Media Pack 201 9/20 Helping you reach students at Warwick University
warwicksu.com
Helping you reach students at Warwick
Warwick Students’ Union is one of the finest in the country. With over 26,000 high-calibre students from over 170 countries - 6,000 of whom live on the campus - you are guaranteed a quality target audience. Warwick Students’ Union benefits from its central location, right in the heart of the campus. The University of Warwick has once again been named as one of the UK’s top 10 universities in the Times and The Sunday Times Good University Guide. The 2019 guide ranks Warwick 10th overall and 8theighth for the quality of the research undertaken.
Helping you reach students at Warwick
The news follows shortly after Warwick was named by the QS World University Rankings as 10th in the UK and 54th in the world, the QS new 2019 ranking saw Warwick rising 10 places in the world since 2014. Earlier this year the Guardian 2019 University Guide named Warwick 8th in the UK and the Times Higher Education’s (THE) World Reputation Rankings placed Warwick in the world’s top 100. Our pre-arrivals and Welcome period, running from August through to late September, is the biggest and busiest time of the year on campus, with c.6,000 new students arriving and getting settled into University life. We’re in a great position to help you advertise your business, organisation or project – whatever your requirements, big or small, we can tailor packages to suit all. If you are interested in directly marketing to students, please get in touch with our Marketing Account Manager, Helen Morris: helen.morris@warwicksu.com +44 (0)24 7657 2799 warwicksu.com/mediasales
photographs © Peter Durant
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Reaching Students before they arrive at Warwick…
Welcome Guide Advert: Print run c.4000 The A5 Welcome Guide is our Union handbook and it offers you the ability to specifically reach our students – whether that be Undergraduates or Postgraduates.
Reaching
Students before they arrive at Warwick…
The Guide covers the entire academic year and is mailed to our students during the summer, in advance of their arrival at Warwick. Half Page = £850 + VAT
Welcome Website Sponsorship The Welcome website is a key portal for all new students – both Undergraduates and Postgraduates - receiving approximately 50,000 page views across the Welcome period. This opportunity guarantees exposure for your brand. Exclusive Microsite Sponsorship = £1,500 10 weeks exposure (end of July to mid-October)
Full Page = £1000 + VAT Outside back cover = £1200 + VAT
Postgraduate Welcome Guide Advert: Print run c.2000 Half Page = £400 + VAT Full Page = £600 + VAT Outside Cover = £750 + VAT
Half Page Landscape 148mm(w) x 105mm(h) Full Page Portrait 148mm(w) x 210mm(h) Outside Portrait Cover 148mm(w) x 210mm(h)
Undergraduate Welcome Email Sponsorship Around a month before our new students arrive at University, we send a “Welcome to Warwick Students’ Union” email containing an array of information on all the opportunities, services and events we offer during the first few weeks of term. This cost effective communication allows you to track your open rates, click-throughs and thus measure your ROI: Sponsored Email to 4,000 new Undergraduates = £750 + VAT
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Reaching Students before they arrive at Warwick…
The Copper Rooms
International Students: Welcome Email Sponsorship An excellent way to communicate exclusively with international students, who make up over 30% of the student population at Warwick. This email is sent to all international students before they arrive in the UK. Exclusive International Email Sponsorship = £500 + VAT
Returners Email Sponsorship Around a week before our returning students return to University, we send a ‘Welcome Back’ email message with updates on our new services and events. This cost-effective communication allows you to track your open rates, click throughs and thus measure your ROI: Sponsored Email to 10,000 Returners = £800 + VAT
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The Copper Rooms
Reaching Students when they arrive at Warwick…
Welcome Fair: Saturday 21 September to Sunday 22 September, with an Independent Traders Market on Wednesday 25 September and Monday 30 September 2019 The Warwick Students’ Union Welcome Fair runs across the main arrivals weekend for all of the new undergraduate and postgraduate students (approx. 6,600 new students are expected in total).
Reaching Students when they arrive at Warwick…
Held in the undercover Students’ Union Atrium area and The Copper Rooms, the event is packed with everything you would expect from a Welcome Fair. All new students come to the Welcome Fair to pick up their Welcome bag and to buy the much sought after Welcome T-Shirt, so footfall is very high over both days. Cost of a 2m x 1m stand = £650 + VAT per day Cost of a 2m x 1m stand on both days = £1,000 + VAT.
