18% 15% 11% Dayvisits 5,110 1,640 2,120 3,030 -41% 43% ALS Visits Nights Visits Visits Nights Visits Nights Visits Nights Visits Nights Visits Nights TotalLeisurevisits 22,870 0 7,848 9,110 14,510 -37% 59% -Overnightvisits 21,680 59,370 0 7,590 27,970 8,770 30,140 12,040 37,540 -44% -37% 37% 25% -Dayvisits 1,190 0 260 340 2,470 107% 626% -ALS TotalBusinessvisits 5,950 200 4,850 5,050 4,210 -29% -17% -Overnightvisits 4,710 17,450 200 4,170 12,670 4,740 14,430 4,000 14,780 -15% -15% -15% 2% -Dayvisits 1,240 0 680 310 210 -83% -34% -ALS TotalVFRvisits 5,910 350 5,920 6,110 5,660 -4% -7% -Overnightvisits 5,760 20,460 350 5,850 28,320 6,040 29,090 5,510 28,840 -4% 41% -9% -1% -Dayvisits 150 0 70 80 150 -2% 88% -ALS TotalOthervisits 7,350 0 1,530 3,180 3,080 -58% -3% -Overnightvisits 4,820 9,720 0 910 2,540 1,780 5,030 2,870 6,200 -40% -36% 61% 23% -Dayvisits -ALS UK 29,430 16,630 0 18,730 0 17,640 0 -40% 0% -6% 0% -Overnightvisits 85,430 60,900 65,480 17,170 64,060 -25% -2% -Dayvisits 470 -ALS OtherCI 6,000 2,140 0 2,270 0 3,250 0 -46% 0% 43% 0% -Overnightvisits 9,690 3,360 3,040 2,580 5,730 -41% 88% -Dayvisits 670 -ALS Ireland 340 80 0 140 0 530 0 55% 0% 277% 0% -Overnightvisits 1,100 430 600 530 2,000 82% 235% -Dayvisits 0 -ALS France 5,090 650 0 1,460 0 5,130 0 1% 0% 252% 0% -Overnightvisits 3,580 2,050 4,170 3,240 6,310 76% 51% -Dayvisits 1,900 -ALS Germany 70 50 0 90 320 80 0 12% 0% -9% 0% -Overnightvisits 320 140 320 80 260 -19% -18% -Dayvisits 0 -ALS Other 1,140 600 0 770 0 830 0 -27% 0% 9% 0% -Overnightvisits 6,890 4,640 5,070 830 9,010 31% 78% -Dayvisits 0 -ALS Scheduledair 34,360 96,120 17,820 61,790 20,350 66,630 18,960 67,840 -45% -29% -7% 2% Scheduledferry 7,120 10,150 1,820 9,160 2,690 11,520 8,050 19,020 13% 87% 199% 65% Privateplane 430 430 390 390 330 330 330 330 -24% -24% -2% -2% Visitingyachtsmen 170 320 110 160 70 200 120 170 -29% -47% 66% -17% Cruisepassengers - - 0 0 0 0 0 0 0% 0% Dayvisits 5,110 - 1,640 2,120 3,030 -41% 43% 1-3nights 28,650 57,180 11,970 26,460 14,600 31,290 16,880 34,040 -41% -40% 16% 9% 4-6nights 5,930 25,370 4,260 19,040 4,750 20,910 5,220 23,510 -12% -7% 10% 12% 7nights 1,220 8,450 1,060 7,390 940 6,610 1,120 7,810 -9% -7% 18% 18% 8+nights 1,160 16,010 1,220 18,610 1,030 19,880 1,210 22,010 5% 37% 18% 11% Duration of stay 3,650 22,040 47,840 9,320 39,320 1,670 11,490 1,330 28,090 Mode of departure 29,320 105,450 8,140 20,660 350 350 190 290 0 0 1,690 11,320 10.8 320 1,250 3.8 14,020 2.0 6,210 2.2 750 210 2.2 Country of residence 93,440 3.7 5,980 3.7 23,820 4.6 3.6 4.8 4.8 5.2 3.0 3.7 2.0 2.8 2.8 3.0 5,310 3,970 14,710 Change24/19 Change24/23 Nights Purpose of visit 64,140 3.1 2.7 3.7 3.4 3.1 24,070 3.9 3.7 3.6 3-yearaverage2017to 2019 2019 2021 2022 2023 2024 Change24/19 Change24/23 70,520 -7% 17% 38,000 -35% 17% 2023 2024 48,060 56,780 66,240 20,150 23,450 27,460 2022 550 2021 2,740 71,490 42,070 Visits 2019 110 3-yearaverage2017to 2019 3.7 2.9 Visits 21,330 20,390 940 1,250 5,280 6,070 4,820 5,170 34,350 3,650 Nights 126,740 5.0 3.7 4,000 25,570 Topline
data
