The Use of Full Screen Background Image in Web Design
Voodoo Creative
Phone: 02 6282 0888 Address: 16/9 Beaconsfield St, Fyshwick, 2609, Canberra, ACT Email: info@voodoocreative.com.au
Many websites today are using big images as a background for their websites. The image occupies the whole screen or browser window, giving the website a unique and catchy appeal. Full screen backgrounds are seen by many as a fun and creative way to draw attention, while branding a company or business.
Visual Impact
Sites that use a single image as a background create a different kind of visual impact that appeals to visitors. The intuitive effect of this web design can keep people looking through the site longer than if the image is not used in the first place. The main advantage is that it keeps visitors on the site longer and eventually engages them to continue browsing, if not take action.
A full screen image as a background not only attracts attention, but also increases visitor engagement and captures the attention of indecisive users. Its main goal is to attract the eye; long enough to let the users absorb the web copy of the page.
Choosing the Right Image
Oversized background images can be stunning and have more visual appeal than traditional graphics. Images can be photos drawing illustrations, or collages. Vibrant contrast should be considered for proper visibility between the background and foreground.
Background images can also be static or dynamic. Static refers to a single fixed image while dynamic photos are rotating slideshows, showing different design works or photography. Static images can also serve as a common marketing technique to sell products based on the common uses in different situations.
Impressive Resolution
As the image is the main driver of attention for visitors, the image file size should be optimised to the highest possible degree. An impressive image resolution is very important to avoid compromising the quality of credibility of the size. Users should not have to wait for the full image to load.
Those who want to use a full screen background image need to find a balance between creating a positive visual impact and providing users a website that is also functional and user-friendly. The image should load quickly and should suit the style of the site and the industry it belongs to. Using artistic or flashy images just for the sake of it will not yield desired results.
Resources: http://www.voodoocreative.com.au/web-design http://webdesignledger.com/trends-2/best-practices-for-fullscreen-backgrounds http://www.hongkiat.com/blog/oversized-background-image-design/