IWCE 2025 Show Brochure

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Palm Beach County Convention Center 650 Okeechobee Blvd West Palm Beach

Join IWCE in the Sunshine State

Take your window treatment business to the next level

MONDAY, APRIL 14

Registration Hours: 7:30 AM - 6:00 PM

Seminars Only

Seminars: 9:00 AM-5:30 PM

IWCE Palm Paradise Welcome Reception: 5:30 PM-8:00 PM

TUESDAY, APRIL 15

Registration Hours: 8:00 AM - 6:00 PM

Seminars: 9:00 AM-12:00 PM

Exhibit Hall: 9:00 AM-5:00 PM

The 2025 Grace Awards Gala: 5:30 PM-7:00 PM

WEDNESDAY, APRIL 16

Registration Hours: 8:00 AM - 3:30 PM

Seminars: 9:00 AM-12:00 PM

Exhibit Hall: 9:00 AM-4:00 PM REGISTER AT IWCE-VISION.COM

IWCE 2025 Speaker Spotlight

Elevate your expertise with these industry leaders

DEB BARRETT

Creative catalyst and design confidante Deb Barrett has over 30 years in the industry, taking her down diverse paths as a designer, a speaker, aan educator and a consultant. She founded Window Dressings, a couture window treatment firm near Chicago, merging her passions for design and soft furnishings. An accredited speaker and IDCEC CEU provider, Deb has received the Educator of the Year award from WithIt and the Window Coverings Industry Icon Award. As a consultant, she attends trade shows and design events worldwide, tracking trends and innovations. She co-founded Décor Tours to give designers access to premier design destinations.

CARSON CARBY

Carson Carby is the head account manager at Creekmore Marketing, leading the company’s largest department. She works closely with her team to optimize marketing campaigns and ensure strong client retention by diving deep into digital strategies that deliver measurable success. With oversight of more than 300 unique marketing campaigns across a variety of strategies, she plays a key role in Creekmore’s client success.

KATIE CREEKMORE

Katie Creekmore is passionate about working closely with businesses to understand their unique challenges and provide strategic marketing solutions that lead to growth and success. As the business development manager at Creekmore Marketing, Katie partners with a team of digital marketing experts to develop tailored strategies that help businesses overcome obstacles and achieve their goals. With her deep knowledge of the window treatment and interior design sectors, she excels in creating impactful campaigns.

KATY ENYEART

Katy Enyeart is passionate about helping businesses achieve their goals through the dynamic power of social media. As the head of social media at Creekmore Marketing, she excels at growing clients’ accounts, building brand awareness and running impactful ad campaigns. With her keen eye for design and creativity, Katy and her team bring clients’ visions to life, crafting engaging content that resonates. Her love for small businesses, problem-solving and continuous learning fuels her drive to stay ahead in the ever-evolving social media landscape.

ANN JOHNSON

Ann Johnson brings more than 32 years of experience as a workroom owner. She is a dynamic instructor for seminars and handson classes in fabrication, pattern drafting, efficiency, pricing, workroom layout and more. She offers extensive experience in private training and consultations. Ann authored “The Professional Workroom Handbook of Swags I & II” and published Kitty Stein’s “Price Your Work with Confidence!” She is a popular instructor for IWCE, CWC and The Workroom Channel.

WILL LINN

Will Linn, workroom manager at Marquis Design Group, expertly transforms creative designs into stunning realities. From upholstered walls to custom beds, Will ensures every piece meets the highest standards of quality and durability.

JOHN MACKENZIE

John MacKenzie is the CEO and co-founder of Cronopower, a Colorado-based startup that has developed an intelligent charging system for rechargeable battery motors. He began his career as an installer nearly 20 years ago and went on to work in a variety of roles in both the residential and commercial sides of the industry. While John has spent most of his career in sales and outreach to the architectural community, his true passion lies in product design and innovation.

NEW SPEAKER
NEW SPEAKER
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SPEAKER

MADELEINE MACRAE

Madeleine MacRae is the CEO and cofounder of Legacy Leadership Institute. She is a growth specialist who brings thoughtprovoking, practical, usable content that accelerates implementation and secures long- and short-term results. She loves the grit and determination of small- to midsize business owners and has dedicated her career to helping them and their teams.

