GIS PrĂŠsentation
DEAL WITH GIS
Objectives
OBJECTIVES
HOW?
Can one LC has 200 RE in oGIP side in a year?
Is it possible for a LC to have 400 RE in iGIP?
What are the challenges that stopping us to achieve this results?
WHY NOW? From 1948 until 2011 we provided 257,079 exchange experiences
We aim to deliver nearly 1 million experiences by 2015 (cumulative XPs from 2010-2015). That’s 60% growth in GCDP and 220% in
GIP ‌in the next 18 months We are a purposeful, collaborative, and driven generation of 100,00 young leaders, ready to achieve 2015 and beyond
WHY NOW?
But we’ll never make this jump with From 1948 until 2011 we provided 257,079 exchange experiences
We aim to deliver nearly 1 million experiences by 2015 (cumulative XPs from 2010-2015) That’s . 60% growth in GCDP and 220% in GIP …in the next 18 months
yesterday’s processes and today’s myaiesec.net We are a purposeful, collaborative, and driven generation of 100,00 young leaders, ready to achieve 2015 and beyond
BUT If we can connect our resources... …we can achieve 2015 Opportunity Portals for 100,000 members of Gen2015
EPs and Members
Business Intelligence for all our members and customers
NPS
GIS 2015
MarketPlace myAIESEC.net
Why do we need to connect our resources to achieve 2015?
there’s even more REASONS...
First! to Achieve 2015
Our current systems are very expensive External threats: AIESEC’s competitors provide some of the same services as we do, but much faster! Customer feedback: Our customers say our communication effectiveness and processes need improvement! Customer Centric Systems: To provide excellent customer experiences, we need a system that supports that experience from the first point of engagement until experience completion.
We have many systems, but they are not seamlessly connected
Our system frequently has bugs or fails
Smarter
Faster
A system which uses collected
A system which automatically
data to suggest products to the
moves with our customer and is
customer, partners to entities, and
based upon a customer’s ideal
education to members.
journey through an experience.
We achieved 2015 by empowering a generation with the technology to be smarter and faster than ever before
We shouldn’t expect the GIS to solve every challenge… * …It will just allow us to be
smarter and faster than before!
Smarter To increase up-selling between XPs, specifically: ‣From TMP/TLP to GIP experience ‣From GCDP to TMP/TLP experience
To improve NPS of ELD and increase promoter sharing ‣Extremely high % of users are satisfied with using GIS ‣Higher % of users promote to use GIS to their friends ‣Higher % of people share their positive ELD experiences after completion
To improve up-selling of GIP with TN-takers ‣High % of companies recommend using the GIS to other companies ‣High % of companies maintaining and growing their GIP account
Faster A significantly higher matching rate for young people who apply for any program
A higher conversion rate between young people who sign up and then apply for an ELD opportunity
A significantly lower matching time from the first point a young person browses an opportunity ‣Goal of 30 days for GIP ‣Goal of 15 days for GCDP
What is changing with the new GIS? A new, complete customer flow ‣Instead of Ra/Ma/Re we will have: Sign-up -> Apply -> Match -> Realize -> Completed -> Re-integrated
What is customer flow?
A customer flow is the activities a customer experiences from their first interaction to the final delivery of the service. Our current customer flow has many steps that we promise to the customer and want to deliver, but which we can’t track, manage, and improve. That makes us too slow and too unaware of the experiences our customers are having.
Our Current Customer Flow RAIS E
MATCH
REALISATION
Our current customer flow has many steps that we promise to the customer and want to deliver, but which we can’t track, manage, and improve.
