WENDY PASKOW
LUXURY RE - IMAGINED ASPEN
* FLORIDA * NEvV YORK
954.610.2716 | Wendy.Paskow@Elliman.com
_______________________________________________________
YOU ONLY GET ONE CHANCE TO MAKE
BILLIONS OF
st
IMPRESSIONS
© 2016 DOUGLAS ELLIMAN REAL ESTATE.
EQUAL HOUSING OPPORTUNITY.
Douglas Elliman has the broadest exposure on the Web. We place your property in front of the person who’s going to buy your property.
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D EVELOPMENT
MARKE T ING Douglas Elliman Development Marketing works with leading developers, world-renowned architects and interior designers to create the most coveted properties in the marketplace. From in-house research and product development to marketing and sales, property management and mortgage financing, our team provides a seamless real estate experience. Decades of expertise and proprietary market data lets us forecast future activity and bring to market what buyers want next.
70 BILLION
$
111 MURRAY
Global development portfolio snapshot
New York
432 PARK New York
BACCARAT HOTEL & RESIDENCES
Š 2016 DOUGLAS ELLIMAN REAL ESTATE.
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New York
215 CHRYSTIE New York
110 elliman.com
Full-time, dedicated marketing professionals
YOUR PROPERTY. OUR PRIORITY. We’re # 1 because we earned it. We have more agents, more sales, more reach than any other brokerage. We can bring you more buyers, more exposure and the highest price for your property. Our scale adds value to your property.
Our strengths, your results.
© 2016 DOUGLAS ELLIMAN REAL ESTATE.
EQUAL HOUSING OPPORTUNITY.
We already have your buyer’s attention.
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WE DELIVER THE
INTERNATIONAL BUYER We attract the most qualified buyers from all over the world. Douglas Elliman’s alliance with Knight Frank Residential allows us to connect you to the right buyer, no matter where they live.
in
489 58
6
Across continents
offices
countries
United Kingdom 1,990 agents 84 offices 4 countries
Asia Pacific 5,190 agents 57 offices 13 countries
Central Europe 1,040 agents 87 offices 15 countries
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The Americas 4,640 agents 163 offices 14 countries
Middle East 50 agents 3 offices 2 countries
700+
Database of
Africa 700 agents 23 offices 10 countries
22,000+ total agents
billionaires
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WE ARE WHERE OUR CLIENTS ARE
Miami
Boca Raton
Malibu BeverlyHills
Long Island
Manhattan
PalmBeach
Hoboken
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The Hamptons
Brooklyn Aspen Westchester
Greenwich elliman.com
OUR POWER IN THE PRESS Our in-house public relations team has established Douglas Elliman as a household name. Our brand is in all the places your buyer is looking.
9 1+
© 2016 DOUGLAS ELLIMAN REAL ESTATE.
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billion reached in 3 years*
*calculated by the total number of unique visitors each article DE appears in receives.
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HOW WE SELL
YOUR PROPERTY
2
PRE-LAUNCH
TARGETED OUTREACH
Full marketing plan and budget prepared. Creative development for brochures, professional photography, direct mail, property website, email campaign, etc., begins. If necessary, property is staged.
Word is spread through our sphere of influence (clients, broker network, influencers, etc.). Initial contacts with the press (if applicable) made. Sneakpeak showings, by appointment only, scheduled.
3
4
BUZZ CREATION
FULL COURT
Website rolls out. Email campaign launched. PR and social media sources activated.
All marketing channels saturated with content about your property. Your property is featured on elliman. com—and appears across Douglas Elliman’s unmatched syndication of search engines, broker events, print and digital advertising, social media and more.
© 2016 DOUGLAS ELLIMAN REAL ESTATE.
EQUAL HOUSING OPPORTUNITY.
Douglas Elliman brings an unparalleled array of resources to work directly with you. We develop the marketing plan that will sell your property the way you want to sell it.
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POWERFUL
M ARKETING TOOLS Professional photographers. Dedicated designers. Content strategists. The most powerful marketing technologies in real estate. With all of these resources and more at our fingertips, we work with you to craft the campaign that will sell your property.
Property Analysis Professional Photography & Property Brochure Professional Floorplans & Survey Reserve Print Advertising Virtual Property Tour Elliman.com Website & Digital Syndication
Digital Advertising Elliman Magazine Advertising Social Media Blast Public Open Houses
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Public Relations Outreach International Partner Website Broker Open House Events National Email Blast
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O U R NETWO RK OF R EAL ES TATE,
FOCUSED ON YOU Douglas Elliman works in every element of the real estate industry because we understand how each one feeds our core business: bringing buyers to sellers. Each of our divisions helps us qualify buyers we can bring to your property.
Development Marketing
Residential Leasing
Residential Sales
Commercial Sales & Leasing
YOUR PROPERTY
Title Services
Relocation Sports & Entertainment
© 2016 DOUGLAS ELLIMAN REAL ESTATE.
EQUAL HOUSING OPPORTUNITY.
Property Management
elliman.com
Global Markets
STRENGTH IN NUMBERS
000 6,
19
We sell a property every
85
agents in
minutes
$
4
22
BILLION
Let us put our strength to work for you.
© 2016 DOUGLAS ELLIMAN REAL ESTATE.
EQUAL HOUSING OPPORTUNITY.
in sales
elliman.com
offices
TH largest brokerage in the United States