ROGER MAGALHAES

Roger Magalhaes holds numerous certifications from various leading product lines and proprietary installation techniques. He is a regular columnist for Window Fashion VISION and a national presenter/speaker. Additionally, he has been a member of the Window Coverings Association of America since 2006 and, currently, he holds the position of national president.

O’D MCKEWAN

O’D McKewan is the product coach for WindowCoveringWorld.com. He is a master of motorization and a leader in the motorized window covering field. He has more than 20 years of hands-on experience with motorized window coverings, including fabrication, installation and selling. His classes are highly sought after and attendees really appreciate his ability to take complex information and make it very easy to understand. O’D works with clients worldwide and has been involved with motorization of yachts, RVs, custom homes and high-rises, government facilities and corporate commercial buildings.

VINCE NIGARA

Vince Nigara has 47 years of experience as an entrepreneur in two different industries, 42 of those years specifically in the window covering industry. He’s the vice president for two different window covering franchises and operates a top 1% window covering company for profits in the industry.

sales professionals toward their deserved success. In a sea of sales sameness, she helps design sales pros master an irresistible selling experience by prioritizing human connection and trust-building over traditional closing tactics. With an extensive career leading award-winning franchises and networks, Kathy’s innovative methods have influenced $450 million in sales. She shares valuable insights, memorable stories and resources at KathyPace.com.

DAVID SANTIAGO

David Santiago is an award-winning designer and the owner of Casa Santi Interior Design. His signature Strictly Santi brand reflects his diverse talents, with lighting and wallcovering collections for hospitality and residential markets. As a guest designer on the Emmywinning series “George to the Rescue” and a design and lifestyle correspondent for CBS NY’s “The Donna Drake Show,” David showcases his expertise. Recently, he joined TiedIn Media’s creative team, focusing on public relations, directing and producing. He also serves as artistic director for MyFace.org and is a contributing editor for Metropolitan magazine.

DONNA SKUFIS

Donna Skufis’ passion for creating beautiful and unique window treatments and soft furnishings has fueled her 43-year business. Initially in retail—selling, fabricating and installing—she now focuses solely on wholesale fabrication. Her love of challenges drives her to tackle difficult projects that showcase her engineering skills. Teaching others to fabricate window treatments is a major life goal. Since 2000, she has taught with Cheryl Strickland, CHF Academy and The Workroom Channel, among others, sharing her expertise and experience with aspiring designers.

NEW SPEAKER

SANDRA VANSICKLE

Sandra VanSickle, an esteemed leader in the industry, strives to educate, inspire and promote others in the window covering industry. With her 30-plus years of knowledge and workroom experience, she’s committed to passing along what she has learned through online and hands-on classes, articles and speaking engagements for those seeking professional training in the custom window treatment segment of the industry. In Apex, North Carolina, Sandra is the proud owner of Sew What’s New, LLC, a wholesale custom window treatment workroom and training center. She’s also the director of IWCE’s Artisan Atelier.

VITA VYGOVSKA

Vitalia (Vita) Vygovska is the founder and CEO of Vitalia Inc., a distinguished custom luxury window treatment atelier serving Architectural Digest-featured designers, renowned architects and leading hospitality organizations. Through meticulous attention to detail and a signature turnkey approach, Vitalia Inc. consistently delivers magazineworthy results while helping clients realize 20% margin gains. Vita’s skills have been deployed on both residential and commercial projects, including Palm Beach estates, Philadelphia penthouses, oceanfront villas and award-winning boutique hospitality gems.

MICHELE WILLIAMS

Through her two companies, Scarlet Thread Consulting, a client-facing coaching program, and Metrique Solutions, a robust financial software platform, Michele Williams helps entrepreneurs understand their numbers confidently. Michele is a champion for creative entrepreneurs, serving as a change agent to facilitate building scalable and profitable businesses. Her empowering work has been applauded by the Business of Home, Mydoma Studio and the American Society of Interior Designers. She is also the host of the popular podcast “Profit is a Choice.”

Get ahead of the trends with these must-see IWCE 2025 sessions!

Textile Tech Support

Date: Monday, April 14

Time: 9:00 a.m.–10:15 a.m.

Speaker: Deb Barrett

Close a Sale or Open a Relationship for Life

Date: Monday, April 14

Time: 3:00 p.m.–4:15 p.m.

