In-Situ’s Flow Meters: A Practical Choice for Farmers and Irrigators
An In-Situ meter installed in a cotton field.
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16 | IRRIGATION LEADER
Irrigation Leader: Please tell us about your background and how you came to be in your current position. Timothy Hicks: I’m an engineer by training. I grew up in Canada and moved to Seattle to work in the Alaskan fishing industry. After that, I got a master of business administration at Seattle University and took a job as head of marketing for a supplier to the heavy-duty trucking industry. I then worked in business consulting for 11 years, after which I started and ran FlowWorks, a municipal data management company, for 5 years. After that, I did municipal flow monitoring for 5 years, first with Hach and then with ADS. I joined In-Situ in July 2019. Irrigation Leader: Please tell us about In-Situ and its history.
PHOTO COURTESY OF IN-SITU.
ounded 40 years ago and originally focused on water level measurement for the mining industry, the Fort Collins, Colorado-based company In-Situ has recently moved decisively into the fields of flow monitoring and water quality solutions for industrial, agricultural, wastewater, and storm water clients. Recent research and development work and strategic acquisitions, including that of the Australian company MACE, have filled out In-Situ’s array of ultrasonic flow meters, data loggers, and controllers. In-Situ’s MACE flow meters and Doppler A/V sensors are particularly promising as practical alternatives to mag meters for farmers and irrigation managers. Timothy Hicks is a flow expert who recently became a business development manager for agriculture at In-Situ. In this interview with Irrigation Leader, Mr. Hicks discusses the advantages of In-Situ’s flow meters for agricultural customers.
