Viya Beautiful Magazine Issue 1 by Viya Mag

THE ASIAN BEAUTY MAGAZINE

Issue 1

£4.95

BeautIFUL

www.viyamagazine.com

The

in association with

new

VIYA MAGAZINE

FOR THE ASIAN WEDDING

LET’s MAKE-UP With

AZLondon

BRIDAL CHIC

Face base

Foundation Sensations

HAIR CARE Advice & tips

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Glamour Traditional

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Awarded

‘Highly Commended, Most Outstanding Salon’

ATTIA & ZAKIYA

International Make-Up and Beauty Team

OUTFIT BY RAISHMA ACCESSORIES BY KYLES COLLECTION

Beauty Services 020 8279 4845

Bridal Packages 07944 753 581

Training Academy 07951 145 594

Discover how you can turn your creative talent and passion for make-up into a highly rewarding career.

Salon

73 Queens Road, Buckhurst Hill, Essex IG9 5BW info@azlondon.biz www.azlondon.biz

‘The in-house Make-up & Beauty Team for exclusive A-list London places...’

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Awarded

‘Highly Commended, Most Outstanding Salon’

Attia & Zakiya

International Make-Up and Beauty Team Bridal Packages 07944 753 581

Training Academy 07951 145 594

Discover how you can turn your creative talent and passion for make-up into a highly rewarding career.

Salon

73 Queens Road, Buckhurst Hill, Essex IG9 5BW info@azlondon.biz www.azlondon.biz

‘The in house Make-up & Beauty Team for exclusive A-list London places...’

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OUTFIT BY RAISHMA ACCESSORIES BY KYLES COLLECTION

Beauty Services 020 8279 4845

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Zaiba Khan bridal Training academy

Bridal services LONDON

•

denmark

OUTFITS BY MONA VORA , JEWELLERY BY KYLES COLLECTION

Tel: 07908 063 379 Web: www.zaibakhan.co.uk Email: zaibakhan@live.co.uk

REGIONAL TRAINING LONDON

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•

BIRMINGHAM

•

MANCHESTER

•

BRADFORD

•

LEEDS

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Zaiba Khan bridal Training academy

& Bridal services LONDON

•

denmark

OUTFITS BY MONA VORA , JEWELLERY BY KYLES COLLECTION

Tel: 07908 063 379 Web: www.zaibakhan.co.uk Email: zaibakhan@live.co.uk

REGIONAL TRAINING LONDON

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•

BIRMINGHAM

•

MANCHESTER

•

BRADFORD

•

LEEDS

16/11/2012 04:57

Zaiba Khan bridal Training academy

& Bridal services LONDON • denmark

OUTFITS BY MONA VORA , JEWELLERY BY KYLES COLLECTION

Tel: 07908 063 379 Web: www.zaibakhan.co.uk Email: zaibakhan@live.co.uk

REGIONAL TRAINING LONDON

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•

BIRMINGHAM

•

MANCHESTER

•

BRADFORD

•

LEEDS

16/11/2012 04:57

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Studio

1st Floor, 77 Booth Street, Handsworth, Birmingham. B21 0NH Tel: 0121 551 6009 www.zensbridal.co.uk Email: maz@zensbridal.co.uk

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Training Academy & Bridal Studio

Bridal Services Beauty Salon Professional Hair Salon Hair & Make-Up Training Academy The Ultimate Beauty Paradise

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Studio

1st Floor, 77 Booth Street, Handsworth, Birmingham. B21 0NH Tel: 0121 551 6009 www.zensbridal.co.uk Email: maz@zensbridal.co.uk

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Training Academy & Bridal Studio Bridal Services Beauty Salon Professional Hair Salon Hair & Make-Up Training Academy The Ultimate Beauty Paradise

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• HAIR & MAKE-UP ARTIST • Mob: 07922 909 607 E Mail: info@neelammahmood.co.uk Web:www.neelammahmood.co.uk

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Make-Up Maestro

Sahida Sardar p

Hair and Make-Up by Sahida Sardar & Sharoon Rehman jewellry by red dot jewellry (www.reddotjewels.com) outfit by o’nitaa (www.onitaa.co.uk)

bridal

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Studio (formerly known as Zara’s Bridal Studio)

Bridal Make-Up | Training Academy | Mehndi Turn your passion into a highly paid profession

0845 686 0336 | 0789 188 3703 | 0782 655 5929 General Enquiries

Booking’s Hotline

Training Hotline

info@zbridalstudio.co.uk | www.zbridalstudio.com

The largest ASIAN Bridal Make-Up Training Academy in the UK 6 Days Advance Hair & Make-Up Training Courses (BABTAC) Accredited

2 Days Advance Hair Styling Courses

Learn Vintage Hair, 1960’s, Use of Extensions & Hairpieces, Volumised Hair Styles & many more...

Master Makeup Classes

ONE to ONE Self Grooming Make-Up Tutorial Classes

Walk away same day with your Accredited Certificate & Professional Portfolio Photoshoot Training delivered NATIONWIDE

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Hair and Make-Up by Sahida Sardar & Sharoon Rehman jewellry by red dot jewellry (www.reddotjewels.com) outfit by oâ&#x20AC;&#x2122;nitaa (www.onitaa.co.uk)

Make-Up Maestro

Sahida Sardar p

bridal

Studio (formerly known as Zara’s Bridal Studio)

Bridal Make-Up | Training Academy | Mehndi Turn your passion into a highly paid profession

0845 686 0336 | 0789 188 3703 | 0782 655 5929 General Enquiries

Booking’s Hotline

Training Hotline

info@zbridalstudio.co.uk | www.zbridalstudio.com

Z BRIDAL STUDIO’S Bradford

136-138 Listerhills Road | Bradford | BD7 1JR

Leeds

33B Harehills Road | Leeds | LS8 5HR

Preston

70 Meadow Street | Preston | PR1 1TS

Blackburn

431 Audley Range | Blackburn | BB1 1UD

Sheffield

298 Abbeydale Road | Sheffield | S7 1FL

Halifax

279 Queens Road | Halifax | HX1 4LS

Middlesborough

5 Acklam Road | Middlesborough | TS5 5HE

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eauty PRESENTS

SEMINARS

The VIYA magazine brand is highly regarded for its quality content across fashion, beauty and bridal style. From timeless to trendsetting, we like to be the first to reveal the latest, greatest and original ways to achieve fabulous looks. Our talented team has years of experience in the mainstream magazine industry: from the creative director and photographer to our inhouse make-up artists and professional stylists. In response to our readers’ demands, the creative team behind the VIYA brand is pleased to announce the launch of VIYA BEAUTY SEMINARS.…

Exclusive make-up training with magazine professionals and guest MUAs from the beauty industry

Now available from the professional creative team behind VIYA MAGAZ INE and VIYA PORTFOLIO PHOTO SHOOTS

07506 133355 • info@viyamagazine.com VIYA BEAUTY_EDS LETTER NEW.indd 1

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EDITOR’S

Letter

ou are beautiful

- it’s a sentiment meant to each and every one of our new readers...and we hope that this launch issue of VIYA Beautiful, sister title to VIYA, will help you achieve the looks you always dreamt of. As an exclusive Asian bridal beauty magazine in the UK, we’re determined to be the best at what we do. Just like with our main magazine, VIYA, we aim to please with a mix of features designed to inspire. In this special issue, we concentrate on the bride’s beauty hit-list: from perfect skin to must-have hairstyles, the latest looks, products, advice and more. For inspiration and comparison, we present the work of experienced make-up artists and hairstylists, as well as that of younger, more daring trend-setters. Mughal Muses on p116 is exceptionally regal, while Abida Begum on p134 is cool and contemporary. We have something to suit every bride-in-the-making. Turn to p86 for in-depth features on the perfect photo-ﬁnish foundation, while an exclusive look at Hollywood-style laser facials is a compelling read on p70. Beauty, of course, is an exciting and thriving business and for those of you keen to explore further, you may be interested in our handy guide, the exclusive Viya M.U.A Section in association with Zaiba Khan, p175. We know that every bride is unique and wants to look her best on that special day. We hope that VIYA Beautiful will become your favourite go-to glossy for style, make-up and fashion advice.

Samina Saeed Managing Editor

beauty

2013

AWARDS viyabeauty.com

Have you got what it takes?

See page 34

VIYA BEAUTIFUL

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THE ASIAN BEAUTY MAGAZINE

BEAUTIFUL Managing Editor Samina Saeed

Art Director

Terry Wallace

Editorial Consultant/Chief Writer Julie Burns

Sub Editor

J.A Brookes

Beauty Editor

Marlene Andersson

Production Editor Amir Malik

Digital Artist

Umair Saeed

Design Assistant Sonia Ruprah

Editorial Co-ordinator Rameka Mahill

Editorial Assistant Natasha Manilal Sukwinder Kaur

Advertising Manager Zakiya Pathan

Special Thanks Nushma Malik Mary Patel

BEAUTY BASICS

42 HIRAL MEI’S BEAUTY SECRETS - As it sounds! 54 STYLE QUEEN - The art of Zen’s; one to watch 62 THE INTERVIEW - Zaiba Khan 99 BEAUTY NEWS - The latest products to shop 101 THE FACE - Dream creams to ﬂatter that complexion ... 103 THE BODY - Treats to perfectly buff and beautify 160 FASHION FORWARD - Where style meets beauty 164 BRIDAL DREAM TEAM - Designer Experts

The home of quality publications Publishers of:

FOR THE ASIAN WEDDING

Bride & Groom

18 Salisbury Road, London E10 5RG Tel: 020 8279 0831 www.viyamagazine.com Email:info@viyamagazine.com for UK and international distribution enquiries contact 020 8279 0831

VIYA Magazine is solely owned, published and designed by Bo Publications. Whilst every effort was made to ensure the information in this magazine was correct at the time of going to press, the publishers cannot accept legal responsibility for any errors or omissions, nor can they accept responsibility for the information supplied by advertisers, nor by the editorial contributions. The views expressed do not necessarily reﬂect those of the publisher. info@viyamagazine.com

COVER IMAGE: Hair & Make-up by AZ London www.azlondon.biz Jewellery by Kyles Collection www.kylescollecyion.com Outﬁts by Khubsoorat Collection www.khubsooratcollection.com

VIYA BEAUTIFUL

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t 70 76 82 86 92 94 97

VIYA BEAUTIFUL A-LIST LASER FACIAL - Hollywood’s must-have is here HAIR CARE - Goodbye to bad hair day! PURPLE REIGN - How to wear the power shade FACE BASE - Great foundations for a photo-ﬁnish COLOUR PLAY - Experiment with bright and funky looks LIP SERVICE - Rose, candy or red? Take your pick... EYE ALLURE - Go graphic for ultimate glamour

106 110 116 122 128 134 146 152 154

INSIDE BEAUTY WARRIOR QUEEN - Inspiration from Neelam ENDURING BEAUTY - Lasting looks to emulate MUGHAL MUSES - A regal inﬂuence on image ARABIAN BRIDE - Authentic, middle-eastern elegance MEHNDI BY UWAISA - The Henna Agency is here! ABIDA BEGUM - New cool attitude SAIMA AKRAM - Senior make-up artists GET THE LOOK - Wedding Looks from Safeena J TRAINING WITH THE BEST - AZ London’s where it’s at

34 175 178 180 182 184 185 192

... AND MORE VIYA BEAUTY AWARDS - Our search for new talent VIYA MUA - The essential make-up artist directory THE ESSENTIAL GUIDE - Your need to know advice ASK THE EXPERT - Our special make-up artist Q&A MAKING IT AS A MAKE-UP ARTIST - Top tips FIVE MINUTES WITH - Parv Kalyan BEAUTY PORTRAITS - Make-up artists directory FINISHING TOUCHES - The last word

VIYA BEAUTIFUL

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HAIR AND MAKE-UP BY ZAIBA KHAN,OUTFIT BY MONA VORA VB_KYLES AD.indd 3

100 Green Street, Forest Gate, London E7 8JG Tel: 020 8586 0204, Fax: 020 8503 4921 Web : www.kylescollection.com e-mail: info@kylescollection.com

Trade enquiries welcome

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Trade enquiries welcome

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HAIR AND MAKE-UP BY ZAIBA KHAN,OUTFIT BY MONA VORA

100 Green Street, Forest Gate, London E7 8JG Tel: 020 8586 0204, Fax: 020 8503 4921 Web : www.kylescollection.com e-mail: info@kylescollection.com

15/11/2012 12:55

ACCESSORIES BY BAZIA ZARZYCKA VIYA BEAUTY AD_RominaZaib.indd 1

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Introducing the Beauty Sensation

Romina Zaib CONTEMPORARY & TRADITIONAL BRIDAL SERVICES & Training Academy

07931 837 776 www.rominazaib.com info@rominazaib.com

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JEWELLERY BY KYLES COLLECTION

Romina Zaib CONTEMPORARY & TRADITIONAL BRIDAL SERVICES & Training Academy

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07931 837 776 www.rominazaib.com info@rominazaib.com

15/11/2012 11:30

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beauty 2013

AWARDS viyabeauty.com

The home of quality publications Publishers of:

WEDDING

BEAUTY

EXHIBITION

020 8279 0831 • www.viyamagazine.com • info@viyamagazine.com 34

VIYA BEAUTIFUL

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beauty

2013

AWARDS viyabeauty.com

: l u f i t u a e B a y Vi d e h c n u a l y l t recen

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Samina Saeed Managing Editor

Supported by

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beauty 2013

AWARDS viyabeauty.com

WELCOME TO THE VIYA BEAUTY AWARDS…

…presented to you by Samina Saeed, Managing Editor of Viya Beautiful Magazine, the ﬁrst UK Asian beauty magazine. If you believe in your talent and you have what it takes to get to the top, these prestigious awards could be your runway to success ... The Awards are designed to celebrate the Asian beauty industry, The Awards are open to established professionals from every corner of the industry, along with newcomers who have recently-qualified in their chosen field or have been working in the industry for 2 years or less. It’s a unique opportunity for applicants to make their mark on the industry. It’s time to make a difference in the Asian hair, beauty and cosmetics industry, and with your help and

support the transformation can begin. Awards will be given to the best artists in all areas of the Asian beauty industry. Categories encompass Make-up; Mehndi; Hairstyling to Salon services, Aesthetic and Specialist. (For specific details, please see our website). Competition stages will cover Nominations, Auditions, Mentoring, Live Competition and Judging. The judging panel will comprise top industry leaders in different line-ups. One will provide invaluable mentoring

services to new and upcoming MUAs. For fair practice and impartiality, a second separate panel will choose the winners. The Awards will culminate in a grand Gala Dinner and will take place in Spring 2013. If you feel you have the requisite ‘wow factor’ to impress and work with the best, we’d love to hear from you. We look forward to you joining in and supporting us in what for some, could prove to be the opportunity of a lifetime.

Let’s Get Beautiful...Viya Beautiful! Supported by

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VIYA

Awards

Here are a few of our judges from our panelâ&#x20AC;Ś

From left: Naz Khan

Ibriz Khan Beauty

Attia, AZ

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Zaiba Khan

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VIYA

Awards

HAVE YOU GOT WHAT IT TAKES? This is your opportunity to make a mark on the beauty industry...

The Awards aim to seek out and promote the new creative talent within the beauty industry and provide a platform for established professionals to receive recognition for their contribution. We also aim to offer a muchneeded link between new talent and key industry leaders across all areas of the beauty world.

• To nominate someone or to enter the Awards, please download an Application Form from www. viyamagazine.com - or we can email them to you

• The Viya Panel will then judge all applications and select the potential candidates for the Auditions stage.

❍ BEST NEW MAKE-UP ARTIST OF THE YEAR ❍ BEST NEWCOMER - TRADITIONAL BRIDAL LOOK ❍ BEST NEWCOMER - CONTEMPORARY BRIDAL LOOK ❍ BEST NEWCOMER FASHION/CATWALK LOOK

MEHNDI ARTIST AWARDS

Applicants in the following categories must have less than 2 years in business.

❍ BEST NEW MEHNDI ARTIST OF THE YEAR ❍ BEST NEWCOMER - TRADITIONAL BRIDAL MEHNDI ❍ BEST NEWCOMER - CONTEMPORARY BRIDAL MEHNDI ❍ BEST NEWCOMER - FASHION/CATWALK MEHNDI Applicants in the following categories must have less than 2 years in business.

If you are selected to participate in the Awards, then a fee of £65 will apply to cover administrative costs. portfolio of work in digital and hardcopy – retouched images must be supplied in original un-retouched format as well.

Applicants in the following categories must have less than 2 years in business.

HAIRSTYLING AWARDS

• Registration is free of charge.

• Applicants must send their

MAKE-UP ARTIST AWARDS

❍ BEST NEW HAIRSTYLIST OF THE YEAR ❍ BEST NEWCOMER - TRADITIONAL HAIR STYLING ❍ BEST NEWCOMER - CONTEMPORARY HAIR STYLING ❍ BEST NEWCOMER - FASHION & CATWALK HAIRSTYLIST

SALON & BEAUTY SERVICE AWARDS ❍ BEAUTY SALON OF THE YEAR ❍ SALON DESIGN OF THE YEAR ❍ THERAPIST OF THE YEAR (Including holistic)

AESTHETIC AWARDS

(Contribution & Service to the Industry)

❍ NON-SURGICAL SPECIALIST OF THE YEAR ❍ COSMETIC DENTIST OF THE YEAR

SPECIALIST AWARD

❍ LIFETIME ACHIEVEMENT AWARD

020 8279 0831 • www.viyamagazine.com • info@viyamagazine.com Full terms and conditions are available on the website

Supported by

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beauty

2013

AWARDS viyabeauty.com

â&#x20AC;&#x153;It will be such a pleasure to give newcomers a chance and guide them through their journey into the beauty industry.â&#x20AC;?

IBRIZ KHAN Ibriz is glad she swapped her life as an investment banker for something altogether more glamorous... I graduated from university with a BA hons in Business and Finance and then went to work for an investment bank. However, I quickly realised that although the money was fantastic, I wanted to do something creative. Whilst working I did a part time post grad in interior design, this made me realise I wanted to be in a more creative industry. I went on to train on a one-to-one basis with the Ather Shahzad Academy in Lahore. I then went on to set up Zara's Catering, which has become a very successful events company. I'm very passionate about every project I take on, making sure it's done to the very highest standard. My training academy was a natural progression for me, and the satisfaction from teaching my pupils is immense. That's why I am very honored to have been asked to be part of the prestigious Viya Beauty Awards. I think we have immense raw talent in this country that does not have the resources available to further their aspirations. To be able to give these newcomers a chance and guide them through their journey into the beauty industry will be such a pleasure. www.ibrizkhan.com

ENTER NOW @ VIYABEAUTY.COM.....BE THE NEXT TOP M.U.A... 39

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VIYA

Awards â&#x20AC;&#x153;I am honoured to be collaborating with Viya Beauty Awards and also privileged of working with Editor Samina Saeed, together these Elite awards will create a platform for new MUA s on a national and international levelâ&#x20AC;?

ATTIA With a CV that includes some of the biggest beauty brands in the world, Attia felt it was time to expand the business further....... After Training with the BBM Media school as a TV presenter I decided to qualify as a make-up artist specialising in bridal, photographic and catwalk. Offering a wealth of experience at management, training and mentoring, I bring with me the expertise of working for some of the best known brands within the beauty industry. I began my career with the Lauder group where I spent 10 years working as a make-up artist and skincare specialist. After a long period within the industry I decided to try something different and worked in media and fashion for Harrods. After that I was head hunted to launch Eve Lom and open their new account within Harrods, which then led into a national trainer area role within the Space NK/Eve Lom group. Looking after it on an international level, I was responsible for Eve Lom across all Space NK stores, 15 department store accounts and five spas. Eventually, I couldn't resist the temptation to branch out so with sibling Zakiya (Business partner), which is when the AZ London International Training Academy was born. I feel my career experiences will finally be put to their fullest use in my collaboration with the Viya Beauty Awards. It's an honour to be asked to work with such an established brand. The best part will be the opportunity to mentor young talent through the Awards process - I really want to make a difference to people's lives and careers. www.azlondon.biz

ENTER NOW @ VIYABEAUTY.COM.....BE THE NEXT TOP MEHNDI ARTIST... 40

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beauty

2013

AWARDS viyabeauty.com

â&#x20AC;&#x153;I know all about the transformation that takes place in an individual when they choose a career in beauty.â&#x20AC;?

ZAIBA KHAN

Zaiba started her career as a legal eagle, but after turning her passion for make-up into a successful business she hasn't looked back... I came from a legal background and practised law for eight years. However, I always had an interest in hair and beauty, so I took on a part time evening class in beauty therapy. I learned the basics in make-up but wanted to extend my knowledge further so I took up a makeup course with Jemma Kidd Make-Up School, which included beauty, catwalk and vintage techniques. I then pursued a career with MAC Cosmetics as a make-up artist, which included media and catwalk work, before moving into the bridal make up business. With lots of hard work, I soon built up a reputation amongst brides and became quite successful as a bridal expert. However, my creative ambitions and demand from my many satisfied customers led to me think about how I could pass on my skills and experience to girls that are in the position that I was in not so long ago. The result of this was the launch of the Zaiba Khan Training Academy, which I launched in 2010. I'm really looking forward to working with the Viya team for these Awards. I know all about the transformation that takes place in an individual when they choose a career in beauty.' www.zaibakhan.co.uk

ENTER NOW @ VIYABEAUTY.COM.....BE THE NEXT TOP HAIR STYLIST... 41

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eauty

HIRAL MEI’S...

SECRETS An exclusive interview with the presenter and soon to be actress on beauty – inside and out Photography by Richard Pascoe for Rich’n’Skinny photography www.richnskinny.co.uk

n the Sunday as we speak, the beautiful Ms Mei is about to jet back off to India as part of her new exciting adventures. Hiral is now a fast rising star in Bollywood, with a busy schedule. A well-established celebrity in the UK – a host, presenter and the new face of ponds in India. She is now taking a step towards a movie career by moving to Mumbai and work on several projects. Hiral has professionally trained at the Kishore Namit and Kapoor Acting Institution. Will she be the next Ashwarya Rai, we wonder? ‘It’s been a real rollercoaster the last ten years, so I’m ready for anything,’ she says. ‘But I’m under no illusion that I’ll be the next superstar actress.’ In my eyes, however, she looks like she’s already royalty. Poised and classically beautiful, she fits perfectly in with the Bollywood brand of fabulous. She seems to have it all, looks as well as brains – the highlight of her life was getting a degree in Law from Brunel University. Life hasn’t always been easy on Hiral. Like most of us she had to overcome a fair share of setbacks to get where she is now. Believe it or not, she was bullied at school for her unruly hair and skinny figure. Now a stunning beauty, she believes in the power of positive thinking. ‘That’s what keeps you truly youthful,’ she says. Age is not an issue for Hiral. ‘I’m hoping to break some boundaries in acting,’ she laughs. ‘thirty is the new twenty!’

VIYA BEAUTIFUL

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VIYA

CelebBeauty

Hiral Mei’s

TOP 10 HOT BEAUTY TIPS 1. A Classic Cleanse, Tone, Moisturise

‘To maximise skin quality, keep to a daily routine. Beauty doesn’t have to be expensive – I love the Olay range – great for my dry to normal skin type. Find and stick with what works for you.’

2. Let Skin Breathe ‘Skip foundation and have makeup-free days. Drink lots of water – it helps freshen up the complexion. I recently donated a kidney so have to keep extra -hydrated – and I’ve noticed the difference it makes to skin condition.’ 3. Work with your hair ‘For years I battled with what I thought was dry, damaged hair, then a stylist told me it was simply coarse. Now I use the Aussie Miracle range and the Amaze air styler (by Remington) to cut down on drying time.’ 4. Find a fitness regime you find fun ‘No point dreading exercise; explore what you enjoy. After interviewing boxer Amir Khan, he taught me to throw some punches… now I wind down by hitting the punch-bag! Whatever gets you going!’ 5. Everything in moderation ‘Food’s a huge part of my life but luckily I’m drawn to the healthy. By eating more veg and salads over burgers and chips, it means you can still tuck in to cheesecake once in a while!’ 6. Vitamins & minerals – when to supplement… ‘Eating a healthy, balanced diet shows in your skin, hair and energy levels. If you need a boost, choose supplements with natural ingredients, the body absorbs them better.’ 7. The Body Beautiful ‘Bath-time body brushing’s great for circulation, buff and tone - the long-handled Sanctuary Spa Body Brush from Boots is perfect. Then lavish yourself in body cream for soft, smooth and glowing skin all over!’ 8. What’s in your hero product kit? ‘Mine includes Clarins Beauty Flash Balm for a radiant finish; Yves St Laurent’s Touche Eclat concealer/ highlighter (now in seven shades); a red lipstick worn as stain in the a.m, bolder, p.m.’ 9. Rest, Relax, Rejuvenate

10. Conﬁdence is Key ‘Everyone has times they don’t feel great. Smile and believe in yourself even when you’re blue. Visualise the positive and grow an inner voice to get you glowing when the going gets tough. Not just a beauty boost, it enhances your whole aura.’

