MEDIA PACK Arrivals and Freshers August-October 2017
Helping you target students at Warwick Warwick Students’ Union is one of the finest in the country. With over 26,000 high calibre students from over 170 countries - 6,000 of which live on the campus - you are guaranteed a quality captive target audience. Warwick Students’ Union benefits from its central location, right in the heart of the campus.
Our arrivals and Freshers period, running from August through to mid-October, is the biggest and busiest time of the year on campus, with c.6,000 new students arriving and getting settled into University life. We’re in a great position to help you advertise your business, organisation or project. We have worked with a wide range of clients, big and small, and can tailor packages to suit all.
The University of Warwick, which is ranked 7th in the UK* has been named the University targeted by the largest number of the UK’s top graduate employers, new research for the Graduate Market has found. *The Times and The Sunday Times 2017, published September 2016 Source Warwick University website.
If you are interested in directly marketing to students, please get in touch with our Marketing and Media Sales Coordinator, Helen Morris:
helen.morris@warwicksu.com
+44 (0)24 7657 2799 warwicksu.com/mediasales
Sponsorship of Warwick Students’ Union Flagship Arrival & Fresher Club Nights On the evenings of Friday 29 September, Saturday 30 September and Sunday 1 October up to 5,500 new students at Warwick will flood through the Copper Rooms doors to enjoy our welcome events. These club nights offer a great opportunity to get your brand in front of a new demographic. • Branding on all promotional materials including emails & web pages in advance of the events • On the night stage banners (vinyl banners / ‘pull ups’), branding on 10 Plasma Screens and 8 Digital Boards, 5 x A0 Posters, Social media and ‘shout outs’ • Branding in Welcome Guide – artwork required by 12th July 2017 • Ability to distribute product and publicity • £3,000 + VAT
Welcome Fair
Freshers Fair
This September, around 1,000 International students and 1,000 Postgraduate students will be introduced to Warwick through a week-long ‘Welcome Programme’, designed so that the students can get to know each other and settle into University life.
The Warwick Students’ Union Freshers Fair runs across the main arrivals weekend for all of the new c.4,000 undergraduate students. Held in the undercover Students’ Union Atrium area and The Copper Rooms 1 & 2; the event is packed with everything you would expect from a Freshers Fair.
As part of this programme Warwick Students’ Union runs a bespoke one day ‘Welcome Fair’ which features a host of companies who have a specific interest in the International and Postgraduate student markets.
All new Warwick undergraduate students come to the Freshers Fair to pick up their goodie bag and to buy the much sought after Freshers T-Shirt so footfall is very high over both days. The Fair runs from Saturday 30 September to Sunday 1 October, with an Independent Traders Market on the Monday 2 October
If this is you, then this event is your opportunity to speak face to face to these target markets regarding your business, service or products. Welcome Fair footfall is approx 2,000
• Freshers Fair runs on Saturday 30 September and Sunday 1 October 2017
• The Welcome Fair runs on Wednesday 27 September 2017 from 10am to 4pm
• Cost of a 2m x 1m stand is £450 + VAT per day or you can have both days for £775 + VAT
• Cost of a 2m x 1m stand is £175 + VAT
• Freshers Fair footfall is approx. 2,000 – 2,500 each day
• Footfall throughout the day is c.2,000 of new International and Postgraduate Warwick students
• Space allocated on a first come first served basis
• Space allocated on a first come first served basis • Free internet access and electricity is available upon request
• Free internet access and electricity is available upon request
Independent Traders Market
Footprints
Freshers Bag Inserts
Monday 2 October 2017 is the first day of term and all Warwick students will be back on campus after the summer vacation. With all years and nationalities back at University this provides a great opportunity to access a broad cross-section of the student body.
In order to physically direct all new students to the Freshers Fair and the Students’ Union building, over the Freshers weekend and the Freshers week, we offer the opportunity to sponsor footprints (40 individual footprints in total) which are located around the busy, central part of campus.