Speaker: Kathy Cragg Pace

Sell Transformations Not Window Treatments & You’ll Thrive in Design Sales

Date: Tuesday, April 15

Time: 9:00 a.m.–10:15 a.m.

Speaker: Kathy Cragg Pace

Deliver the Luxury Window Covering Experience 2.0

Date: Tuesday, April 15

Time: 10:30 a.m.–11:45 a.m.

Speaker: Deb Barrett

SUPERSESSION:

Mastering Motorization

Date: Wednesday, April 16

Time: 9 a.m.–12 p.m.

Speaker: O’D McKewan

For the entire lineup, seminar descriptions and full schedule, visit IWCE-Vision.com/seminarsataglance

PRODUCT PREVIEW

Discover groundbreaking designs and cutting-edge solutions debuting this April in West Palm Beach. Here’s a glimpse at what awaits you at IWCE.

HELSER BROTHERS

Showroom Sales Kit

Booth #901

Inspired by the aesthetics of luxury bags and designed for functionality, Helser Brothers’ new Showroom Sales Kit serves as both an elegant showroom display and a portable sales tool for client visits. The kit features a durable leather cover, an enclosed structure with magnetic clasps and a sturdy handle—rigorously tested to withstand extreme conditions, including the heat of the Arizona desert. It comes complete with a modular Helser Brothers catalog and a leather cleaning kit, ensuring longevity and practicality. Perfectly blending style and utility, this kit elevates the sales experience for professionals. HelserBrothers.com

SOMFY SYSTEMS

Top-Down Bottom-Up 45 WireFree Zigbee

Booth #301

Somfy’s TDBU 45 WireFree motor paired with the Ysia TDBU remote offers a sleek, user-friendly solution for top-down, bottom-up window coverings. This innovative system features a discreet lithium-ion battery and Zigbee 3.0 technology, ensuring effortless installation and seamless integration with TaHoma® pro and other smart home platforms. The Ysia TDBU remote, exclusive to the shading market, allows for intuitive control of each function, delivering a superior experience in both functionality and design. SomfySystems.com

MATIC

M2 Laser Awning Cutting Table

Booth #239

The M2 Laser Cutting Machine for Awning Fabrics brings precision and efficiency to awning production with its advanced laser-cutting technology and CNC functions. Designed for versatility, it can cut intricate designs, including letters, logos and various valance shapes, all integrated within a single panel. This machine is compatible with acrylic and polyester awning fabrics and features a 15-inch touch screen control panel equipped with powerful optimization software to ensure precise measurements by accounting for the actual fabric width. Additional features include automatic material feeding, a fume vacuum system for a cleaner workspace and remote maintenance capabilities for troubleshooting. MaticMachines.com

WINDOW MODES

Blindspace

Booth #104

The Blindspace concealment systems by Window Modes seamlessly integrate roller shades and drapery tracks into modern architectural designs, creating hidden spaces within walls or ceilings for a sleek, clutter-free aesthetic. The future-proof S Series can be preinstalled during construction, while custom C solutions are tailored for large-scale projects, including gable and skylight shades. The TrackTrim line recesses drapery tracks flush with ceilings, offering compatibility with Lutron, Crestron and Somfy systems to achieve a minimalist, modern look. WindowModes.com

ELEMENTS SHADES BY ROWLEY

Elements ECHO Roller Shade Collection Booth #519

The ECHO Roller Shade Collection by Elements Shades delivers a sophisticated fusion of style and performance. Assembled in Dallas, Texas, this curated collection offers both light-filtering and room-darkening fabrics, making it ideal for a variety of applications. Featuring elevated color palettes, modern textures and refined patterns, ECHO empowers window treatment professionals to create shades that balance design and functionality seamlessly. ElementsShadeCollection.com

ROWLEY

NEW R-TEC Automation Shade Motors Booth #509

Experience advanced motorization with Rowley’s new R-TEC Automation Shade Motors. Equipped with innovative lithium-ion battery motors, this system offers cutting-edge radio communication, extended performance and a sleek design. Perfect for residential and commercial spaces, these motors integrate effortlessly with the Bond Home App, Bond Bridge Pro Hub and a range of remote-control options. RowleyCompany.com