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Good make-up is important but true beauty is often about being yourself

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‘Some days I have to wake up early for a shoot, other times I try to catch up sleep on a chill-out weekend. I spend time with family and friends, kick back, eat good food, unwind; feel better.’

www.hiralmei.com twitter@HiralMei www.facebook.com/OfﬁcialHiralMei

VIYA BEAUTIFUL

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OUTFITS BY ZEBA’ISH & JEWELLERY BY KYLE’S COLLECTION

ASIANA BRIDAL TRAINING ACADEMY • www.asianabridal.com • ASIANA BRIDAL TRAIN VIYA BEAUTY_AsianaBridal_Training NEW.indd 1

15/11/2012 11:23

Realise your dream career at...

Industry leading Bridal and beauty specialist, Sukhi Sanghera, teaches you how to create bridal perfection...

ridal beauty specialist Sukhi Sanghera has been leading the field in the West Midlands for the past decade. For ten years before, Sukhi’s training was international, from her native India to Cyprus. Now her UK beauty academy – professionally accredited with the Guild of Beauty Therapists – covers all aspects of pampering from hair and make-up, therapies and facial treatments to nails and mehndi art.

Sukhi Sanghera Managing Director

Having worked on TV ads to Brit Asia catwalk shows, for fashion houses and photo-shoots, Sukhi’s output is indeed versatile. Above all, Sukhi’s known for her signature top to toe bridal styling. Her exquisite dupatta and jewellery settings are designed to make the most of her unique and flattering make-ups with important emphasis on beautiful, jewel-like eyes. She credits being ‘on trend and up to date’ down to her cool choice of tools of the trade – latest make-up and colours from an array of brands; Mac of course, but also Bobbi Brown, Kryolan, Clinique, Make-Up International, Super Cover and Sacha. Whatever the occasion, there is a make-up creation to suit. Whether traditional, classic, contemporary to registry, fashion fusion or catwalk trendy, as you can see from the following looks, Sukhi’s artistic interpretations are picture-perfect.

YOUR ASIANA BRIDAL & TRAINING ACADEMY INVITE One of the few trusted and accredited Asian beauty academies recognised in the industry. Asiana can offer you the chance to train as a make-up artist with top quality standards as set by The Guild of Beauty Therapists. To find out about creative 1 to 7 day courses and further information contact Sukhi Sanghera on… www.asianabridal.com Email: info@asianabridal.com Phone: 0121 241 0423 Mobile: 07817 901 089 311A Wellington Road, Handsworth, Birmingham, West Midlands B20 2QH

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ASIANA BRIDAL TRAINING ACADEMY • www.asianabridal.com • ASIANA BRIDAL TRAIN VIYA BEAUTY_AsianaBridal_Training NEW.indd 3

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registry

tradional bridal courses Bridal Make-Up-1 day

* Traditional Bridal Make-up * Foundation * Eye shadow * Eyelash Application * Blending, Contouring, Shading and Highlighting * Bridal Hairstyle * Dupatta Setting * Jewellery Setting

Bridal & Professional Make-Up with Hair Styles Package-7 days

* Traditional and Contemporary Asian Bridal, Arabian, Camouflage, Photographic , TV Media and All Occasion Make-up * Foundation * Eye shadow * Individual Eyelashes * Blending, Contouring, Shading and Highlighting * Dupatta Setting * Jewellery Setting * Ten Professional Hairstyles including Bridal and Party * Tailor made Hair Extension Techniques * Free Hair Kit * 15 Portfolio Photographs & CD * Preparation and mixing technique * Bridal, Traditional, Arabian styles * Glitter and stone work * Product Knowledge & Advice * Business Cards * Business Advice

Bridal & Professional Make-Up-2 days

Bridal & Professional Make-Up with Hair Styles Package-5 days

* Traditional and Contemporary Asian Bridal, Arabian, Camouflage, Photographic, TV Media and All Occasion Make-up * Foundation * Eye shadow * Individual Eyelashes * Blending, Contouring, Shading and Highlighting * Dupatta Setting * Jewellery Setting * Ten Professional Hairstyles including Bridal and Party * Tailor made Hair Extension Techniques * Free Hair Kit * 15 Portfolio Photographs & CD

www.asianabridal.com Email: info@asianabridal.com Phone: 0121 241 0423 Mobile: 07817 901 089 311A Wellington Road, Handsworth, Birmingham, West Midlands B20 2QH

TRAINING ACADEMYâ&#x20AC;˘ www.asianabridal.com â&#x20AC;˘ ASIANA BRIDAL TRAINING ACADEMY VIYA BEAUTY_AsianaBridal_Training NEW.indd 4

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ASIANA BRIDAL TRAINING ACADEMY • www.asianabridal.com • ASIANA BRIDAL TRAIN VIYA BEAUTY_AsianaBridal_Training NEW.indd 5

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fashion make-up & beauty

hair styling

Basic Make-Up-1 day

* Ten Professional Hair Styles including Bridal and Party * Tailor made Hair Extension Technique * Free Hair Kit

* Preparation and mixing technique * Bridal, Traditional, Arabian styles * Glitter and stone work

* Basic Day and Evening Make-up * Foundation * Eyelash Application * Eye shadow

Hair Styles Course-Starter 2days

Mehendi-2 days

Intensive Bridal Hair Styles Course-2 days

Nail Extensions-2 days

Ten Professional Bridal Hair Styles

* * Tailor made Hair Extension Technique * Free Hair Kit

Intensive Fashion Hair Styles Course-2 days * Ten Professional Hair Styles including Fashion and Party * Tailor made Hair Extension Technique * Free Hair Kit

* Health and Safety in a Nail Salon * Parts of the Nail Including Nail Diseases * Nail Preparation * Tip Application * UV Gel Application * Acrylic Application * Nail Art

Manicure & Pedicure-1 day * Health and Safety In a Nail Salon * Parts of the Nail Including Nail Diseases * Nail Preparation * Salon Style Manicure * Salon Style Pedicure * Hand and Foot Massage Techniques

Facial-2 days

* Health and Safety In a Salon * Skin Anatomy * Skin Types and Assessments * Skin Disorders * Facial Massage Techniques

Semi Permanent Eyelash Extension-1 day

* Health and Safety In a Salon * Application Of Individual Eyelashes * Achieving Different Looks * Removal Of Eyelashes * Aftercare

Waxing-1 day

* Health and Safety In a Salon * Hot and Warm Waxing * Procedure of Waxing Parts Of Body * Aftercare

Threading-1 day

* Health and Safety In a Salon * Threading of Eyebrows * Shaping of Eyebrows * Threading Other Facial Parts * Aftercare

www.asianabridal.com Email: info@asianabridal.com Phone: 0121 241 0423 Mobile: 07817 901 089 311A Wellington Road, Handsworth, Birmingham, West Midlands B20 2QH

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OUTFITS BY ZEBA’ISH & JEWELLERY BY KYLE’S COLLECTION

ASIANA BRIDAL TRAINING ACADEMY • www.asianabridal.com • ASIANA BRIDAL TRAIN VIYA BEAUTY_AsianaBridal_Training NEW.indd 7

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Certified and accredited by the Guild of Beauty Therapists

L TRAINING ACADEMY• www.asianabridal.com • ASIANA BRIDAL TRAINING ACADEMY VIYA BEAUTY

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“Only perfection”

14/11/2012 03:19

Ashifa

Celebrity make-up artist by appointment only

www.ashifamakeupartist.com 07903 798 568

high definition airbrush make-up service â&#x20AC;˘ accredited training available nationwide mac trained â&#x20AC;˘ over 7 years industry experience

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I like to be open and versatile in my work – whether it’s helping students further their professional knowledge or assisting clients with their new look.

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tyle QUEEN VIYA

interview

Photography by Alex @ www.alexstyles.co.uk Hair & Make-up by Maz

Meet hairdressing’s next superstar… Maz from Zen’s Bridal Hair and Beauty Academy is one of the most exciting hair stylists in recent years

he’s been one of Birmingham’s best hidden hair-styling secrets...but that’s all about to change. When it comes to catwalk-chic and fashion-forward trends in hair and beauty styling, Maz is one of the best specialists around. With her excellent educational background, years of experience in the field, and a youthful, experimental approach to hair design, Maz paved herself a way into the avant-garde of the new wave hair scene. Trained in both the traditional and high-fashion hair styles and make-up, Maz is primarily known for standing out from the crowd and delivering daring, fresh hair looks. A qualified hairdresser, she studied at the prestigious London College of Fashion, and opened her own Zen’s Bridal Studio & Training Academy five years ago. Today it is the largest training academy in Birmingham, offering a wide range of courses accredited by The Guild of Professional Beauty Therapists.

Innovative, edgy, elegantly, subtle – Maz’s hairstyles are little short of hair-styling magic. VIYA BEAUTIFUL

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pecialising in creative and distinctive hair styling and make-up, Maz has already twice stolen the show – in well known hair competitions, winning the avant-garde category in 2009 and 2010. Back at her training academy based in Birmingham, she’s keen on teaching students how to come up with their own unique takes on hair design. ‘It is about expanding your horizons – learning how to think outside of the box.’ Popular culture is one of her main sources of inspiration – especially fascinating to Maz are the artists who dare the audience, such as popstar turned style-icon Lady Gaga. But she also looks for ideas in the latest fashion collections, and mainstream fashion magazines such as Vogue or Harper’s Bazaar. She encourages others to seek creative inspiration in a similar manner. ‘Look cross-culture – from TV, to the catwalk, to fashion glossies, to internet, for ideas and solutions to hair styling issues.’ Maz’s artistic influences and creativity are evident in the dramatic hairdos shown to the right. For example, she updated the punk look introducing a fierce Mohican silhouette with a neat twist. In this manner ‘Pretty Punk’, near right, remains girly, even with its edgy texture. Maz has also cleverly combined a fabulous, fashion-forward headline with rockabilly elements in ‘Vintage Chic’ main shot to the right. Her ‘Updo Alternative,’ below, is a distinctive and elegant take on hair that’s up and away from the face. This hair-style is worn best with glamorous halter-necks and daring necklines. As Maz says, ‘Some of these fashion forward creations can be adapted for special occasions to really make a style statement. My tip is that if the hair is ‘doing the talking’, keep the make-up subtle. Our model wears a soft base and nude colour palette throughout.’ Her tips for creating similar model worthy styles? ‘For bulking hair, choose extensions that work well with the style you go for. For ‘Pretty Punk’, they were pre-curled, for ‘Up-do Alternative’ I used two straight, thick extensions to enhance the plait effect. For ‘Vintage Chic’, padding was inserted to build up volume, before attaching extensions at the forehead and crimping across to create an exaggerated, eye-catching structure.’ Meanwhile, the make-up incorporated ‘striking, graphic eyes with lashings of kohl and contoured cheek-bones’ to help accentuate each image.

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Interview

Look to the catwalk and fashion glossies for hair inspiration. Some of these fashion forward creations can be adapted for special occasions to really make a style statement.

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Different style themes such as Gothic influence my work…helping create strong fashion looks.

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Whatever hair style you choose, make sure it’s flattering to your face shape.

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Interview

‘A

s a hairdresser, I understand hair, its texture and properties,’ says Maz. ‘Fashionable hair can be flattering, but not always – it’s a matter of adapting it to body proportions, face shape and personality.’ She also believes that confidence has much to do with how women choose to wear their hair and make-up. ‘Today’s clients, especially if they’re young, want to try something new and exciting, instead of looking just like everyone else,’ she says. ‘Even brides want to break out and experiment more, especially for the reception look. Standard styles just aren’t enough anymore, which is why I like to break new ground by creating designs with a twist.’ The latest of these styles pictured here branch out into the dark and seductive, with a Vogue-ish ‘Gothic Glamour,’ (opposite page), which uses netting for an added effect of mystique. Maxed out hair is one of Maz’s trademarks – a variation of which is ‘Volume Vamp’ (above) – a hairstyle that is guaranteed to turn heads! Every hairdresser’s as good as her next up-do and ‘Parisienne Pixie,’ pictured right, combines edge with elegance – it’s ideal for a cocktail evening. Her schedule for months ahead looks busy. Maz is already booked for new catwalk shows, and is in talks about features in the fashion press. She also plans to take her creations to a more adventurous audience, possibly venturing out into the world of pop culture. Whatever she does, she insists on bringing a style that’s fresh and unique. ‘I like to show that I can stand out from the rest, let my imagination fly, be a bit daring. I aim to always be different!’ Her tips on getting such avant-garde styles right? ‘It often comes down to appropriate size and proportion,’ she says.‘For example, in ‘Gothic Glamour’ the model’s hair is wrapped into buns and positioned in a manner flattering to her face. Similarly, ‘Volume Vamp’ is backcombed quite high, but only so much that it doesn’t take over the model’s face – you wear the hair, not the other way round!’ And what does Maz consider as the best accessory to go with any hair and make-up style? ‘That’s easy,’ smiles Maz. ‘Lots of confidence and attitude!’

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Zen’s Bridal Studio & Training Academy 0121 551 6009 • 07931 304049 www.zensbridal.co.uk 77 Booth St, Handsworth, Birmingham, B21 ONH

14/11/2012 03:59

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OUTFITS BY ZEBA’ISH JEWELLERY BY KYLE’S COLLECTION

HAIR AND BRIDAL MAKEOVERS

www.rubymakeover.com rubymakeover@hotmail.co.uk 07896 307 546

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Viya Beautiful interviews

aiba Khan Hair and Make-up by Zaiba Khan

radford-based Zaiba always wanted to carve out a niche as a make-up artist with a difference. One that was diverse in inspiration, cross-cultural and fashionforward. With this in mind she trained at The Jemma Kidd Make-Up School, later backing up westernbased techniques with a season behind the popular MAC counter at Manchester’s state-of-the-art Trafford Centre. More recently, a shot of a model she made up was entered by the photographer into the British Institute of Professional Photography’s competition and awarded third place. It’s evident that Zaiba’s make-up approach is going places. ‘I’m the opposite of samey,’ says Zaiba when asked to sum up her appeal. At 34, she’s already an ex-lawyer turned beauty therapist with her own beauty business for the past six years. The next artistic string to her bow - in a bridal context has been something of a surprise. ‘Unlike many Asian make-up artists, my career path’s worked in reverse,’ Zaiba considers. ‘Instead of focusing on brides in the first place then moving into fashion catwalk and photo-shoot circles, for me it happened the other way round.’ Though not technically

Known for her cool, new way with colour and style, from making up fashion models to brides, she’s one to watch…

trained in the art of bridal make-up, brides of all descriptions appear to be making a bee-line to her salon door. With plans to expand her busy BABTAC accredited Academy towards the Midlands and London as well as internationally, Zaiba’s aiming big. Her career seems to be thriving in two directions: coming up with funky catwalk images with strong, statement looks and in another beauty world, giving brides what they want for their wedding day. ‘Every bride’s different though there is an accepted image for the Asian bride,’ she says. ‘One bride might want heavy eyes, another a more toned down look but overall, it’s often very dramatic, precise and time-consuming. In comparison, the western wedding look’s much simpler – fresh, minimal and glowing.’ When asked what her signature look is Zaiba prefers to be thought of as versatile and bespoke to every individual. ‘Although in general, my makeup message is that elegant enhancement works better than make-up used as disguise.’ Practising what she preaches, visualising herself as a bride to be in years to come, she predicts she’ll still be wearing make-up that’s eye-catching yet subtle. ‘That means no full-on traditional looks with lashes and liner!’ she laughs.

As a professional, Zaiba treats make-up as ‘in the moment and every client as special’, though like all of us, she has some beauty icons who she says, she would love to get her hands on. ‘For the catwalk I’d love to transform the stunning supermodel from Victoria’s Secret and Maybelline, Adriana Lima,’ she muses. ‘Otherwise it’s most anyone who’s anyone in Bollywood. It’s so colourful with lots of bright costumes and a spirit of adventure in putting the whole image together…Then there’s Aishwarya Rai,’ she continues, warming to her theme. ‘She’s married now so I can’t create her bridal image but I’d love to transform her classical look into high fashion… I’d bypass her traditional make-up. In some ways she doesn’t appear typically Asian: her skin tone could almost be Mediterranean. I would go colour-crazy and make her look like she’s never looked before: elegant but edgy, high fashion-glam!’ We may not have been able to get hold of Aishwarya Rai in time, but in the following pages, Zaiba’s worked her magic on our own model, to create a mini-portfolio of looks for your inspiration. From elaborate and experimental high-fashion to classical with a twist and soft elegance ravishing for the registry, you’re sure to find a look to love or adapt to suit…

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Star

Photography by Asia Burrill

VIYA

“Aishwarya Rai’s is a beauty icon to me.As she’s married, I can’t do her bridal image but I’d love to transform her classical look into high fashion. I’d bypass her traditional make-up and go colour crazy!” Zaiba Khan

VIYA BEAUTIFUL

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Star

“When you want to play with colour and style away from the traditional, explore an out of the box fashion look such as this, using beautiful peacock hues. Strong blue-greens create jewel-like eyes, perfectly balanced with glossy, light lips.” Zaiba Khan

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peacockPALETTE

Complexion Perfection: ‘Aim for a flawless base with a reliable product such as Mac Studio Fix Fluid.’ Chic Cheeks: ‘Cream blush gives a soft, dewy photo-ready finish. We used Mac Cream Blend in Brit Wit.’ Eye Lines: ‘These blue tones complement many blue to green outfits. I blended Mac Electric Eel and Aquadisiac, with brows highlighted in Freshwater, Mac Smoulder khol pencil to outline. Groom those brows with a high arch as a perfect frame!’ Lip Luxe: ‘To avoid overkill, keep lips subtle with a flattering peachy nude. Mac lipstick in Brave is ideal.’ My Secret Tip: ‘Opt for a soft khol pencil over a gel eye-liner. It blends so much more easily with the colour shadow.’

OUTFITS BY ZEBA’ISH & JEWELLERY BY WWW.ROSHANSJEWELLERY.COM

‘When you wish to create a head-turning look that’s fashionconscious rather than classical, strong blue makes a statement and suits most colourings.’

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“Sometimes being brave about trying out new beauty looks creates great results. Here we contrasted the model’s eyes with prominent colours in the outfit.” Zaiba Khan

emeraldAPPEAL ‘Vibrant greens applied in an edgy yet elegant way, give an exaggerated fashion look guaranteed to make impact at special occasions and parties! Use tones from your favourite outfit or its embellishment, as starting point for your image inspiration.’ Complexion Perfection: ‘Mac Studio Fix Fluid gives great, even coverage, used again as a base here. To keep the cheeks soft against such bold eyes, stick with cream blends over powder and resist the urge to over sculpt.’ Eye Lines: ‘Here’s where the artistic bit comes in! I blended and winged out, Mac’s Electric Eel and Swimming shades, before contouring in Mac’s Lucky Green, extending out and round over temples. A soft smudge of Mac’s Khol in Smoulder sets the shimmering effect.’ Lip Luxe: ‘A slick of Mac’s tonal nude lipstick in Brave.’ My Secret Tip: ‘When working with a strong eye colour palette, be sure to spend time blending to avoid any harsh, unsightly lines.’

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Outfit BY Seasons & Jewellery BY Kyle’s Collection

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Star

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shimmeringPINK ‘Traditional rich golds and pinks tie in with the classical feel of this wedding wardrobe. It’s best to keep remaining make-up sophisticated and minimal.’ Complexion Perfection: ‘Mac Pro-Longwear Foundation gives luminous, day-long coverage – perfect for weddings and other special camera moments.’ Chic Cheeks: ‘Contouring adds definition to this look. You can introduce a slightly darker, stronger shade such as Mac’s Coppering.’ Eye Lines: ‘For an overall sleek effect, Mac’s Amberlights act as an all-over primer, with Sushi Flower in the crease. Feline eyes are complete with all-round Mac’s Fluid Line in Blacktrack plus a hint of khol in inner corners. Lashes and penciled brows are emphasised.’ Lip Luxe: ‘The sheerest hint of pretty rosebud pink – Kinda Sexy by Mac, says it all! My Secret Tip: ‘Cerise pink placed in the crease of the eye really makes eyes ‘pop’.

ivoryELEGANCE

OUTFITS BY ZEBA’ISH & JEWELLERY BY KYLE’S COLLECTION

‘With a focus on a soft colour palette, a fresh, dewy look is achieved for a perfect finish.’

Complexion Perfection: ‘Mac Mineralise Liquid Foundation helps make skin into a silky, fresh canvas.’ Chic Cheeks: ‘Define the highest point of the cheekbones for peachy shimmer, with Mac’s Trace Gold Blush.’ Eye Lines: ‘Create a sleek, winged look by shading across and out in muted nude and mink. We like Mac’s Sharoom, Honesty and Embark shadows, worn with Smoulder pencil and Fluid Line in Blacktrack.’ Lip Luxe: ‘Choose the frostiest pink to beautifully match crystal jewellery. Mac’s Blankety is ideal.’ My Secret Tip: ‘Let skin ‘breathe’ and show through for the registry in a lighter, mineral foundation. Enhance the final effect with full, glossed lips.’

VIYA BEAUTIFUL

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VIYA

Star

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“Eyes are shaded in nude and mink, skin allowed to breathe in mineral foundation, lips pink-glossed for a full pout.Altogether, sheer elegance!” Zaiba Khan

07908 063379 www.zaibakhan.co.uk VIYA BEAUTIFUL

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t s i L

L A I C A F R E S LA now it’s d n a – e v a uty must-h st Dr Fauzia Khan a e b d o o w matologi est Holly It’s the lat ere. Renowned der olutionary facials… v h available facts behind her re reveals the

removal and pigmentation problems. Having worked as a leading cosmetic physician and laser consultant for over 17 fabulous effects of laser facial skin care are no years, Dr Fauzia is experienced in everything from antisecret. Before hitting the red carpet, many stars ageing procedures and acne-treatment to scarring and flock to clinics offering such treatments to ‘top up’ pigmentation problems. Her pioneering three year long their complexion with a quick and non-invasive research led in 2004 to a worldwide launch of the first Dark beauty fix. Softer, more youthful, rejuvenated skin, which Skin Hair Removal Applicator technology. Though she deals looks almost like it’s been air-brushed…what’s not to like? with all skin types, she is a specialist in the treatment and Once available only to the rich and famous, laser facials are rejuvenation of Arab and Asian skin, and as she says ‘it is an now exclusively in the UK. Star quality skin has never been area that’s been very challenging for me as a doctor.’ more accessible! Though certain kinds of laser treatments ‘For example, when removing a mole, the usual A lasers have been in use here for the past decade or so, they have not used for Caucasian skin would have to be used on the low always been very successful on the Asian skin. This is where setting,’ she says. ‘It’s about the laser’s wave-length. The old the work of London-based dermatologist Dr Fauzia Khan generation of lasers would remove not only the mole but makes a difference. lighter skin tissue around it as well. Fifty per cent of standard But first, what’s with today’s craze for laser facials? ‘In lasers cannot distinguish between darker areas and dark Hollywood most actresses and celebrities want their skin skin,’ she cautions. ‘What makes things harder is the fact that radiant and lifted,’ she explains. ‘They need a quick and Asians have lots of pigment related skin conditions,’ she adds. lasting solution that is certain to yield superb results in no It’s clearly an area which Dr Fauzia feels concern time. The latest, quick non-invasive laser facial procedures about. ‘I found out something that the public and even make perfect sense.’ It is a big business now for laser manufacturers don’t realise – there’s a big difference in manufacturers, who compete to provide the best results to the dealing with different skin types,’ she says. ‘I feel it’s my job to widest spectrum of skin-types: from skin type 1 or pale, up to help create awareness, so that the side effects are minimised.’ 6 or very dark. ‘That is why doctors are often approached Dr Fauzia’s keen to keep her finger on the pulse of latest not only by patients but also by the representatives of the worldwide laser developments in corrective and preventative industry,’ points out Dr Fauzia. cosmetic use. She employs all the latest concepts in laser As she explains, the composition of olive and Asian skins technology, techniques and treatments at her state of the is critically different than the Caucasian skin. Therefore, art skin clinic. The combination of the laser treatments she they respond more effectively to the new generation of lasers chooses to use is unique. specifically targeting darker skin tones. ‘Now new hi-tech The clinic offers a wide spectrum of specialist treatment lasers are made in the US, which are like hair removal, body and facial veins removal, safe to use on Asian skin. Thanks pigmentation treatment, non-invasive, anti-ageing to these developments in treatments, acne and acne scarring preventing technology we can easily procedures, medical micro-dermabrasion and treat Asian skin without chemical peels. burns or complications.’ There is also a wide selection of Before, only a procedures tailored specifically to suit the few lasers had been needs of the Asian complexion. successful at targeting y l t n Which will you choose? e Asian skin for hair r cur ROM THE MIDDLE EAST TO HOLLYWOOD, the

Dr. Fauzia Khan, MBBS, MSc in Clinical Dermatology from St. John’s Institute, London, trained at Guy’s and St. Thomas’s Hospitals. She has worked as a consultant dermatologist, leading cosmetic physician and laser consultant for over seventeen years in the Middle East and London. She specialises in the treatment and rejuvenation of Arab and Asian skin. Her intensive research over three years led to the worldwide launch in 2004 of the ﬁrst Dark Skin Hair Removal Applicator by DDD of Denmark, Europe’s leading IPL (Ellipse) manufacturer. This was a signiﬁcant breakthrough in addressing the needs of dark and olive skin. Trained in cosmetic art using lasers, intense pulsed light and infrared technology, she also has extensive experience in laser assisted rejuvenation of the female face. This includes anti-ageing, treating pigmentation, acne and scarring. She is a member of the American Academy of Dermatology and the European Academy of Dermatology & Venereology.