Collected by all of the c.4,000 new students on their arrival at Warwick, the Students’ Union Freshers Bags contains a selection of treats, previously including samples from: Argos, Asos, Body Shop, Boots, Boost, Gillette, JJB Sports, Lynx, Nature Valley, Nivea, Pringles, Sainsbury, Skinkind and Wilkinson Sword. We also offer insert space in bags.
We will be running a Traders Market on this day, which will focus on giving independent traders the opportunity to sell their wares directly to students within the undercover Students’ Union Atrium area. We would love a variety of stallholders: jewellery, clothes & accessories, cd/records, cosmetics, fresh produce, vintage ware, driving schools, tourist information and local businesses. Get in touch if you want to showcase your business to Warwick students and members of staff.
This is an excellent opportunity to get your brand in front of all new students as well as Returning students, staff and visitors.
- A great opportunity to get your brand in front of a new demographic. • 4,000 inserts (products, vouchers or leaflets) £1,000 + VAT
• £1500 + VAT
• The Independent Traders Market runs on Monday 2 October 2017 • Book a stall 2m x 1m for the day for just £50 + VAT
Welcome Bag Inserts
• Free internet access and electricity is available upon request
c.2,000 Welcome bags are handed out at the Welcome Fair to the new International and Postgraduate students. The Welcome Bags contains a selection of promotional products, samples and flyers.
• Includes the opportunity to promote your presence within the Freshers’ Week welcome emails and through inserts in Fresher Bags
- Collected from the Welcome Fair by every new student - Inserts can be up to A5
• Space allocated on a first come first served basis
• 2,000 inserts (products, vouchers or leaflets) £350 + VAT Inserts and any copy for the welcome emails to be provided by 8th September.
Pre. Arrival Welcome Pack Mailing Inserts Every new Undergraduate and Postgraduate student (except Internationals) receives a welcome pack mailed out to their home address from the Students’ Union at the start of September. The pack contains a copy of the Students’ Union Welcome Guide (two versions; each tailored to either first year Undergraduates or Postgraduates) This is your opportunity to ‘get ahead of the game’ by: - Getting your message in front of students before they arrive at University - Staying ahead of your competitors - Opportunity to include offers and discount vouchers - Your chance to sell your product or service before they leave home. • Inserts can be no bigger than A5
Welcome Guide Adverts The Welcome Guide is our Union handbook and it offers you the ability to specifically target Freshers, Postgraduate and International students. It explains how we are run and the various services we offer including Clubs, Societies, Advice, Entertainments and Food & Drink as well as information about our student officers and committees. As a publication this covers the entire academic year. The publication is mailed to Freshers and Post Graduate students at the start of September, in advance of arrival at Warwick. • Full Page £1000 + VAT • Half Page £850 + VAT
• Freshers Mailings: £600 + VAT for 4,000 inserts • PG Mailing: £200 + VAT for 1,000 inserts • Returner Mailings: £800 + VAT for 8,000 inserts • Full Inclusion, all three Mailings £1,000 + VAT for 14,000 inserts
Deadline for inserts 11th August 2017
Deadline for artwork 1st August 2017
International Students: Welcome Email Sponsorship An excellent way to communicate exclusively with international students, who make up over 30% of the student population at Warwick. This email is sent to all international students before they arrive in the UK. • Exclusive International Email Sponsorship £500 + VAT
Fresher’s Email Sponsorship • Around a month before our new students arrive at University we send a ‘Welcome to Warwick Students’ Union’ email message to all new students containing an array of information on all our opportunities, services and events we offer during the first few week of term. • This cost effective communication allows you to track your open rates, click throughs and thus measure you ROI • Sponsored Email to 4,000 Freshers £750 + VAT
Fresher’s Website Sponsorship The Freshers website is a key portal for all new students, receiving approximately 50,000 page views across the Freshers period. This opportunity guarantees exposure for your brand. • Exclusive Microsite Sponsorship £1,500
Fresher’s Packages Package 1 • Freshers Fair Stand for 1 day (value: £400) • Digital Boards and Plasma Screens for 1 month (value: £375) • Half page advert in one of the SU Welcome Guide (value: £850) • One poster or flyer distribution (value: £170) Cost = £1200 (Discounted from £1795)
