Buyer seller PROFILE INFORMATION
NOVEMBER 2014 -JUNE 2015
BUYER
REASON FOR PURCHASE NOVEMBER 2014 - JUNE 2015
Investment 10% Primary Residence 63%
Second Home 27%
ward wight sotheby’S
international realty
BUYER
CLIENT CONNECTION NOVEMBER 2014 - JUNE 2015
Internet
Open House
12% 12% 13%
Up-Call
Print Advertisement
37%
Referral
21%
Past Client
Walk-In
ward wight sotheby’S
international realty
BUYER
FINANCING NOVEMBER 2014 - JUNE 2015
Cash 44%
Mortgage 56%
ward wight sotheby’S
international realty
BUYER
PROPERTY SHOWINGS NOVEMBER 2014 - JUNE 2015
1-5
6-10
11-15
16-20
PROPERTY SHOWINGS
ward wight sotheby’S
international realty
21+
SELLER
PREVIOUSLY LISTED NOVEMBER 2014 - JUNE 2015
ward wight sotheby’S
international realty
SELLER
DAYS ON MARKET NOVEMBER 2014 - JUNE 2015
1-3 Months
59%
DAYS O N MA R K E T
4-6 Months
14%
7-9 Months
10-12 Months
13 + Months
9%
5%
14%
ward wight sotheby’S
international realty
SELLER
PRICE ADJUSTMENTS NOVEMBER 2014 - JUNE 2015
Yes 44%
No 56%
ward wight sotheby’S
international realty
SELLER
# OF PRICE ADJUSTMENTS NOVEMBER 2014 - JUNE 2015
42%
26%
26%
5%
1
2
3
4
NUMBER OF PRICE ADJUS TMENTS
ward wight sotheby’S
international realty
5+
SELLER
SHOWINGS PRIOR TO OFFER NOVEMBER 2014 - JUNE 2015
6-10 P RI OR TO F I RS T O FFER
NU MB ER O F SHOWI NGS
1-5
11-15
16-20
21+
ward wight sotheby’S
international realty
SELLER
CLIENT CONNECTION NOVEMBER 2014 - JUNE 2015
38%
Referral
Up-Call
2%
43%
Past Client
Open House
Other
2%
15%
ward wight sotheby’S
international realty
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