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Skincare

A Flattering Facial – At Any Age… Selected by Dr Fauzia

20’s

The Laser Genesis Hydra Facial, Limelight Facial or Acne Treatment:

30’s

Photofacial, 3D Rejuvenation, Limelight: ‘By now, skin starts to lose collagen.

‘All very popular choices in this age range. In half an hour, correct pigment abnormalities, large pores, or boost radiance. Limelight for young adults is beneficial in the treatment of sun damage, freckles and discolouration.’

Photofacial stimulates its production, invigorating and correcting the skin’s three basic layers. Just one procedure acts as a great facial for a healthy skin type. The 3D Rejuvenation procedure is superior for helping problem skin, even with certain medical conditions.’

Titan, 3D Rejuvenation, Laser Genesis:

‘The Titan infra-red laser is definitely the best, advanced facial for the 40-year-olds and above. It’s equal to a noninvasive face lift. By correcting collagen at the deepest level, it helps to hold back the ageing process, reducing the appearance of wrinkles, restoring youthful plumpness and texture. The 3D Rejouvenation addresses more complex problems that afflict women after 40. Certain combinations of the above can be customised.’

“

To achieve good results and minimise sideeffects, the selective use of lasers and trained therapists is critical. Dr Fauzia Khan

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“

40’s

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Skin treatments… PhotoFacial

“

I like to combine science with art, to make you look and feel better. Dr Fauzia Khan

“

The latest generation of rejuvenating facial was launched last year, allowing an ongoing treatment with infra-red laser technology. The procedure stimulates collagen, rejuvenates skin, and takes up to several years off in a single session. The Process: Infra-red rays penetrate and stimulate collagen production. A fuller, younger look is achieved. The skin’s top surface is left radiant and fresh, the second layer is restored and improved for a long-lasting maximum effect. What’s important, such collagen stimulation is nonreversible, meaning its results don’t fade, as happens with the usual anti-ageing treatments. Overall, this procedure acts as a non-invasive, permanent face-lift. Appearance Effects: Expect a great complexion glowing with radiance. Refined and less lined and texture, the skin appears firmer and lifted. Post-Treatment Points: Although a comfortable process, tolerance levels naturally vary from client to client. As with all procedures, an in-depth consultation prior to procedure, will determine the benefits and probable effects for you. Number of Treatments Needed: To those aged 40 plus an initial four sessions are suggested; younger clients in their 20’s/30’s are advised one to two.

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VIYA

Binsina Laser Clinic is regulated by the UK’s Healthcare Commission, operates under the supervision of laser protection adviser Lasermat, and is a member of The Guild of Beauty Therapists.

Skin Tightening with Cutera Titan

Titan Xeo from Cutera, USA, is the latest, award-winning 3-D Skin Rejuvenation technology officially approved by the FDA. A safe, nonsurgical process, the Titan procedure uses an infra-red light source to tighten skin and reverse the signs of ageing... The Process: No injections or fillers are involved. Each Titan pulse gives a slight and manageable heating sensation. In this way, Titan can stimulate long-term collagen rebuilding – notably improving the client’s appearance with younger looking skin. Appearance Effects: A comfortable and nonsurgical process, it safely treats saggy and wrinkled skin throughout the body. A known collagen booster it is routinely used to tone, lift and tighten skin on the face and neck. Safe for all age groups and all skin types including tanned skin. There are no known side-effects of this treatment. Post-Treatment Points: No local anaesthesia or pain medication needed. Post-treatment, there may be some redness, which subsides within a few hours. Number of Treatments Needed: While just one treatment can produce visible effects, a complete programme of two to three sessions spread over a few months can produce the desired results. Evidence shows that though it can’t stop the ageing process altogether, the Titan can turn back the hands of time quite a bit – clients can enjoy its benefits for a few years. An annual maintenance treatment is an effective option as well.

Skin Resurfacing (HydraFacial)

New to the UK, the HydraFacial treatment is the latest advance in skin resurfacing. It is the only non-laser hydra-dermabrasion procedure that combines cleansing, exfoliation, extraction, hydration and antioxidant protection simultaneously. This results in clearer, radiant skin. The treatment is soothing, moisturising, non-invasive and non-irritating. The Process: The HydraFacial procedure uses a Diamond Abrasion Tip to resurface the skin. Latest studies in the United States have demonstrated that it improves the skin quality by repairing the dermal matrix and delivering beneficial antioxidants without discomfort. Appearance Effects: The treatment improves the appearance of fine lines, wrinkles, congested and enlarged pores, oily or acne-prone skin, hyperpigmentation and brown spots. Skin tone is more even, texture refined. HydraFacial slows down your skin’s ageing process and delays the need for invasive procedures. Post-Treatment Points: The HydraFacial procedure is safe for most skin types and colours including thin or ageing skin, dark skin, dry skin and oily skin. There are no major points to consider. Number of Treatments Needed: Customised to client. As an example, four treatments within an 11-week period on oily, blemish-prone skin can stop breakouts, refine skin tone and texture.

a youthful appearance. It is effective in the treatment of conditions that are typically associated with premature signs of ageing and sun damage. The Process: By gently heating the upper dermis well below your skin’s surface, this noninvasive laser stimulates collagen to re-grow. Additional heat is generated in dilated capillaries to reduce redness. Appearance Effects: Laser Genesis can help restore the skin’s youthful glow and appearance by smoothing out uneven texture caused by ageing, sun damage or scars. An even, healthy complexion results – as large pores are reduced in size, minor imperfections diminished. Post-Treatment Points: No side-effects such as bruising or excessive skin irritation. Treatments can be performed without the use of anaesthetics or gel. Although few patients report discomfort, the most common is a slight redness that disappears within a few hours after treatment. Number of Treatments Needed: The treatment results are often subtle. On average, you may require four to six treatments in order to achieve optimal results. However, every patient’s skin type and condition differs, and so does the number of treatments required to get visible effects.

Limelight Facial

An exciting and new, nonsurgical procedure for skin rejuvenation and treatment of pigmentation. It offers the advantage of improving skin tone and surface imperfections caused by ageing and sun damage. The Process: Can be customised to your skin type, and treat only discoloured areas. When the pulse of light hits the skin, some clients experience a mild pinching or stinging sensation. The application of gel helps, and anaesthesia or pain medicine is typically not required. Most treatments take less than an hour – though it depends on the size of the treated area. Appearance Effects: Great results in removing redness, tiny veins or brown spots on any part of your face, neck and décolleté. Even the most rigid brown spots and red areas are removed. Post-Treatment Points: Immediately following the treatment, brown spots will start to darken and skin may appear slightly red. The treated area may become mildly swollen, which will typically last only for a few hours - possibly a day or longer. Within one to three weeks, the darkened spots will flake off and fade. Diffused redness or tiny veins will decrease and any mottled complexion will improve. Take precautions outdoors, remember always to apply broad-spectrum sunscreen. This will minimise sun damage and the appearance of new spots and diffuse redness. Number of Treatments Needed: Normally, one to three treatments are sufficient to see results. Additional treatments may be recommended, especially for excessively sun-damaged skin.

Laser Genesis

Laser Genesis is the innovative treatment of wrinkles and redness and the management of large pores and skin texture. This technologically advanced procedure promotes vibrant and healthy looking skin with

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Skincare

3D Rejuvenation

All clients have a range of different needs. Imperfections at the surface, in the epidermis or at the deeper dermis are common. Unfortunately, as we grow older, they can turn into problems such as rosacea and deep wrinkles – The 3D Rejuvenation technology works, as the ultimate complexion combat strategy. The Process: Combining the Limelight Facial, Laser Genesis and Titan, the Cutera brings a revolutionary 3-tier, approach to skin rejuvenation. Skin tone, texture and tightness become notably improved. Appearance Effects: Women of any age can be treated. Slack skin, wrinkles, redness, brown spots, and enlarged pores are the most common conditions that are treated with this technique. The most popular areas for treatment are the face and neck. However, other body parts, such as the hands, arms and abdomen, are also frequently and effectively treated. Post-Treatment Points: See the relevant description under each process. Number of Treatments Needed: Each treatment regime is tailored to individual requirements. Most patients receive between two and six treatments. Some may need a few more depending upon factors such as age, skin condition, environmental factors, etc. Typically, patients will start to see results after two to four weeks.

Acne/Acne Scarring Treatment

Acne is caused by the body’s increased production of the hormone androgen, which stimulates the sebaceous glands to produce more oil. Normal hair and sebaceous glands can become partially blocked. Bacteria live on the sebum and produce fatty acids. The body responds by blocking the gland’s exit to the skin. Sometimes the mixture of hair protein, oil and fatty acids damages the walls of the follicle and causes inflammation. The Ellipse Operator system helps. The Process: Ellipse treatment works by reducing the blood supply to the sebaceous gland, which slows down production of the body oil sebum. Including consultation and preparation, the session usually takes around 20 minutes. Appearance Effects: Those with permanent acne will benefit from this treatment immensely. The best results are achieved on inflammatory acne – causing red, aching, raised pimples. Post-Treatment Points: No anaesthetics required. Clients often describe the discomfort as a warming sensation. The lighter the skin colour, the less pain is often the case. Number of Treatments Needed: The light used in this procedure is completely safe, so no special precautions are necessary. Potentially harmful wavelengths are removed by the unique Ellipse Dual Mode Filtering system. Although results vary from person to person, initial results from a recent clinical study show that 58% of acne lesions disappeared with the Ellipse treatment, compared to 33% improvement with topical cream alone. A typical course of therapy includes four treatments, three weeks apart.

Binsina Laser Clinic 2 Broadway Parade Pinner Road North Harrow HA2 7SY 020 8424 0736 binsinalaser@yahoo.com VIYA BEAUTIFUL

12/11/2012 15:07

Currently offering up to 50% off on most Skin Treatmentsâ&#x20AC;Ś Anti-ageing Treatments Non-Surgical Facelift Skin Rejuvenation Pigmentation Improvement Permanent Hair Reduction

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LASER CLINIC The Gold Standard in Lasers for all kinds of Skin Treatments: Gentle YAG, Soprano, Cutera, eTwo, Portrait Plasma and HydraFacial.

UNDER THE FULLTIME SUPERVISION OF DR. FAUZIA KHAN, Dermatologist and Laser Consultant With 20 years of experience, specialising in the treatment of Asian and dark skin types.

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Call today to book for a complimentary consultation and computerised skin analysis: Binsina Laser Clinic 2 Broadway Parade Pinner Road North Harrow HA2 7SY 020 8424 0736 binsinalaser@yahoo.com www.binsinalaserclinic.com

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VIYA

Beauty

beautiful Welcome to the world of Viya Beauty. From hot hair styles to must-have make-overs to trend news â&#x20AC;&#x201C; this is the ultimate source for beauty tips, make-up techniques and all the latest looks! VIYA BEAUTIFUL

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Hair

care

Check out our list of the latest, greatest hair products around – and have a good hair day every day! Photography by Elizabeth Gibson Hair and Make-up by Marlene Andersson

hanks to latest innovations, hair styling is now more versatile than ever. We can go from colour to colour, long to short, straight to curly, curly to straight; volumise with extensions, change our hair’s condition. We can quickly and easily transform our image. We all have a ‘bad hair’ day every now and then, but we don’t have to have a bad hair life anymore. Understanding our hair, the way it acts, looks, and behaves in different circumstances, is the ﬁrst step in achieving our true crowning glories. At a deeper level, exercise and diet, amount of sleep and stress levels all play their part in the hair’s overall appearance. If your hair’s looking limp and lifeless for longer than it should, it may be a good time to have a health check. Lack of iron and other nutrients – which happens to a lot of women these days - may be at the root cause. Pay attention to your hair, address any irregularities in hair ends or scalp. If there’s a problem beneath the surface, no matter how much product you put in, your hair will not look strong and healthy. Styling-wise, enjoy experimenting with the wealth of

products and see what suits you. Your hair will change with the seasons, but your lifestyle and age are also a factor. Consider cutting and conditioning split ends ﬁrst, then concentrate on styling. Manageable, great hair should suit the occasion as well as your personality. Whether that’s classic or avant-garde, impeccably straight or wavy, enjoy your hair and the unique statement it makes. The new generation of styling aids are here to help. Do what the top stylists do, and create your own custom-kit of products suited for your hair type and style. Whether you’re sporting sleek and straight or spiral curls, you will need a different set of brushes, tools and products to help upkeep the good looks. It may be worth asking your stylist how to replicate your favourite style – or someone at the beauty counter for cross range hair product advice, to help you make the right choice. Whatever your desired look, adopt this popular hairdressing rule: work with your hair, not against it, and with some nurturing loving care, it will work for you!

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Hair 7

6 8

12 2 11

1. Smooth through those tresses: Paddle Brush, GHD 2. Hold creative styles in place securely: Hair Clips, GHD 3. Dense, dry or sensitised hair: Real Control Slim Supreme Serum, Redken 4. A scented smoothie: Art of Hair, Tasai Cream Imperial Black Sugar, Shu Uemura 5. Straight hairâ&#x20AC;&#x2122;s best friend: Natural Bristle Radial Brush, Size 2, GHD 6. The cult brandâ&#x20AC;&#x2122;s new product: Thermo Brush Ceramic, Extra Large, GHD 7. For lush volume and full control: Gold Classic Styler, GHD 8. Rejuvenate while you sleep: Real Control Overnight Treat, Redken 9. Pretty perfuming designer hair mist: Angel, Perfuming Hair Mist, Thierry Mugler 10. Silicone free solid serum for high gloss: Hair Polish, Label M 11. Create shiny, big dream hair: Pro-volume Hair Dryer, 2100w, Philips 12. Bask in a lavish night mask by: Sea Hairspa Beauty Sleep Night Mask, Schwarzkopf Professional

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sleekCHIC

For optimum gloss and silky texture, good styling is only half of the success. As important are the tools and products you use. From the never-ending array of serums and ﬁnishing creams to multi-sized brushes and varieties of straighteners, how’s a girl to choose? It’s probably safest to go for known brand names, which offer more quality control. You can be sure that these products will contain only superior ingredients. Premium equipment is also a safe and sensible investment. On heated appliances, never skimp on quality. Give hair a head start with salon professional hair dryers for less damaging drying time. Add condition with the latest grooming products for gleaming, radiant results full of shine and control.

traight VIYA BEAUTIFUL

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making GIRLIE WAVES

urly 80

Where curls are concerned, it’s important to keep hair in tip-top condition. A frizzfree mane looks great and lasts longer, when you treat it with the right product. Choose the correct styling kit to suit both your hair texture and the desired curl effect. Enhance condition with the latest reconstruct and recovery creams, separate with nourishing, curl-deﬁning treatments. Experiment with ceramic brushes, wands and rollers to unfurl customised curls. Tight and spiral or loose, romantic and bouncy – you decide!

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Hair

5 4 8 9 3

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1. Wide teeth for big round curls: Professional Grooming Comb, Denman 2. Rock and roll with these hot rolls: Thermo Ceramic Rollers, Babyliss 3. Wave shaping, curl defining for thick to coarse hair: Styling Treatment, Frizz tm 4. Be curl conscious with this defining cream for fine curls: Bb Defining Cream, Bumble and bumble 5. Look like a hair model with: Professional Vent Brush, Schwarzkopf 6. Get to the root of many a curl problem: Bristle Radial Brush, GHD 7. Picture-perfect spirals: Platinum Zebra Glamour Wand, Corioliss 8. Another chic curl specialist: Pearl Wand, Remington 9. Repair and reconstruct with: Boutique Collection Repair Shampoo, Gielly Green 10. Want to kiss tight curls goodbye? Nutritive Oleo-Relax Nuit, Kerastase 11. Hold tight and right in place: Hair Clips, GHD 12. Scent your mane divine: Hair Mist, Narciso Rodriguez 13. Deep penetrating for damaged hair: K-Pak Reconstruct, Joice

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purple REIGN Make-up by Marlene Andersson Nail Art by Sonia Kaur

On trend and timeless â&#x20AC;&#x201C; violet, mauve , amethyst and grape colours give a luxury look. Dare you wear the latest takes on this fabulous shade? 82

VIYA BEAUTIFUL

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Colour

Nailing the PURPLE PALETTE It really is a ‘purple reign’ for the distinctive hue, so steeped in history. The colour of royal robes and regalia, whether worn in heritage velvets or amethyst jewels, continues to be a popular choice amongst the contemporary brides. If you decide to go purple, keep it regal and tasteful in dark matt. You can enhance it with cosmic twists of glitter for edge and attitude. Or warm up the cool tones with a touch of mulberry and bilberry, which work great with Asian complexions. Go bold and integrate the eyes, lips and nails in this top shade of the season. Or for a stronger fashion statement, give your nails a hand with lustrous lacquer, nail jewels and other decorations. One thing’s for sure, the colour purple isn’t for shrinking violets! VIYA BEAUTIFUL

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Colour

Cosmetics Shimmer Powder in Lavender, Bellá Pierre

Purple = powerful beauty looks. From the new frosted lilacs to slick, rich plums, there’s a tone to suit all styles and complexions.

Ampliﬁed Lipstick in Girl About Town, MAC

Gloss in Purple, Black Up

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Cream Eyeshadow in Light Purple/Violet Clair, Shu Uemura

Shimmer Wash Eyeshadow in Lilac, Bobbi Brown

Le Vernis Nail Colour in Vendetta, Chanel

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PUTTING

ON THE PURPLE. If pink

stands for girlie charm, then purple equals grown-up chic. Dramatic and daring, if worn the right way, purple palette can be fresh and flattering. Smoky amethyst to aubergine eye shades cleverly bring out the whites of the eyes, while dark, glossy lips enhance sparkling white teeth. An overall purple hued make-up complements dark and semi-dark hair, and ties in well with a black wardrobe. Wearing purple does not need to be difficult. First, decide which tone to adapt – elegant or edgy? Experiment with hues and layers to suit your skin colouring. Integrate eyes and lips by choosing the same shades – a purple-based look requires a colour match for better balance across facial features. For the eyes, consider hints of browns, a strong or neutral highlighter, cat’s liner and/or kohl, plus defined brows, for perfect purple peepers. Remember, when eyes and lips are amplified, the complexion needs just a hint of understated blusher. Pared down, the purple image can be polished and fashionable for day – by night rev up the colour depth for glamour to the max.

Models wear: Bobbi Brown Natural Finish Long Lasting Foundation; Bobbi Brown Sheer Finish Looser Powder in Pale Yellow; Bobbi Brown Corrector in Peach; NARS Blush in Angelika; MAC Gold Mode Pigment; MAC Purple Pigment; MAC Eyeshadow in Carbon; Bobbi Brown Gel Eyeliner in Black; Elizabeth Arden Smoky Eyes Powder Pencil in Smoky Black; Shu Uemura Brow Pencil in Black; Make-Up Store Lipgloss Mixed with Stargazer Lipstick in Purple 130; No.7 Lash Adapt Mascara; Chanel Le Vernis Nail Colour in Vendetta

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Face

ace base Make-up by Marelene Andersson

ALL IN THE APPLICATION… …use skincare brushes for a polished effect.

Before you get carried away with trying out all the lastest colours in cosmetics, it’s best to go back to basics and answer the big question: is the foundation you use really suitable to your beauty-type? Face the facts here and ﬁnd out how the right products can improve your appearance.

e spend ages choosing the right shade of lipstick, but when it comes to settling for the right base, we tend to get it fast and often wrong. If there’s one cosmetic that can make or break your ﬁnished look, it’s foundation. This make-up essential will gently veil over uneven skin tones and fade out any imperfections, brightening up your face with a youthful glow. Think of foundation as the ﬁrst step in creating the perfect canvas for the rest of your make-up work. As strange as it sounds, once upon a time (but not that long ago) only pink tinted foundations were available in stores. However, thanks to ranges like Bobbi Brown and MAC, a whole spectrum of yellow pigment based formulations appeared. Now more skin types can be beautifully suited.

Different skin needs are also addressed - from age to lifestyle. From light, tinted moisturisers, to creamy products with and without oil; to all-inone, portable compact foundation into powders and more specialist camouﬂage creams for problem skin: the choice has never been greater. Bespoke foundations are even available - not only customised to skin colour but with extra properties such as light-diffusing or long-lasting wear. The new generation of concealer and powder has also improved alongside. Now there’s no excuse not to look ﬂawless and fabulous; all it takes is knowing just what trio of foundation, concealer and powder to choose! To help you get your face base right, here’s the low-down on how to put a great foundation in place…

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OUTFITS & JEWELLERY BY MONA VORA

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Face

abulous fFOUNDATIONS

DO only use foundations where needed – whatever your age. It’s not about covering up your whole face but making skin tone consistent with some subtle enhancement. Try applying a thin coat all over, with a little more where needed. DON’T use foundation to change your skin colour. Going darker or lighter will look unnatural. Always choose a tone that perfectly matches your own skin tone. DO choose good quality face products as a base. Unlike skin creams where expense doesn’t automatically equal better, this is one aspect of skin care where price really makes a difference. DON’T go foundation shopping at the end of the day or when you’re feeling stressed or tired – it’s a recipe for making bad decisions. A good salesperson will advise, but not pressure you into buying. Ask for a sample, if you’re unsure which product to choose – big cosmetic companies are usually happy to help. DO only test foundation on the jaw-line. This is the only sure-fire way to see whether the shade matches your neck – which can be lighter than the face. There should be a seamless finish between face and neck – not an unsightly tell-all line between the two. Try up to three shades at the same time and check the results in natural light with a hand mirror - the artificial light in stores is sometimes misleading. The right foundation should blend easily into your skin and add vitality. DON’T opt for foundations with iridescent particles and ‘strobe’ creams or illuminators – unless your skin is in tip-top condition. Though these products can give beautiful effects on normal or oily skin, they can feel dehydrating and look ageing, if you have dry skin. In such case, you should apply a good primer beneath your base to give a velvety feel. Also, formulas with light reflecting pigments can give a lovely, soft appearance and a healthy glow. Matte textures work well on oily skin. DO make sure your moisturiser and foundation are compatible. It doesn’t matter if both

FINGERS, SPONGES OR BRUSHES? … the answer lies in whatever works for you.

products are not from the same brand ‒ but they should work well side by side. How to tell when it’s wrong? You’ll notice make-up will disappear too soon and frequentlty need retouching. Or unsuitable foundation will sit on top of the skin rather than blending in well.

“Only use foundation where needed – as enhancement for the face, not a mask.” WHAT GENERATION OF FOUNDATIONS? Apart from skin colour, your foundation should match your age and skin properties. There’s a whole spectrum of products out there that will work, if you’re in your teens and early 20s. Other will work better throughout your 30s and beyond. Regardless of skin type, one thing is certain: go for light, wearable, non-clogging foundations and remember – less is often more.

YOUNG SKINS Tinted moisturisers are perfect for this skin type, as they’re the lightest and available in a range of many natural shades. At this age, you can afford to let your skin show through, so use it only to illuminate and tone and only where needed, not all over. Avoid only if you have ultra-dry skin – or you could wear your normal moisturiser underneath. Try: Dermalogica’s Sheer Tint Moisture SPF15; Aveda’s Moisture Plus Tint; No 7’s Illuminating Tinted Moisturiser; B Never Too Busy To Be Beautiful Tinted Moisturiser.