Package 2 • Freshers Fair Stand for 1 day (value: £400) • Web Banner for 1 week (value: £250) • Digital Boards and Plasma Screens (value: £375) Cost = £700 (discounted from £1025)
If you are interested in directly marketing to students, please get in touch with our Marketing and Media Sales Coordinator, Helen Morris:
helen.morris@warwicksu.com
+44 (0)24 7657 2799 warwicksu.com/mediasales
Other Advertisment and Sponsorship Opportunities throughout the year Social Media Facebook Twitter Warwick Students’ Union has a Twitter following of Twitter followers: 10,734 Take a look at our Twitter page now. @WarwickSU • • • • •
Increased brand awareness Cost effective Measurable Fast results Link to your own media page
Our Facebook and Twitter pages are continuing to grow. Please note social media posts are restricted to certain activities. They can be used to promote onsite activity, competitions, and certain content marketing pieces to improve engagement. Warwick Students’ Union has a Facebook following of 21,015 and an average interaction of 1200 per post. Our dedicated social media team will work with you to ensure that the tone and content of your post really clicks with our students. Thousands of our students log onto Facebook at least several times a day and with our knowledge of their social media habits we think there’s no better way to get your message seen than by being present and relevant on Facebook. We offer a free social media post if you are taking a marketing package with us. Please contact us to discuss your options. Take a look at our Facebook page now. Facebook.com/warwicksu
Table Top Advertising Whether it’s socialising or studying the Students’ Union provides space for students to come together as a community. The Atrium, in the Students’ Union building, is a versatile environment and an ideal area for you to get you message, campaign or brand in front of our students via table top advertising. With an average footfall of 50,000 students per month coming into the building this makes table top advertising one of the most cost effective and ‘green’ marketing options we offer. • Cost per week for 14 rectangular tables
£210 + VAT
• Cost per month for 14 rectangular tables
£620 + VAT
• Cost per week for 10 circular tables
£150 + VAT
• Cost per month for 10 circular tables
£475 VAT
If you are interested in directly marketing to students, please get in touch with our Marketing and Media Sales Coordinator, Helen Morris:
helen.morris@warwicksu.com
+44 (0)24 7657 2799 warwicksu.com/mediasales
Flyer and Poster Distribution We operate a campus wide distribution and promotion service undertaken by Street Team, our team of student staff who can also be hired by external companies to promote their brands and products. The Street Team run is every term-time Monday; the team distribute fliers and posters to each of the Halls of Residence. The information goes to over 600 kitchens each week and Street Team talk to students on their rounds about news, events, and anything else that is relevant to students at that time. • 1,000 flyers distributed to halls • 500 posters (A3 or A4) distributed to halls • 10 posters (A3 or A4) distributed to campus boards
£170 +VAT per week £170 + VAT per week £50 + VAT per week
If you wish to distribute your own flyers either inside the SU or outside on the Piazza then the cost is £300 for 2 hours. Half day and full date rates are available. Or you can hire members of Street Team for flyer distribution, that can flyer all over campus, at an additional rate of £10 per hour / per member. Promotional materials distributed to 6,000 students across 600 kitchens
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WHAT’S ON GUIDE, TERM one TUESDAY
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VO VINDOOR O TIN R TSGMARKET
SPORTS VO G V O TIN SPO R TSFAIR
SU ATRIUM SU ATRIUM | 10AM | 10AM - 4PM - 4PM
SPORTS CENTRE | 10AM - 5PM
Warwick Uni Food Coop Every Thursday
Vintage Fair
FRESHERS WEEK
SOCIETIES VO V O TIN G FAIR FAIR
SU Atrium | 11am-5pm
MIDWEEK MAYHEM
Play Tennis for £1 Week 3rd-9th October, Tennis Centre, Classes & Courses Only
N a t i o n a l Ca k e W e e k
N a t i o n a l Ca k e W e e k
OCTOBER
11 MR4/5, SUHQ 11am - 4pm
Warwick Mental Health Day warwicksu.com/advice/health/ mentalhealth
R0.12 Ramphal Building | 6pm - 9pm
WARS
warwicksu.com/areyouok
Copper Rooms 2 | 8pm
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Warwick Motorsport Sutton Circuit | SU @ 1pm Warwick Enable, Welcome Event
Every Thursday | Humanities Building | 6-7pm
Warwick Debating Society Welcome Session
Apply now for our Leadership Development Programme and help end educational inequality.
