VISIT TOPEKA, WASHBURN PARTNER TO SUBMIT BID

VisitTopeka and Washburn University recently partnered to submit a bid to host the 2024 Academy of African Business and Development (AABD), which was held in London earlier this year. The annual conference is attended by renowned scholars and practitioners from all over the globe who have an interest in Africa. The 2024 conference will fall during the 70th anniversary of Brown v. Board, and organizers will be incorporating that history into their theme. More information about the conference will be released in the fall. Melissa Sowers, VP of Convention Sales for Visit Topeka, was asked to sit on the organizing committee for AABD’s annual conference, as the conference co-chair and community contact person.

Visit Topeka Supports City Purchase Of

Hotel Topeka

OnJune 7, the City of Topeka bought Hotel Topeka at auction for $7.6 million. Visit Topeka president Sean Dixon supported the effort, along with representatives from the Topeka Lodging Association. Many factors played into the decision, but above all, there was great concern about Topeka’s future as a convention destination. Sean argued for this purchase in an opinion piece for The Topeka Capital-Journal that ran the week before the sale. Visit Topeka will continue to work with the city on this project and remains dedicated to ensuring the best outcome for our conventions, associations and other groups.

2023 Topeka City Guides On Stands

The 2023 Topeka City Guide hit stands earlier this year in both English and Spanish! This is a very special project Visit Topeka and the GTP marketing team worked on for several months, and we’re proud of the results. Printer selection, sponsorship sales, new photography, fresh writing, graphic design and layout, Spanish translation, distribution agreements, and much more goes into creating this publication each year. The marketing team has been moving all the fresh content and photography to VisitTopeka.com, where it forms the backbone of our annual content marketing campaign — a paid campaign that uses social media and search engine marketing to strategically target and distribute relevant content to potential visitors. This campaign went live in the spring and lasts through the summer and fall.

New Topeka Information Center Opens To The Public

After delays brought on by the pandemic, Visit Topeka’s new Tourist Information Center is finally complete and ready to welcome visitors! The Visit Topeka board got a sneak peek of the finished space in June, just before it opened to the public. The center is located on the first floor of the downtown U.S. Bank building that houses The Partnership’s offices.