MATURE SKINS For thirty plus and above, you can choose from a really wide range of product variations available

on the market. Do opt for light, long-lasting formulations that provide a moisture-quenching boost to skin. Avoid those labelled ‘oil-free’, as a little oil in the mix provides a soothing, creamy and even coverage. However, if you have oily skin, do seek out oil-free products. The older we are, the heavier the foundation layer can be – to compensate and literally ‘ﬁll in’ any lines or wrinkles. Yet still, light to medium coverage is most ﬂattering in the majority of cases. Try: Bobbi Brown’s Foundation Stick; M·A·C’s Face and Body Foundation; also the more creamy versions of all in one compact foundations into powders. Versions by Yves St Laurent, Guerlain, Chanel, Lancome and Estee Lauder are recommended for skin comfort and coverage.

PROBLEM SKIN For skin with noticeable scars, thread veins, pigmentation etc., you may need a higher level of ‘camouﬂage’ coverage. Seek out products from specialist suppliers. Check out larger beauty stores such as Space NK and Harvey Nicks or theatre make-up companies like Screenface and Dermablend.

VIYA BEAUTIFUL

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leek SCONCEALERS

oncealers are great for hiding blemishes and small veins, but resist the urge to overcompensate by caking on. As with foundation, go for a shade of concealer that matches skin tone. As a general rule, those with yellow undertones are more likely to suit mid to dark skins, while peach tones flatter fairer complexions. Blend concealer and foundation together, if your pigmentation is uneven. Prefer to apply separately? Try foundation first, otherwise the concealer might get wiped off. The secret is for concealer to smooth over skin, instead of settling into any lines! Try applying with fingers or a brush for the best effect. Bear in mind you may need two separate concealers – one for covering dark shadows, another for blemishes. Not all products are versatile enough to work for both. Try mixing an under-eye brightener with concealer for underneath the eyes – oil-based products are good for this. Look for: light-diffusing concealers to mask really dark shadows. Avoid: Those with chalky or greasy textures. If it feels strange to handle, you probably won’t be pleased with how it performs on your face. For discreet results, concealer is best applied with a brush. Once applied, blend with fingers, especially before powdering, as this will smooth away any lines (on blemishes blend away the edges). Classic Concealers: An illuminator that perfectly conceals eye shadows, awardwinning Yves St Laurent’s Touche Eclat Radiant Touch; Becca’s (they have a range of 20 shades); Bourjois Light Reflecting Concealer; Mac’s Select Cover-P. Recommended for redness/ blemishes/custom-blending: Laura Mercier’s Secret Camaflage.

pPOINTS owder I

f you like a ﬁnished appearance, powder helps set make-up and gives an added polish for special occasions. Consider it also a beneﬁcial cosmetic for Asian skins prone to oiliness and for minimising shine. Powder’s one of those products not always used properly. For everyday daytime and in the summer months, it can look a little too obvious, so concentrate on getting the amount right.

Then there’s the question of pressed or loose textures. Invest in a pretty pressed powder compact from ranges such as Estee Lauder and Clinique for your handbag – perhaps as a chic pre-bridal gift to yourself? Loose powder is seen as more contemporary and can be flicked on as well, if needed. Makeup artists recommend the new generation of mineral based powders – check out ranges such as L’Oréal, Revlon and M·A·C. They are finely textured, actually improve skin condition and come with an SPF factor. For beautifully luminous skin that looks a dream in photos, models swear by Corn Silk powder, available from good chemists. As with foundation, how you apply powder can drastically change the results – try what works best for you: brush, puff or sponge. A powder puff still needs a brush to sweep away any excess. A more natural look is achieved with a brush, a more matte finish with a puff. If your skin is oily, a puff will help blot away any grease, but if your skin is dry, use powder sparingly, as it can enhance this skin tendency. Whatever your makeup preference, the secret here is in patting the powder lightly onto the face. What brand is best? Products and ranges are always a personal choice. For the Asian skin spectrum, from light tones through medium and dark, make-up artist Marlene Andersson recommends foundations, concealers and powders from brands such as Armani, Becca, Bobbi Brown and M·A·C as being especially suitable.

ALL IN THE APPLICATION Finding the perfect base is priority - but how it is applied can make all the difference to the finished look… Always moisturise skin well before applying foundation and for best effects, try to leave five minutes between priming face (moisturiser, sunblock, eye cream, etc.) and applying foundation, to allow the skin to absorb the product. Pay special attention to blending well under the chin and jawline. Fingers, sponge or brushes? Whatever works best for you! When it comes to blending, fingers are a safe place to start, as their warmth helps distribute and blend colour evenly on the skin. Using brushes to pat on, as needed, gives slick professional results, but can become mask-like, if overused. A sponge can give a more natural looking skin effect, especially if used slightly damp – but note that sponge application can lead to clogging. Remember, whatever applicator you use, keep good hygiene. For close-up perfection, you may be tempted to layer on your base using a magnifying mirror. However, results could turn out to be far too exaggerated. Instead, use a regular mirror and photoperfect results should be guaranteed!

VIYA BEAUTIFUL

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Face

“Powder helps set make-up and gives a polished photofinish for a special occasion.” VB_FACE BASE_FINAL.indd 6

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Colour

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Add a serious dose of FUNKY to your look with a palette of deep, intense aquas - or GO TROPICAL with orange, pink and coral hues.

colour PLAY

Hair and Make-up by Marlene Andersson

Opposite Page: From top: Bare Minerals Eyecolour in Azure; IIlamasqua Powder Eye Shadow in Imagine; Urban Decay Eyeshadow in Peace; Daniel Sandler Eye Delight in Navy; Smashbox Eyeshadow in Aquatica Model Wears: OPI Blue My Mind Nail Polish; Bobbi Brown Natural Finish Long Lasting Foundation; Bobbi Brown Sheer Finish Loose Powder in Pale Yellow; Bobbi Brown Concealer in Peach; Dior Peach Blush; On cheek: MAC Eyeliner in Aqualine; MAC Eyeliner in Blue Horizon; Elizabeth Arden Black Eyeliner; YSL Eyebrow Enhancer; MAC Creme d’Nude Lipstick This Page: From top: Illamasqua Nail Colour in Gamma; Illamasqua Powder Eye Shadow in Vulga; Sisley Phyto-Ombre Eclat Eye Shadow in Mango 20; Sisley Hydrating Long Lasting Lipstick in L30 Model Wears: Base as before; MAC Gold Mode Pigment; Shu Uemura Eyebrow Pencil in Sound Black; NARS Angelika Blush; MAC Creme d’Nude Lipstick

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Le Vernis Nail Colour in Le Splendeur, Chanel

Le Vernis Nail Colour in Riviera and Mistral, Chanel

Lip Lacquer in Hot Wired, NARS

Creme de Rose Lip Balm, Christian Dior

Colour

lip

Nail Lacquer in Dovima, NARS

Eyeshadow in Hot Pink, Stargazer

Private Blend Lip Colour in Pure Pink, Tom Ford Beauty

SERVICE Unleash your FEMININITY with shades of fuchsia, delicate rose, candy pink and ravishing red.

Make-up by Marlene Andersson

VIYA BEAUTIFUL

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The in-house make-up artists for a trio of exclusive A list London places: City Pavilion, Decorium and the swish Jumeriah Carlton.

BY ATTIA & ZAKIYA

International Make-Up and Beauty Team

Beauty Services

020 8279 4845 Bridal Packages

07944 753 581 Training Academy

07951 145 594

Discover how you can turn your creative talent and passion for make-up into a highly rewarding career.

73 Queens Rd, Buckhurst Hill, Essex IG9 5BW info@azlondon.biz www.azlondon.biz

‘The in-house Make-up & Beauty Team for exclusive A-list London places...’

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eye

8 Dupion Strip Lashes Eyelure

VIYA

Beauty

ALLURE

7 Pencils from right to left: Smoothing Eyeliner Pencil in Black Noir, Shiseido; Natural Eyebrow Pencil in Natural Black, Shiseido; Precision Eye Deﬁner in Silver, Chanel; Powder Pencil in Black Violet, Elizabeth Arden; Cream Shaper for Eyes in Deep Cobalt, Clinique, Phyto-Khol Star Glittering Eyeliner in Dark Amythyst, Sisley

1 Le Sourcil de Chanel Perfect Brows Set in Brun Chanel

Maestro Eyeshadow Palette in 1 Giorgio Armani

Create bold, GRAPHIC shapes with blacks, blues and metallics for a CONTEMPORARY TAKE on classic 60’s lined and feline eyes...

Matt Eyecolour in Noir Laura Mercier

Brow Set in Clear MAC

3 Artliner in Noir Lancome

VIYA BEAUTIFUL

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ortfolio PRESENTS

PHOTO SHOOTS

Now available from the professional creative team behind VIYA MAGAZ INE and VIYA BEAUTY SEMINARS For further information please contact

07506 133355 • info@viyamagazine.com 1

VIYA BEAUTIFUL

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VIYA

Exceptional Lipstick in Pink Vibrations: Elizabeth Arden; Rouge d’Armani Lipstick in 503, Giorgio Armani Beauty; Different Lipstick in Heartfelt, Clinique; Lipstick in Pillow Talk, Beneﬁt; Phyto-Lip Shine in Sheer Coral 8, Sisley Paris; High Impact Lipstick in Peach Pop, Clinique

Beauty

ageAWAY Caviar of Switzerland may be new to the UK, but has been celebrated for years worldwide. It helps to produce healthy, beautiful skin with active ingredients and collagenstimulating Caviar Extract. Great for smoothing out ﬁne lines and wrinkles. Available at www.lenawhite.co.uk

eauty NEWS

LAP OF LUXURY

Chanel’s Sublimage range is a highly-effective anti-ageing luxury product, designed for those with a distaste for thick creams. The Sublimage La Creme Texture Supréme contains very potent ingredients that help regain skin’s ﬁrmness. Also an excellent solution for even complexion, radiance and moisture. The beautifying experience is enhanced by its subtle grown-up fragrance and sumptuous texture. Available at Selfridges and Harrods.

we love...

There is nothing better than beautifying in a boudoir that smells of ﬂowers and romance...

...the Dior Prestige skin care range. Developed to prevent aging skin’s loss of vitality, the formula enhances our defence mechanism against environmental aggressions that make our skin vulnerable to damage. Combining the healing qualities of Kniphoﬁa Nectar and Rose Satin Nectar, the Dior Prestige cosmetic range provides an utterly indulgent, luxurious anti-ageing experience. It will recover the natural smoothness, suppleness and radiance of your skin, yielding it soft and satin like. Utterly indulgent! Available in Selfridges and Harrods.

TOP SECRET

The antidote to tired skin, YSL’s micro-peel soothes and hydrates for a fresher complexion.

Geranium Rosa Scented Candle and Roses Scented Candle, both by Diptyque Paris. Available at Space NK. Picture courtesy of Maz of Zen Bridal

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VIYA

Beauty

eauty PRESENTS

SEMINARS

The VIYA magazine brand is highly regarded for its quality content across fashion, beauty and bridal style. From timeless to trendsetting, we like to be the ﬁrst to reveal the latest, greatest and original ways to achieve fabulous looks. Our talented team has years of experience in the mainstream magazine industry: from the creative director and photographer to our in-house make-up artists and professional stylists. In response to our readers’ demands, the creative team behind the VIYA brand is pleased to announce the launch of VIYA BEAUTY SEMINARS.…

Exclusive make-up training with magazine professionals and guest MUAs from the beauty industry We’ve listened to what you want and have designed a series of seminars, workshops and short taster courses with your differing needs in mind. Unlike having to invest in long-term training as you would with beauty therapy, our focus is on the application of cosmetics. It’s a different, yet valuable, concept that can be effectively taught in a shorter time-span. With the help of leading experts, guest speakers and even surprise celebrities on-board, this a life and career-changing opportunity not to be missed. Our special training is aimed at everyone – from ‘making up for fun’ beginners to those with talent wishing to make a fulfilling, financially rewarding career out of it. It is also suitable for those wishing to change career direction without unnecessary expense to professional make-up artists who wish to further enhance their skills. Beauty is an everchanging environment and our master-classes will reflect both the traditional and timeless to latest trends…Think of it like learning short-cuts to trade secrets, tips and techniques straight from the heart of part of the industry – VIYA BEAUTY! Pick and mix and enjoy the basics of make-up and hair dressing through to mastering the latest beauty must-have looks such as smokey eye effects. Now all of this is available to help your make-up education – or even kickstart your career. Why compromise when you can learn from the most experienced in the industry?

ONE DAY COURSE EXAMPLES Mastering the Make-up Base

The Art of Dressing Hair

Eye-catching Effects

Media Make-Up

Catwalk

Whether you’re doing simple make-up, or complex magazine looks, we teach you how to choose the right foundation and contouring techniques for all skin types.

Learn two classic and versatile styles – one loose, one updo. Once you have mastered the basics, you can move onto other hairdressing seminar specials such as long hair and bridal hair styling.

How to create different looks to suit eye colour and shape and maximise those eyes! Look out for other lessons in this series such as how to make dramatic smokey looks.

VIYA and VIYA BEAUTY are renowned for their exclusive beauty photoshoots. Why not learn from the experts how to create cameraready looks to grace the pages of the glossies

Another specialist makeup technique, creating high-fashion to edgy looks for fashion shows is a different art form. We can show you the secrets of creating that catwalk wow-factor.

For further information please contact

07506 133355 • info@viyamagazine.com 3

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VIYA

Beauty

ACE

the

Create a perfect complexion with this selection of miracle remedies

10 11 12

3 4 5

1. Eyes say it all. Choose one of the new scientiﬁc breakthroughs to combat eye circles and wrinkles: Signs, Eye Cream, SK-II 2. Your very own Cinderella effect - a night-time preparation that promises to have your skin transformed by the morning: Midnight Recovery Concentrate, Kiehl’s 3. If you want to add luxury to your eyecare regime, this is top of the range for smooth texture and skin softness: Skin Caviar Luxe Eye Lift Cream, La Prairie 4. For your weekly at-home facial, use this reﬁned mask base, packed with rejuvenating minerals and vitamins, to stimulate skin cell recovery: Nourish Mask, Pure Natural 5. Gentle cleansing for a silky complexion with no residue. The latest addition to the famous skin-care line is sure to be a wash-bag staple: Foam Cleanser, La Prairie 6. Fancy looking like you’ve just been to see your facialist? Use this luxurious face mask for that soft, glowing look: Radiant Glow Express Mask, Sisley 7. Skin breakouts can be nothing short

of a nightmare, especially if they happen on the eve on your wedding day! Quick remedy: Acne Treatment Pads, Cane + Austin 8. Ultra-rich and pleasantly silky cream from the chic, covetable French skin care brand: Capture Totale Multi-Perfection Cream, Dior 9. When intensive help is needed, this product may be just what you’re looking for. Big impact at a great price: Deep Tissue Repair Cream, Kate Somerville 10. This deliciously scented serum eases the tired spots of skin on your face, giving it an overall feel of soft tenderness: Aromessence Neroli Face Serum, Decleor 11. When you need a product that does more than just moisturise, try this lifting balm, which will restore and contour your face: Amazing Face Natural Lift and Sculpt Moringa Cleansing Balm, Emma Hardie 12. A cult Japanese skin care range known for being gentle, yet highly effective and illuminating: Future Solution Concentrated Balancing Softener, Shiseido

VIYA BEAUTIFUL 101

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VIYA

Beauty

eauty PRESENTS

SEMINARS Exclusive make-up training with the magazine professionals and guest MUAs from the beauty industry

THREE DAY COURSE EXAMPLES Mastering the Make-up Basics Intensive

Marketing & Business Solutions

This will break down the elements of make-up technique into manageable sections including: hygiene; foundation, correction and contouring; eye shading; lip tips; blending; brushes to creating the ideal make-up kit.

(Tailored to the individual and brand )

Available as one day taster or three day intensive courses, VIYA BEAUTY SEMINARS can show you how to launch or enhance your career as a make-up artist. Let us help turn your business into a leading brand…

Bridal Make-up – Intensive

Photo-shoots & Portfolio

A specialist course showing how to create beautiful wedding looks. This will integrate learning about the basics of make-up together with how to create the perfect traditional bridal, registry and party reception make-ups.

The portfolio is without doubt, the passport to success for any leading – or aspirational – makeup artist. The art of the beautiful shoot has long been a specialism of the VIYA magazine brand. As such, results are often superior to photo-shoots offered by some training academies as an afterthought. From the ﬁrst creative consultation to expert guidance, you can relax all the way with the professionals. With help on hand to guide your make-up looks on the day, great images are guaranteed, not forgetting ongoing support and advice.

The Art of Dressing Hair - Intensive This how-to hair styling course will explain in-depth the following subjects: hygiene; hair types and textures products, tools and brushes; hair extensions, padding and accessories; creating contemporary to traditional styles; bridal styles from barrel curls to up-dos; hairstyles to suit different face shapes.

Now available from the professional creative team behind VIYA MAGAZ INE and VIYA PORTFOLIO PHOTO SHOOTS For further information please contact

07506 133355 • info@viyamagazine.com 5

VIYA BEAUTIFUL

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1 2 1. Restore an all-over, appealing glow and boost circulation at the same time, with the new generation of body moisturisers: Cellumination Cream, SK-II 2. For an easily absorbed moisture boost and soft sheen on the skin, choose a fine rather than a thick textured oil, such as this: Body Treatment Oil, Clarins 3. Contour your curves and get back in shape with a feel-good product, that’s also pleasant and nonsticky to apply: Phyto-Svelte Global, Sisley 4. Another great shaping/moisturising product to help correct skin-tone, use daily after your shower to see the difference: Body Sculpture, Rodial 5. Cast a sensuous shimmer to your skin and soften it in the process, with a lavish application of superscented Monoi Body Glow, by NARS 6. You won’t be disappointed by any disappearing tricks here; skin stays soft and moisture-locked after using: Long Lasting Moisturising Body Lotion, Lierac Paris 7. Top of the crop of products for toning and contouring. A best-selling beautifier: Dior Svelte, Dior 8. Oil or cream? If your skin’s feeling flaky or dehydrated, coax it back into neutral and treat yourself to the dreamy Creme de Corps, by Kiehl’s 9. The top-notch designer has created a delicate, scented superior body-wash in the form of: White Patchouli Cleansing Gel, by Tom Ford 10. Sometimes the accent’s on the holistic properties of a body product; this one’s healing to the skin: Soothing Body Oil, Shiffa 11. A rich mix that lives up to its name: Nutrix Royal Body Cream, Lancome 12. Somewhere between a light lotion and a lavish cream, this glides on easily and nurtures skin pleasingly: Moisturing Body Milk, Decleor 13. Working on a rejuvenating level, this is an effective, all over gift for the skin: Body Excellence, Chanel 14. Skin-quenching for your daily shower: Deep Comfort Body Wash, Clinique 15. Say no to cellulite, orange-peel skin and other stubborn areas! Zone in with this no-nonsense trouble-shooter: No Complex Body Contouring and Firming Cream for Legs and Thighs, Givenchy 16. Invigorating scrubs never felt so good - these subtle particles will polish and buff you into a body beautiful: Crushed Cabernet Scrub, Caudalie

VIYA

Beauty

7 8

Adorn yourself in luxury, and emerge ﬁrm, toned and silky smooth

the

ODY

9 10 12

13 15 VIYA BEAUTIFUL 103

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ortfolio PRESENTS

PHOTO SHOOTS

Now available from the professional creative team behind VIYA MAGAZ INE & VIYA BEAUTY SEMINARS For further information please contact

07506 133355 â&#x20AC;˘ info@viyamagazine.com VB_Portfolio Ads.indd 4

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106 110 134

ABIDA BEGUM

NEELAM MAHMOOD

ASHIFA

nside

BEAUTY Enjoy today’s take on Mughal majesty or move fashion forward. Traditional , timeless or modern romantic? Indulge in our inspiring images...

128

116

MEHNDI BY UWAISA

SAIMA AKRAM

122 ROMINA ZAIB

VIYA BEAUTIFUL 105

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Viya Beautiful introduces Neelam

as up-and-coming talent to look out for...

Queen Warrior Hair and Make-up by Neelam Mahmood Accessories by Kyle’s Collection Outﬁts by Zeba’ish

hair and make-up artist Neelam ﬁnds her

back buns throughout - ‘all the better for displaying

beauty inspiration in the legendary warrior

the amazing headwear we found that reminds us of

queens of Mughal times. ‘Strong and independent

those gorgeous head-turning styles of the times,’

women as well as classical beauties, they were a force

says Neelam, a hairdresser by trade. As well as

to be reckoned with,’ considers Neelam. Historically,

devising such dramatic, traditional looks with a twist,

the warrior womens’ wardrobes were resplendent

Neelam’s versatile across all styles of hair, make-up

with robes of brocade and ﬁne silks, adorned with

and nails required for bridal-wear to party and special

gold threadwork, stonework and lavish jewels. Their

occasions.

roving that heritage looks are hot right now,

Hair was coiled into sleek and regal side and

headpieces dripping with pearls, rubies and feather

The ﬁrst look sets the traditional but fashionable

plumes were designed as decorative frames for the

feel throughout. Taking the hair back from the face,

face. ‘Accessories of every rich description were

encased in jewelled headpiece and veil, the accent

statement-making - equally matched by their colourful

is equally on intense eyes and strong lips. On this

make-up palette and application,’ says Neelam.

page, peacock teal eyes are teamed with sugar-pink

Brilliant antique greens and golds, royal purples

lips and contrasting coral blush. Inspired by the past

and queenly crimsons are costume colours most

but so very ‘now’, the dramatic trio of images can be

associated with this important part of history. Taking

described as having ‘ﬁerce elegance’. Neelam says:

this colour code as her beauty cue, Neelam created

‘I hope my make-up reﬂects these icon’s boldness

these three looks using vivid berry reds to electric

of spirit and inspires a future generation of warrior

blues.

women in look and attitude!’

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VIYA

Beauty

“Inspired by the past but so very now, this dramatic form of bold and beautiful make-up equals fierce elegance!”

Neelam Mahmood

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Beauty

“Exact cosmetic colours tie this look together. Accent the eyes with gilt shimmer, paint lips as ruby red as the jewels.” Neelam Mahmood

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REGAL BLUE

Seize the day with colours chosen to represent the warrior queen’s relationship with the earth and elements… Hair Flair: Pearl and antique-look gold chains exquisitely wrap a coiled back bun, set off with a stunning front drop decoration.

Face of Grace: Foundation, Mac’s Studio Fix Fluid, used throughout; Bobbi Brown’s Nude Pink blush to add a healthy outdoors looking flush and to contour.

Vibrant Eyes: An earthy palette is key. Mac’s deep damson Metal X with Lemon pigment placed mid-lid adds gleam, with Bed Head’s highlighter on brow bone. All applied to follow the natural shape. Mac’s Blacktrack outlines for emphasis; YSL Shocking Volumising mascara gives big lashes. Brows pencilled and groomed to finish. Lip Tips: Lipstick in YSL’s Rouge Volupte makes a strong statement and exactly matches the stone-work on the headwear.

CRIMSON CRUSADE

The smokiest eyes, the hottest lips, the sheerest skin...recline in timeless style looking as elegant as any Warrior Rani ever was! Hair Flair: A low, smooth chignon reveals a regal plumed tikka, hair clasp and dupatta set - matching the necklace, earrings and hand adornment.

Face of Grace: Mac’s foundation as before, for a fresh and glowing effect; cheeks blushed with Bobbi Brown Peony, a pretty deep pink.

Vibrant Eyes: ‘For achieving mysterious, sultry and smoky effects, Bobbi Brown’s metallic range is great,’ says Neelam. ‘Check out Burnt Sugar and Antique Gold.’ Blend well on the lids, contour in the socket and wing out and under, smudging slightly. Lip Tips: Hot fuchsia pink plays against the rich red to purple tones of the gown. Neelam recommends Mac’s Girl About Town lipstick.

Mob: 07922 909 607 E Mail: info@neelammahmood.co.uk Web:www.neelammahmood.co.uk VIYA BEAUTIFUL 109

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110 VIYA BEAUTIFUL

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Beauty

A big beauty problem for brides is simply lack of time. Make-up artist Ashifa has the solution – chic round the clock, no need to change faces!

