OBY AFRIKA AND LINTON'S BEAUTY WORLD LAUNCH FENTY BEAUTY AFRICA AND FENTY SKINCARE PRODUCTS IN KENYA

OBY AFRIKA AND LINTON’S BEAUTY WORLD LAUNCH FENTY BEAUTY AFRICA AND FENTY SKIN PRODUCTS IN KENYA

BY WANJIKU THUKU

The official launch date for the Fenty beauty and Fenty skin products was done on May 27 th at the Social House venue located in Lavington area recently. Special guests who were in attendance were social media influencers, celebrities, models, fashion designers, corporate retail partners, content creators, makeup artists, bloggers and media personalities including Janet Mbugua, Vinnie O, Connie Aluoch, Angela Muiruri, Olivia Otieno, Muthoni the Drummer Queen, Kagwe Mungai, Miss World Kenya queen, Only Rosa, Pinky Ghelani, amongst many other famous faces with a special performance by Nikita Kernig (The official brand ambassador).

‘Fenty Club’ was the special makeover platform plus purchases of Fenty beauty and Fenty skin products took place the whole time, introducing the ’Fenty face’ makeover plus lots of drinks and canapes. The main reason for creating Fenty Beauty and Fenty skin Care products was the global vision in mind, to reinforce the notion of beauty for all-Historic brand milestone and natural next stop for all skin types.

*Rihanna said- “I am a proud Bajan who feels a close connection to Africa and to its people. I have had the pleasure, the privilege, to spend time on the continent and those experiences never leave you. Now, being able to bring Fenty Beauty and Fenty Skin to 8 African countries and then hopefully more in the future – means so much to me.” Rihanna.

Tanasha donna had this to say about the launch and the products being launched in Kenya- “I’ve been using Fenty beauty products for a while now. I absolutely love them. I

love every bit about her products…I’m keen on trying the skincare products as I’ve not tried that yet. I’m so excited especially with the total cleanser as a makeup remover. I would recommend to everybody and anybody. Embrace this product, lets continue embracing our Kenyan culture.

I feel like we should be very honored to be like one of the countries that have these products because selected number of countries, I’m very proud to be Kenyan and I can’t wait for Kenyans to try these products. The Fenty beauty experience was amazing, I loved

the ambience, I love the setup, we love the products that is the main reason we’re here and finally these products are in Africa which is an amazing thing. Rihanna is a black woman representing the black culture very well, so for her products to launch in Africa is an amazing thing and I couldn’t be happier to be here”.

The Shopping experience includes both in store and online nationally-Fenty skin star setpoint soft matte foundation, gloss bomb universal lip luminizer, kilowatt freestyle highlighter amongst many other exciting product collections to choose from.

The official distributors or partners of this great billionaire franchise are SA-EDGARS, NIGERIA ESSENZE, KENYA LINTONS BEAUTY KENYA, NAMIBIA EDGARS, BITSWANA EDGARS, GHANA ESSENZA GHANA, ZAMBIA COLOR CAFÉ, and ZIMBABWE LATTS.

This Partnership is with LMVH and Rihanna. Kendo is ‘Can do’ which is quality in narration and authentic storytelling.43 countries worldwide were part of the official launch of this fantabulous beauty and skincare product……Welcome to the world of Fenty Beauty where fashion meets beauty, style, class, sophistication, elegance, and everything in between.