Larger spaces can be allocated, price on application. •
Welcome Fair footfall is approx. 3,300 each day.
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Free internet access and electricity is available upon request.
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Space allocated on a first come, first served basis.
Sponsorship of Warwick Students’ Union Club Nights On the evenings of Saturday 21 September and Sunday 22 September, up to 5,500 new students at Warwick will flood through The Copper Rooms doors to enjoy our Welcome events. These club nights offer a great opportunity to get your brand in front of a new demographic. Branding on all promotional materials including emails & web pages in advance of the events. On the night, stage banners (vinyl banners / ‘pull ups’), branding on 10 Plasma Screens and 8 Digital Boards, 5 x A0 Posters, Social media and ‘shout outs’, ability to distribute product and publicity. Branding in Welcome Guide –TBC = £3,000 + VAT 08
Reaching Students when they arrive at Warwick…
Welcome Bag Inserts Collected by all of the c.6,000 new students on their arrival at Warwick, the Welcome Bags contain a selection of treats, previously including samples from: Argos, Asos, Body Shop, Boots, Boost, Gillette, JJB Sports, Lynx, Nature Valley, Nivea, Pringles, Sainsbury’s, Skinkind and Wilkinson Sword. We also offer insert space in bags. - A great opportunity to get your brand in front of a new demographic. 6,000 inserts (products, vouchers or leaflets) £700 + VAT
Outdoor Promotions during Welcome Week: 23 September to Friday 27 September Space for large vehicles or promotional stands outside the SU building, on either the Piazza or Benefactors Place, for one day start at £1,000 + VAT. Please contact us to discuss your requirements.
Footprints In order to physically direct all students to the Welcome Fair and the Students’ Union building over the Welcome weekend and the Welcome week, we offer the opportunity to sponsor footprints (40 individual footprints in total, each one 750mm x 290mm) which are located around the busy, central part of campus. This is an excellent opportunity to get your brand in front of all our students as well as staff and visitors.
Reaching Students when they arrive at Warwick…
Independent Traders Market: Wednesday 25 September and Monday 30 September 2019 The Traders Market will focus on giving independent traders the opportunity to sell their wares directly to students within the undercover Students’ Union Atrium area. We would love a variety of stallholders: jewellery, clothes & accessories, CD/records, cosmetics, vintage ware, driving schools, tourist information and local businesses. Get in touch if you want to showcase your business to Warwick students and members of staff. Book a stall 2m x 1m for the day for just £50 + VAT •
Space allocated on a first come, first served basis
•
Free internet access and electricity is available upon request
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Includes the opportunity to promote your presence within the Welcome emails and through inserts in the Welcome Bags
£1500 + VAT 10
Reaching Students when they arrive at Warwick…
The Boar Newspaper Welcome edition The Boar is a free fortnightly newspaper with a 3,000 print run. It is researched, written, edited and published by students, and is seen as the student voice at Warwick University. It is published on Wednesdays throughout Terms 1 and 2 (with two issues during Term 3) and covers the Arts, Science, Politics, Sport and more at a local, national and international level. Distributed throughout campus, within the Union, in the University and on local buses, The Boar is a great way to reach students, lecturers, and members of the public. The Booking Deadline for The Boar is 7 days before publication, and the Artwork deadline is 5 days before publication. Publication date – Week commencing 23th September 2019 Full Page W265mm x H332mm Half Page W265 x H166mm Large Quarter W162mm x H166mm Small Quarter W135mm x H166mm Front Banner W265mm x H44mm Artwork required as CMYK PDF or TIFF at 200dpi
Internal and External Banners
