2020 Daffodil Day

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www.ag e.co.nz Friday, August 28, 2020

FRIDAY 28 TH AUGUST 2020

DAFFODIL DAY 30-year celebration: show your virtual generosity The pop-up shop is stocked, bunches are assembled, shops are decked out in yellow, and brand new da˜ odil cards are in pride of place at Aratoi.

in the community, this year’s appeal looks slightly di˜ erent.

It’s been a challenging year, but that hasn’t dampened the Da˜ odil Day spirit for the Wairarapa Centre of the Cancer Society – as it prepares for the 30th anniversary of its major annual fundraiser.

The public will be able to show its support digitally – making an online donation through the Da˜ odil Day website (www. da˜ odilday.org.nz), or via ANZ – either through its website (anz.co.nz) or, if you’re an ANZ customer, via internet banking or the goMoney app.

The 2020 Da˜ odil Day appeal kicks o˜ this Friday – marking three decades since the fundraiser was ÿ rst launched in New Zealand, beginning in 1990 with a humble street collection.

ANZ, the major national sponsor for Da˜ odil Day, also has an in-house option for donation in the form of the Digital Da˜ odil – a QR code, which allows people to make a payment using their smart phone.

Since then, Da˜ odil Day has grown into an iconic Kiwi celebration: with over 11,000 volunteer collectors taking part each year, and close to $4 million raised nationwide to support the Cancer Society.

To help keep the generous spirit coming throughout the week, the Wairarapa Centre set up a pop-up shop at 158 Queen Street (next to Milady) on Monday, where people can purchase classic Da˜ odil Day merchandise – such as silk da˜ odils, da˜ odil pins, pens, and Beau the teddy bear.

This funding goes towards the Society’s support services for people with cancer, and ground-breaking research into cancer treatments. With COVID-19 re-emerging

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Keeping safety in mind, the shop is sta˜ ed by volunteers wearing PPE, and is regularly

cleaned. Customers can also stop by the shop to make a donation via the Digital Da˜ odil, display on the collection buckets.

able to do a lot of fundraising, so we will really beneÿ t from people supporting us online.”

“This year, we’re really wanting to push the contactless payment option,” Wairarapa 0 202 Buchanan says. Centre Manager Jacinta

See over the page for more on Da˜ odil Day’s 30-year history, and other suggestions for supporting the Cancer Society in 2020.

H o year, and “It’s been a tough we haven’t been m e B u il d e r s

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Proud to support Daffodil Day –tou te Ka kaha tautoko ma kaupapa o Daffodil Day


12

DAFFODIL DAY

Friday, August 28, 2020 Wairarapa

Times-Age

FRIDAY 28 TH AUGUST

Three decades of hope and fresh flowers The daffodil is instantly recognisable for many New Zealanders – conjuring thoughts of spring, joyfulness and new beginnings.

began in 1990 with a simple street collection in the Wellington and Central North Island regions.

And for the thousands affected by cancer each year – hope.

The appeal was inspired by a campaign which began in Canada in the 1950s – where, at coffee mornings to raise money for cancer awareness and research, guests were given a daffodil (a symbol of hope, resilience, and the end of winter) as thanks for their support.

This year, the Cancer Society of New Zealand is celebrating the 30th anniversary of Daffodil Day, its major fundraising appeal, held each year on the last Friday in August. The daffodil, the first flower to emerge the dark of winter, perfectly represents the Cancer Society’s kaupapa: to bring hope to Kiwis diagnosed with cancer and their whanau, through its range of support services and cutting-edge research into life-saving treatments. As the Society receives no government funding, it is heavily reliant on public donations to make this possible. Though it is now one of the country’s biggest fundraising success stories, raising close to $4 million each year by way of street collections and merchandise, Daffodil Day comes from humble beginnings. It was introduced to New Zealand after Cancer Society staff attended the first global cancer fundraising conference in 1989 - and

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Initially, the odds were not stacked in Daffodil Day’s favour. Red Nose Day and the Telethon were happening at the same time, Kiwis were distracted by the upcoming General Election, and Wellington City Council denied the application to run a street appeal. In the end, however, the first Daffodil Day was a great success – with the Cancer Society managing to secure sponsorship from the National Bank (now ANZ). Much like its namesake flower, Daffodil Day has proved its resilience and endurance: growing to include thousands of volunteer collectors, a range of daffodil-themed memorabilia, school mufti-days and coin trails, and enthusiastic support from businesses. This includes the businesses who purchase