GIP VISITOR
1 week
LEAD
CUSTOMER
1-2 week
SIGN UP
APPLY
MATCH
Realize
Young Person goes to aiesec.org
The GIS suggests what they should apply for and restricts them seeing opportunities they can’t match with
TN taker may ask them to interview, this will go in their notifications
Standards tracking prompted (home)
Creates profile on Opportunities Portal Edits and adds to their profile while browsing opportunities View is limited based on profile completeness
For some TNs, the EP takes a language test, competency test, etc., all automatically within the GIS Complete video cover letter
If they both accept ANs, then it’s a match
Invited to OPS (home)
PROMOTER COMPLETE Standards tracking prompted (host) Integration content prompted (host)
Re-integrate NPS Survey Re-integration seminar GCM/LEAD content
Logistics tracked LEAD content prompted (home)
LEAD content prompted (host)
Showcasing their story (promoter)
NPS Survey Indemnity, XPP, Insurance requirements prompted (home)
Proactive Fire fighting Promoter prompt
Upselling to another product
GCDP VISITOR
LEAD
SIGN UP
APPLY
MATCH
Realize
Young Person goes to aiesec.org
Matchability guides what projects they should and can apply for, based on: entity partnership, timelines, issue
Project manager/TN taker may ask them to interview, this will go in their notifications
Standards tracking prompted (home)
Creates profile on Opportunities Portal Edits and adds to their profile while browsing opportunities View is limited based on profile completeness
Projects may require them to: complete an inbuilt language test, values test
CUSTOMER
Invited to OPS (home)
PROMOTER COMPLETE Standards tracking prompted (host) Integration content prompted (host)
Re-integrate NPS Survey Re-integration seminar GCM/LEAD content
If they both accept ANs, then it’s a match!
Logistics tracked LEAD content prompted (home)
LEAD content prompted (host)
Showcasing their story (promoter)
NPS Survey Indemnity, XPP, Insurance requirements prompted (home)
Proactive Fire fighting Promoter prompt
Upselling to another product
TMP/TLP PROMOTER
VISITOR
LEAD
SIGN UP
APPLY
MATCH
Realize
Young Person goes to aiesec.org
Matchability guides what projects they should and can apply for, based on: location, skills
Recruiter may ask them to interview, or assessment center, this will go in their notifications
Team Standards tracking prompted
Standards tracking prompted (host)
Resource Hub prompted
Resource Hub prompted
Re-integration seminar
Internal Comms prompted
LEAD content prompted (host)
GCM/LEAD content
LEAD content prompted
NPS Survey
Creates profile on Opportunities Portal Edits and adds to their profile while browsing opportunities View is limited based on profile completeness
Roles may require them to: complete an inbuilt language test, values test
CUSTOMER
If the recruiter accepts them, it’s a match!
NPS and firefighting
COMPLETE
Proactive Fire fighting Promoter prompt
UP-SELl Showcasing their story (promoter)
Exit Survey
Upselling to another product
A new, complete customer flow ‣Instead of Ra/Ma/Re we will have:
What is changing with the new GIS
Sign-up -> Apply -> Match -> Realize -> Completed -> Re-integrated
EPs can apply directly to TNs when they sign-up ‣An EP can apply to specific TNs for which they meet the requirements
as soon as they sign-up. A sending LC has to
approve matches, but in essence there is no “raise” stage.
Business Intelligence from Sign-Up Stage ‣Every entity will have analytics on how their customers
and members move through the
customer and member
flows—who is coming to AIESEC and what do they do
Members truly are customers
‣An Opportunity Portal for members shows them specific opportunities in the network or in apply directly to these opportunities, just like TN forms Everything is trackable ‣Live data on your partnerships, team minimums, member efficiency, and standards delivery…
their LC. Students can
What is not changing with the new GIS The Human Element of Exchange ‣A smarter system with more automated processes doesn’t mean EPs don’t interact with AIESEC. It means our members invest their energy in preparation and experience delivery
Leadership Development in Every Experience ‣The GIS is specifically designed to make delivering the inner and outer journey that each customer wants something that can be predicted, planned, delivered, and tracked
Sounds great! But how do we lead this as national leaders team?
31 days left... But we have... Implemantation Plans
Pioneers Team GIS Responsibles
Virtual Trainings AI Guidelines
THE END Question ?!