Mobile application development
“Application development
for Chinese young people cooling and dinning alone�
Nowadays, Chinese young people are faced with fast daily diet and life style comparing to the old days. For instance, most people live alone and have to rely on fast food with limited cooking time. At the same time, they still regard eating and cooking with friends as social activities. Besides, they tend to pay more attention to healthy food. In this project, the author is required to conduct user research about young people’s cooking and dining experience. Based on the inspirations, an mobile application is developed to assist and encouraged with the behavior of cooking by oneself.
“Application development for Chinese young people cooling and dinning alone”
Literature research Traditional Chinese food • Consummate • Rigorous • Complex • Changeable Regional cuisine • Cantonese • Szechuan • Huizhou • Shandong • Fujian • Hunan • Jiangsu • Zhejiang Dietary conceptions Well balanced-nutrition • Grain and noodles • meat • vegetables • fruits • seafood • tofu Value • Texture • Flavor • Color • Aroma Trends • Fast food and limited time • Seasoned vegetables • Dietary therapy • Vegetarian
Field study Approaches • Interviews • Observations • Task booklets
Study results Current vision • Buy fast food • Hard to control food amount • More meat than vegetables • Feel lonely • Relieve the stress • Postpone cooking time
Future vision • Balanced nutrition • Appetite control & no leftover • Accompanied by friends and family • Beautiful food • Share information • Try new food • Relax • Regular dining time
“Application development for Chinese young people cooling and dinning alone”
Existing product Best recipe and dining applications
Applications mapping
Design opportunities • Limited time • Amount control • Balanced nutrition • Regular dining time • Accompanied
“Application development for Chinese young people cooling and dinning alone”
Design goal Target users • 22-40 year old • Well-educated • Live single • Limited cooking time Design proposal Design a recipe/cooking application to assist Chinese young people to cook alone. Unique selling points • Offer quick and healthy cooking recipes • Control food amount for one person and avoid leftovers • Create the felling of dining with families and friends • Remind users of the time for preparing dinners
Work flow
“Application development for Chinese young people cooling and dinning alone�
Concept sketches Search page
Favourite page
Search results page
Shopping list page
Recipe page
Recommendation page
Setting page
“Application development for Chinese young people cooling and dinning alone�
Icon and homepage visualization Icon and homepage for IOS platform
Icon and homepage for Android platform
Icon and homepage for WIN8 platform
“Application development for Chinese young people cooling and dinning alone�
Key pages for IOS platform Recipe detail page
Shopping list page
Invite friends page
Setting page