VMAN Grooming

Face it. Men’s beauty products are ready for their close-up.

The Guys Have It

Make-up knows no gender, a cue brands are taking by offering products both marketed and engineered to be gender-inclusive. Chanel led the pack last fall with their starter kit for budding beauty gurus. The Boy de Chanel range includes foundation, eyebrow pencil, and lip balm, eschewing hypermasc marketing tricks in sleek, signature-black packaging.

For brow and beard fixes, Chanel’s pencil darkens and shapes, while Dior’s Backstage Brow Palette and Diorshow Bold Brow adds two-step definition. And after so long without a touch-up, why shouldn’t men go the extra mile?

One-off products like Fenty Beauty’s Pro Filt’r Instant Retouch Concealer offer low-maintenance coverage for acne and redness, while Shiseido’s Sports HydroBB Compact provides a UV veil that maintains its charge in sweat.

Chanel Boy de Chanel Eyebrow Pencil; Diorshow Bold Brow; Dior Backstage Brow Palette; Fenty Beauty Pro Filt'r Instant Retouch Concealer; Shiseido Sports Hydrobb Compact

Photo by Jeiroh Yanga and Nick Barr

By Stella Pak