FOREST DRAPERY HARDWARE

Motor Technology 2.0 for Decorative Rods Booth #109

Forest Drapery Hardware’s Motor Technology 2.0 redefines functionality and design for motorized decorative rods. By integrating the motor pulley recess directly into the profiles, this innovation eliminates the need for side-mounted pulleys, reducing material usage and improving cost efficiency. The result is a sleek, seamless aesthetic that prioritizes both form and function. ForestDH.com

STARTEXTILE INDUSTRIAL LIMITED

Roller Blind Fabric & Sheer Drapery Booth #1053

Startextile Industrial Limited offers an impressive selection of over 250 SKUs of roller shade fabrics and 400 SKUs of drapery fabrics, all with no minimum order quantity. Supporting clients in the hospitality and home decor industries, it provides a full suite of services, including sample book design, swatch card production and product development. Each year, the company develops more than 350 unique fabrics tailored to client needs. StartexIndustrial.com

LOTUS & WINDOWARE

Light Gray Blinds Booth #850

Lotus & Windoware’s 2" faux wood blinds are engineered for durability and smooth operation. Featuring a unique PVC headrail with memory flexibility technology, these blinds are built to endure regular use. The specially designed hollow bottom rail ensures effortless operation while keeping the slats perfectly aligned. LotusBlind.com

DRAPER AT HOME

FlexStyle Uplift Cassette Booth #101

The FlexStyle Uplift Cassette by Draper at Home offers a luxurious, child-safe manual shade solution with no hanging cords or chains. Its smooth, cordless operation allows for effortless retraction with a simple upward touch at the bottom of the hem bar. Designed for convenience, the mounting brackets install easily with just a single screw each. The cassette can be customized with fabric wrapping or painted finishes, including Taupe, Grey, Black, White, or Warm White and features sleek aluminum endcaps for a polished look. DraperAtHome.com

RADIANT BLINDS

Lumina Shutters

Booth #1109

Lumina Shutters by Radiant Blinds are the world’s first light-producing shutters, merging adjustable LED lighting with sophisticated design. Featuring an innovative three-layer louver system, these shutters deliver complete privacy, ambient lighting and superior durability. Brightness can be adjusted effortlessly via touch controls or integrated into smart home systems. RadiantBlinds.com

SUNFREE MOTOR

Blinds Motor Booth #1035

SUNfree Motor specializes in the development and production of innovative motorized solutions for blinds and shades. Its product line includes rechargeable battery motors, tubular motors and unique no-drill blinds with easy-fix motors. SUNfree also offers motorized systems for cellular shades, day and night shades, curtains and draperies, as well as a full range of AC motors with advanced control systems and accessories. SunfreeBlinds.com

INSOLROLL

Oasis Solar-Powered Patio Shades Booth #621

Insolroll introduces its new Oasis Solar-Powered Patio Shades, revolutionizing outdoor shading with a powerful rechargeable battery concealed within the headbox. These motorized exterior shades eliminate the need for wiring, visible power cords or an electrician, offering a hassle-free solution for outdoor living spaces. Insolroll.com

PHIFER INCORPORATED

SheerWeave Style 5000 Fabrics Booth #615

Phifer’s new SheerWeave Style 5000 Fabrics bring warmth and sophistication to both public and personal spaces with 10 fresh colorways. Embracing the trend toward warmer palettes, the collection features creamy off-whites, neutral tans and rich browns, offering depth and comfort. Inspired by the interplay of color and texture found in nature, these light-diffusing fabrics combine intricate weaves with durability and privacy. Phifer.com

Artisan Atelier Schedule

Tuesday, April 15, 2025

9:00 - 9:30 Judi Turner Alternative Ripplefold Runway

9:30 - 11:00 Linda Tully Bells, Jabots and Cascades

10:30 - 11:30 Donna Scott Johnson Embroidery as Art: Beyond the Hoop

11:30 - 12:00 Anna Davis Shade Savvy Series - Part 1: Learning the Bon System for Roman Shades

12:00 - 12:30 Sandra VanSickle Shade Savvy Series - Part 2: Simplify the Complexity of Roman Shade Systems

12:30 - 1:30 Sharon Gregory Shade Savvy Series - Part 3: Forest RBS System

Moderator: Ronica VanGelder

1:30 - 2:30 Panelists: Linda Tully Navigating the Social Media Landscape: DIY vs. Freelance Solutions

