Paul Clarke/Portfolio
NEW FOR
2012 paul@chipofftheblock.co.uk Mobile: +44 (0) 776 9207 365 Studio: +44 (0) 207 3264 022
Me Myself and I Introduction
Clients
Paul Clarke is a London-based graphic designer, educated internationally with South African and European roots.
Adidas, Avis, Always, Bates worlwide, Bacardi,Bushmills, B&H, Bing, BT, British Gas, Carlsberg, Clan Campbell, Coca-Cola, Crayon, Energy Saving Trust, HS&P, Generation Green, Green cross, John Smedley, Honda, Kinky Afro, Levis, Nicorette, Nordic games, Medi - Clinic, Mooks, Macy’s Mercedes, Mitsubishi, Peugeot, Pfizer Panarottis, Sinutab, Sole technologies, Stone of Scandinavia, Sterns, Unganda Telcom, Umbro, V&A Waterfront, Vida e cafe, Wired productions Woolworths, Wyborowa and We Sing-Nintendo.
I have worked with clients across a variety of sectors as a multi-disciplined designer in London, Paris, Finland, United States and South Africa. With skills including branding, marketing, print, illustration and digital, my thought-provoking work delivers a clear and relevant result, regardless of scale or budget. With over 10 years of experience in FMCG, I understand the process of planning and execution from pixels to print. Whether it’s basic HTML/ CMS front end design or complex flash enhanced graphics to stylised gaming sites, I pride myself on producing agency quality solutions. When designing for iPhone, GUI or websites, I understand and produce well executed site schematics and information architecture that presents visually pleasing aesthetics across all disciplines. My conceptual ideas are strong and I play an integral part in any team. I deliver on time and to the briefs requirements, often with award status. My career is about achieving the highest caliber of work, whether its winning awards or designing pro bono.
Awards Clio Bronze Kinky Afro campaign Loerie Gold Joe Public website Loerie Silver Kinky Afro website and banner campaign Loerie Bronze Ghostpops banner campaign IVCA Gold Glen Campbell whiskey IVCA Silver Matinee sound and vision Kiss FM Student Fashion award Mondo paper award 1st Student design competition
I aspire to create something new everyday. Travelling, fashion, print-making, digital Illustration, photography, drawing, painting and conspiracy theories are all among my personal interests.
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Employment history
Freelance
South Africa Art Director Gloo May 2007 – June 2008
Antigua Barbuda Digital Art director Antigua Barbuda Tourism website 2012
Art Director Forwardslash May 2002 – June 2006
United Kingdom Digital Art director Betgenius 2012
United Kingdom Senior designer Bates Worldwide July 2002– February 2002
Digital Senior Designer Mr Porter 2011-2012
Digital Art director Rapp Collins Worldwide 2007 - 2007 South Africa Art director Mooks 2006 Art director TBWA 2006 -2007
Art Director AKQA London 4th January 2002 - 1st June 2002
Digital Art director BBH 2011-2012
Helsinki Art Director Stone of Scandinavia 2002
Art Director Volume July 2001- November 2001
Digital Art director Ogilvy Group UK 2011
Digital Art Director Frequent flyer 2002
Paris Art Director Himalaya August 2000 - November2001
Digital Art director Candi 2011
USA Digital Art Director GXPlanet March 2000 - June 2000 United Kingdom Digital Senior Designer SMG Scotish media group July 1 st 1998 - Aug 2000 Senior designer Art Director Matinee Sound & Vision Ltd May 1996 – June 1998
Digital Art director Rufus Leonard 2011 Digital Art director Exposure 2011 Digital Art Director HS&P 2009-2010 Digital designer TAG worldwide 2010
News
Contents
2012 Antigua Barbuda Well, what have I been up to this year. I have recently returned from Antigua Barbuda. The Antigua Tourism Authority has assigned a collective to create the government tourism website project. This is an on going project that I will be Art Directing and designing the new website look and feel, Facebook, Twitter, Pintrest, iPhone app, iPad app and rebrand. What a great job. Mr Porter December - January I was working with the talented Mr Porter team creating pages for the Journal, emails 1st birthday concepts and iTunes app adavertising. A really nice team to work with. Betgenius These guys are a pleasure to work with, from time to time they ask me to Art Direct a few projects. The most recent project was to design a storyboard for the Coral online football ads. These were placed on the Telegraph Fantasy Football page, look out for bling bling light em up casino meets betting hyped module.
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
These are a few of my projects that I have worked on recently. I can supply more work on request, please do not hesitate to contact me. Adidas Space Diver Bulmers Experiments Dove Banner campaign Stratford Festival pitch Bing Microsite Base79 Website Peugeot Who’s got the moves? San Fransisco 49ers Wembley Stadium Outdoor Quintessentially Concierge Website Mr Porter Home page and journals
Adidas
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Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Space Diver Pitch – iPhone app
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Space Diver Tour ticket
Space Diver Promotional ticket
Space Diver Pitch – The Drop
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Project
Description
Adidas Space diver Integrated campaign,
Adidas Space diver Integrated campaign The pan-European campaign to launch the Adidas Originals Space Diver shoe (sold exclusively in Foot Locker) includes a TV spot, website and social experience.. It is supported by a iPhone app.
