Warburtons 2015 Food Trend Report Creativity, contrasting flavours and convenience are the new watchwords on the food scene this year. Research carried out by Warburtons reveals the new food experiences, flavours and the diverse options we will be eating in and out in 2015.
1 Beneath the surface: Carrots are the new pork belly as vegetables are no longer the supporting players in restaurant meals. Watch out for parsnips making a come back and kohlrabi, part of the cabbage family, rising in fame.
5 Sweet and spicy mix up: Look out for the likes of jalapeno honey and ghost chilli honey topped on chicken-andwaffles, whipped into butter, mixed into salad dressings, snuck into sauce.
9 Rising stars: This year we will start to look more at the young and exciting cooks. Shaping how and what we eat over the next few years will include Florence Knight at Polpetto, and Daniel Doherty, head chef at Duck and Waffle.
2 Breakfast evolution: The most important meal of the day is either healthier, quicker and convenient or long and leisurely. Breakfast products are on the rise as shown by Brixton’s popular Burnt Toast eatery where consumers are invited to toast their own bread.
6 Search, eat, share: As generation Z make themselves known, technology will become a core fixture of food occasions. Whether it’s the restaurant experience, the ordering process or social sharing of food, a side of technology will be a must-have.
10 Back to the future: Childhood food formats that are deliberately reinvented in an adult form – from milkshakes to fish finger sandwiches. Childhood food rituals are coming back.
3 Creative sandwiching: Sandwich alternatives like Warburtons Sandwich Thins are hot property this year as consumers look to liven up their lunch. At 420 KJ/ 100 Kcal per Thin, they provide a versatile canvas for consumers to add exciting flavour fillings to.
7 Manipulation: Prepare for adjustments in restaurant environments and the way food is served, as foodies play with our senses and manipulate the way the brain tastes and interprets food.
4 Noodles: The speed, ease, tastiness and value for money that noodle based dishes offer will see the love of noodles continue in 2015. Bone Daddies Ramen Bar hit London by storm recently showing just how popular noodles have become.
8 A nation of grazers: Quick, portable and smaller portioned foods on the go are replacing traditional meal occasions with the continued popularity of street food testament to this trend.
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