2 minute read
ORACLE
Want to save the pl Then meet… anet? oracle
Oracle is an algorithm embedded in the planet’ s source code that initiates when humanity is on the verge of extinction – like now!
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We ’ re there due to the climate crisis. Animal agriculture is the leading driver of wildlife loss and produces more greenhouse gasses than the entire world’ s transport sector. We are now at the crossroads yet we have the power to shape our destiny. If we fail to do so, the climate crisis will alter the world beyond salvation. If we don ’t act now, we will witness an acceleration of the sixth mass extinction of wildlife, ecosystems collapsing beyond repair and potentially the end of the human race. And it’ s all our own doing!
Oracle is a thought-provoking, short film that combines futuristic visuals with a powerful message demonstrating the urgent need to go VeganNow - to save the planet and ourselves.
Watch it now at viva.org.uk/oracle
On the streets of Bristol, we wowed people with an incredible stilt walker while the Viva! team dressed in futuristic silver outfits to hand out FREE vegan silver doughnuts – all to promote the message than we need to go #VeganNow to protect the planet and avert climate catastrophe.
We immediately had crowds rushing over to ask: ‘What are you doing?’ We quickly went through our 400 doughnut samples, garnering lots of comments about how tasty they were. Despite the growth of veganism and the huge range of products now easily available, it still seems to shock people that plant-based food doesn ’t mean compromising on taste. In the words of two chefs, “these doughnuts taste just like normal doughnuts!” We heard the same words over and over again, and conversations then turned to the environmental impact of farming animals for food.
More and more, people are in no doubt that the planet is in crisis and that we each have a responsibility to act. But with the media ’ s confusing headlines and misleading information, it can be hard to know what to do to help.
That’ s exactly why we were out on the streets, providing people with the peer-reviewed evidence that going vegan is the single biggest way we can help protect the planet – and ourselves. If you ’d like to find out more, go to vegannow.uk.