ENDURING

eauty

Hair and make-up by Ashifa Fozdah Outfits by Khushboo’s by Chand Accessories by Kyles Collection

n her experience, the bridal beauty issue that comes up most often in conversation with her clients is that of changing looks – from day into evening – without taking

too much time during the big day. While a lot of brides stay in the same outfit throughout the entire ceremony, some wish to change dresses – from ceremonial reds to western white by night. But there is a problem: ‘after the temple ceremony, most brides say they haven’t time for a complete change of makeup,’ she explains. ‘By avoiding overly matching make-up and complementing the accessories or embellishment instead, it creates a better base for putting on multiple looks in one evening. It’s quicker - and less fussy - to slightly adjust rather than try to transform entirely between events.’ Ashifa sorts the cosmetics conundrum by toning the primary or morning make-up to embroidery or jewellery.

Go for Gold Muted golds matched to your jewellery will look serene throughout the entire ceremony Base: Armani Luminous Silk 8 Liquid foundation with longlasting lustre, fixed with MAC translucent powder. Concealer NW35 and cheeks blushed with MAC’s ‘skin pink’ shade, Fleur. Eyes: Shade Crystal Avalanche all over eye area, contoured with dark gold Folie, Vanilla pigment to highlight, ringed in Black Track Liquid Liner, all MAC. Mascara,YSL False Lash. Lips: Shimmer pink Bombshell by MAC, worn without lip-liner.

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From Pearly Queen to Aqua Allure Keep make-up shades simple as an understated perfect base to show off outfit brilliance with grace… PEARL, above: All in one silvery-white glamour. Base: pearl effect NC300 foundation by MAC. Eyes: Silver shadows, MAC’s Frost and Seedy Pearl; strong on liner and kohl. Lips: Pearly pink by MAC. AQUA, right: Day into evening durable glamour. Base: MAC’s NC42 Sculpt foundation. Eyes: A blend of MAC’s White Frost, Amber Light and bluegrey Contrast with liner for a smoked effect. Lips: Lined with Walkrie Velvet by Nars, lipstick Kind of Sexy, by MAC.

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Beauty

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Durable make-up in simple shades creates a great face, am to pm... Ashifa

Scarlet Siren

If you’re wearing a sparkling lengha, don’t let the crystals compete with your make-up! Avoid red over-kill, opt for dark but subtle, shades… Base: MAC’s NC42 Sculpt foundation, cheeks in Amber Mineralise. Eyes: Covered in MAC’s Cranberry with gold Folie to contour and Vanilla pigment as highlighter and at inner corners. Whole eye area encircled with Black Track Liquid Liner, brows ﬁlled in and darkened with MAC’s Eye Powder, mascara as before. Lips: Blotted red lip-liner for subdued deﬁnition, colour toned down from a mix of MAC’s lipsticks Blankety with Crosswires.

Ashifa

Celebrity make-up artist

by appointment only

07903 798 568 www.ashifamakeupartist.com Leicester based covering nationwide

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ughal Hair and make-up by Saima Akram Outfits by Zeba’ish Accessories by Mona Vora

MUSES

Taking the essence of Rajastani elegance as her theme, international celebrity make-up artist Saima Akram unveils a versatile trio of bridal beauty looks. Though the styles of Mughal, Rajput and Royal brides differ quite a bit, they all accentuate fashionable and alluring eyes…

his season, many brides wants to

high-end fashion shoots, ran a salon in Pakistan

achieve a luxurious traditional look

for two years, and worked in-store at Bobbi

with glowing, illuminated skin, trendy

Brown back in the UK. She’s a firm believer that

caramel lips and deep, captivating eyes. Saima

a great foundation is the key to success, so

Akram, a renowned make-up artist, gives

before making up the face, Saima uses some

tradition a twist by creating a flattering, gold-

of MAC’s Prep and Prime Skin Base Visage

infused, smoky eye look – perfect match for a

to make sure the base is set just right. Then

grand ornamental dress.

some Prep and Prime around the eyes to ‘give a

Saima says the demand for this kind of

vibrant lift to your skin,’ plus Bobbi Brown’s lip-

dramatic and glamorous look is riding high.

balm with SPF 15. In addition, she recommends

‘Durable foundation and layered, pigmented

long-lasting foundation from stage make-up

eyes work well on brides under the strong lights

ranges, such as Charles Fox and Kryolan, as

of photo-shoots,’ she says. Saima should know:

the ‘ideal conceal’ for anyone suffering from

A qualified beauty therapist, she has worked on

inconvenient skin breakouts.

Mughal

The ultimate Mughal princess. Deep rustic colour and peacock feathers. Foundation by Kryolan in 4W helps even out the skin. Here, Saima Akram used MAC’s transparent loose powder with powder blush in Nectar and Bobbi Brown’s shimmer brick. EYES resonate with frosty gold over the lids, plus pearly highlighter, both by MAC, winging out in Dior’s dark purple Eggplant. Bobbi Brown’s gel liner in Violent Purple is used for the outlines, with YSL’s False Lash mascara in black to complete the look. lips lined in pink by MAC, YSL’s pink lipstick coated in frosty eye-shadow for a little bit of extra gleam. Nails in a dark berry shade by Chanel.

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Rajput Beauty A traditional look rooted in the Rajput era with the fusion of a Pakistani bridal look. Smoky eyes and frosted lips. To accentuate this strong and sculpted image, Saima used a combination of MAC’s powder blush in Style with Bobbi Brown’s apricot shimmer brick. EYES are boldly covered in copper gold pigment on lower lids, brow bone highlighted with brown shadow brow filler, all by MAC. Bobbi Brown’s gel liner in black defines eyes for a feline feel. Lips are first lined in Spice by MAC and then filled with a sandy-beige lipstick flattering to Asian skin tones, by Bobbi Brown. For additional shimmer, apply a tinge of gold shadow with a soft lip brush.

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Majestic Muse Why settle for less than the most majestic make-up? Set against the regal splendour of deep purple hues, a rich and polished make-up palette works best. To first contour the cheekbones with some gold blusher, Saima chose Nectar by Bobbi Brown. EYES will shine thanks to MAC’s Expensive Pink dusted over lids and Retro Spec used as brow bone highlighter. To accentuate the exotic feel of this look, Eggplant by Bobbi Brown is used with iridescent Night Porter green shadow by Nars. Bobbi Brown’s Ivy Shimmer Ink outlines the whole eye area with lengthening coats of YSL False Lash mascara to finish. Lips lined in Spice by MAC, combined with lipstick in Nectar by Bobbi Brown and a frosty finish with Expensive Pink shadow.

Saima Akram INTERNATIONAL HAIR AND MAKE-UP ARTIST BRIDAL SERVICES & TRAINING ACADEMY

07933 336 464 www.saima-akram.com

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ROMINA ZAIB WWW.ROMINAZAIB.COM

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Hair and make-up by Romina Zaib Accessories by Kyles Collection

rabian

Outﬁts by Zeba’ish

BRIDE For brides in need of an authentic and regal Middle Eastern feel, these latest must-have looks might sparkle your inspiration…

oday’s Middle Eastern bridal beauty is an eyecatching mix of colourful heritage style and traditional elements in western white, says make-

up artist Romina. Luckily, seven day celebrations give enough time to incorporate the many shades of pinks and reds for the ceremony. For the reception a demure look based on the subtle western wedding look is ideal adapted. As variety is the spice of life, it adds visual interest to meet each of your wedding occasions with a different look. Here’s how....

RADIANT PINKS for a plush and polished ﬁnish to any blushing bride Image Info: Kryolan foundation and loose anti-shine powder customized to suit model’s skin; No 7 Rose Pink, highlighted with MAC’s Soft & Gentle Mineralise. Eyes: contoured in Bella Pierre pigments Resonance, Deja Vous and Diverse, Clarins White Marshmallow as base, lined with Kryolan’s cake liner in black. MAC’s dark brown brow pencil and Zoomlash mascara to ﬁnish. Lips: lined in Whirl, coloured in Modesty, both by MAC.

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AQUA BLUE-GREENS give a unique hue to the party you! Eyes: Colour washed in Champagne by Bella Pierre plus pale blue and turquoise pigments by MAC to contour. Lips: Chanel Lilac colour, No 7 pink liner.

hen it comes to introducing the ‘white’ factor into your wedding look, when done in authentic style, the results

have a true Middle Eastern elegant heritage effect. Less ‘made up’ then your typical Asian bride but more defined than her subtle western counterpart, the model carries a look that is easily adapted to many occasions. A winning combination of radiant, dewy skin, feline outlined eyes and subtle rosebud lips. As smouldering reds and pinks here would overwhelm the white dress, so working with a toned down colour palette creates the most flattering face. With this light make-up, ornate up-dos adorned with tikka, jhoomar, net veils to flowers and decorative headbands and extravagant jewellery can all be added to the mix. In the same way for the reception function, experimenting with unusual jewel hues – aquamarine and jade – as above, will work well with such a balanced face base.

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PURE WHITE works best worn with a played-down make-up palette Eyes: Muted smoky shades make perfect peepers. Here in a gold/bronze mix by MAC (Dazzle Light, Twinks) with Studio Line in black. Cheeks: Guerlain Terracotta light bronzer Lips: Pinky Faux with Sore lip-liner, both MAC.

ROMINA ZAIB WWW.ROMINAZAIB.COM

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RAVISHING REDS Unbeatable for wedding ceremony splendour Eyes: Maximised ﬁrst in a base of blacks with a mix of Kryolan and cake liner; Bella Pierre’s Gold Celebration and Champagne highlighter on top, arc in Kryolan red over lids and Dior Black to ﬁnish. Lips: MAC’s Ruby Woo lipstick with scarlet liner sets off the jewels and net with style.

he bright saturated red is in Asian tradition the colour of life. It’s also one of the most popular colours in eastern weddings past and

present. Often at the centrepiece of the ceremony, a red wedding dress will go well with sultry eyes coloured, lined and accented to match the gleam of scarlet lips – just bold enough to show through any netted veil, designed of course to tie in with tikka and jhoomar, necklace and earrings jewel sets. The best effects are those that give a tempting glimpse of a gracefully made-up face beneath the net…

ROMINA ZAIB CONTEMPORARY & TRADITIONAL BRIDAL SERVICES & TRAINING ACADEMY

07931 837 776 WWW.ROMINAZAIB.COM INFO@ROMINAZAIB.COM

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MEHNDI Photography by Sandro Hair by Marlene Andersson Make-up by Romina Zaib Accessories by Kyles Collection Outﬁts by Zeba’ish

Uwaisa of The Henna Agency explains why henna’s a girl’s best friend, shares a few industry secrets – and introduces her dream team of henna specialists…

UWAISA

HENNA ASSISTED BY HERA

nlike a lot of henna artists with portfolios full of patterns that look gorgeous in pictures, but are often hard to do in reality. Uwaisa delivers a unique style that blends pretty with practical. ‘I want ladies to be able to get the exact look I show in my images’ says the experienced henna artist, ‘so that when I hear “I want that mehndi design!” – I know we can make it happen.’ Mehndi trends come and go and though ‘lots of glitz and razzmatazz’ is in right now, Uwaisa prefers to draw from more traditional lines. ‘Classical henna is endlessly creative in its own right,’ she says. ‘The most recurring bridal request is for floral designs – in dark paste, as it’s more durable than glitter. Most wedding themes can be reflected in henna – such as lotus flowers or other floral arrangements to match the décor and outfit.’ Apart from weddings, Uwaisa’s service suits girlie mehndi parties, religious festivals and many other functions you want to stand out at. It’s also a great way of ‘artistic selfexpression for any individual.’ With fusion designs a specialism, Uwaisa mixes the intricacy of Indian patterns with the structure of traditional Arabic henna. Fast-paced, she is usually able to finish patterning of hands, arm ‘sleeves’ and feet within two to three hours. Especially for Viya Beautiful, Uwaisa recreated her trademark look in primary colours. ‘These three main hues are a part of every colour we see around us,’ she says. ‘There is no better place to begin your henna adventures.’

Uwaisa’s Henna Tips and Techniques: Uwaisa says that the best henna is 100% natural, hypo-allergenic, imported from Pakistan or India, and mixed according to a traditional recipe. ‘The results are safe and the stain comes out dark and durable.’ She advises against buying ‘stock-piled’ supplies from the high street or using black henna – ‘though popular, it can be dangerous and leave burn marks on your skin.’ ‘Colour-wise, if you don’t want an orange tone, use washable glitter for a temporary colour-matching sparkle.’ ‘Waxed skin looks great but can be a bit tender. If you are going to have your arms and legs waxed prior to getting your henna, make sure you leave a day or two apart between the procedures.’ ‘For best results, henna needs to be applied two days before the day you wish to show it.’ ‘Like make-up, henna’s very much about personal taste. Whatever your occasion, it’s your day, your choice, as the client.’

* * * *

Though only in her late 20’s, Uwaisa has over ten years of professional experience. She is qualiﬁed by City & Guilds in the art of henna, and is an experienced henna instructor. Some time ago, she decided to combine her passion for henna and teaching skills, and created her very own henna course with ‘foolproof syllabus that does not disappoint!’ Now available nationwide, her courses are attended by amateurs and professionals. ‘My students are excellent. The most talented I invited to form part of what I call The Henna Agency.’

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‘The outfit and pretty henna patterns go perfectly with the whole ‘mehndi party’ theme. It’s a traditional henna with a twist. Enhance the flower pattern with Swarovski crystals and glitter in silver and warm gold – for a fun, rich feel.’

Mehndi by Uwaisa

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‘Red goes hand-in-hand with the wedding in Asian tradition and is a classic choice amongst young brides. It’s become popular for women to choose backless outfits, which gives them a great excuse to have a pretty design on their back! Here, I opted for a black henna base to work with the crimson sari. Red and silver gemstones, combined with sparking glitter, echo the dress and wind elegantly down the spine. As effective an accessory as jewellery.’

Mehndi by Uwaisa

hera Senior Henna Artist

era and henna go together in perfect harmony, it seems! From a student to ‘right hand girl’, Hera has worked together with Uwaisa on

several occasions. Together with her colleague Suraiya, she worked for a client who requested twenty people to have henna similar to the bride’s on their palms. Intricate full patterns on both hands – some on both sides – were completed within three hours, without compromising on neatness and careful finish. ‘The clients were amazed at the speed in which we delivered the designs.’ On another occasion, a client asked for something very different to Hera’s usual style and gave her a copy of a new design to study. Hera spent weeks practising the pattern to spot-on standard. Hera says that she takes Uwaisa’s mantra very seriously: ‘we are artists before we are business women.’ Now known as a henna perfectionist, she still e-mails her mentor henna drawings, she finds inspiring, to ask how to achieve similar results. ‘I love the attention to detail in henna art and I am truly inspired by very intricate bridal designs. I aim to use my inspirations, whenever I work on a bridal pattern. I am a traditional at heart, but I also try to be versatile and create designs that fit specific requirements of each client: colour, style or pattern. Specialised in: ‘Bridal requirements to high fashion glitter and gemstone themes.’ www.hera.thehennaagency.com

‘Being part of Uwaisa’s team is an honour… I am very passionate about this profession.’ Hera’s testimonial –

just one of Uwaisa’s satisfied pupils

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shahida Senior Henna Artist

urrently available in London, Shahida

was encouraged to go professional by friends and family impressed by her

henna work. Already aware of the art of henna, Shahida sought out Uwaisa’s unique training, which she recommends both to the beginners and those in need of a little bit of guidance, like herself. It helped put the ﬁnishing touch to her practice, she feels. Now her bookings include not only friends and family, but personal clients and charity events as well. ‘Since training, I’ve mastered how to work on very small areas and how to work against the

suraiya Senior Henna Artist

lways inspired by the sheer beauty of henna – the designs, patterns and intricacy of it all – Suraiya decided to learn more about this

clock…Even how to position myself, depending

craft. Doing so, she says, opened up ‘a whole new

on which part of the body I’m applying henna on

world to me.’ Gaining conﬁdence in using a henna tube

– be it hands, arms, legs, feet or back! These are

has in turn got Suraiya thinking out of the box with her

some of the tiny but essential things enhancing

drawing. ‘I never imagined there could be so many

a henna artist’s work. Attention to detail helps

mehndi designs out there!’ she says.

achieve the best end result.’

Following in Uwaisa’s fusion footsteps, Suraiya says

Specialised in: ‘Intricate and elegant designs

her work’s best described as a mix of cultures. ‘I love

that I come up with, as I go along.’

the Arabic design, the boldness of the lines and the

www.shahida.thehennaagency.com

shadings – so eye-catching. The intricacy and ﬂow of the Indian tradition also appeals to me. In combination, they really make a strong style statement.’ Specialised in: ‘Henna art has many faces, everyone has their speciality. My inspirations come from patterns everywhere around me…whether it’s on a curtain or on a scarf or dress.’ www.suraiya.thehennaagency.com

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amina Senior Henna Artist

air & make-up artist Amina recently

extended her creative skills with henna art. A huge fan of this craft since her

youth, she started out by copying design from books. ‘I really wanted to apply henna on myself and other people, but did not know how to how to go about it, without referring to the mehndi manual!’ she says. Years later, aged 28, Amina found her passion repeating in her daughter, who at ﬁve years old requested henna whenever Eid or a wedding was on the horizon. This motivated Amina to become a henna professional and she signed up to Uwaise’s course in order to better achieve accuracy and artistry. ‘I don’t believe how much I learned in just two days of training.’ Now she’s on call for jobs in London and around.’ Specialised in: ‘Traditional Indian, Arabic, strip effect to full bridal design.’ www.amina.thehennaagency.com

Courses

AN A-Z IN HENNA ARTISTRY An invaluable 1-2-1 starter’s course…

Duration: 9 Hours split over 3 sessions, with dates and times arranged to suit. Covers the following: • Contra-indications • Henna paste recipe • Making tubes • Arabic designs • Indian designs • Party/guest designs • Bridal patterns on hands, arms and feet • Aftercare. All students receive a certiﬁcate at the end of the course. Continuing support and guidance included.

1 DAY FOUNDATION HENNA COURSE Intermediate level, intensive & informative… Duration: Monthly, from 10am - 5pm, available in London and West Midlands. Please contact for details. Covers the following: • Making tubes • Differences between Arabic and Indian designs • Party/guest designs • Bridal designs • Aftercare Advice. A practical look at Henna Art – learn skills which can be developed in the Advanced Course.

ADVANCED HENNA COURSE Duration: Six hours total split over two sessions, with dates and times arranged to suit the student. Covers the following: This customised advanced course is ideal for students who have completed the Foundation Course, or new students already skilled in henna art. Tailored to suit the needs of each individuals. Good skills made perfect.

Mehndi by Uwaisa For more info about courses or henna services call: 07958 041862 Email: info@uwaisamehndi.com/ www.uwaisamehndi.com VIYA BEAUTIFUL 133

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NEW GENERATION

sensation

Abida Begum

She’s fresh and funky and the make-up she creates reflects her youthful attitude together with a new cool look at beauty… Hair & Make-Up by Abida Begum Outfits by ZEBA’ISH Accessories by KYLES COLLECTION

ollowing her passion and flair for art and

great, natural looks. Inspired by working for the

pursuing it in the form of make-up training

range at Harvey Nicks, over the past five years

launched the career of Abida. Not many

Abida has focused on bringing her unique and

can claim by the age of 25, creative work on high-

stylish touch to her own growing bridal client list.

profile Bollywood film sets. Abida made her hair

Next on her non-stop agenda, she plans to open a

and make-up mark on Love Aaj Kal liaising with

beauty academy in Bangladesh, where she is from.

director Imtiaz Ali and starring Saif Ali Khan and

‘Wherever you’re based, whatever your age, but

Deepika Padukone. In addition, experience with

especially for my generation, it isn’t that you look

three of the best beauty brands in the business

more beautiful the more make-up you use,’ she

ensued, starting with trendy Benefit in London’s

points out. Where Asian weddings are concerned

Canary Wharf. Next, Selfridges and YSL beckoned.

she thinks this especially true. ‘Traditional brides

Much as she loved working for the French

are so glamorous in terms of outfit and jewellery,

prestige house, Abida admired American super

why over-do the make-up?’ Overleaf, five of Abida’s

brand Trish McEvoy with its accent on colours

latest lovely occasion looks…

customised to the individual and the creation of

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Think PINK, for an image flattering and feminine. EYES: MAC’s Bare Study as an all-over base, with a sweep of Pink Venus plus Expensive Pink to accent in corners. Highlighter in Vanilla blended with Trish McEvoy Peach Glaze. Liner and mascara as in 1. BASE: Same foundation throughout looks 1-3. MAC’s blusher in Pink Dolly blended with Strobe for a special glow. LIPS: Trish McEvoy Bare liner, Tom Ford lipstick in pale pink Fine Dusk for a perfect ﬁnish.

Opt for SCARLET, a classic colour for glamour queens! EYES: Trish McEvoy Base Essential in Bare to prime; MAC Honey Lust blended with Famoa Silk towards the inner corner. Winging out with Trish McEvoy Topaz blended with Lancome’s Colour Design palette, using Black. Outlined with Trish McEvoy Intensive Eye Pencil in black, liquid liner by Estee Lauder, as before. BASE: MAC’s blusher in Golden Bronze mixed with Margin and Skin Finish Soft & Gentle. LIPS: Lip pencil in Cherry by MAC with matching lipstick.

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Work it in WHITE – with a look that’s just right! EYES FIRST! Says Abida. ‘That way you can wipe away spills before making up the face.’ Essential Eyes base in Bare primes eyes for 24 hours; shadow in Gun Metal in the crease, both Trish McEvoy. Blended with Lancome Colour Design Artists Palette in metallic, MAC Vanilla to highlight. Precision Brow Shaper in Natural Brunette by Trish McEvoy on brows, MAC Lash false lashes/ YSL False Lash mascara in black plus Estee Lauder Doublewear liner in black. BASE: Beneﬁt Dear John moisturiser, Studio Fix foundation and powder, MAC Sheer Shimmer blush. LIPS: Liner, MAC Spice; Beneﬁt Lip Plump in Natural.

Sleek registry YOUR NEW PARTY BEAUTY WISH-LIST! ✓ Light and even, camera-ready skin ✓ Colours that complement outﬁts ✓ Eyes and lips in balance ✓ Prepare to wow your guests in style!

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Traditional Elegance YOUR NEW CEREMONIAL BEAUTY WISH-LIST! ✓ Update make-up to match regal dressing ✓ Classic or Arabic but with a soft and subtle finish ✓ Smoky eyes with or without strong lip ✓ Prepare to wow your guests in style!

Timeless CRIMSON & GOLD, a classic bride of distinction. EYES: MAC’s primer in Bare Study mixed with Romp and Honey Lust to begin. Golden shades from YSL’s Palette Ombres 5 Lumieres add glimmer. MAC Vanilla highlighter, Lancome black shadow at outer corners. Rimmed in Trish McEvoy’s Black Intensive Kohl, Estee Lauder’s Doublewear liner, Lancome mascara. BASE: MAC foundation NP42 mixed with Super Cover foundation, blusher, Nars in Tourid mixed with MAC’s Margin and Soft & Gentle highlighter. LIPS: Liner in Bare, Trish McEvoy, MAC’s lipstick in Frost and clear lip gloss.

Pick AMETHYST, and sparkle like the jewel you are!

Abida Begum Bridal Services & Training Academy 07961 015210 www.abidamakeupartist.com

EYES: First prepped in Bare Studio by MAC. Lids dusted with Melon shadow, Vanilla highlighter on brow-bone. Humid Frost blended with Lancome’s colour palette using black to wing out with purple to outline. Estee Lauder Doublewear liner and mascara. BASE: Blusher, a blend of Nars Tourid and MAC’s Dolly Pink, Soft & Gentle highlighter. LIPS: Barely there with Trish McEvoy’s Bare liner, ﬁlled with Tom Ford lipstick in Fine Dusk, coated in Beneﬁt’s Lip Plump in Yoohoo.

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International

Celebrity Henna Artist

Henna By

Shamim

OUTFITS BY ZEBA’ISH • BOUQUET BY KYLE’S COLLECTION

BY APPOINTMENT ONLY

Mob: 07961 428 461 Website: www.hennabyshamim.com Email: Info@hennabyshamim.com

Contemporary

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Traditonal Bridal

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Training Academy

15/11/2012 07:25

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OUTFITS BY ZEBA’ISH • BOUQUET BY KYLE’S COLLECTION

International

Celebrity Henna Artist

Henna By

Shamim BY APPOINTMENT ONLY

Mob: 07961 428 461 Website: www.hennabyshamim.com Email: Info@hennabyshamim.com

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Traditonal Bridal

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Training Academy 15/11/2012 07:25

Shahnaz Yaqub International Make-up Artist

beauty refined

rides by Shahnaz is a considered and caring creative service that offers more than just hair and make-up artistry…

At the core is a special vision – one that is both forward thinking and innovative in style. It means that each and every client is respected and treated as a unique individual, not merely as another booking. My passion lies in providing my clients with the appropriate results for their maximum image. In this collaborative process, each desired and desirable look achieved is completely unique. The style may be richly traditional to funky; iconic and classic to contemporary - but it will suit the real you like no other. Specialising in make-overs from the worlds of celebrity and film through to editorial, bridal, and the fashionable ‘avant garde,’ means I have much experience to draw on to create your very best image. My past and present brides, I would like to thank, for their kind appreciation of my work. My future brides and clients, I look forward to welcoming - and to creating many more looks that are just as individual and beautiful as each and every one of you!