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bunches of locally-grown blooms - planted, picked, sorted assembled by a tireless team of volunteers, some of whom have been involved since the early days. At least 800 bunches are purchased in Wairarapa each year, raising close to $50,000. As a tribute to its volunteers, the Wairarapa Cancer Society has created a coffee table book, called Thanks A Bunch, featuring interviews with locals who have been involved with Daffodil Day over the three decades. The book, compiled by archivist and Cancer

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Society volunteer Jan McLaren, with photos by Bruce Levy, celebrates the 60 growers from Eketahuna to South Wairarapa who supply more than 30,000 blooms each year, as well as the dedicated pickers and bunches. Among them are Whangaimoana residents Alistair and Jackie Sutherland, who have been growing daffodils for the Cancer Society since the first Daffodil Day. You can order a copy of Thanks A Bunch from the Daffodil Day pop-up shop at 158 Queen Street, or by calling the Wairarapa Centre on (06) 378 8039.

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13

www.age.co.nz Friday, August 28, 2020

DAFFODIL DAY Flower power: kids get creative for Daffodil Day Traditionally, Wairarapa schools have been keen supporters of Daffodil Day - and this year has been no exception, with youngsters lending a hand by drawing up a storm. As part of its fundraising merchandise, the Wairarapa Centre of the Cancer Society stocks a range of daffodil-themed greeting cards, featuring images from local artists. This year, to mark the 30th anniversary of Daffodil Day, the Wairarapa Centre has created a new line of daffodil cards – this time, designed and drawn by the region’s school children. In July, the Wairarapa Centre organised a “Daffodil Day Card Competition”, inviting all Wairarapa schools to participate. Pupils were asked to submit a 2-D daffodilthemed image, using any medium (coloured pencil, felt-tip, or paint), with the winning images to be printed on to card and launched as part of the Wairarapa Centre’s 2020 gift card range. “We had a great response – we got over 100 entries,” Wairarapa Centre events co-ordinator Vanessa-Jayne Hunt says. “The kids put in a huge effort, and we saw some really unique creative designs.

“We got lots of yellow and blue, and lots of traditional daffodils, but some of the kids really used their imaginations.” The entries were judged by a panel consisting of Bob Francis, Cancer Society Wairarapa Ambassador; Wairarapa Centre chairman Keith Hunt; and artist Dame Robin White, who picked two winners – one primary schooler, and one secondary student. In the end, the top two were Year 7 pupil Luke McGruddy, and Daniel Lange, Year 9: who chose the traditional daffodil motif, with Luke using pastel tones, and Daniel a bolder, saturated colour scheme. Their entries, along with 10 runners-up chosen by the judges, will be displayed at Aratoi until August 30 – each one framed by Sylkenwood Picture Framing, who offered their services free of charge. The other submitted entries are on display at Masterton District Library. Also getting into the Daffodil Day competitive spirit are local businesses, who have been taking part in The Wairarapa Times-Age’s Paint Wairarapa Competition since the start of August. Competing business are tasked with

decorating their front windows according to a “yellow” or “daffodil” theme – with the brightest, most creative and eye-catching window displaying winning the business $930 worth of free advertising with the newspaper. Businesses in all of the Wairarapa districts took part, with the Mayors of each council announcing a winner leading up to Daffodil Day.

Cancer Society will be distributing the iconic silk daffodils. As the Society is adopting an environmentally-friendly ethos, a new biodegradable paper daffodil will be hitting the streets next August. The Society will also be retiring Beau the teddy bear in 2021 – so pick him up this week while you can!