Our main external banner point overlooks the Piazza, a favourite daily gathering point for students and the public. Situated at the heart of campus and opposite Warwick Arts Centre, the site is also visible to Arts Centre visitors and those using the nearby bus stops. Our internal banner point overlooks the Atrium, which is situated inside the SU building. One week’s exposure during Welcome Week on either the indoor or outdoor banner is £600 +VAT Outdoor banner maximum size is 50cm high by 3-8m in length Indoor banner maximum size is 1.3m (drop) by 3.0m (length) 12
Packages
Package 1 •
Welcome Fair Stand for 1 day (value: £650)
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Web Banner for 1 week (value: £250)
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Digital Boards and Plasma Screens for a month (value: £375)
Cost = £950 (Discounted from £1,275) All +VAT
Package 2
Packages:
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Welcome Fair Stand for 1 day (value: £650)
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Digital Boards and Plasma Screens for 1 month (value: £375)
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Half page advert in the SU Welcome Guide (value: £850)
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One poster or flyer distribution (value: £170)
Cost = £1,350 (Discounted from £1,875) All +VAT
Package 3 •
Welcome Fair Stand for 2 days (value: £1,000)
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Digital Boards and Plasma Screens for 1 month (value: £375)
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Full page advert in the SU Welcome Guide (value: £1000)
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One poster or flyer distribution (value: £170)
Cost = £1790 (Discounted from £2545) All +VAT If you are interested in directly marketing to students, please get in touch with our Marketing and Account Manager, Helen Morris: helen.morris@warwicksu.com +44 (0)24 7657 2799 warwicksu.com/mediasales 14
Other Advertisement and Sponsorship Opportunities throughout the Year
Social Media Facebook
Please note: social media posts are restricted to certain activities. They can be used to promote onsite activity, competitions, and certain content marketing pieces to improve engagement.
Warwick Students’ Union’s Facebook following continues to grow, with over 21,500 followers and an average interaction of 1200 per post. Our dedicated social media team will work with you to ensure that the tone and content of your post really clicks with our students.
Other Advertisement and Sponsorship Opportunities
throughout the Year
Thousands of our students log onto Facebook several times a day and with our knowledge of their social media habits, we think there’s no better way to get your message seen than by being present and relevant on Facebook. We offer a free social media post if you are taking a marketing package with us. Please contact us to discuss your options. Take a look at our Facebook page now. Facebook.com/warwicksu
Twitter Warwick Students’ Union has a Twitter following of: 10,734 Take a look at our Twitter page now: @WarwickSU • Increased brand awareness
• Fast results
• Cost effective
• Link to your own media page
• Measurable
Cost = £100 +VAT per post.
Warwick SU Twitter
Warwick SU Facebook
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Other Advertisement and Sponsorship Opportunities throughout the Year
Table Top Advertising Whether it’s socialising or studying the Students’ Union provides space for students to come together as a community. The Atrium, in the Students’ Union building, is a versatile environment and an ideal area for you to get your message, campaign or brand in front of our students via table top advertising. With an average footfall of 50,000 students per week coming into the building, this makes table top advertising one of the most cost-effective and ‘green’ marketing options we offer. Cost for 14 rectangular tables Per week = £250 | Per month £700 Cost for 20 rectangular tables Per week = £320 | Per month = £850 Cost for 10 circular tables Per week £200 | Per month = £500
Other Advertisement and Sponsorship Opportunities throughout the Year