Shahnaz

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Shahnaz Yaqub International Make-up Artist

beauty refined

he best hair and make-up artistry is wonderful to look at, while working in hair and make-up at its best is worthwhile an industry to be in. If you’ve ever wondered whether this creative and glamorous world is right for you, now’s the perfect chance to find out… Due to a demand created by my clients at home and abroad, I am now running training courses for those who wish to enter the exciting and ever growing beauty business. As well as essential practical experience across all contexts of hair styling and make-up application, there will be invaluable techniques, tips and trends to learn, too. For the first time, I am about to share my years of industry experience in helping many different women look good and feel great, the world over.

• For further information on courses • 07722 786 201

• www.bridesbyshahnaz.com • email: info@bridesbyshahnaz.com

VB_SHANAZ LAST BLACK PAGE Julie.indd 1

If this sounds like the sort of versatile and rewarding career you’d like to be part of, look no further. It could soon be your turn to do the transforming.... Now you’re cordially invited to participate in training - and learn all the skills to help make a difference to women wishing to look their most fabulous. Are you ready? It could be a truly beautiful opportunity!

Shahnaz 12/11/2012 19:25

VIYA

Beauty Saima Akram Academy

Saima Akram

OUTFITS BY ZEBA’ISH & JEWELLERY BY KYLE’S COLLECTION

eauty businesswoman Saima was first inspired to start her own hair and make-up training empire having been inspired by her time spent at cool cosmetics company, Bobbi Brown. Booked up for brides and parties on top of her counter workload, she decided to launch herself solo – and seven years on, she’s glad she did. She now manages five international make-up academies from London to New York, Chicago to Denmark and Pakistan. The classic Saima Akram course offers basic training across the everyday and key traditional looks to bridal and highlights the importance of the consultation. The intensive five day variation includes tutorials on the latest hair styles and extensions and catwalk trends. A one day self-grooming or personal makeover course is also available. Saima’s now pleased to introduce three senior make-up artists following in her master brush-strokes…

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Kiran Raja

Senior Make-Up Artist @ Saima Akram Academy

ollowing intensive make-up artist training with Saima, Kiran has now gone forward with her own business venture. ‘I believe that my job is to ensure the beauty of the client comes out to full effect,’ she says. ‘There’s a great importance to looking exquisite on your special day. I’m happy if by making up the client to her wishes it helps her look and feel great - whatever the occasion.’ Kiran points out that her customer’s satisfaction is her priority – achieved through creating the most flattering interpretation of their dream image. Otherwise, Kiran’s noticing ‘a lot of demand for the classical look. There’s an emphasis on colour with an intense eye and more natural lip. Also a Mughali/Pakistani cosmetic style is gaining prominence.’ As for her stand-out make-up signature – ‘it’s turning out to be a striking Middle Eastern look with all attention on the eyes.’ •My bridal countdown tip:‘Consider the condition of your features. For optimum brows, grow your eyebrows out at least three months ahead of the wedding – then have them shaped before your mehndi. Dry lips can be hard to work with, so lip balm nightly and gently scrub daily. Improve hair texture greatly with rich hair masks and nourishing keratin treatments. I tell my brides not to wash their hair on their wedding day so as to avoid any styles slipping!’ •My make-up tip:‘Avoid any last minute changing of hair colour – it will alter the look of your chosen make-up. Remember to take your wedding top, scarf and prominent jewellery – or pictures of these – with you to your make-up trial!’ •My trend tip:‘Brows are becoming full and bold. There’s an emphasis on trends in beautiful hair jewels and co-ordinating them with the make-up.’

Contact: 07570 286887 www.bridesbykiran.com

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KIRAN’S BRIDAL BELLE (All images) Base: MAC’s Studio Fix Foundation & Loose Powder is used to set the skin with a dewy ﬁnish; Clinique blusher in Sunset Glow sculpts the cheeks. Eyes: A smoky blend of Bobbi Brown’s plum and charcoal palette paints feline eyes; highlighter accentuates the brow; YSL creamy black liquid top liner with MAC green ‘under’ liner emphasises the eyes and co-ordinates with focal point hair jewellery. Lips: Dior’s Candy Rose lip pencil liner, teamed with glossy Pink Love lipstick gives the perfect pout. VIYA BEAUTIFUL 147

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MEHVISH’S BRIDAL BELLE

OUTFITS BY ZEBA’ISH & JEWELLERY BY KYLE’S COLLECTION

(Main image) Base: MAC’s Full Coverage Foundation & Loose Powder; MAC’s Pink blusher & Bobbi Brown’s Nectar Shimmer Brick. Eyes: A blend of pink and purple by Inglot; gold highlighter, Dior; YSL black ‘top’ liner; Chanel turquoise ‘under’ liner. Lips: NARS nude lipstick; YSL gloss. (Inset image) Base: Kryolan TV Paints Stick; MAC Prep and Prime powder. Eyes: Coloured with NARS purple and MAC Blacktrack shades; Chanel Purple pencil liner. Lips: As before.

Saima Akram Academy

Mehvish Butt

Senior Make-Up Artist @ Saima Akram Academy

o impressed was she by Saima’s make-up artistry for her sister in law’s wedding in Pakistan, Mehvish determined to follow in Saima’s brush strokes - and ended up working alongside her. With bookings almost every weekend, Mehvish now aspires to working her face magic full-time. Thriving on the variety they bring, bookings can encompass everything from brides and party styles to high fashion. Grooming catwalk models to polished perfection while working backstage at The Pakistan Fashion Extravaganza Show in London’s Kensington, is cited as a recent highlight. With glamorous evening looks developing as her signature, Mehvish is known for her calm and adaptable approach. Her biggest challenge to date? ‘Bridal and fashion make-up are very different - though one bride desired a fashion look on her wedding day. It was a challenge met - and proved to me there are no rules. That’s the beauty of make-up!’ •My bridal countdown tip:‘When looking at make-up and magazines for inspiration, try to envisage your favourite looks on yourself. Not everything suits everyone so explore what flatters the unique you.’ •My make-up tip:‘A heavy look is personal preference, though I think less is more. If an outfit is bright and embellished, accessories and make-up needn’t go over the top. Today’s top looks are clean and flawless.’ •My trend tip: ‘The crazy colour phase has passed. Pretty pinks to fuchsia purples and coral for nails, lips and blush are taking over. A subtle, elegant, almost demure look is coming in - think Aishwarya Rai or ‘English Rose’ Kate Middleton. Both radiate enhanced yet effortless, natural beauty.’

Contact: 07544 680975 www.mehvishbutt.com

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VIYA

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Beauty

13/11/2012 22:56

Saima Akram Academy

Kokab Ali

Senior Make-Up Artist @ Saima Akram Academy

hen Saima’s not around or in the country, Kokab exclusively works on Saima’s clients on her behalf – from organising fashion shows to making up brides. They met at a Wembley event a few years ago and despite having tried other make-up training courses, Kokab decided to train with Saima and has never looked back. ‘I liked Saima’s techniques, her extensive training and the fact that she helps get her students out there,’ she says. ‘Today’s clients require a mix of looks from soft to strong and from dewy English to Arabic, so I’m learning all the time just how diverse make-up artistry is; it’s an artistic expression of different cultures, moods and feelings,’ she considers. ‘With brides especially, the make-up artist has to be like a best friend. I hope I’m considered loyal, hard-working and a perfectionist. It’s all thanks to Saima for making my career dreams come true.’ •My bridal countdown tip:‘Living by good basics works wonders: that’s drinking lots of water; regular sleep; eating healthily; finding your best cleansing/ toning and facials routine well ahead of the big day.’ •My make-up tip:‘A great consultation acts as your guide to your ultimate image. Give yourself space to enjoy it as a one to one experience – too many others in the room giving different advice can be very distracting!’ •My trend tip:‘Bold, Arabic colours and what I call ‘smoky eyes with surprise’ – not just block black but black blended with purple, blues or reds. It’s a really flattering look.’

Contact: 07583 272795 www.kokabali.co.uk

OUTFITS BY ZEBA’ISH & JEWELLERY BY KYLE’S COLLECTION

KOKAB’S BRIDAL BELLE

If inspired by these students, you too can learn how to achieve such make-up artistry and join this next generation…

(Main image) Base: Kryolan TV Paint Sticks ; Mac’s Prep and Prime powder; Bobbi Brown’s Rose Shimmer Brick Blusher. Eyes: Bobbi Brown shades of gold & Kryolan paint palette plus lashes; Chanel’s black liner & Mac’s liquid liner. Lips: Mac’s Spice lip-liner; YSL’s rosy pink lipstick. (Inset image) Base: Mac’s Prep and Prime/concealer/loose powder; blusher -Mac’s Peach twist & Bobbi Brown’s Rosy Pink. Eyes: NARS smoky palette, Chanel black liner, Mac’s pencil liner & lashes. Lips: Urban Decay liner, Bobbi Brown lip gloss, both in pale pink.

FROM LEFT: KOKAB, SAIMA AKRAM, MEHVISH

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VIYA

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Beauty

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Get the look with…

Safeena

Look out for handbag handy compacts from brands such as Chanel, Beneﬁt and Dior.

Weddings don’t always have to mean red and gold. Why not pick a colour that stands out from the crowd?

the conventional (colour) scheme of things, baby blues and pinks are typical engagement shades, yellow is often

worn for the mehndi and reds for the wedding. Bradford makeup artist Safeena goes against the grain, bringing new hues to the canon of bridal wardrobe and cosmetic. In these looks, Safeena used a vibrant mix of greens and pinks across the trio of bridal occasions – engagement, henna and contemporary. ‘I didn’t want these looks to be heavily traditional,’ she says. ‘The accent throughout is on subtle

ACCESSORIES BY WWW.INDIANJEWELLERYSTORE.CO.UK OUTFITS BY RDC

glamour - with a summer fresh feel that’s suitable for all.’

ACCESSORIES BY KYLES COLLECTION OUTFITS BY ZEBA’ISH

ometimes it’s more interesting to do things differently. In

LEFT: Engagement – face base with Mac’s Studio Tech NC25, Studio Fix powder in NC25, Select Cover up concealer and blush in pale pink; High Beam highlighter by Beneﬁt. Eyes: Mac’s cream colour base in Hush plus Carbon blended with Barry M pigment in lime. Naked Pigment to highlight, gel liner and Zoomlash mascara, all Mac. Lips: Gosh lip-liner in Natural, Mac’s Pink Plaid lipstick.

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ABOVE Henna party – base with Mac’s Studio Tech foundation, Studio Fix powder, Dolly Pink blusher. Eyes: Add green hues such as Mac’s Moss with kohl and full liner. Lips: Nars in mid pink.

For consultations please contact Safeena J:

Mob: 07807 386444 Web: www.safeena-j.co.uk E-mail: info@safeena-j.co.uk

13/11/2012 20:46

BRIDAL BLUSH

ACCESSORIES BY WWW.INDIANJEWELLERYSTORE.CO.UK OUTFITS BY RDC

Nars base and blush in Torrid. Eyes: Fuchsia pink pigment in the centre of lid blended with Barry M no72 in Moss; lashes Eyelure 120; Mac’s Black Track gel liner blended with Carbon pigment beneath. Dior Show mascara and Beneﬁt’s brow powder in dark brown. Lips: Mac mix of Pink Plaid with pink glaze in Hue.

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The in-house make-up artists for a trio of exclusive A list London places: City Pavilion, Decorium and the swish Jumeriah Carlton.

TRAINING

with the best Known as the go-to, one-stop salon for all your beauty needs, that’s AZ. Attia and Zakiya are extending their brand’s into presenting the ultimate in make-up training.

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VIYA

Beauty

Presenting the award winning Viya Beautiful cover make-up team Attia & Zakiya…

he founders of AZ London, glamorous sisters Attia & Zakiya complement each other’s strengths

in their business venture. As the ﬁrst point of customer contact, Director and Brand Manager Attia specialises in training and looking after the corporate clientele. Director and Creative Manager Zakiya oversees fashion/beauty projects at the ever expanding academy. Together, the sisters share the salon’s busy schedule of managing day-to-day clients and brides. Based on their professional experience, they came up with Make-up Artistry training, which includes: an introduction to the art of make-up, overview of make-up tool kits available on the market; a demonstration of registry and evening make-ups; training on how to create a traditional and modern bridal image, and dupatta and jewellery setting lessons. AZ London also offers classes in contemporary and high-fashion make-up and the art of bridal and fashion hair styling. Importantly, the ladies insist on putting theoretical knowledge into practice by offering their students involvement in a photo-shoot with a model and complementary career advice at the end of the course. The latest exciting update involves a bevy of desirable venues inviting the duo to be their in-house, go-to girls for make-up glamour. At the time of writing, the exclusive, A list London locations include: City Pavilion, Decorium and the swish Jumeirah Carlton. Catch their waiting-list at any of these or head directly for their salon – either way you’ll be treated like the star you are…

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Training academy

f you’ve ever wanted to make it as a make-up artist, now’s your chance to learn at a superior level. Of course, there are a lot of so-called training courses available but it pays to shop

around and discover those with the best practice and credentials.

3 Day Professional Accredited Catwalk, Fashion and Photographic Make-up Course The world of high fashion make-up is extremely competitive but if you wish to break into it, why not come

4 DAY PROFESSIONAL ACCREDITED BRIDAL COURSE

to AZ LONDON and stimulate your creative passion for

As bridal make-up is in high demand and a specialised

photographic make-up? These 3 days involve creating

industry to break into, the AZ London 4 Day Intensive Bridal

appropriate photographic, fashion and catwalk make-up

Beauty Course is our most popular training course. At AZ

looks. Students will focus entirely on developing these skills

London you will learn the skills necessary to creating great,

and techniques.

technically correct make-up - which can open the doors to a lucrative market in the freelance make-up profession. DAY 1: You will be fully trained in 2 looks: (daytime) registry make-up through to (evening) glamorous/reception make-up. DAY 2: You will learn 1 traditional and 1 modern bridal make-

DAY 1: You will be fully trained in how to create 2 looks ideal for the catwalk. Students will master the use of strong dramatic colours, so they can adapt to seasonal, quick-changing makeup trends in the high fashion industry. DAY 2: Combining basic principles of make-up along

up look, including application and technique. This includes

with lighting and colour co-ordination, the day will focus on

dupatta pinnng and jewellery setting.

photographic and fashion make-up. First, make-up for black

DAY 3: This day is focused on two of the most popular bridal

and white and colour photography will be covered, followed

hairstyles, giving you the chance to integrate all you have

by creative and distinctive looks suitable for catalogues and

learned from days 1 & 2.

magazines.

DAY 4: After completing the 3 days training, you will have

DAY 3: Students will be assessed on 2 looks: a fashion

a full day to practice and complete bridal make-overs to

photographic look then its adaption into a catwalk/high

showcase what you have learned. You will finally be assessed

definition make-up image. Professional portfolio session advice

on recreating 1 full bridal make-up and hair look.

will be given towards the end of the course.

• Please note, Pass is NOT guaranteed. As this is a professional qualification, all

• Please note, Pass is NOT guaranteed. As this is a professional qualification,

modules MUST be passed to qualify.

all modules MUST be passed to qualify.

BENEFITS Allows students to train towards becoming professional make-up artists, amongst other benefits such as…

• 4 days intensive training with industry leading experts.

• Training in all fundamental and essential skills needed for bridal make-up artistry.

• Business and marketing advice. • An exclusive skincare kit with make-up and 12 piece AZ LONDON brushes, provided to buy at the beginning of the course.

• A professional portfolio in association with Viya Magazine.

• Course accreditation by The Ayurveda Institute of Europe.

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Training Academy • 07951 145 594 13/11/2012 20:40

VIYA

Beauty

Fashion & Creative Student testimonials

“Excellent! These intensive classes prepared me for a career in make-up industry.” Manisha Koteh, Student at AZ London

“Highly skilled teaching and exceptional advice - I am very glad I attended.” Rani Kaur, Student at AZ London

“This course has enabled me to gain the confidence that is necessary to embark on my professional career as a make-up artist - thank you so much Attia and Zakiya” Yashvita Parma 201

nown as the go-to, good-price-

events are commercial or for charity, the

for-value salon, AZ London

girls are happy to help.

offers a full spectrum of beauty

Making up a variety of cover-girls and

services to meet the needs of even the

models on the pages of glossy magazines

most demanding clientele. The salon has

– such as VIYA – point to other versatile

received several awards and recognitions

directions. Styling exciting celebrity

of excellence, which has consolidated its

make-overs as well as providing key image

position in the market and turned it into one

advice to those in the corporate world, are

of the most talked about beauty venues in

becoming other in-demand areas of AZ’s

the city.

interesting agenda. The sky’s the limit,

AZ London understands that all brides

where fashion and creativity are concerned.

are different and have varied ideas about

‘We’re always keen to explore other artistic

what a beautiful woman should look like.

avenues!’ Attia and Zakiya both agree.

THE COVER MAKE-UP TEAM A timeless bride image created by the AZ team, Attia and Zakiya.

Bridal beauty wish-lists often include the timeless and traditional look, but equally, more ladies are willing to experiment with fun and fashion-forward looks, especially for post-ceremony partying. Apart from individual clients, AZ also has a full complement of specialist beauty services aimed at related creative industries. Latest fashions presented on show catwalks require directional fashion make-up – an area Attia and Zakiya have been involved in recently. Whether such

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Salon / Beauty Bar

he AZ London salon is one of the most

AZ London’s Beauty Treatments

popular beauty spots in Essex. Known

Just some of the favourite treats on offer ...

also as a Beauty Bar, this versatile

• Facials: The fruit infused ‘Beaute Neuve’

space is well prepared to serve its multiple

facial is a gentle peeling facial designed to

purposes.

boost radiance and reduce skin pigmentation. It hydrates and moisturises the skin.

The salon is divided into these areas: The front hosts a nail and make-up bar, followed

• Hand and Feet Peels: These peels and

by a large, well-equipped make-up studio,

scrubs are designed to help regenerate and

also used for workshops, one-to-one lessons

smooth out those often neglected parts

and bridal styling. The lounge space acts like a

of our bodies.

mini-spa with beauty therapy room, where you

• Hydradermie: This revolutionary procedure

can get facials, body scrubs and other skin

revitalises and tightens the skin in key areas.

treatments. The space also has a kitchen and

AZ London Hydradermie for the bust area,

shower area, allowing the visitors to spend an

ﬁrms and lifts the breast contours, giving you a

entire day in their salon.

more uplifted and youthful silhouette!

Such versatility of space areas has made AZ

• Polishers: The in-salon special Sugar Kiwi

London a popular chill-out place for all, when it

Body Polisher reﬁnes and restores the skin’s

comes to AZ’s expertise in eyebrow threading

natural texture, washing away the dry,

and other make-up procedures. It is also a

ﬂaky particles.

place where the clients come in to spend a

• Body Wraps: The Coolherbals Coolslim Body

whole day relaxing, getting ready for evening

Wrap is one of the detoxifying procedures

functions and parties. The bar is frequented by

available at AZ London. Apart from cleansing

local personalities and celebs.

your body of toxins, it helps to drop a few

As Attia puts it: ‘Not everyone’s a model,

inches, allowing you to get into that special

but we all can look better, if we ﬁnd time and

dress for the evening. At the same time,

space to work on our image’. AZ London is a

it will provide your skin with a cocktail of

salon dedicated speciﬁcally to these needs.

rejuvenating vitamins and minerals.

Awarded

“Highly Commended, Most Outstanding Salon”

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Beauty Services • 020 8279 4845 12/11/2012 18:50

VIYA

Beauty

Bridal Hair & Make-Up

uch more than a pleasant but

guidance. In order to achieve maximum

general, one-off pampering session,

results, initial help is given with restoring or

any bride seeking styling is promised

reﬁning texture and condition. Extensions and

to have ‘the bridal beautifying experience’.

ﬁnal styling are then practised to suit both the

Offered as a specially considered, customised

look and wishes of the individual. Beautiful

package, the contents are designed to bring

jewellery and dupatta placement are naturally

out the best across the full bridal image to suit

part of this process.

individual needs. A detailed free consultation with Attia ﬁrst

A make-up trial with a choice of stylist is also incorporated. Having taken AZ advice,

determines the essential client requirements

the complexion will hopefully be a smooth

across skin and make-up, hair and body. ‘As

and radiant canvas at its best for the colour-

the complexion is the canvas, in preparation

customised cosmetics. Whatever look is

for the big day, it may need treatments to

desired – from timeless traditional to more

help anything from hydration and radiance

natural and soft – the client’s features will be

to removal of fine lines for a flawless finish,’

elegantly enhanced. From brows to nails, top

explains Attia.

to toe, the spotlight is on creating a well-

For the body beautiful, treatments can

groomed, glowing and glamorous new you! To

include body wraps to a bespoke health

match a change of outﬁt, ensuing looks for the

programme of useful dietary advice. With

party celebrations can also be included.

industry-wide contacts in their salon’s

ATTIA & ZAKIYA

International Make-Up and Beauty Team

Beauty Services 020 8279 4845 Bridal Packages 07944 753 581 Training Academy 07951 145 594

As well as specialist on-site services

essential little black beauty book, AZ can offer

constantly being updated to reﬂect techniques

SALON

links with such as personal trainers. In this

and trends, AZ also offer the convenience of a

way, for the bride to attain her own optimum

mobile service. Apparently, positive feedback

73 Queens Road, Buckhurst Hill, Essex IG9 5BW

shape safely and to deadline.

from brides is such that 90% have remained

Another important feature of the bride’s

clients!

image, hair receives the same, on-site expert

Bridal Packages • 07944 753 581 VIYA BEAUTY_ARTICLE_AZ_NEW.indd 6

info@azlondon.biz www.azlondon.biz

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Trends

ashion

VIYA Beauty asked these leading designers for their bridal fashion forecasts - to help you create your best make-up looks to complement their wardrobe guidance...

HAIR AND MAKE-UP BY ZAIBA KHAN

VIYA

My trend forecast in…

MANI KOHLI @ KHUBSOORAT www.khubsooratcollection.com

“Sophisticated salwars and churidars will be making a comeback next season.”

…fabrics and embellishments: I think fashion’s shifting more towards densely decorative brocades in a rainbow of shades. They work so well sculpted into very traditional looks – which never go away or out of date. With traditional wear, it’s never ‘wrong’ – being timeless, reﬁned and appropriate for most every occasion. …colour palettes: Next season we will be seeing eye-catching bright primaries. One strong and ﬂattering colour worn with subtle accents can really stand out in a crowd. In addition, more unusual and toned down pastels I predict will be popular. These are just made to complement the skin tone! …general style, silhouettes, or cuts: Looking ahead, fabric cuts are becoming ever more versatile and in

some cases, fabrics are allowed to ﬂow into loose, swirling skirts. In complete contrast, very classic styles that are sharp and beautifully tailored will be around. This will include tailored, straight skirts that are still big in mainstream fashion. We will also see traditional cuts, well-tailored blouses and lenghas.

The beauty look to complement these trends:

I believe that a very crisp, immaculate look – pared down and polished – complements the latest style of dressing. Hair worn up away from the face in a glamorous updo frames this image style. Aiming for subtle makeup balancing eyes and lips, I think most complements rich fabrics and decorative work.

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orward My trend forecast in…

… fabrics and embellishments: One of the biggest trends I shall be showcasing next season is the latest take on lace. This season it spans traditional to contemporary, exquisite layered lace to eye-catching three dimensional fabric effects and lace as ﬁnal embellishment. Ladylike and alluring, this season lace makes an unmatchable fabric choice! Pearl work complements it very well. … colour palettes: On a personal note, I will be featuring three different collections spanning all the main style themes. This will include an elegant vintage collection in dreamy creams and champagne shades; an exclusive palette of muted earthy greens and a traditional range of ruby wines and reds through to parrot greens and regal purples.

… general style, silhouettes, or cuts: Chiffons’ signature is our take on fusion wear that you won’t see anywhere else. Even the traditional is designed with a twist in that it won’t be conventional. As for what’s on-trend: a mix of everything from fitted bodices with flowing skirts to slim silhouettes with clever volume features. Lengths will be very ‘maxi’ - even down to trailing skirts; a lengha worn with long top or long jacket and long skirt combinations all add up to figure-flattering new looks..

