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GRACE FUNERALS • 95B STATION STREET, PENRITH • 4735 6900 • WWW.GRACEFUNERALS.COM.AU Creating meaningful goodbyes

Losing a loved one is heart-breaking. Whether it happens suddenly or it’s expected, the trauma and grief can be overwhelming and that is where Grace Funerals can help.

During this highly emotional time, spouses, children and families of the deceased need special care and hand holding to help create memorable and meaningful experiences that best reflect the life that has been lived.

Grace Funerals is more than a funeral home. It is an Australian family-owned business owned and operated by father and daughter team Tom and Asha Dooley. They are not a big corporate company that lacks soul and has a cookie-cutter approach to funerals but rather an independent and intimate business.

Caring for the families of their clients like their own family, Grace Funerals has delivered exceptional funerals to families in Penrith, the Blue Mountains, Greater Western Sydney and Sydney’s Lower North Shore for more than 20 years.

The team of highly trained and experienced funeral directors with decades of experience in pastoral care simply begin by listening. They take the time to get to know you and your passed loved one before drawing out the essence of what you wish to communicate, those little details that matter – the stories, the memories, the character.

They encourage clients to slow down and allow them time to create a more meaningful event. Once they understand your needs and your vision, they guide you through the process in a comforting and stress-free way.

Rather than fitting a family’s farewell into a prescribed structure and location, Grace Funerals pride themselves on offering high-quality experiential funerals that are tailored to the needs of their clients.

They help you articulate your heartfelt, meaningful last goodbye. They creatively bring to life your vision, whether that be a simple chapel service or a ‘spare no expense’ large scale event in a unique location.

It brings their family immense joy to help make a big difference to grieving families. Seeing the happiness it brings to families when they are able to say goodbye in their own unique authentic way is truly heart-warming for the team.

Merging exceptional customer service with skill and precision and high-quality event organisation, Grace Funerals would be honoured to create a bespoke funeral that will farewell your loved one and allow the healing process for you to begin.

The Grace Funerals team is always available for you 24/7. For more information, visit www.gracefunerals.com.au.

CREATING A MEMORABLE FAREWELL IS AN ART

Saying goodbye to someone you love needs deep care and consideration. We pride ourselves on listening deeply and taking the time to get to know you, so we can create a meaningful farewell, one that truly reflects the very fabric of your loved one.

Our team is here to help. Contact us anytime on (02) 4735 6900 or info@gracefunerals.com

Emu Plains | Penrith | Springwood | Blue Mountains | North Shore | GRACEFUNERALS.COM.AU

@Insigniahairanddayspa | insigniahairanddayspa.com.au

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WW48318 WITH KATINA BEVERIDGE • WESTERN SYDNEY BUSINESS CENTRE • 4721 5011

Tips to improve your business’ social media presence and attract new leads

What is the most difficult aspect of running any kind of social media campaign? Generating new

ideas.

Marketers must manage multiple social profiles and keep them up-to-date with new posts. It’s difficult. Your followers are hungry for good new content, and you must deliver on a regular basis.

That is why brands should have a variety of social media ideas on hand. We’ve compiled a list of social media ideas for businesses of all sizes.

1. Share content created by your fans and followers

Sharing user-generated content is an excellent way to provide your fans and followers with a new perspective on your brand while also strengthening your relationships with your customers and leads.

User-generated content is an excellent social media marketing strategy because it demonstrates to followers that you are not the only one who thinks your company is fantastic.

2.Hold a contest or a giveaway

People like everything “free.” According to Tailwind data, 91 per cent of Instagram posts with over 1,000 likes or comments are related to a contest. Meanwhile, accounts that run contests on a regular basis grow 70 per cent faster than those that do not.

3. Leverage “reactions” on Facebook

The reaction button is one of Facebook’s most entertaining features.

Instead of simply “liking” a post, users can now select from “love,” “haha,” “wow,” “sad” and “angry.”

Though these buttons are typically used to respond to content from friends and family, brands can also use them to engage their followers and gauge interest or feelings about a specific topic.

4. Use more emojis

Using emojis in your social media posts can be a great way to engage your audience while also having some fun.

Emojis in tweets can boost engagement by 25.4 per cent, and in Facebook posts, they can improve engagement by 57 per cent, according to HootSuite.

If you intend to use emojis in your social media posts or responses, it is critical that you select relevant emojis that you understand.

Bottom line

If you’re sick of posting the same old content, try some of these social media ideas.

Brands should never feel compelled to limit themselves to a single type of content piece.

With so many options available, your social feed should never feel boring.

WW48102

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