Design Principles Vanessa Russell
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12 Design Principles Vanessa Russell
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Black Effects
lackEffects
Black is often used to show something evil and unsettling. It also suggests uncleanliness, dominance, and hostility. However, the color black is also used to show value. Black is a timeless, classic color that symbolizes power and value.
A reaction that provokes thought by seeing the color black.
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Fibonacci Sequence
ibonacci Sequenc
A Fibonacci sequence is a succession of numbers in which every number is the total of the two former numbers (e.g., 1, 1, 2, 3, 5, 8, 13‌ ). Designs displaying the succession are usually found in nature, for example, bloom petals, spirals of systems, and bones in the human hand, and accordingly, are guessed to speak to extents with all inclusive offer. The division of any two neighboring numbers in a Fibonacci succession gives an idea of the golden ratio. Use this sequence when creating compositions and natural themes, particularly when they include rhythms and harmonies among numerous components.
A grouping of numbers that shape designs usually found in nature.
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Expectation Effects
xpectation Effects
At the point when individuals have assumptions about something, it impacts how they see and respond to that thing. For example, patients who take placebos tend to feel healthier by believing the pill they are taking is medicine. Use field perception over obtrusive techniques. When using persuasion, set desires in a tenable manner versus giving individuals a chance to frame their impartial decisions.
Changes in recognition or conduct because of individual desires or desires of others.
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Contour Bias
Bias
ontour
Things that have sharp edges or pointed elements initiate fear. The predisposition likely developed as a type of risk identification that our ancestors used to recognize hazardous plants, creatures, and other harmful things. Even though people prefer curved objects, sharp designs are able to grasp and hold attention better. Curves are used to show positivity and work well in neutral contexts.
FreeDigitalPhotos.net Photo by Tuomas Lehtinen
An inclination to prefer objects with contour more than those with points.
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Consistency
onsistency
When things have comparable meanings, the usability is improved. Consistency empowers individuals to effectively exchange information to new settings, learn new things rapidly, and center consideration on the important parts of an assignment. Consistency will influence the understanding about its use. Uniformity also highlights the objects function since it’s so well thought out.
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Confirmation
onfirmatio
A strategy used to confirm basic activities, inputs, or charges. Affirmations give a way to checking that activities and inputs are purposeful and right before they are performed. Two basic confirmations types are dialogs and two-step operations. This principle prevents mistakes from being made when used appropriately.
A strategy for preventing mistakes by requiring authorization before an action is completed.
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Comparison
omparison
This method shows relationships by showing information in organized ways.
Showing results side-by-side is the most common way to present evidence between variables.
They are shown in a simpler way to easily show the difference.
A benchmark may also be using to bring context and understanding of the information presented.
Comparisons highlight relationships, present proof, and ensure the comparison is apples-to-apples.
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Closure
losure
Wanting to complete a missing detail left out of a form or pattern. This technique is used to draw attention. It is done best when the forms are simple and close to one another. Use closure to make designs more interesting.
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Blue Effects
lue Effects
In the world, blue is seen everywhere. The most popular color can be seen in the ocean and sky. However, even with its popularity, blue is correlated with decay in food. Sticking to other products, blue signifies creativity and peace. It encourages alertness during the day. This means, it can affect sleep at night.
A reaction that provokes thought by seeing the color blue.
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Attractiveness Bias
Bia
ttractiveness
Beautiful people are seen to be more intelligent and have positive social skills. They have symmetrical facial features, are healthy, perfect body and skin. These attractive features are often highlighted on women with makeup. Red lips symbolize fertility, attracting men. Desirable men have expensive things and high social standings. Attractive people are used in advertising to show what desirable people own.
Good-looking people are worth listening to.
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Area Alignment
reaAlignment
This principle is aligning objects by their elements instead of edges. Area Alignments works well with irregular images that would not line up well with their edges. This is often executed by using the designer’s judgment. Adjusting components takes into account their ranges or visual weights, not in light of their edges or rectangular focuses. This principle works well when elements are nonuniform and uneven.
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Affordance
ffordance
Well-designed forms allow its function to be executed efficiently. However, it may not function well if used to perform a different task. When affordances are done well, it will only make to use it as it was made to be used.
The design of an object hints at its function.
Colophon Futura/ Medium / Condensed ExtraBold / 48, 28, 72, 20, 12, 36, 150, 100, 145 / 12 Century Gothic / Regular / Bold / 9, 19 / 12, 23 vecteezy.com FreeDigitalPhotos.net Photo by Tuomas Lehtinen Stocka.co Splitshire