SUNDAY 08
OCTOBER
09
Warwick Vegan and Vegetarian Society, First Potluck!
Warwick Chess Society, All Player Chess Tournament Lib 2, Library | 2pm - 5pm
YOUR SABBATICAL OFFICERS
Warwick Arts Centre (Upstairs) | 6pm ‘Good Food’ Go: All-You-Can-Eat!
Warwick Dota 2 Society, ‘Week 1 Dota 2 LAN’
Cosmo, Coventry | 6pm
Computer Science Dept | 7pm until late
Luke
Event to be announced The Copper Rooms | 10pm - 2am
H0.51 | TBC 5pm
THE COPPER ROOMS PRESENTS:
N a t i o n a l Ca k e W e e k
OCTOBER
13
Warwick Labour and Cooperative Society, Freshers Address with Tristam Hunt MP The Future of the Labour Party
Terrace Bar 4pm - 6pm
Venue TBC | 5pm - 7pm Warwick Vegan and Vegetarian Society, Film Screening: Vegucated (free vegan snacks) Venue TBC | 6pm
tional LFM N + a MALI PLUS SUPPORT FROM:
(SEEDY SONICS)
FRIDAY
OCTOBER Available
from:
WARWICKSU.COM/EVENTS
@war wicksuents
15
Warwick Prevent Conference
(see Facebook page for details) PhotoSoc disposable camera pub crawl Piazza at 7pm, or, The Duke (Leamington) 8pm
Venue TBC | All Day Disorientation | The Koan | 11am Harry Potter and Quidditch Society, Quidditch taster | Claycroft Field | 2pm Warwick League, League of Legends
Fresher’s LAN Party Library LIB2 | 6pm Warwick Student Cinema Pub Quiz The Dirty Duck | 8:30pm RockSoc Pre-Crash: Terrace Bar | 8-10pm
Venue TBC | 7pm
N a t i o n a l Ca k e W e e k
N a t i o n a l Ca k e W e e k
OCTOBER
Followed by clubbing at Rainbows.
OCTOBER
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OCTOBER
The Copper Rooms 7:30pm - 11pm
G i r l s Fo o t b a l l We e k
THE COPPER ROOMS
WEEK 4
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£500 + VAT
Nat
Swimming Pool | 7pm - 8:30pm
The Copper Rooms | 7pm - 11pm
Chloe
Marissa
Ted
Warwick SU & Warwick Anti Racism Society present:
THE COPPER ROOMS PRESENTS...
WSU | 9pm - 3am
G i r l s Fo o t b a l l We e k
Becky
Warwick Comedy Society
warwick BLACK HISTORY MONTH
Honour those who rose and fought. Honour our history.
NOMINATIONS CLOSE | 12 NOON | WARWICKSU.COM/VOTE
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#TeamWarwick Sport in the Spotlight: Odd Shaped Balls Venue TBC | 7pm
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OCTOBER
Cryfield Pavillion | 7:30pm - 10:30pm
Leamington Spa Bars | 7:30pm til late Warwick Irish Society Freshers Party
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Warwick Folk Society, Freshers’ Ceilidh
Warwick Cocktail Club Cocktail Crawl
OCTOBER 2016
The Copper Rooms | 7pm - 11pm
G r e a t B r i t i s h B a k e O f f We e k
OCTOBER
OCTOBER
OCTOBER
VOTING CLOSES| 9PM | WARWICKSU.COM/VOTE
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Sports Centre | 2-5pm
WARSOC, Racism in Sport
| Details TBC
MIDWEEK MAYHEM CR | 10pm - 2am
Warwick Kali-JKD Society, Self-defence seminar, Sports Centre Activity Room | 1pm - 4pm THE COPPER ROOMS Warwick Duke of Edinburgh TH Trip Society: Cotswolds SATURDAY 15Day OCTOBER2016
This week is about raising awareness of those who selfdefine somewhere on the Asexual and/or Aromantic spectrum.