& Patricia Hash

2:30 - 3:00 Linda Tully How to Have Fun with Your Social Media

3:00 - 4:30 Sandra VanSickle Pattern Drafting the Empire Valance

4:00 - 5:00 Julia Hash Shade Savvy Series - Part 4: Coulisse Cordless Spring System

Wednesday, April 16, 2025

9:00 - 9:30 Sammi Day Specifying Drapery Hardware with a Dash of Motorization

9:30 - 10:30 Donna Cash Shade Savvy Series - Part 5: R-Tech Basics Motorization System

10:30 - 11:30 Carol Dykhouse Work Smarter, Not Harder: Increasing Productivity Through Efficiency

& Jane Secord

11:30 - 12:30 Linda Tully How to Dress a Swag

12:30 - 1:00 Patricia Hash Ad Savvy: Understanding the Layers of Paid Social Media

1:00 - 2:00 Deb Barrett Secrets of the Bespoke Window: The Art and Science of Manipulating Fabric

& Sandra VanSickle

2:00 - 3:00 Kristen Vince Shade Savvy Series - Part 6: Coulisse Twin Pull System

3:00 - 4:00 Nina Zhelev The Workroom Oopsies and How to Avoid Them

& Ears Presentation

Seminars at a Glance

Monday, April 14, 2025

9:00 am - 12:00 pm ..................

SUPERSESSION: Financial Goals: From Modeling to KPI .........................................

9:00 am - 10:15 am Textile Tech Support

Michele Williams

Deb Barrett

9:00 am - 10:15 am Window Treatments Demystified: What Every Designer Needs to Know Vita Vygovska

9:00 am - 10:15 am Clicks That Count: Proven Strategies for Google Ads Success

9:00 am - 10:15 am Proven Workroom Tips & Techniques

10:30 am - 11:45 am Solutions for Intimidating Projects: The Project of My Career

10:30 am - 11:45 am Welcome to the No S**t Sherlock School of Strong Sales Sleuthing

10:30 am - 11:45 am Upholstered Walls: Redefining Luxury in Design

10:30 am - 11:45 am Leveraging Your Social Media Through Visual Storytelling

12 pm - 1:15 pm

KEYNOTE LUNCHEON: Discover the Secrets to Scaling with Confidence

1:30 pm - 2:45 pm Window Treatment Trends

1:30 pm - 2:45 pm Conquer Difficult Windows: Design Through Fabrication

1:30 pm - 2:45 pm Optimize Organic Lead Generation: SEO Trends & Proven Strategies for Designers & Retailers

1:30 pm - 2:45 pm Introduction to Motorization

3:00 pm - 4:15 pm Close a Sale or Open a Relationship for Life

3:00 pm - 4:15 pm Future Views: Design Trends for 2025 & Beyond

3:00 pm - 4:15 pm Understanding Company Overhead

3:00 pm - 4:15 pm Time Wasters, Crutches & Myths

5:30 pm - 8:00 pm Palm Paradise Welcome Party

Tuesday, April 15, 2025

9:00 am - 12:00 pm .................. SUPERSESSION: From Likes to Loyalty: Mastering the Art of Social Media Conversations

Katie Creekmore

Ann Johnson

Donna Skufis

Kathy Cragg Pace

Will Linn

Katy Enyeart

Madeleine MacRae

Vita Vygovska

Donna Skufis

Katie Creekmore

John MacKenzie

Kathy Cragg Pace

Deb Barrett

Michele Williams

Ann Johnson

Katy Enyeart & Katie Creekmore

9:00 am - 12:00 pm SUPERSESSION: Mastering Soft Treatments: Measurements & Installations Roger Magalhaes

9:00 am - 10:15 am Nuts & Bolts of Pricing

Michele Williams

9:00 am - 10:15 am Smart Solutions: Harnessing AI in the Custom Window Treatment World Deb Barrett

9:00 am - 10:15 am Reviewing the Latest Advancements in Motorized Window Coverings O’D McKewan

9:00 am - 10:15 am Sell Transformations Not Window Treatments & You’ll Thrive in Design Sales

10:30 am - 11:45 am Introduction to Commercial Shading

10:30 am - 11:45 am Pattern Drafting for the Modern Workroom

Kathy Cragg Pace

John MacKenzie

Ann Johnson

10:30 am - 11:45 am Delivering the Luxury Custom Window Covering Experience 2.0 Deb Barrett