The beauty look to complement these trends:

The reﬁned fashion image seems suited to well-groomed, beautifully applied make-up that naturally enhances the features. If you aim for a look that’s ladylike and appropriate to the occasion, a gracious image will result!

BUBS MAHIL @ CHIFFONS mahil@chiffons.demon.co.uk

“Brides should look

forward to the release of new ranges and then go shopping with an open mind! Also, opting for true couture - as in actually made onsite and entailing several fittings - is an investment in looking your absolute best.”

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ashion forward

HAIR AND MAKE-UP BY MARLENE ANDERSSON

When you think of the perfect top to toe image, it’s a great marriage of fashion savvy with beauty know-how…

NABILA FAYAAZ @ SEASONS www.seasons-adw.co.uk

“Next season I think we will see a complete cross-section of traditional and contemporary wear!”

My trend forecast in…

… fabrics and embellishments:We will have the new Pakistan inspired collection featuring a gorgeous array of georgettes and chiffons, rich velvets to the latest crushed effect fabrics. As always, there will be a lot of traditional work, with glittering Swarovski detail and stonework accents. An interesting trend we’re highlighting is a rich, textured look to embellishment: prints ﬁrst picked out with embroidery, and encrusted with jewels on top. … colour palettes: A two-tone colour combination is a strong inﬂuence and creates double impact! In addition, emerald green, bird of paradise blues to purple, fuchsia and dark berry shades are big news. This bold colour palette will carry through alongside a lighter range for summer in shades of gold, cream, ivory and some shimmers.

… general style, silhouettes, or cuts: Next season I think that a ﬂuid, ﬂowing feel’s going to be ‘in’. The longer length ‘maxi’ style has been a hit in mainstream fashion and now it’s crossing over with a twist, into fusion fashion. Worn as a gown or in combination with the churidar, it also goes hand in hand with a layered silhouette. Also look out for the feminine ‘empire’ line – seaming placed under the bust-line for a pretty look to the top half.

The beauty look to complement these trends:

In my view, smokey, dark-rimmed eyes would complement the summer collection. Strong eyes and styling that tones colour to outﬁt, ﬁts perfectly with winter berries, reds and golds. Hair can be worn up or down - but full of volume to complement the look.

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VIYA

ARINDER @ ARINDER BHULLAR www.arinderbhullar.com

“New fashions are constantly coming out; brides however, should not wait to the last minute to pick their bridal wardrobe.Time is always needed for alterations and in accessorising.”

Trends

My trend forecast in…

… fabrics and embellishments: Lots of lace, net and 3D effect fabric with stand-out motifs such as ﬂowers. As a designer I go to India and source distinctive fabrics there which give inspiration. … colour palettes: Royal colours will be extremely popular with brides. Pastels will also remain in fashion...tea greens and very light pinks. I also like to mix frost colours and different embroideries. … general style, silhouettes, or cuts: Sleeker looks that come out at the bottom rather than from the waist. Straight skirts matched with jackets not rigid with a stiff neckline but soft in effect.

The beauty look to complement these trends:

With the accent on sophistication, images next season are ﬁtted and sleek. Beauty’s best themed in the same way – polished and high maintenance.

FIROZA @ ZEBAISH www.zebaishlondon.com

“

Trends for next season’s bride will include a lot of elegant anarkalies, chic churidar suits and lenghas featuring exquisite embellishment.

”

… fabrics and embellishments: A lot of gleaming velvets, fancy nets and ornamental brocades will be in fashion next season. The focus of other pieces will be very intricate jewel work – almost like jewellery and fashion combined. Other outﬁts will concentrate on presenting different and fabulous versions of classic embroidery – like wearable works of art, almost! … colour palettes: The brightest and most joyful of bridal colours will take pride of place in my collection. Vivid fuchsia and orange to jewel-like tones with royal connotations: deep emerald, amethyst purple. … general style, silhouettes, or cuts: Whether slim-cut and body-conscious or cut with more volume, women of all shapes and sizes should be happy with the wow-factor styles that are set for next season! It’s a time of great choice across the design spectrum – whether in referencing the past or being more fashion-forward and a little experimental with clothes in general.

HAIR AND MAKE-UP BY SHAHNAZ YAQUB

My trend forecast in…

The beauty look to complement these trends:

With the spotlight ﬁrmly on rich and ornate evening and bridal-wear, often dripping with crystal, strong eyes and subtle lips work best. I think big up-dos would look fabulous and romantic with any of my Mughal inspired collection. A bold touch with make-up and hair-styling is perhaps needed to match the grandeur of some of the more majestic looking outﬁts.’

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Make-up Zaiba Khan

Jewellery Nisha Dadi

Designer Firoza Pathan

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Beauty

on or i t a r i p r ins w to put o f g n i e look e tips on ho in time r ’ u o y If e som ge together no v o l d l ima wou look , w n e o n i s d a nds a bran r special occ iful and frie t ! for you ..Viya Beau y up to date l r. furthe ou fabulous y brings

Designer CHAND

b r i d a l DREAM TEAM F Hair and Make-up by Zaiba Khan

or many brides, image advice can

bring pearls of wisdom or too much confusion. Well-meaning friends and

to wear and how to style it all up, whether it’s for your walima, bridal

ceremony or other special event, we hope you enjoy our mini guide to looking good and feeling great!

family will always give their opinion on

Who’s Who in our Bridal Dream Team?

big day...but wouldn’t it be wonderful

designer behind Birmingham’s premier location for unique bridal shopping.

how they think you should look on your to hear from the experts instead - across every aspect of looking beautiful? We

thought it would be an inspirational idea to put together the ultimate team to help make your top to toe looks come true. So into the Viya Beautiful

studio we invited make-up artist Zaiba, and asked her to co-ordinate hair

and beauty with the latest couture style creations from designer Chand at

Khushboos and Firoza of Zeba’ish. For supplying the finishing touch and gems of advice on jewellery, Nisha of Kyles Collection was on hand.

On the clothes front, from cream registry wear to baby blue engagement,

ceremonial mint and black to showing how red can be made distinct with a new take on embroidery and accessories - there’s something to suit

everyone. How to achieve the looks plus invaluable tips on every part of the process are included so you can see at a glance how to polish up like our

model! Finally beauty-wise, we explain how the make-up and hair ties in with all elements of the clothes and jewels.

With our expert’s round-up of looks ahead, recommendations on what

• Chand at Khushboos offers an interesting male perspective, as

Here you’ll find a rainbow range of colour choice and deluxe fabrics from jamavars to shimmer silks; not to mention exquisite embroidery such as

resham, kazab, zardosi and ari work. In addition, outfits with cuts to suit every shape can be made totally bespoke to any bride.

• Firoza is the lady in the know at Zeba’ish - the go-to shopping

destination dealing in fairytale bridal dreams to high fashion glamour. With stores located both North and South, you’re never far away from her latest

collections. This seasons bridal styles are gorgeously feminine - from pleat princess ballgown designs to embellished fishtail lenghas.

• Nisha at Kyles Collection is top of every fashionista’s list for consulting on jewels with a difference. A one of a kind sparkling array is designed,

customised to the client and made under one roof in London’s trendy Green Street.

• Zaiba’s the new cool make-up artist. Bradford based, she’s known for creating model looks from elegant to edgy.

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Designer tip...

‘Whether worn traditionally for the wedding day or more glammed up for the registry, this gown is literally a perfect fit! A feminine net and lace ivory creation guaranteed to make a ladylike fashion statement. The particular way it is shaped – fitted and flared through the hips – is sure to enhance your waistline for a slinky, slim look. The placement of the intricate, crystal-studded threadwork over the bodice and the hip decoration further add to the killer-curve effect.’

Firoza Pathan

www.zebaishlondon.com

329 Green Lane, Seven Kings, Ilford. IG3 9TL www.zebaishlondon.com

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Beauty tip... ‘For a balanced top to toe image, it’s always important to match the ‘feel’ of the make-up to the outfit. Here, to complement the simple, clean lines of the dress and its pearl embellishment, I teamed it with a soft cream and earthy colour palette. With sheer skin and creamy nude lipstick, the result is a natural, flawless finish. To keep the whole face and eye area soft, avoid khol or gel liner under the lower lashes.’

Beauty

“For a polished contemporary look, opt for pure simplicity of style.” Zaiba Khan

Zaiba Khan

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Jewellery tip… ‘Choosing jewellery is such a personal choice and how to sparkle on the occasion of your engagement is just as important as your bridal set. Why not opt to make each occasion distinct in colour theme? Your jewellery wardrobe could begin with clear diamante – so flattering to every skin tone. Pretty hair-pieces are the latest trend – and an elegant highlight to your make-up. Choose as standalone accessory or co-ordinate with dramatic collar necklace and earrings.’

Nisha @ Kyles collections www.kylescollection.com

“The blues spectrum is wide-ranging – with shades to suit all colourings.” Chand @ Khushboos

Beauty tip... ‘It doesn’t always have to be an either/or situation between matching your make-up to the outfit or to the embroidery sometimes you can colour coordinate with both. Rich blue eye shades tie in with the outfit while softer pink lip and cheek colour offsets the embroidery. By using natural mineral products, skin looks natural and glowing. It all works especially well because the jewellery seen above and below the make-up, is neutral in tone.’

Zaiba Khan

www.zaibakhan.co.uk

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Designer tip... ‘This charming lengha is a popular choice, one that stands out in terms of its high level of design and decoration. It has a lot of visual interest. First, it gracefully plays with proportion – from a longer length kameez and jamawar bodice flowing into three-tiered skirt effect. Made in net fabric, exquisite embroidery features resham work, dhabka and original Swarovski elements. The overall silhouette is refined yet eye-catching. The perfect outfit for your walima or civil marriage.’

Chand @ Khushboo’s

218-220 Ladypool, Sparkbrook, Birmingham Tel: 0121 753 3045 VIYA BEAUTIFUL 169

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Designer tip... ‘For special occasions such as the walima or bridal ceremony, the fishtail skirt style is an evergreen classic. My latest version - a 10 kali or panelled lengha - is exceptionally glamorous. The cut is exact for a neat fit on the velvet bodice, complementing the highly exaggerated lines of the foxy fishtail skirt. Presented in deluxe jamavar fabric, the outfit features lame qpplique on the borders. Other ornate embellishment involves delicate kasab, zardosi and ari work.’

Chand @ Khushboo’s

“All outfits can

be bespoke to any bride – even down to colours changed.” Chand at Khushboo’s

218-220 Ladypool, Sparkbrook, Birmingham Tel: 0121 753 3045

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Jewellery tip...

‘Consider the size and shape of jewellery and the type of style statement you wish to make. Where size is concerned, you may wish to strike a balance between your outfit embellishment and accessories, so that they are not all in competition! Remember that jewels are meant to be face-framing, so enjoy trying on lots of designs. Whether bold and ornate or simple and delicate, opt for pieces that really flatter your unique features.’

Nisha @ Kyles collections www.kylescollection.com

Beauty

Beauty tip...

‘Such striking outfit colours inspired me to coordinate with a sultry green and smoky eye shadow palette. (Mac’s Mineralise range has a wonderful wide array of bold colour pigments – see Swimming, Humid and Smutty Green shades). The eyes and skin are of equal importance. A few layers of a full coverage foundation gives a radiant, day-long finish. Frost highlighter and iced pink lips add a natural gleam – which in turn accentuates the pretty crystal jewellery.’

Zaiba Khan

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Jewellery tip... ‘Your wedding day means wearing your ultimate jewellery wardrobe. It should perfectly set off your outfit without ‘taking over’ and enhance your face and hair. Glowing red stones bring the complexion alive and their richness and splendour remind us of Rani style rubies. Today’s bride can have any accessory style she desires. A traditional ‘chandelier’ style setting is a timeless design. The set shown here features an intricate hair-band, collar and drop earrings with exquisite teardrop trim.’

Nisha @ Kyles collections www.kylescollection.com

Beauty tip... ‘The traditional Asian bridal image is stunning in its joyful use of colour. Both red and blue have regal associations so with this in mind, I tried to achieve a royal look with a hint of contemporary. Influenced by the dramatic impact of the lengha, I picked up on the colours in reverse…I used the blue accents as the main focus of the eyes in Bobbi Brown’s Navy shade, with a touch of red above.’

Zaiba Khan

www.zaibakhan.co.uk

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“Unusual embroidery helps give a unique take on classic red and blue.”

VIYA

Beauty

Firoza Pathan

Designer tip... ‘For a queenly feel to your special day, try this regal looking lengha; semi-fitted and flared, it’s a flattering choice across all shapes. The Mughal image is one of opulence and attention to detail. Our interpretation is in rich magenta with royal blue trim and shimmers in net and brocade. The embroidery is especially vivid in a mix of crystal, thread and velvet patchwork. The matching dupatta adds the perfect finishing touch.’

Firoza Pathan

www.zebaishlondon.com

329 Green Lane, Seven Kings, Ilford. IG3 9TL www.zebaishlondon.com

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2 DAY HAIR STYLING COURSE

PHOTOGRAPHY BY XANTHE ELLIS & STYLING BY ZOE HANCOCK

Our two day hair styling course has been tailored and designed for those who wish to create elegant up-dos and create styles using simple techniques with suitable results. Our integrated training gives step by step guidance on how to achieve an overall professional ďŹ nish.

DAY 1

As taught by Zaiba Khan, you will learn step by step techniques to create the most popular Bridal Juras and party hair including backcombing techniques, ghd curls and pin-ups.

DAY 2

Zaiba will show you the most elegant up-dos using hair pieces and quick techniques that give an overall smooth and suitable ďŹ nish for any client. Some of the styles you will learn are barrel curls, pin curls and glamorous up-dos using human and synthetic hair pieces.

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LETS MAKE-UP WITH…

m.u.a

Here is your essential one-stop guide to the wonderful world of make-up, including news from top brand M·A·C In association with

ZAIBA KHAN

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VIYA M.U.A In association with

elcome

…to our exclusive new Make-up Artist section. VIYA gives you all the essential facts on being successful in make-up and hair styling in the beauty industry How often have you studied the fabulous looking models in the beauty pages of your favourite magazine – the gorgeously dressed hair, the flawless skin, the stunning eye and lip colours – and thought how great it must be to create those looks, to work as a make-up artist for a living? There’s no doubt that the world of make-up is a glamorous one and that the rewards of working in the industry can be great – but as with everything worthwhile, it can be just as demanding. We see the surface result, the great image; not the twelve hours it took to create the look in a studio - or the training it took to get there. However, it’s a visual world and with artistic make-up, beauty and hair creations everywhere – from the pages of the glossies and on billboards, from TV to cinema – careers in this creative sector are more popular than ever. It’s true to say this equals more opportunities than ever at all different levels; suitable for all types of personalities and capabilities and backgrounds. It’s a career arena with many corners: from make-up artist on the counter at big name beauty brands in department stores to mobile bridal make-up artist; from working freelance for TV, film and theatre and behind the scenes at catwalk shows, to name a few. It can be as high flying as you care to dream…there’s always the chance to really make it and wake up making up famous faces, travelling the world, earning a fortune and a

great reputation, isn’t there? Like everything else, yes, it can happen - for the lucky few. Though not everyone will be the next make-up artist with their own cosmetic range and their name in lights, there’s still a lot of diverse make-up work available out there. This obviously makes things more competitive and it’s important to increase your chances of success by taking steps to plan the career path that’s appropriate for you. Once you’ve decided that it truly is your passion and that you have the right temperament to handle it – patience and stamina for long hours, to being a good listener and team player are just some assets you’ll need – the next step is to consider what line of work you’re interested in. Don’t worry if you feel it’s too early to know – this is where this section should come in useful. Compiled for your convenience to sort out the facts from the ﬁction, it’s designed to help you see at a glance what’s important for you; to consider the make-up journey you wish to pursue…the one that’s right for you. Here you’ll ﬁnd up to date, important industry information on the subjects that matter. Nothing beats hearing how it is from the top – so what better way to start than with an interview with M·A·C senior makeup artist, Neil Young. In his special interview, he answers all those burning questions that matter to the wannabe make-up artist – from starting out to gaining practice; the pros and cons

of working in the industry to how it’s quickly changing and of course, how it feels to be a red carpet make-up artist! There’s also the lowdown on those covetable M·A·C Pro Discount cards used by those in the know… Next follows The Essential Guide – advice and guidance on key topics of interest. Every good make-up artist needs a portfolio of images to show just how good they actually are. We show you how to go about it in order to make the most of your time and money. Likewise, tools of the trade are your essential kit, a necessary investment - and with it we address hygiene issues and client allergies. Speaking of clients, it’s important to understand the concept of customer service and the particular needs of special clients such as the bride – including her bridal trial – as discussed here, in some detail. When it comes to training, we’ve got it covered. You owe it to yourself to do your research first, to know your options and to shop around to make an informed choice. From brief sample courses to on-going training with a professional qualification at the end of it, your handy listings directory supplies you with all the contacts official bodies to interesting courses and related organisations to join. Concluding with the chance to win our wonderful competition prize consisting of a free place on a beauty course with a top brand, we hope we’ve succeeded in inspiring you to find out more about what it means to work in make-up. and informing you along the way.

Good luck in pursuing your dreams – and putting your dreams into practice with the right guidance. Read on for all you need to know… 176 VIYA BEAUTIFUL

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3 DAY ADVANCED BRIDAL MAKEUP COURSE

PHOTOGRAPHY BY XANTHE ELLIS & STYLING BY ZOE HANCOCK

COURSE ACCREDITATION

The course is approved and accredited by BABTAC - the British Association of Beauty Therapy & Cosmetology – one of the largest professional trade bodies in the beauty industry.

DAY 1

• Half a day on Theory; Health & Safety; Hygiene No entry requirements - suitable for those with no make-up experience to beginners. At The Zaiba Khan Training Academy, we understand that some students may find it difficult to commit to a full 7 day course – or perhaps you wish to brush up on existing skills. Therefore, we offer a 3 day make-up course which allows the students to gain insight and thorough understanding of bridal make-up techniques and to prepare students for a career as a freelance make-up artist. To complete this course, students will need to attend the first three make-up training days of the Advanced 7 Day Bridal Hair and Make-up course.

(sterilising and cleaning of equipment.) • Skin preparation & correct determining of client skin tone; colour theory and colour correction; understanding face shapes and feature shapes. • The importance and relevance of contouring and facial mapping; dealing with skin problems and pigmentation. • The importance of light and shade for photographic make-up. • The second half of the day teaches how to appjy a light base and create a registry wedding look.

DAY 2

In creating two distinct images, you will complete two popular party looks using loose pigment and glitter, with emphasis on eye makeup as a main feature.

DAY 3

Creating and mastering a traditional bridal look by learning with two different methods of eye-shadow application and blending including Arabic techniques. • Introduction to highlighting and contouring effects. • Working with and setting a strong base foundation. • Advanced eye make-up blending techniques creating two bridal looks: a contemporary bridal image with a medium base and light contour; a traditional, Arabic look with strong base to contouring and sculpting of the face.

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THE ESSENTIAL GUIDE Everything the make-up artist needs to know – and more – on the essential aspects of making it in the world of beauty ...

Tools of the trade…

The importance of a great make-up kit cannot be over-estimated. Everything from the products and applicators must be of good quality and maintained in impeccable working order. Your kit is seen as an extension of you and your reputation rests on it! Products & Brushes: Premium brand cosmetics are your stock in trade and clients will quickly pick up what you’re using on their face! Choose those with quality ingredients, in an extensive range of colours that won’t let you down: ranges such as Mac, Bobbi Brown, Nars, Supercover, Givenchy, Chanel, etc are good starting points. You don’t have to own every new colour that comes out but at the least you should have ‘classics’ suitable for any skin type/colouring/condition. In addition, think ahead to match your kit to the occasion/assignment/ lighting and camera needs – a bridal look differs from high fashion catwalk, which differs again from studio-lit photo-shoot, for example. Plus you’ll need specialist, hypo-allergenic products for clients with special needs or allergies (see below). The make-up you use is your basic investment – don’t be tempted to skimp to save money on less expensive brands. As a make-up artist, mid-top end expensive does equal effective. Or according to one leading make-up artist, ‘Cheap is expensive in the long run but expensive is cheap.’ Like an artist with their paints and brushes, each part is as good as the other. To complement your product, your brush selection should be great quality, with the addition of disposable make-up brush sets, sponges, spatulas, cotton buds, to sanitisers and brush cleaners. A basic ﬁrst aid kit to cover any eventuality comes in handy, too. Carry your kit in a sturdy storage case – ﬁshing tackle boxes make great alternatives – and use them trolley mounted – more practical for assignments on the go.

Hygiene…

Sterilised. Clean and germ-free. Presentable. These are your watchwords for keeping your kit ﬁt to be seen and used at any time. Think of cleanliness as your health and safety insurance. Let standards drop and you risk cross-contamination and infection. Your reputation’s at stake

and as one celebrity make-up artist said: ‘Don’t risk damaging your career by any possibility of infection to the client.’ As industry website www. promakeupshop.com say: ‘To practise safe beauty, you must ensure you are not “double dipping” and therefore contaminating your clients and products with potential germs and bacteria.’ As a basic daily routine, all make-up brushes must be sanitised between clients and at the end of the day, left to dry naturally before re-use. For days when time’s at a premium, consider using portable cosmetic ‘wash and dry and ready’ brush cleaners. Otherwise, try cleaning with an anti-bacterial washing-up liquid in warm water for all re-usable items across foundation, concealer, lipstick. Rinse well and avoid mildew by taking care to dry by airing at a 360 degree angle – not on a towel. Lipsticks and pencils need to be sterilised, pencils sharpened, make-up box tidied. Eyes are particularly sensitive to infection, therefore disposable mascara wands - as with other disposable and single-use make-up brushes and applicators – are a must. Latest industry guidelines stress the importance of product sell-by dates. Like food, once cosmetics are open, they naturally go off over time. With mascara end dates at three months, lipsticks around six, it makes sense to list purchase dates of your cosmetic shopping so that you know when stock needs replenishing.

Allergies… All clients are individuals with different, sometimes specialist, needs. This is where you have to be ahead of the game and think outside of the box a little. It makes sense beforehand to ask your client whether they have any allergies or special needs. Assume they may have and be prepared. Product-wise, this could mean anything from non-comedogenic (nonclogging) skin-care to opthamologically tested eye ranges to cruelty-free items say, if the client’s vegan. With foundations, take several variants rather than one single brand. (Be aware that in some skin types, SPFs in creams, foundations and even concealers, can be allergy triggers). Eyes in particular can trigger bad reactions – clients can be allergic to latex used in false lash glue. Carry latex-free eyelash glue, just in case. Sometimes they may not even be aware of it so use your judgement before getting carried away round the eye area! Bear in mind when dealing with brides they can be super-sensitive to ingredients or unfamiliar brands as they’re often in a state of nerves – ask in advance what brands they usually use and any they knowingly avoid. If you haven’t something crucial at the time, it’s often too late. Don’t become unstuck... work to cultivate a resourceful, holistic approach to ensure all bases are covered.

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VIYA M.U.A In association with

Customer service…

As well as your make-up flair and artistry, it’s equally important to provide good customer service. In essence, this is a combination of people skills and business acumen. Be respectful of your customer’s time and lifestyle. It goes without saying to be punctual, listen to her requirements in advance to build up a ‘customer profile’, to take the right kit and to gain the best results. On the day, discuss with her the agreed look before you begin and advise where necessary. Treat the client as you would wish to be treated yourself. If it’s more of a corporate, catwalk or studio booking, go with the flow of the situation – often an atmosphere of quiet efficiency, if under pressure of deadline. On the business side, much as you love it, your service is a business, which means taking care of your financial self. Pricing your job can feel awkward when first starting out but remember that people only value that which they pay for. Google research what other comparable make-up artists are charging in the area or find out what price is par for the course in your make-up field – professional bodies can tell you this. Equally remember, you can’t go in at the top end and not deliver – you have to be as good as the value you put on yourself. Corporate clients are likely to offer a fee; for private clients, you will need to set the fee. Once decided, where possible, email your payment terms and conditions to the client in advance and present it as a given for them to proceed or not. Invoice them at the time or shortly after and send a thank-you/ hoping to work again with them note on receipt of payment. It pays to be professional, reliable and courteous. Keep all invoices for book-keeping/tax filing and in addition, keep a separate logbook of jobs done detailing date, client briefing, make-up used, etc as your hopefully ever-growing client record. Listen and respond positively to feedback. Every client’s a lesson – always be prepared to learn from them.

