Grammy Museum to Host “MTV Turns 40”
The first major exhibition to be curated by the GRAMMY Museum® Mississippi team CLEVELAND - Amid the farmlands, legendary juke joints and Southern legends of the Mississippi Delta, Cleveland is a town with a character all its own. With its brick-paved sidewalks, Victorian lighting and restored storefronts, Cleveland has been named one of Southern Living’s “Best Small Towns” and a “Small Town to Visit” by Smithsonian Magazine. Cleveland is also home to the GRAMMY Museum which will host “MTV Turns Forty,” the first major exhibition to be curated by the GRAMMY Museum® Mississippi team. The exhibition will explore the history of the iconic
music brand—from the role of native Mississippian, Bob Pittman, in the concept and execution of an idea that revolutionized the music industry and, to why, nearly four decades later, people across the world still scream, “I want my MTV.” “MTV Turns Forty” is sponsored in part by the Maddox Foundation. Exhibit partners include MTV and Hard Rock International. Additional support is provided by corporate sponsors DittyTV, Entergy and Millsaps College in Mississippi.
ia from Jon Bon Jovi, Bruce Springsteen, Madonna, Michael Jackson, Sting, Run DMC, Katy Perry, Taylor Swift and more • Spotlights on many of the pivotal moments in MTV’s programming history from “Yo!1 MTV Raps!” and “MTV Unplugged” to “Beavis and Butt-head” and “Jersey Shore.” • Initial exhibit sketches from the late Lucy Janoush, founding board member of the Mississippi Museum • Interactives and more
Exhibit highlights include: • Interviews and artifacts from four remaining original MTV VJs • Interview footage, notes, sketches and more about the idea for MTV from Bob Pittman and John Sykes, members of the “Initial 8” MTV Executive Team • Artifacts and memorabil-
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