WEEK 4 WEEK 4
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G r e a t B r i t i s h B a k e O f f We e k
AUTUMN ELECTIONS 2016
Women for Women International + Anza Fundraising Movie Screening L3 | 7:30pm
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Malvern Hills Meet | 9:30am
AUTUMN ELECTIONS 2016
Good Food Society, The Art Of Stir Fry The Grad Deck | 6:15pm
OCTOBER
CR1 | 7:30pm
G r e a t B r i t i s h B a k e O f f We e k
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BUYTICKETS:THECOPPERROOMS.COM 02476572777
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OCTOBER
WARWICKSTUDENTS’UNION•GIBBETHILLROAD•COVENTRY•CV47AL PHOTOID TICKETS:£12ADV|£8STUDENT|DOORS:7PM|14+ REQUIRED
The Terrace Bar| 8pm
The Copper Rooms | 10pm - 2am
G r e a t B r i t i s h B a k e O f f We e k
OCTOBER
Ace/Aro Awareness Wekk
MIDWEEK MAYHEM
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PHOTOID TICKETS:£22.50|DOORS:7:30PM|14+ REQUIRED
19 Campus wide All Day
THE COPPER ROOMS PRESENTS...
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Warwick Jailbreak info meeting R0.21 | 7pm
Warwick Sport Activator Quiz Cryfield Pavilion | 7-10pm (FREE)
G r e a t B r i t i s h B a k e O f f We e k
• Cost per term
Sub Aqua Society ‘Underwater Hockey Taster Ses-
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G i r l s Fo o t b a l l We e k
Hope
Ace/Aro Awareness Week 17
With a print run of 5,000, distributed by the Street Team to all 600 kitchens on campus, made available for collection in the SU building, and a large version displayed within the Warwick SU Atrium and around SUHQ, the planner is popular with all students and a great value advertising opportunity.
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| Crash: 10pm-2am
2016
MAYHEM
G i r l s Fo o t b a l l We e k
14
Warwick Pride, Welcome Buffet. LGBTUA+ only
SocSoc goes Bowling Tenpin Leamington Spa | 6:30pm - 9pm
MIDWEEK
Ca k e W e e k
07.10.16
WARWICK STUDENTS’ UNION • GIBBET HILL ROAD • COVENTRY • CV4 7AL
TICKETS: £7 ADVANCE | DOORS: 10PM
Mafia Introductory Session
Audition Workshop, Lib 1 | 6pm - 8pm
Introduction to Warwick Consulting Venue & Time TBC
G i r l s Fo o t b a l l We e k
The Copper Rooms | 10:30pm - 3am
Terrace Bar | 9pm - 1am
The Copper Rooms | 10pm - 2am
OCTOBER
We print and distribute 5,000 Wall Planners each term containing details of our entertainments programme and other student events. This ‘must have’ item, helps students map out their studies and socials.
teachfirst.org.uk/recruitment
Warwick Surf, Clash of the Textiles Terrace Bar | 6:30pm
The perfect blend of cocktails and beats
Jewish Israeli Society | Yom Kippur (First day) Jewish Common Room All day dinner | 8:30pm Curiositea | 7pm Music Theatre Warwick | Follies The Musical
Warwick Economics Society, EconSoc Freshers Event Copper Rooms | 9pm CR1 10pm
Weekly Cantonese teaching classes (English & Mandarin Streams)
N a t i o n a l Ca k e W e e k
OCTOBER
Transition
OK
Warwick Salsa | Latin Night
HALL
Black History Month HOP SOC AND WARSOC -Origins of Music.