Warwick Students’ Union What’s On Guide We print and distribute 5,000 What’s On Guides each term, containing details of our entertainments programme and other student events. This ‘must have’ item helps students map out their studies and socials. With a print run of 5,000 distributed by the SU Ambassadors to all 600 kitchens on campus, made available for collection in the SU building, and large versions displayed within the SU buildings, the planner is popular with all students and a great value advertising opportunity. Cost per term for an advert £500 + VAT
Cost per term for an event listing £75 + VAT
Deadline for Term 1 wall planner 9th August 2019 Term 2
All + VAT
Digital Board Advertising
Cost for 8 Digital Boards for 20 second advert Per month = £375 | Per term = £500
WEEK 1
TUESDAY 08
JANUARY
10
THURSDAY JANUARY
11
POP! Midweek Mayhem Copper Rooms 10pm
Warwick Food Co-op SU Atrium 12noon–6pm
Quackstar Karaoke The Dirty Duck 10pm
Coffee House Sessions Curiositea 4.30pm
Veganuary
Resolutions Specials
Veganuary
Resolutions Specials
JANUARY
FRIDAY JANUARY
SATURDAY 12
Mind Aware Society Mind Aware Mixer II OCO.5 6–8pm
ArtSoc Tote Bag Making Workshop OC1.02 6:30–8pm
JANUARY TEDx Warwick Salon RO.21 4:30–6:30pm
GUM Clinic SUHQ MR2 11.30am–5pm
The Power of Words with Holocaust survivor Dr. Martin Stern. Jewish Society / History Society / Students’ Union. The Oculus 5pm
PG Quiz The Graduate 7pm
POP! Midweek Mayhem 10pm
Musical Bingo The Dirty Duck 10pm
Quackstar Karaoke The Dirty Duck 10pm
Warwick Salsa Latin Night Copper Rooms 2 8pm–1am Veganuary
Veganuary
Hug in a Mug Specials
Veganuary
Hug in a Mug Specials
World Foods: Peking Duck
Hug in a Mug Specials
World Foods: Peking Duck
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ArtSoc Collage Workshop OC1.02 6:30–8pm
JANUARY
JANUARY
Warwick Food Co-op SU Atrium 12noon–6pm Coffee House Sessions Curiositea 4.30pm Warwick Marxists What is Fascism and how to fight it? – talk SO.09 6–7:30pm RAG, London 2 Paris Bike Ride Challenge Info Meeting OC.01 6pm Warwick Comedy Stand-Up Showcase The Graduate 8pm Warwick Comedy Stand-Up Showcase The Graduate 8pm Mixology Terrace Bar 9pm Cleverducks Cleverducks Quiz The Dirty Duck 10pm Pub Quiz Veganuary
JANUARY
25
ArtSoc Bob Ross Session H1.02 6–7pm
Warwick Food Co-op SU Atrium 12noon–6pm
Musical Bingo The Dirty Duck 10pm
POP! Midweek Mayhem 10pm
Coffee House Sessions Curiositea 4.30pm
Hope Worsdale
Get Funked Terrace Bar 9pm
president@warwicksu.com
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JANUARY
Warwick Blackout Sustainability Symposium The Oculus 10–4pm DrumSoc and Symphonic Brass Joint Concert St Mary Magdalene Church, Chapelfields 7pm
Veganuary
World Burger week
World Burger week
Stranger Things Specials
World Burger week
Stranger Things Specials
World Foods: Jerk Chicken
JANUARY Varsity 2018: Bundle Tickets On Sale Now!
2018
JANUARY
Get Funked Terrace Bar 9pm
JANUARY
JANUARY
Student Council Meeting SUHQ, MR2 4pm
POP! Midweek Mayhem 10pm
PG Quiz The Graduate 7pm
Quackstar Karaoke The Dirty Duck 10pm
WEEK 4
Veganuary
Veganuary
National Storytelling Week Specials
National Storytelling Week Specials
National Storytelling Week Specials
World Foods: Argentinian Steak
World Foods: Argentinian Steak
World Foods: Argentinian Steak
FEBRUARY
05
5pm Atrium
FEBRUARY 9am – Voting opens for SU Referenda
ArtSoc Architecture and Perspective Drawing Workshop OC1.02 6:30–8pm Disability Celebration Week – warwicksu.com/DCW
06
FEBRUARY
World Burger week
JANUARY
National Storytelling Week Specials World Foods: Argentinian Steak
07
FEBRUARY
08
POP! Midweek Mayhem 10pm
Coffee House Sessions Curiositea 4.30pm
Quackstar Karaoke The Dirty Duck 10pm
Warwick Marxists But what about Human Nature? – Talk SO.09 6–7:30pm
PG Quiz The Graduate 7pm
Mixology Terrace Bar 9pm
Musical Bingo The Dirty Duck 10pm
Cleverducks Quiz The Dirty Duck 10pm
FEBRUARY
RAG Week
RAG Week World Foods: Katsu Curry
RAG Week World Foods: Katsu Curry
RAG Week World Foods: Katsu Curry
Sports Officer
Free, confidential and impartial advice brought to you by Warwick Students’ Union
World Burger week
World Burger week
Stranger Things Specials
Stranger Things Specials
02
ArtSoc and Cocktail Club – Do Arty Cocktails Get Funked Terrace Bar 9pm
FEBRUARY
03
