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representation of
MODERN, STYLE, FASHION a b c d e f g h i j k l m n o p q r s t u v w x y z
Portrait of Giabattista Bodoni
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The Bodoni font was named after its designer, Giamattista Bodoni (1740-1813) who was often revered as the King of Printers. It is a series of serif typefaces following the ideas of John Baskerville, as found in the printing type Baskerville. It was of increased stroke contrast and a more vertical, slightly condensed, upper case but taking them to a more extreme conclusion. Some characteristics of Bodoni include the square dot over the letter “i”, and a double storey er the figure, and the uppercase “J” has a slight hook. Also, there are two versions of the uppercase “R”, one with a straight tail and one with a curved tail.
Generally, the main identifying characteristic of the typeface is it’s an easily recognizable Romantic typeface with a vertical stress and slight serif bracketing. Being considered one of the first modern typefaces, it is widely used for displays, posters, headlines and logos; especially in the fashion scene.
Bodoni was also part of the modern 18th century fashion that grew for faces with a stronger contrast between the thick and thins, unbracketed serifs, and strong vertical stress, whereas all the older type faces became to be known as old style. Giamattista Bodoni characterized the font by its simplicity and rejected old-style letters by introducing clear and simple type.
Bodoni once confided to a friend that he agonized for more than 6 months and produced thousands of trial proofs in the process of choosing just the right type for the title page in one of his book.
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The lower case “a” is double storeyed, and the loop of the bowl hits the stem at an almost straight right angle.
The ear of the “g” has a ball terminal, and the middle link of character is condensed as compared to other typefaces.
The “e” posses a clear eye, a hairline finial and a defined bowl.
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Bodoni Regular Bodoni Italic Bodoni Book Bodoni Book Italic Bodoni Roman Bodoni Bold Bodoni Bold Italic Bodoni Poster Bodoni Poster Italic Bodoni Bold Compressed Bodoni Poster Compressed
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Bauer Bodoni Bauer Bodoni Italic Bauer Bodoni Bold Bauer Bodoni Bold Italic Bauer Bodoni Bold Condensed Bauer Bodoni Black Bauer Bodoni Black Italic Bauer Bodoni Black Condensed
The modern typeface of Bodoni comes in many versions featuring bracketed, fine serifs against thick vertical lines which is used in many different materials from books, posters, fashion magazines, logos, and even restaurant menus. It’s used best in displays and poster because of its extreme contrast. Bodoni is often used at large sizes on the covers of fashion magazines.
Magazine which used Bodoni as title.
Logo which is created using Bodoni.
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Bodoni is a typeface that represent modern, style and fashion. Its hairline serifs, strong thick-and-thin stroke contrast, and abrupt weight changes cloud the reading process. Bodoni is no quiet servant to the communication process; it is a design that demands attention. Bodoni type can create typography that is exceptionally beautidul, even elegant, but not particularly easy to read.The extreme weight contrast and vertical stress may cause a typographic effect of dazzling.
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a b c d e f g h i j k l m n o p q r s t u v w x y z
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