Warwick Students’ Union Wall Planner
Avalanche | CR | 10pm - 2am The Copper Rooms | 10pm - 2am Circling | 7pm
Warwick Tamil Society, TSOC Meet and Greet
Panorama Rooms, Rootes 10am-3:30pm
Volunteering Fair
Curiositea | 4:30pm
OCTOBER
SU ATRIUM | 10AM - 4PM
Venue TBC | Time TBC
Jewish Israeli Society Rosh Hashanah (Jewish New Year) Venue tbc | 7:45pm
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BEOTHE FAIR VO TINCHANGE G A CY FAIR V
SPORTS CENTRE | 10AM - 3PM
Men’s Hockey Trials Westwood Pitches | 1pm - 3pm
Foam Party | CR | 10pm - 2am
WEEK 2
SPORTS CENTRE | 10AM - 3PM
SU Atrium | 11am - 5pm
Warwick Table Tennis Society ‘Free Play’ Piazza | 10am-5pm
OCTOBER
SOCIETIES VO V O TIN G FAIR FAIR
@WarwickSU
SATURDAY
FRIDAY
Wherever you’re heading, become a leader and inspire young people.
facebook.com/warwicksu
Teach First is a registered charity, no. 1098294
MONDAY
enquiries@warwicksu.com 024 7657 2777 warwicksu.com
WBS, Salon 1| 6:30pm
CR | 10pm - 2am G r e a t B r i t i s h B a k e O f f We e k
RESULTS | WARWICKSU.COM/DEMOCRACY
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Warwick Vegan and Vegetarian Society Animal Rights March Trafalgar Square, London | 12 noon
G r e a t B r i t i s h B a k e O f f We e k
OCTOBER
30
Diwali, the festival of light
WARSOC, ACS and HIPHOP SOC, All black everything party | Details TBC
Please turn over for RIP
RIP
THE HALLOWEEN BALL
10PM-2AM | CR
Weeks 5 -10
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Deadline for Term 1 wall planner 25th August 2017
Digital Boards and Plasma Screen Advertising We have a network of 10 Plasma Screens and 8 Digital Boards throughout the Students’ Union building and SUHQ including the Atrium, Terrace Bar and Reception. Each advert is shown around 420 times per day. • Cost per month on 8 Digital Boards for 10 second advert
£200 + VAT
• Cost per term for 8 Digital Boards for 20 second advert
£295 + VAT
• Cost per month on 8 Digital Boards and 10 Plasma Screens for 10 second advert
£250 + VAT
• Cost per term on 8 Digital Boards and 10 Plasma Screens for 10 second advert
£450 + VAT
• Cost per month on 8 Digital Boards and 10 Plasma Screens for 20 second advert
£375 + VAT
• Cost per term for 8 Digital Boards and 10 Plasma Screens for 20 second advert
£650 + VAT
We hope this brochure has provided you with an overview of the variety of ways we can help you reach your target audience. If there is anything different you would like to do, which is not mentioned in this brochure please do contact us, we are always happy to discuss. We also have a range of high profile event sponsorship opportunities throughout the year, get in touch if you’d like to find out more about the following: • Varsity • Societies Awards • Graduation Ball • Sports Ball • Societies Convention Please note, We do not accept advertising from the following: • Pubs and clubs • Anything based around alcohol • Anything based around religion • Sexist / offensive language • Taxis companies (we have an exclusivity contract in place) • International mobile phone companies (we have an exclusivity contract in place) • Business Schools or management school or any other business/management related courses (we have an exclusivity contract in place) WBS • Pizza take aways / restaurants • Pizza delivery services including Just Eat/ deliveroo / hungry house • Men only or women only groups (such as the Freemasons) • Letting Agencies / landlords / estate agents except in the Boar student newspaper • Proof Readers / Tutors • Arms companies (SIPRI List for Guidance) • ATOS Term Dates: 2017/2018 Autumn Term Monday 2 October 2017 – Saturday 9 December 2017 Spring Term Monday 8 January 2018 – Saturday 17 March 2018 Summer Term Monday 23 April 2018 – Saturday 30 June 2018
If you are interested in directly marketing to students, please get in touch with our Marketing and Media Sales Coordinator, Helen Morris:
helen.morris@warwicksu.com
+44 (0)24 7657 2799 warwicksu.com/mediasales