Table A2: Cumulative Jan to Mar 2017 to 2024
The average length of stay is not presented for markets which had less 500 visitors to Jersey in the month. Yeartodate
3-year
3
passengers Totalvisits Visits Nights Visits Visits Nights Visits Nights Visits Nights Visits Nights Visits Nights Overnightvisits 84,542 271,443 1,290 43,820 182,560 50,150 212,280 55,320 221,290 -35% -18% 10% 4% Dayvisits 10,370 0 3,970 4,410 4,500 -57% 2% Visits Nights Visits Visits Nights Visits Nights Visits Nights Visits Nights Visits Nights TotalLeisure visits 44,300 0 16,900 17,520 24,090 -46% 37% -Overnightvisits 42,520 126,410 0 16,340 60,540 16,440 55,310 21,400 69,230 -50% -45% 30% 25% -Dayvisits 1,780 0 570 1,090 2,690 51% 147% TotalBusiness visits 19,320 470 12,210 13,700 11,660 -40% -15% -Overnightvisits 15,480 22,910 470 11,000 19,950 12,430 27,210 10,830 22,770 -30% -1% -13% -16% -Dayvisits 3,840 0 1,210 1,260 830 -78% -34% TotalVFRvisits 18,660 820 15,550 18,370 17,610 -6% -4% -Overnightvisits 18,060 88,270 820 15,330 83,830 18,190 106,480 17,360 98,700 -4% 12% -5% -7% -Dayvisits 600 0 220 180 250 -58% 39% TotalOthervisits 12,640 0 3,130 4,960 6,460 -49% 30% -Overnightvisits 9,730 16,410 0 1,830 5,580 3,400 8,860 5,940 15,820 -39% -4% 75% 79% -Dayvisits 2,920 0 1,240 1,560 520 -82% -67% UK 68,390 217,580 39,530 151,470 42,270 162,390 43,710 162,530 -36% -25% 3% 0% OtherCI 15,460 22,900 4,720 9,230 5,430 8,590 6,140 10,750 -60% -53% 13% 25% Ireland 550 1,920 200 880 250 890 710 3,600 28% 87% 190% 304% France 6,600 6,960 1,580 5,450 3,820 10,650 6,810 16,500 3% 137% 78% 55% Germany 140 580 100 360 160 810 220 1,250 52% 114% 34% 55% Other 3,770 21,720 1,660 15,180 2,640 28,960 2,220 26,680 -41% 23% -16% -8% Scheduledair 82,010 245,140 42,310 157,400 46,750 183,600 47,610 183,430 -42% -25% 2% 0% Scheduledferry 11,490 24,650 4,340 23,940 6,780 27,480 11,260 36,830 -2% 49% 66% 34% Privateplane 1,120 1,120 980 980 900 900 780 780 -30% -30% -13% -13% Visitingyachtsmen 290 530 150 240 130 300 170 260 -43% -52% 24% -15% Cruisepassengers - - 0 0 0 0 0 0 0% 0% Dayvisits 10,370 3,970 4,410 4,500 -57% 2% 1-3nights 60,300 118,690 27,440 60,590 32,400 67,750 35,970 75,220 -40% -37% 11% 11% 4-6nights 16,000 70,990 10,160 45,570 11,110 49,430 12,580 56,870 -21% -20% 13% 15% 7nights 3,940 27,400 2,470 17,290 2,300 16,120 2,560 17,910 -35% -35% 11% 11% 8+nights 4,310 54,360 3,750 59,110 4,340 78,980 4,220 71,290 -2% 31% -3% -10% 59,810 2024 19,380 84,070 3,470 23,990 4,330 72,780 0 0 8,150 48,740 101,970 12,740 39,470 810 810 270 410 420 1,810 4,230 27,540 70,270 242,130 9,720 13,640 640 3,760 8,550 20,610 7,310 21,810 1,600 60,520 215,570 16,770 89,580 290 8,910 16,000 28,150 4,150 17,060 1,430 19,580 Change24/23 Visits Nights 38,530 2021 Change24/23 174,280 9% 84,080 10% Duration of stay Mode of departure Country of residence Change24/19 94,910 -37% 47,790 2022 37,100 119,050 2022 112,390 3-yearaverage2017to2019 2021 7,690 1,290 Change24/19 178,670 -13% 2023 142,590 2024 154,750 54,550 2023 2019 2019 Visits Nights 75,930 282,820 8,150
Total