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DAFFODIL DAY

Friday , A ugust 28, 2020 Wairap

Times-Age

FRIDAY 28 TH AUGUST

Your donations at work Each year, one in three New Zealanders hear those unforgettable words: “You have cancer”. For many of these brave Kiwis and their families, the Cancer Society is a supportive rock in the storm – offering counselling, nursing and therapeutic services, transport to appointments, and coffee mornings. The donations made to the Cancer Society on Daffodil Day are crucial, not only for sustaining its support services, but for reducing the incidence and impact of cancer in the community, by way of education programmes and scientific research. Here in Wairarapa, the regional branch of the Society (the Wairarapa Centre) keeps a busy schedule, receiving 200-300 referrals each year – with 270 referrals in 2020 so far. With cancer still lurking in the background of an already difficult year, the Wairarapa Centre is appreciative of every donation made in the region. Here is how your Daffodil Day koha supports the Cancer Society in making a difference, in Wairarapa and beyond. Supporting people affected by cancer The Cancer Society provides a range of support services for people with cancer and their families, whanau, friends and carers, including its free Cancer Information Helpline 0800 CANCER (226 237).The cancer nurses

who answer the calls can provide information on different diagnoses, treatments, and how to support a person living with cancer. Support services can also include driving patients to their various appointments and treatments, and assisting with accommodation for people with appointments outside their hometown who need to stay overnight. During the COVID-19 lockdown, the Cancer Society was declared essential – and the Wairarapa Centre continued its driving service, transporting patients out of the region for treatment. However, as the majority of the drivers are over 70, and unable to leave their bubbles, the Centre was left with a skeleton crew of five drivers to ferry patients to Wellington and Palmerston North. To make matters more difficult, the Cancer Society lounge at Wellington Hospital had closed, leaving drivers to wait for several hours in their parked cars while the patients were treated - and they had no access to public toilet facilities. Centre Manager Jacinta Buchanan says the drivers rose to the occasion, getting on with the job with an open heart and very few complaints. The Cancer Society also offers peer support networks, such as phone trees and coffee groups, massage therapy to

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help relieve the symptoms of cancer, and counselling – which, during lockdown, was offered via Zoom.

Scientific research Aside from the government, the Cancer Society is the largest backer of cancer research. For many years, the Society has funded world class research projects into the causes and treatments of cancer through its annual grant rounds. This year, the Society has continued funding existing projects but, thanks to COVID-19, it has been unable to progress the 2020 Grant Round.

Information resources The Cancer Society has developed one of the country’s largest information resources on all types of cancers and treatments.

Raising awareness The Cancer Society’s health promotion and educational programmes are designed to promote healthier lifestyles, and reduce the incidence of cancer. These include its SunSmart Schools Accreditation Programme, and Smokefree and Fresh Air Project campaigns. During lockdown, some educational programmes were offered via webinar. F or mor e inf or ma tion, www.ca nc er nz. or g .nz.

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www.ag e.co.nz F rida

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15

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DAFFODIL DAY Terry O Brien knows cancer... he knows when cancer just won’t go away His cancer journey has been a long journey spanning nearly his whole adult life. He is a cancer survivor and lives with the legacy of his treatments.

He has a family history of cancer and so wasn’t entirely surprised when in his 40s he developed a second cancer. Another operation …

Terry moved to Masterton in 2014 from Auckland for a better lifestyle and sense of community.

Terry had to make friends with his colostomy bag but 16 months later having recovered fully from that second different cancer the colostomy bag was removed.

He admits he is a bit of a petrol head with a love of everything cars. He has also taken up Tenpin bowling and uses the rowing machine at the gym regularly at least twice a week. Terry had to consider support for his health as well when he moved because he is a survivor from 1984 when he had his first brush with cancer when only in his early 30s. Introduced to the Cancer Society Nurse, the Oncology team and ostomy and urology specialty services he felt secure that his care would be consistent.

acquaintances with people who are all sharing a similar experience. When he became well again Terry decided to give back to the Cancer Society. He became a volunteer driver in 2018 taking other people to treatment for cancer.

Anxiety kicks in when he goes for his regular colonoscopy checks. This procedure monitors his bowel to make sure the cancer hasn’t come back … At times Terry got a bit down about it all, and in 2015 having just got settled in Wairarapa he had to face another, third, cancer diagnosis again in a different site from the previous two. Terry joined the cancer society as a survivor; coming to support groups and a Living with Cancer workshop initially. He has made

Living with cancer is challenging but Terry knows that at the Cancer Society he can call any time, access a Nurse or go back to a

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Terry has left a bequest to the Cancer Society in his will. If you would like to know more about the Cancer Society services or leave a bequest in your will, please contact us. For more information, phone 06 378 8039 email waisupport@xtra.co.nz.

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