Warwick Judo and BJJ Judo Competition, Desso Hall, Sports Centre 9am–5pm
FEBRUARY
04
warwicksu.com/advice Here for you
Superbowl
ReshapingSport aims to make sport at Warwick as inclusive, diverse and accessible as possible for people of all identities and abilities. Find out more at warwicksu.com/reshapingsport
Veganuary Veganuary
National Storytelling Week Specials
National Storytelling Week Specials
Mediterranean Night
Veganuary
World Foods: Argentinian Steak
World Foods: Argentinian Steak
National Storytelling Week Specials
FEBRUARY
09
FEBRUARY
10
Tabletop Games and Roleplaying Society Tabletop Weekend B2.02 10am Sat to 10pm Sun
FEBRUARY
11
Tabletop Games and Roleplaying Society Tabletop Weekend B2.02 10am Sat to 10pm Sun
12 noon – Voting closes for SU Referenda
TURN OVER FOR MORE WEEKS 6–10 EVENTS
Get Funked Terrace Bar 9pm Cleverducks Pub Quiz
We Support RAG Specials World Foods: Katsu Curry
sports@warwicksu.com
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Veganuary
Mediterranean Night
World Foods: Jerk Chicken
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LGBTUA+ History Month – warwicksu.com/LGBTUAHM Warwick Food Co-op SU Atrium 12noon–6pm Coffee House Sessions Curiositea 4.30pm RAG, 3 Peaks Challenge Info Meeting OC.01 6pm RWarwick Marxists The Opium of the People – talk SO.09 6–7:30pm Disability Community Meetings SUHQ 7–8pm Warwick Comedy Stand-Up Showcase The Graduate 8pm Mixology Terrace Bar 9pm Cleverducks Cleverducks Quiz The Dirty Duck 10pm Pub Quiz Veganuary
Musical Bingo The Dirty Duck 10pm
Veganuary
FEBRUARY
Ellie Martin
societies@warwicksu.com
Societies Officer
Hug in a Mug Specials
27
Veganuary
Stranger Things Specials
World Foods: Jerk Chicken
31
Niall Johnson
welfare@warwicksu.com
Holocaust Memorial Day
Veganuary
Stranger Things Specials
World Foods: Jerk Chicken
30
Ellen Holmes
Veganuary
Mediterranean Night Hug in a Mug Specials
26
Cleverducks Pub Quiz
World Burger week
Stranger Things Specials
World Foods: Jerk Chicken
29
postgraduate@warwicksu.com postgrads@warwicksu.com postgraduate@warwicksu.com
Emily Dunford
Veganuary
Hug in a Mug Specials
JANUARY
Kali Jeet Kune Do Club Knife Defence Seminar Sports Centre 4–6pm
Veganuary
Emily Dunford Postgraduate Officer Postgraduate Officer
Welfare and Campaigns Officer
Mixology Terrace Bar 9pm Veganuary
Education Officer
education@warwicksu.com education@warwicksu.com
Skool Dayz Copper Rooms 10pm
RAG Survival Island Challenge Info Meeting OC.01 6pm
Cleverducks Quiz The Dirty Duck 10pm Veganuary
Liam Jackson
ddo@warwicksu.com ddo@warwicksu.com
Democracy & Development Officer Officer
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Warwick Marxists The Chinese Revolution – talk SO.09 6–7:30pm
Veganuary
Michael Kynaston Michael Democracy &Kynaston Development
Veganuary
Mediterranean Night
JANUARY
President
Resolutions Specials
Resolutions Specials
19
World Foods: Peking Duck
JANUARY
PG Quiz The Graduate 7pm
Quackstar Karaoke The Dirty Duck 10pm
14
Veganuary
Resolutions Specials
18
World Foods: Peking Duck
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SUNDAY JANUARY
Women’s Cricket Charity Indoor Tournament Desso Hall, Sports Centre 1pm Mens Cricket Club
World Foods: Chicken Tiffin
JANUARY
Hug in a Mug Specials
World Foods: Peking Duck
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13
Crash Copper Rooms 2 10pm–2am
World Foods: Chicken Tiffin
17
JANUARY Tabletop Games and Role Playing Society RPG One Shots – Intro for Beginners! Social Sciences Cafe 12noon
Veganuary
Resolutions Specials
World Foods: Chicken Tiffin
16
** Warwick Students’ Union Something For You Fair ** SU Atrium 11am–5pm
Submission to Student Council / SU Referenda deadline 12noon
JANUARY
enquiries@warwicksu.com 024 7657 2777 warwicksu.com warwicksu warwicksu warwicksuofficial
Get Funked Terrace Bar 9pm
Veganuary
Resolutions Specials
World Foods: Chicken Tiffin
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**Nominations for Spring Elections Open Online 12 noon**
WEEK 5
WEDNESDAY
09
Musical Bingo The Dirty Duck 10pm
Get in touch
Mixology Terrace Bar 9pm
Veganuary World Foods: Chicken Tiffin
All + VAT
JANUARY PG Quiz The Graduate 7pm
New Year. New Chances. Same Team. It’s your TEAM WARWICK. Be part of it.
