Watergraphics Book

Page 1

WATERGRAPHICS A BRANDING& PACKAGE DESIGN HOUSE

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WATERGRAPHICS IS A BRANDING & PACKAGE DESIGN HOUSE WITH A PASSION FOR THE HIP+ TRENDY. ❤

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WATER GRAPHICS

A BRANDING& PACKAGE DESIGN HOUSE h i @wate rg ra ph i c s.co m

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LAVENDER H AND S OAP

HH OO MM EE

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PROJECT:: Flat Iron Packaging [packaging matches iron series]

CLIENT:: Cortex International

WATERGRAPHICS

Hair appliance client sought out extremely different and edgy packaging, something they’ve never seen on a theylf before. After an international search, they chose Watergraphics.

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Most flat irons are sold in a box. Therefore, Watergraphics gave them a SACK! Bold graphics, each with a different theme was created. In addition, they then designed the irons to partner each theme. Our favorite is “Straighten Up!”!

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FAB FLATIRONSKINS 2

3

4

INSPIRATION IMAGES

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WATERGRAPHICS

PROJECT:: Punk-rock series CLIENT:: Cortex International

1

pantone Black

pantone Black

by Kimberly A. Hawkins pantone red 32 pantone 877

Cortex International gave Watergraphics the freedom to develop Ourown creative series, working with Asian manufacturing, many flatirons were developed and now available in select retail stores and sold online.

Hair appliance client sought out extremely different and edgy packaging, something they’ve never seen on a theylf before. After an international search, they chose Watergraphics

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PROJECT:: Branding + Package Design CLIENT:: JWOWW Cosmetics

WATERGRAPHICS

Designed branding and packaging for entire product line, created brand consistency, managed supply-chain process. Watergraphics worked with Asian manufactures to design all packaging for entire cosmetic line.

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C287A602D01(絲印範圍)

OWW

JWOWW

FOR FULL CREATIVE STORY

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PROJECT:: Cosmeceutical Skincare line CLIENT:: LifeCell Skincare

WATERGRAPHICS

Watergraphics was retained by this international health & beauty client. All packaging + promotional materials designed by Watergraphics since 2012.

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Client asked for a paper bag designed to supply their potential retail-vendors with product-samples. Watergraphics designed a high-end nylon tote.

Shipping box] to decrease customer returns.

Product overview description of entire product line, and company history.

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PROJECT:: Youthful Branding Packaging CLIENT:: Truly You

WATERGRAPHICS

Product line designed for Anthropologie [part of the URBN family of brands that includes Urban Outfitters, Free People, BHLDN and Terrain.

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Product developed by 12 year old with eczema. They got a meeting with URBM and pitched –they loved the product, didn’t dig their packaging. CEO’s mom found Watergraphics to redesign packaging - BAM!


PROJECT:: Elegant Branding/ Packaging CLIENT:: Amina Adem Skincare

WATERGRAPHICS h i @waterg ra p hi cs .co m

Amina Adem, had a vision of a skincare line that would blend science-backed ingredients with elegance and sophistication. Watergraphics developed name (duh: Amina Adem but she had to be convinced her beautiful name IS her brand), Watergraphics design identity and entire product line of product packaging and retail boxes.

SIGNATURE, BRAND MARK

TYPOGRAPHY

PRIMARY SIGNATURE

HEADLINE • KEEP CALM MEDIUM

SECONDARY BUG

all upper case 100% Horizontal Scale

Body Copy

• Brandon Grotesque Light

SUBHEAD

• BRANDON GROTESQUE

upper and lower case Flush left/Ragged Right 0.09 in [Space After] Paragraph

all upper case 100% Horizontal Scale

PALETTE

I N K B L A C K D O V E G R AY È Z E B L U E

Pantone: 296 Pantone: 231 CMYK: 70 67 64 74 CMYK: 29 31 25 0 HEX: 231f20 HEX: b7a9ad

Pantone: 621 CMYK: 19 02 09 0 HEX: cce4e5

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GOOD DESIGN

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PEOPLE

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