average2017to2019
data – January to Jun 2017 to 2022
Methodology notes
Survey fieldwork ceased to be implemented in March 2020 due to the start of Covid-19 and the significant impact it had on travel. Survey research was not able to commence again until early 2022. Following the survey cessation, passenger numbers continued to be tracked; figures showed that the Covid-19 pandemic significantly impacted travel to and from the island throughout 2020, 2021 and early 2022. According to data provided by Ports of Jersey and Condor Ferries, passenger arrivals in Jersey during the first year of the pandemic (2020) were at around a fifth (21%) of the level recorded in 2019. 4insight took over the project, and full launched in March 2022.
Due to the Covid situation that was ongoing throughout 2020 and 2021, the Exit Survey did not run during those years.
The tables above contain figures for 2021 based on the data that was collected through the Government of Jersey’s travel registration form that arriving passengers were required to complete before travelling to Jersey during this period. Please note that the 2021 data should be viewed in light of the following caveats:
• The methodology relating to the 2021 data as compared to the 2022 data is different, as the 2021 data originates from the self-completed Government travel registration form and the 2022 data (and other years of data) are based on the Exit Survey data. This difference in the methodology must be kept in mind when making comparisons between the 2021 and 2022 data.
• The Exit Survey data includes a grouped category of "Other" in relation to visit purpose, which is included within the total number of visits. The Government travel registration form contained different visit purpose categories and did not have the same definitions that applied to the purpose of visit question in the Exit Survey.
• ‘Leisure/Holiday’ was added as a visit purpose option to the Government travel registration form in May 2021.
• The Government travel registration form data relates to arriving passengers rather than departing passengers and relied upon self-completion. Closer scrutiny of the data highlighted some data quality issues, possibly due to people misunderstanding the questions or answer options within the form.
• The 2021 data from the Government travel registration form was published on the Government of Jersey’s website. Certain adjustments were made by Visit Jersey to proportionately reallocate unstated or ‘don’t know’ responses with calculations based upon the travel registration data grossed up by passenger arrivals data.
In December 2021 4insight took over the contract to administrate the Exit Survey and analyse/report on the data. The fieldwork and analysis processes were piloted during February 2022, going live in March 2022
As fieldwork had not yet commenced in January 2022, the breakdown of visitor figures for that month are based on estimates (informed by data collected in the same period of previous years) and actual passenger number provided by the Ports and Condor