JANUARY
WEEK 2
Cost for 8 Digital Boards for 10 second advert Per month = £200 | Per term = £350
2018
Warwick Marxists Is Britain Heading for a Socialist Revolution SO.09 6pm–7:30pm
WEEK 3
We have a network of 8 Digital Boards throughout the Students’ Union buildings. Each advert is shown around 420 times per day.
MONDAY JANUARY
What’s on guide
RAG Week World Foods: Katsu Curry
Mediterranean Night
Mediterranean Night
RAG Week
RAG Week
warwicksu.com/consent
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Other Advertisement and Sponsorship Opportunities throughout the Year
Flyer and Poster Distribution We operate a campus-wide distribution and promotion service undertaken by SU Ambassadors, our team of student staff who can also be hired by external companies to promote their brands and products. The distribution run is every term-time Monday to over 600 kitchens each week, plus engagement with students whilst out and about across campus. 1,000 flyers distributed to halls = £170 +VAT per week 500 posters (A3 or A4) distributed to halls = £170 + VAT per week 10 posters (A3 or A4) distributed to campus boards = £50 + VAT per week, £175 per month
If you wish to distribute your own flyers either inside the SU or outside on the Piazza then the cost is £300 for 2 hours. Half day and full date rates are available. Or you can hire members of the team for flyer distribution, that can flyer all over campus, at an additional rate of £10 per hour / per member. Promotional materials distributed to 6,000 students across 650 kitchens.
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2019/2020
Welcome Weekend: Saturday 21 September 2019 - Sunday 22 September 2019 Welcome Week: Monday 23 September 2019 - Sunday 29 September 2019 Autumn Term: Monday 30 September 2019 – Saturday 7 December 2019 Spring Term: Monday 6 January 2020 – Saturday 14 March 2020 Summer Term: Monday 20 April 2020 – Saturday 27 June 2020
MEDIA PACK
MEDIA PACK | Welcome 2019 We hope this brochure has provided you with an overview of the variety of ways we can help you reach your target audience. If there is anything different you would like to do which is not mentioned in this brochure, please do contact us as we are always happy to discuss. We offer registered charities a 50% discount on our prices. We also have a range of high profile event sponsorship opportunities throughout the year. Get in touch if you’d like to find out more about the following: • Varsity • Societies Awards • Graduation Ball • Sports Ball • Societies Convention
Please note, we do not accept advertising from the following: • Pubs and clubs • Anything based around alcohol • Anything based around religion • Sexist / offensive language • Pizza take aways / Pizza restaurants • Pizza delivery services including Just Eat / deliveroo / hungry house • Men only or women only groups (such as the Freemasons) • Letting Agencies / landlords / estate agents except in The Boar student newspaper • Proof Readers / Tutors • Arms companies (SIPRI List for Guidance) • ATOS
Cancellation Policy All cancellations must be made in writing and be received by the Union at least a month prior to an event / marketing activity. Any correspondence should be addressed to the Marketing Account Manager, helen.morris@warwicksu. com. Should a cancellation be made after the deadline then the Union reserves the right to charge 50% of the original fee. If no cancellation is made or if the cancellation is made after the commencement date then the Union reserves the right to charge the client the full cost of the stall / marketing activity.
If you are interested in directly marketing to students, please get in touch with our Marketing Account manager, Helen Morris: helen.morris@warwicksu.com +44 (0)24 7657 2799 warwicksu.com/mediasales 22