Concept Print advertising with various of form has huge visual effect. Typography plays a vital role in print advertising. My book is divided into two parts, one is emphasize six important typography factors of design print ads. One is take three succeessful companies print ads. as example, point out it is impress people a lot. I think the content is really worth to do, because in this process not only analyse typography deeply, but also many good print ads could be draw on and learn how it work well in our life.
Book Inspiration From Pinterest, Typography design and borrow books and magazine from library.
Book and magazine from library
Start Design At the beginning of design, I concept draw in AI, then use in Id.
Image Title
Image Heading
Text
Text
Image
Text
Title
Grid
Text divided into two columns reach the grid
7*5
grid
8*10 inch page 80*50*80*50mm page margins with 4mm bleed
Background picture in the middle of the grid texts and pictures all reach grid
Font Choices HEADING FONT 1
V-CUT 60 pt HEADING FONT 2
GILL SANS
36 pt
PARAGRAPH FONT GILL SANAS 10 pt
SUBTEXT GILL SANS 9 pt
LABEL PICTURES FONT GILLSANS
8 pt
Colours
C=15 M=100 Y=100 K=0
C=0 M=0 Y=0 K=100
C=0 M=0 Y=100 K=0
Spreads Plan
Learnt & Future From this course and this assignment, I have learnt a lot. Like, design a book is not just put every thing on paper, simple layout, as a designer we should understand the structure of a book, make the book more beautiful and useful. We also need take responsible to the book’s content. Furthermore, I also use some skills from this course to other course. In the future, I hope that I can improve my time management and organization skills. Reading and analysing good book design, draw on the advantages to enhance my ability.