Project Adidas Space diver Integrated campaign,
Description An Integrated banner campaign was created to encapsulate the feeeling of the Drop. The user was encouraged to interact and use the slider on the banner to make the Space diver drop, the user had full control of the of the person performing the dance trick on the banner, by using the slider you could rewind fastforward and execute the perfect Drop.
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Description Out door posters created for the initial teaser for the website and official launch date. Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Bulmers
Home page
Web Youtube Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Bulmers
iPhone
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Project Bulmers
Description The new campaign to launch the Bulmers Experiements. It is supported by a iPhone app, website and social experience..
Dove
Description The Dove hand cream launch, a promotional offer was attached to encouraged the user to purchase the new product
Description The Dove Body language quiz, this banner quiz asked you various questions about you body language, the campaign quiz was incorporated into a facebook app.
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Stratford Festival Pitch
Website
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Project
Description
Stratford festival website pitch
A series of routes were developed for the pitch, these are some of my favourites.
Bing
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Bing
Microsite
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Project
Description
Bing microsite
Routes exploring different photography executions for the microsite. A slider was applied tyo navigate through the sections of the site.
Base79
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Base79
Base79 website
Project
Description
Base79
Formally Videorights, Base79 is the new brand developed to create new profits within the fastexpanding world of online video and connected devices for all rights holders. http://www.base79.com
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Peugeot
Website
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Peugeot
iPhone app: Who’s got the moves?
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Project
Description
Peugot
We had to produse a Youtube and iPhone app to entice the users to show the world your best dance moves. Once you have uploaded your move to the youtube, you were entered into a competition to win a Peugeot 407.
San Francisco 49ers Outdoor
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
San Francisco 49ers Outdoor
Project
Description
San Francisco 49ers Outdoor
The experiential campaign was created for the Wembley stadium to promote awareness for the 49ers friendly games leading up to the superbowl 2011.
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Quintessentially
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Quintessentially
Website
Project
Description
Quintessentially website
Welcome to the world of Quintessentially, the leading luxury Private Members’ Club with a 24 hour global concierge service. The website enabeled the user to select their interests , once selected Q served content specific information around the interests selected. http://www.quintessentially.com
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Mr Porter Project Mr Porter Home page and Journal executions
Description Whilst at Mr Porter I worked with a team of designers to produce pages for the Journal and a number of home pages. These are a few examples of the templates.
Web and Journals
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Mr Porter
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Recommendations
Leo Zullo Managing Director at Wired Productions Ltd.
Michael Selvadurai Graphic Designer at Michael Selvadurai design
Scott Hamilton Copywriter at Crayon
“Worked with Paul on the design of a high profile website. He did a great job interpreting the brief and adding a good creative streak with it. Would recommend and most definitely work with him again.” Top Qualities: Great Results, Personable, Creative
“Paul is an excellent Designer and Art Director with a vast amount of industry experience having worked in South Africa, Europe and America. His approach and thinking never fails to impress, which makes him a very dependable and consistent creative for all things digital.”
René de Labré Digital Media Consultancy & Production Management
Neil Aldous Managing Director Efficient Future
“Paul is an excellent conceptual designer and art director. I’ve worked closely with him on web design projects for BT and a pitch for British Gas, which we won. More recently he has been an essential part of our permalance team and worked on a multitude of web design jobs for BT and British Gas, as well as a few of our smaller clients when required. He’s a dedicated team player and gets along with everyone hear at Crayon. Grab him if he’s not working for us, he’ll make an excellent addition to your team.”
“A colleague recommended Paul to me, and I found him to be a very capable and conscientious designer who will go the extra mile to ensure that he delivers work that both satisfies the brief, and meets with client approval first time. I can recommend him without hesitation, and know I will defiantly be working with him again in the future. Top Qualities: Personable, High Integrity, Creative
“I hired Paul to design my branding for ‘Efficient Future’ from a very unhelpful brief. Paul was able to extact information from me and delivered branding thats been praised by numerous clients.
Jason Breward Managing Director at Studiostomp
Luke Sturgeon Freelance interactive designer at Luke Sturgeon design
I found Paul to be an enthusiastic person; with a high level of skill, creativity and knowledge. He is a hard working individual who always delivered quality work, to a high standard with a smile. If you are going to work or contract Paul, you won’t regret it for a moment, I can assure you.deserves.
“Paul is a pleasure to work with. He is a great designer and encourages the best from the people around him. He is very open other peoples opinions whilst being able to explain his own points of view well and always strives to give his work the attention to detail it deserves.
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
I will be briefing Paul in 2010 to design the website and am very excited to see the results....” Top Qualities: Personable, High Integrity, Creative
What did the slug say to the snail? Big issue! My Studio, home and cave: Studio 17a Knatchbull Road, London SE5 7GY Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022
Contact paul@chipofftheblock.co.uk Mobile +44 (0) 7769 207 365 Studio +44 (0) 207 3264 022