10:30 am - 11:45 am Five Secrets to Make More Money from Leads You Already Have Madeleine MacRae

11:00 am - 12:15 pm Panel: Motorization: Insights from Leading Manufacturers & Motorization Experts O’D McKewan

1:00 pm - 2:00 pm Redefining Creativity in Design: Insights from Coulisse’s Creative Director Catharina Idema

1:00 pm - 2:30 pm SOSS: Secrets to Soft Success, Sponsored by Horizon Window Fashions Darlene Bruns

2:00 pm - 3:00 pm AI, Thread & Matter Panel Discussion

5:30 pm - 7:00 pm The 2025 Grace Awards Grace McNamara & David Santiago

Wednesday, April 16, 2025

9:00 am - 12:00 pm .................. SUPERSESSION: Mastering Motorization ................................................................ O’D McKewan

9:00 am - 10:15 am Secrets of the Bespoke Window: The Art & Science of Manipulating Fabric Deb Barrett/Sandra VanSickle

9:00 am - 10:15 am Winning the Race to Wealth

Vince Nigara

9:00 am - 10:15 am Knowing Your Audience: Why Getting Personal with Your Email Marketing Matters Carson Carby

9:00 am - 10:15 am Installers Toolbox: Mastering Efficiency & Customer Satisfaction Roger Magalhaes

10:30 am - 11:45 am How to Achieve 7-Figure Success: Hear It from Your Peers

Madeleine MacRae

10:30 am - 11:45 am Building a Comprehensive Digital Marketing Plan to Knock Out the Competition Carson Carby

10:30 am - 11:45 am Panel: Workrooms on the Rise Part 2: Expansion & Growth

10:30 am - 11:45 am Runway Home Design

1:00 pm - 2:00 pm Cool & in Control: AERC Ratings for Automation

1:30 pm - 2:45 pm IWCE 2025 Best in Show & Mini Show Floor Tour

1:30 pm - 2:30 pm The Perfect Fit: Choosing the Right Window Treatments for Function and Style: Sponsored by Graber

Sandra VanSickle/Moderator

David Santiago

David Cross/Steph Harvey

David Santiago

Stacy Witecha & Allie Olson

SPECIAL EVENTS

From award galas to Best in Show tours, IWCE 2025 offers a host of exciting events you won’t want to miss. Be sure to check them out!

MONDAY, APRIL 14, 2025

KEYNOTE LUNCHEON

12:00 PM – 1:15 PM

Discover the Secret to Scaling with Confidence

Madeleine MacRae, CEO and Co-founder, Legacy Leadership Institute

If you find your business caught in a cycle of small gains and losses, and you’re stuck on a growth plateau, you’re not alone. Many businesses struggle to break out of this cycle and reach their full potential. Join growth expert Madeleine for an exclusive luncheon keynote where you will discover the secrets to scaling your business with confidence and achieving the breakthrough you’ve been waiting for. Madeleine will unveil the precise strategies you need to drive consistent, predictable growth. Registration required.

PALM PARADISE WELCOME PARTY

5:30 PM – 8:00 PM

Don your favorite tropical attire to kick off the inaugural night of IWCE with our vibrant annual welcome party! Immerse yourself in an evening of networking with industry peers while savoring delectable cuisine and expertly crafted celebratory cocktails. Revel in the festive atmosphere with live music, exciting giveaways and so much more!

Dress Code: Resort Casual

An exhibitor badge or a ticket is required.

TUESDAY, APRIL 15, 2025

ARTISAN ATELIER – FORMERLY WORKROOM CENTRAL

9:00 AM – 5:00 PM & APRIL 16 9:00 AM – 4:00 PM

Located in the middle of the Expo Hall, designers, fabricators, installers and upholsters gravitate toward the booth to be inspired by the creative aspects, gain valuable information from instructional presentations and learn new skills during hands-on demonstrations. This is also where beautiful fabrics, trims, hardware and supplies our vendors generously donate are brought to life by the artisans and showcased in their final form. Over the years, due to the visual and interactive aspects of the booth, it has become a gathering place to meet new friends, reminisce with old ones and share our knowledge and vision of what’s to come. Free to participate.

WCMA PRODUCT INNOVATION AWARDS

5:30 PM

The Window Coverings Manufacturers Association presents its prestigious Product Innovations Awards. Learn what products you should be selling in 2025.