Understanding the bride’s needs…

Perhaps more than any client, not only does the bride want to look good, they want to feel great, too. As any good bridal make-up artist will tell you, there’s a real art to this type of booking that goes beyond the actual cosmetic transformation. Creating the right environment and appropriate connection with the bride and her extended family and friends is crucial. It may be a long function you’re servicing, so start as you mean to go on. The nervous bride – often a bag of nerves - needs to be able to relax in your hands. Presumably, following the bridal trial you will have established a bond with her prior to the big day and be well equipped with anything the wedding celebrations may have in store. Double-check the specialist side of your kit for sensitive skin products – and don’t forget the emergency kit. Where the bride’s key looks are concerned, obviously address any concerns with her beforehand. Remember that weddings – and Asian weddings in particular – are often photographed differently. Therefore the make-up has to perform in a number of different ways. Functional as well as ﬂattering, it has to be long-lasting, tear-proof and react well in outdoor and indoor lighting, with a suitable camera-ready ﬁnish. It’s a tall order! For the make-up artist, there is nothing quite like a beautiful bride as your ultimate showcase of your work. Such a job well done will be seen by maybe hundreds of guests and if you’re lucky, word of mouth may mean repeat requests. A fabulous advert, indeed!

Importance of the make-up trial…

As established in Understanding The Bride’s Needs, it is important for a bride – indeed any new client - to know upfront exactly what they are getting from their make-up artist. It’s therefore worth visualising the situation in reverse… how would you like to be treated by a make-up artist, what would you like to get out of a make-up trial? Thinking in this way may help you see things better from a professional viewpoint – and come up with the best make-up solution. To build the right rapport and relationship with your client is often half of the battle in the beauty business, after all! In any case, it’s essential to understand and above all, listen to, the client. It may be useful to draw up a general ‘client brief’ to ﬁll out by potential customers. First, deﬁne their individual needs and requirements and establish the occasion. Interview them a little – would they prefer a heavy, traditional make-up or maybe they’d prefer something more natural and soft? Find out the client’s skin type and beauty routine and adjust products/ techniques to suit. The information you receive in preparation will prove invaluable before setting off to do the actual job. Don’t miss out on an opportunity to impress your client at the all-important make-up trial.

Importance of the portfolio… The importance of creating and owning a quality professional portfolio cannot be stressed enough. As a reflection of you and your work, it is your overall advertisement – your ultimate demonstration tool to show people exactly what you can do. It is an instant sum-up of your flair and ability, your unique marketing ‘brand’; assessed in an instant by busy creatives used to making quick, instinctive judgements on whether you’re up to their job - based on its contents. As your most useful tool in selling your services, potential clients will look at it with interest and a critical eye for technical and artistic know-how. Make-up application and style, use of colour, originality, ability to work to a brief, flair in any particular direction – fashion to editorial to all kinds of clientele from bridal to corporate, etc. As well as being judged on your own merits, your portfolio may well be judged against others – it’s a highly competitive industry. In order to get premium results, the best way to try to capture the X factor everyone’s looking for is in the first place to work with the correct team of photographer, stylist, and models. It’s no co-incidence that all leading academies and make-up artists go to magazines to get their shoots done professionally as they deliver the highest quality. With a professional and experienced team on hand they will guide, advise and work with you through the process to deliver great results. (In contrast, it’s worth pointing out the pitfalls of trying to cut corners here. Opting instead for private, less regulated shoots, may not always deliver to the highest standard). Think of your portfolio as an investment and the equivalent of your shop front. Like a visual CV, treat it as a living and breathing collection of your most fabulous images that you will add and subtract to over time. Show only the very best highlights of your MUA career – and enjoy building your very own version of the perfect portfolio.

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VIYA M.U.A In association with

THE Q

With sensible, professional advice from one of the best in the beauty business, Zaiba Khan answers your questions on becoming a make-up artist.

EXPERT

I’m an aspiring make-up artist - with no idea where to start. Can you advise me on how to break into it… as well as how to get contacts and training?

First immerse yourself in the world of make-up to see if it’s suitable for you and you for it! Research industry bodies for useful information – the contacts page in this MUA section is a good starting point. If you wish to take it further, read up on potential courses. Practice makes perfect with make-up, so why not become a Saturday girl on a department store beauty counter – a great way to learn.

As a make-up artist at the start of my career, how can I get noticed and stand out?

The make-up world is a competitive one – but there are recognised ways of getting your makeup business message across. This ties in with networking, marketing and promotion. As it’s a visual industry, the usual ﬁrst step is investing in a strong portfolio, essential in reﬂecting your abilities. Next it makes sense to create a professional website and Facebook

presence. Business link Linked In is another good idea to join on-line. Look for tie-ins with local businesses. Further along, perhaps consider media advertising to reach a wider audience. Be entrepreneurial in approach!

I want to make a name for myself as a bridal hair and make-up artist. In your view, how does it differ from other areas? Bridal work can be most rewarding – with the right personality. As well as speciﬁc make-up artist skill and artistry, you will need to be a people person and have much patience. Brides are often understandably nervous so a mature outlook, sensitivity and stamina for long, working days are necessary. One advantage is that by making a success of one wedding alone, it’s a great shop-front – many word of mouth bookings may follow in due course!

How much M.U.A experience do you need to work on the fashion side?

Creating that fab fashion image is for the experienced, artistic make-up artist, rather than the beginner. It requires know-how of camera-ready make-up that’s perfect every shot. Whether for the catwalk or editorial, it involves working to a speciﬁc creative brief, with quick changes, as part of a dedicated team, often for long hours. Not something to do overnight – but aspirational to aim for.

Do you recommend doing hair and make-up courses simultaneously or separate? I would say it depends on how much time you have each week to practice and if you can dedicate yourself to both courses at the same time. If you are a true beginner, I would suggest you start with the make-up course, it will give you access to the beauty foundations, help you understand face and skin types, and explain how these factors inﬂuence the work of a make-up artist.

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7 DAY ADVANCED BRIDAL HAIR AND MAKEUP COURSE An entry-level introduction to bridal beauty training: suitable for beginners to those with some hair and make-up experience. At Zaiba Khan’s Training Academy, we offer an exclusive 7 day intensive course, designed to equip those who aspire to a successful career as a freelance make-up artist. This bespoke course can be an invaluable aid to help kick-start your career and will teach you an array of professional techniques. In addition, we aim to provide you with the conﬁdence and know-how plus determination and drive with which to start your own unique bridal beauty business enterprise. With our training emphasis very much on the practical, students are enabled to gain more hands-on experience. The business training takes place in a professional environment using products provided by the Academy from top international make-up brands: MAC, Chanel, Kryolan, Nars, Bobbi Brown and Urban Decay.

PHOTOGRAPHY BY XANTHE ELLIS & STYLING BY ZOE HANCOCK

COURSE ACCREDITATION

The course is approved and accredited by BABTAC - the British Association of Beauty Therapy & Cosmetology – one of the largest professional trade bodies in the beauty industry.

DAY 1

• Half a day on Theory; Health & Safety;

Hygiene (sterilising and cleaning of equipment.) • Skin preparation & correct determining of client skin tone; colour theory and colour correction; understanding face shapes and feature shapes. • The importance and relevance of contouring and facial mapping; dealing with skin problems and pigmentation. • The importance of light and shade for photographic make-up. • The tools of the trade – building your essential kit to advertising and marketing your business. The second half of the day teaches how to appjy a light base and create a registry wedding look.

DAY 2

In creating two distinct images, you will complete two popular party looks using loose pigment and glitter, with emphasis on eye makeup as a main feature.

DAY 3

• Working with and setting a strong

base foundation. • Advanced eye make-up blending techniques creating two bridal looks: a contemporary bridal image with a medium base and light contour. a traditional, Arabic look with strong base to contouring and sculpting of the face.

DAY 4

You will learn the most popular bridal hairstyles including Bridal Jura, hair preparation, dupatta pinning and jewellery setting.

DAY 5

Portfolio Preparation Day. After completing the four days of make-up and hair training you will have a full practice day to put together everything you have learned, incorporating the techniques for your own personal portfolio for use after the course.

DAY 6

Portfolio Day. We provide you with the highest quality portfolio with one of the best photographers. This ensures you leave the course with a great set of photographs of your work which will give you the best head start as a freelance make-up artist.

DAY 7

Practical experience either in the context of booking or events. Here you will have the opportunity to shadow Zaiba making up a bride and gain some hands-on experience with clients. This allows you to expand your knowledge further in dealing with clients and customer service, to the importance of time-keeping and the practical application of bridal make-up.

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VIYA M.U.A In association with

Making it as a Make-Up Artist

One of the top beauty brands in the world M·A·C has been in the business for over 25 years. What better way to celebrate than to gain insider knowledge and advice on cutting it in this rewarding but competitive, creative industry, from M·A·C senior make-up artist, Neil Young… was your beauty background QWhat before working with M·A·C? Self -taught to start with. I’ve been a makeup artist for 19 years and before coming to London I was based in Birmingham. In my 12 years as a freelance I enjoyed gaining valuable experience and worked my way up for brands in department stores and across fashion, magazines and shows. From wedding make-up for family and friends, I gained personal clients and was involved in many other events from charity dos to style occasions. It was all a good training ground!

M·A·C representative across the UK QAsandaIreland, what does your role involve? In the past seven years I’ve been with M·A·C, my present position is like that of a brand ambassador. There are six of us in the UK, 70 around the world. As a top global brand, over 12,000 make-up artists work for M·A·C across 78 countries. To be a senior artist requires

the skills you need as a make-up artist, times 100! In short, that’s excellent make-up artistry, dedication, discipline and energy with at this level, the added facet of communication skills. One day I can be demonstrating master classes in make-up, the next on assignment travelling to a show abroad, the next giving an industry interview. An important part of my role involves reaching out to different sectors – talking to press and media, theatre, ﬁlm, fashion, models and celebrities. It’s multi-faceted and an amazing position. Tiring but rewarding!

have been favourite career QWhat highlights so far? As the M·A·C brand represents every segment of industry, there’s a variety of opportunity ‒ especially in the beauty/fashion areas such as photographic, editorial and red carpet. I love Fashion Week work in New York, London, Paris and Milan, on designer shows such as Roberto Cavalli to Chloe, Christopher Kane to Donna Karan and Vivienne Westwood. I like making up personal clients such as actress Helen Mirren for star appearances. As M·A·C is ofﬁcial sponsor of the International Indian Film Awards, this year for three days in Toronto, I looked after hot new Bollywood actress Anoushka Sharma, who was great fun! My all-time highlight has to be meeting and working with my idol, supermodel Linda Evangelista. She’s an extraordinary beauty who was one of our spokespeople for the M·A·C Aids Fund.

What mistakes/misconceptions are most common with would-be make-up artists?

First, it seems that everyone wants to be a make-up artist! It’s like todays ‘in’ job. It’s an art and a craft in which only the few make it to the very top. However, the good news is that with so many make-up career branches, there’s always a way to make a living for the right person. Young people considering entering the profession I think have a slight misconception in thinking it’s completely glamorous; it can be – but also incredibly demanding in terms of long days and in achieving particular artistic briefs. For a makeup artist to make it, not only is it about talent, it’s equally about temperament. First and foremost, you need to be a listener, a people person and

team player, willing to work hard to get where you aim to be. Make-up artistry is a service and there’s no room for divas here!

your advice on gaining essential QWhat’s experience? Practice, practice, practice. It sounds obvious but every face you work on is different and each time it teaches you something new. In the same way, working for cosmetic brands in department stores is a great step to take. It makes you learn about different ages, races, faces. From the basics to special techniques, it’s a useful lesson in the whole art and craft of making up. A frequent beginners’ fault is trying too hard to impress by always maximising make-up effects. It’s far more important to be able to make any woman who comes to a beauty counter look great. Sometimes less is more and outside of high fashion make-up, it can be better to aim for understated looks suited to the individual. Bridal make-up for friends and family is also another route to perfecting your ability on a number of levels. Unlike working on models, the wedding look is about making real women look their beautiful best. On top of that you are befriending the bride through her incredibly unique and special time and may have to calm her nerves. It’s the perfect process for teaching you how to get on and be professional with the bride and family, making people feel wonderful about themselves in a pressured situation.

top tips for today’s make-up artists QYour in how to be the best in this competitive and changing creative world?

Start as you mean to go on and form the right winning attitude. Be prepared to do anything to progress – hold the lights, fetch the model’s lunch, be positive and pro-active. Think not as a solo artist but as being part of a creative team. The hot topic is that the industry in general’s changing with the result that technology can take over. The media’s opening up to a whole new world and it pays to be aware of how affecting it can be. Magazines are going online and there’s a big ‘virtual’ vibe. There’s increasing competition and access. Internet lessons instruct on ‘how to get the look’ encouraging people to be empowered to do

“ To be a senior artist requires the skills you need as a make-up artist x 100!”

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DISCOVER their own make-up. Therefore, whatever part of the industry you choose to go into, you have to set your standards high. It also pays to keep on top of fashion. Buy and read stylish magazines for news on trends and ever-changing information on topical subjects such as skincare, colours, new styles of make-up application and products. Be ahead of the game.

the pros and cons, is making it in QDespite the make-up world still worth it? It can be exhausting, particular and timeconsuming. It can mean meeting different people and travelling all over the world. It’s about fun and fashion and hard work and service. The make-up world’s literally full of different colours. However, the wonderful result is that as a creative career, it’s rewarding in variety and interest. To get up every day and get paid for doing a job you’re passionate about is quite a unique experience…

any guiding thoughts on choosing QFinally, the best make-up courses? As a youngster starting out, certainly in my hometown of Birmingham, not that many training schools and courses existed then. Therefore I taught myself the basics. In comparison, there are many great courses around today but you have to be aware that some do not set you up in the right way… To try to get the best available in your area, before parting with any of the costs, you owe it to yourself to do your research first. Make comparisons between courses and find out the content: what are they actually providing? What’s the teacher’s profile? Does it matter to you whether it’s accredited or not? Ask necessary questions to make informed decisions. Get on a course that offers solid insight into beauty. Decide what style of makeup you want to go in for and if you don’t yet know, a good starting point is a make-up course that covers photography. Camera ready make-up is what binds all areas of make-up together – whether bridal or commercial. By understanding how lighting works, how colour balances turn things into black and white and alter the make-up application, it’s more likely to set you up for success.

If you like M·A·C cosmetics (and who doesn’t) then you’ll want to know the low-down on the make-up of make-up artists ... M·A·C Cosmetics, founded in 1984 to support the needs of professional make-vup artists, is one of the most influential and successful companies in the global cosmetics industry. For more than 20 years, M·A·C has constantly asserted its ability to fuse fashion, fun and fantasy. The cornerstones of M·A·C’s success – innovation, originality and inventiveness – set it apart in the world of make-up. Today, M·A·C stands at the forefront of fashion, beauty and popular culture. The company’s astounding ability to create innovative products and cultivate new markets has led to its extraordinary growth in over 52 countries worldwide. The company’s popularity has grown through a tradition of word-of-mouth endorsement from makeup artists, models, photographers and journalists around the world. For a M·A·C location or information on our products and services visit www.maccosmetics.co.uk. To respond to demand, a selection of M·A·C PRO offerings is integrated into M·A·C’s comprehensive product roster and made available to all customers. These items are available exclusively at the M·A·C Pro Store in West Soho. M·A·C PRO is a line of cutting-edge, performance-tested products developed exclusively for professional makeup artists. The company’s longstanding commitment to the specialised needs of the professional artist community sustains M·A·C’s unique heritage and defines its identity in the marketplace. Consisting of more than 250 different products, the M·A·C PRO collection provides makeup artists with the high-quality formulations, colours and finishes needed to unleash their creativity at fashion shows, photography shoots and on television and film sets. If you are a make up professional and are interested in further information about joining the M·A·C Pro Membership Programme and M·A·C PRO products visit www.macpro.com. Since its inception, M·A·C – and its employees – have been busy passionately working for the welfare of others, advocating for social reform and leading the battle against HIV/ AIDS. The M·A·C AIDS Fund, established in 1994 and known as the “heart and soul” of M·A·C, has raised $260 million globally for men, women and children affected by AIDS. The brand’s respect for the right of self-expression and decoration for all people is embodied in its iconic motto: All Races, All Sexes, All ages.

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VIYA

Spotlight

mins with…

PARV KALYAN

We caught up with Parv Kalyan, the creative talent behind MW Eventz... WHAT INSPIRED YOU INTO THIS CAREER PATH? ‘One of the courses I took at school included Body Art from around the world. This gave me a lot of insight and introduced me to a wealth of information concerning brides and grooms. I began to attend many family and friends’ weddings, and was often asked to participate as the henna artist. Clients in Bedfordshire would also ask me to recommend wedding service providers – and it was then that I realised there was a gap in the local market. Recognised for my natural ﬂair for henna art and ability to accommodate the needs of even the most demanding brides, I soon became the “mehndi wala,” or the henna guy. This name stuck and seemed to work to my advantage, as my job schedule increased every month. That is why I decided to work under brand name MW Eventz’

WHAT IS YOUR CREATIVE INSPIRATION…HAS ANY ARTIST OR LOOK INFLUENCED YOU IN PARTICULAR? ‘Listening to the client is always very inspiring – hearing their story, how they met, fell in love...Bearing all this information in mind, I can add meaningful personal touches and detail to my work. My first priority is to deliver whatever the clients wish. I leave the choice of design in their hands but I am prepared to guide them, if necessary. It’s a very collaborative approach as my clients trust me. Décor and henna can be matched to a bride’s outfit – if it is embellished with a traditional finish, I can design décor around an antique theme, using beautiful pillars for example. If a wedding party has a certain theme in mind, I can create bespoke items and customise props and products accordingly. All brides have a different wedding dream… some prefer contemporary style, while others take the traditional route. Either way, I am here to help out – in every style!’ WHEN IT COMES TO HENNA, WHAT PRODUCTS DO YOU USE AND ENDORSE? ‘I take henna art very seriously and have been researching it for years. On my trips to India, I was able to source the finest henna. I also discovered that the best henna ingredients are found in India. I have been ordering it from there ever since. Tried and tested methods mean that I’m able to choose the right products and offer a colour guarantee and quality.’ WHERE DO YOU SEE YOURSELF IN FIVE YEARS? ‘In five years, I hope to go international with henna and wedding events. I hope to grow the team to provide more brides-to-be with a personal service. I’m also hoping to open an academy to teach, promote and share my knowledge. I would like to see MW Eventz operating on a global scale... There is no limit to where we could go!’ MW EVENTZ 07708 745670 * 07925 495106 www.mweventz.com enquiries@mweventz.com 184 VIYA BEAUTIFUL

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OUTFIT BY ZEBA’ISH ACCESSORIES BY KYLE’S COLLECTION

HOW DID THE BRAND EXPAND AND PROGRESS INTO THE SUCCESS IT IS TODAY? ‘I went to university to get a degree in media production, which allowed me to develop my technical abilities and become more business aware. Soon after I discovered my interest and talent in henna art. I also felt I understood this art from a bride’s perspective, which allowed me to tailor my service to the demands of the market. I also noticed the lack of Asian wedding services in the Bedfordshire area. From the age of 16, I wanted to be a success and I knew when the time was right to start my own venture. I pitched my idea for a business grant and was awarded a placement on a scheme that provided me with mentoring, advice and a ﬁnancial contribution. Since then, I have developed the brand so that we offer a one-stop solution. From the initial henna service, it’s gone full circle with the introduction of wedding planning, wedding stages, mandaps, chair covers, fresh ﬂower displays and lighting. From organisation to decoration, it’s all in-house.’

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BeautIFUL

BEAUTY

PORTRAITS VIYA BEAUTIFUL 185

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Accessories: Roshanâ&#x20AC;&#x2122;s Jewellery 07940 019003 Outfit: www.zebaishlondon.com

B Beautiful! Mob: 07973 740269

Email: info@bbeautifulsalon.co.uk Web: www.bbeautifulsalon.co.uk

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Accessories: www.kylescollection.com Outfit: www.zebaishlondon.com

Safeena. J Mob: 07807 386444 Web: www.safeena-j.co.uk E-mail: info@safeena-j.co.uk

HAIR STYLIST â&#x20AC;˘ MAKE-UP ARTIST VIYA BEAUTIFUL 187

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Accessories: www.kylescollection.com Outfit: Chiffons 0208 552 6405

Safina Ali Mob: 07754 193465 Email: info@safinaali.co.uk Web: www.safinaali.co.uk

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Accessories: www.kylescollection.com Outfit: www.zebaishlondon.com

Romina Zaib Mob: 07931 837 776 E Mail: info@rominazaib.com Web: www.rominazaib.com

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Accessories: www.kylescollection.com Outfit: www.zebaish.com

Outfit: Memsaab (Luton), Jewellery: Bombay Boutique. See Stockist Page 370

Aman Bhullar Mob: 07719895830 Web: www.eyezonyou.co.uk Email: info@eyezonyou.co.uk

MAKE-UP ARTIST â&#x20AC;˘ HAIR STYLIST 190 VIYA BEAUTIFUL

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Accessories: www.kylescollection.com Outfit: www.zebaish.com

Accessories: www.kylescollection.com Outfit: www.zebaishlondon.com

Raya Beauty Tel: 07903 405250 Web: www.rayabeauty.co.uk Email: info@rayabeauty.co.uk

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VIYA

Advice

the

Whatever your beauty query - from face and body to anti-ageing or how to achieve a diva-like evening image - Attia of AZ London’s our beauty go-to girl.

INISHING

TOUCHES Q

As an Asian bride I am struggling to ﬁnd the perfect foundation. My makeup artist cannot advise me as she is only covering my wedding day look but I need an everyday foundation. What is the correct procedure when purchasing the right foundation for my skin tone?

It really upsets me when I hear stories like this. A professional make-up artist on your very ﬁrst visit should cover your foundation base regardless of whether it is for your wedding day or every day. However, the procedure for purchasing the correct foundation is to go to a department store where you can actually try on the color before purchasing. If you can, then take a mirror and walk outdoors to see how the foundation looks in daylight. One thing to keep in mind is that you should never be able to see foundation but it should simply blend into your skin tone. For Asian skins avoid pink under tones and do not go any lighter than your skin tone as it will look gray and ashy on the skin.

I’m 28. When should I start using anti-aging products?

How can I turn my simple day look into a more glamorous evening look?

I am suffering from ingrown hair…how can I get rid of it?

Is it necessary for my body lotion to contain ﬁrming agents?

When it comes to anti-aging prevention is the key. What is important for women is to sustain collagen and elasticity in order to keep the skin looking plump and firm. You can start in your early 20s by having regular complete facials: Guinot’s Hydradermie is a fine example. It is a salon based facial which not only gives you in-depth cleansing and hydration but the delicate galvanic currents massaging the face with firming gels will leave your skin looking firmer, smoother, rested and glowing.

First, apply some powder to remove any oils and residues that have built up during the course of the day. Black liquid eyeliner with some dark eye shadow ﬁnished with a pair of strip lashes is a fast and easy way to dramatise eyes for the evening. Finally apply a deeper-toned lipstick with matching lip liner for deﬁnition. This will change you from the girl next door into a sophisticated diva!

Ingrown hair can be caused by waxing, shaving, tweezing and even hair removal creams. The best way to avoid ingrown hairs is to exfoliate before your hair removal treatment and then exfoliate with a loofah or body scrub after each time you shower. This stimulates the skin and keeps the pores open. Also avoid using heavy moisturisers a few hours after hair removal and exfoliation as this will clog the pores.

Attia at AZ London Cover Make-up artist

There is no evidence that quotes that lotions with ﬁrming agents produce long term effects. However, ﬁrming lotions do moisturise the skin very well providing instant rehydration and improving the appearance of the skin temporarily. For satisfying results exercise and drinking plenty of water is key as although antioxidants added to some formulas may help reduce collagen breakdown, they do not necessarily stimulate new collagen. AZ London, Salon: 73 Queens Road, Buckhurst Hill, Essex IG9 5BW. info@azlondon.biz • www.azlondon.biz • Beauty Services: 020 8279 4845

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OUTFITS & ACCESSORIES BY MONA VORA

ASIANA BRIDAL & TRAINING ACADEMY 311A Wellington Road, Handsworth, Birmingham, West Midlands B20 2QH Email: info@asianabridal.com Phone: 0121 241 0423 Mobile: 07817 901 089

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Certified and accredited by the Guild of Beauty Therapists

www.asianabridal.com by Sukhi Sanghera

ASIANA BRIDAL & TRAINING ACADEMY 311A Wellington Road, Handsworth, Birmingham, West Midlands B20 2QH Email: info@asianabridal.com Phone: 0121 241 0423 Mobile: 07817 901 089

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