Free to participate.

2025 GRACE AWARDS GALA

5:30 PM – 7:00 PM

Mark your calendars for an unforgettable evening at the pinnacle event of our industry—the Oscars of window covering design and craftsmanship! Celebrate the triumphs of the 2025 award recipients at our elegant annual awards ceremony. Marvel at the exemplary projects that have set new standards and ignite your creativity with fresh ideas. Enjoy an open bar and delectable hors d’oeuvres served throughout the night. Don’t miss out— tickets are limited and sold separately at Grace-Awards.com.

Dress Code: Cocktail Attire

IWCE 2025 BEST IN SHOW WITH MINI SHOW FLOOR TOUR

1:30 PM – 2:45 PM

David Santiago, Owner and Designer, Casa Santi Interior Design

At IWCE, there’s a lot to see. Our design expert will curate a list of mustsee vendors for design inspiration. We will highlight some of the most innovative companies and products that can help you stand out from your competitors. Don't miss out on expert advice from designer and industry ambassador David Santiago. Registration is required.

POST-SHOW EVENTS

EXCITING WINDOWS 21TH ANNUAL CONFERENCE

April 16-18, 2025

If you want more leads, to hire a decorator or smooth internal operations, stop by Booth #751 at IWCE. Then, attend the Exciting Windows 21th Annual Conference. Better systems lead to better opportunities! Starts on Wednesday, April 16.

Registration is required

Local Guide: Discover the Palm Beaches

Experience West Palm Beach, a lively area filled with palm trees, offering a wealth of nightlife and entertainment. Downtown’s free cart service makes exploration easy. Don’t miss Clematis Street’s cafes, murals, and bars and check out IWCE’s top 10 recommended activities.

1. THE HENRY MORRISON FLAGLER MUSEUM

Located on the western side of Palm Beach Island, the Henry Morrison Flagler Museum provides guided tours of Whitehall, the grand estate of Henry M. Flagler from the Gilded Age. Finished in 1902, this 100,000-squarefoot mansion served as a winter residence for Flagler and his wife until 1913. It is now recognized as a National Historic Landmark.

1 Whitehall Way, Palm Beach, FL 33480

2. GALLEY-HILTON WEST PALM BEACH

Galley, nestled in the Hilton West Palm Beach, serves top-quality meats and fresh ingredients. Enjoy specialty dishes and unique takes on classics with international flair, either on the green patio with a firepit or inside the sophisticated dining area.

600 Okeechobee Blvd., West Palm Beach, FL 33401

3. WORTH AVENUE

Worth Avenue, a captivating and internationally acclaimed shopping destination, stretches three blocks from the Atlantic Ocean to the Intracoastal Waterway. Prestigious brands such as Neiman Marcus, Cartier, Louis Vuitton, Tiffany & Co., Tourneau, Hermès, Ralph Lauren, Gucci and many others proudly have stores along this luxurious street.

4. RH ROOFTOP RESTAURANT

Located just 0.2 miles from the convention center, the RH Rooftop Restaurant on the fourth floor of RH West Palm Beach provides an elegant setting for brunch and dinner. Diners can enjoy a selection of fine wines from renowned American and European producers.

560 Okeechobee Blvd., West Palm Beach, FL 33401

5. THE CLOCK TOWER

Take a photo at The Clock Tower, a striking landmark that’s impossible to miss. Situated among palm trees at the entrance of Worth Avenue, this 25-foot structure stands proudly on the sidewalk of Old Ocean Boulevard, making it an ideal spot for a selfie!

423 S. Ocean Blvd., Palm Beach, FL 33480

6. THE BREAKERS PALM BEACH

For over 125 years, The Breakers has been a renowned luxury resort. It showcases Italian Renaissance architecture and spans 140 acres of prime oceanfront land in the center of Palm Beach. Don’t miss this staple for shopping, eating and playing.

1 S. County Rd., Palm Beach, FL 33480

7. CITY CELLAR WINE BAR & GRILL

Dine out at this American-themed restaurant offering a wide variety of dishes, including steaks, chops, seafood and pasta. The cuisine is enhanced by a 10,000-bottle wine collection prominently displayed at the heart of this trendy urban eatery. City Cellar provides both indoor and outdoor dining options and is suitable for hosting business dinners.

700 S. Rosemary Ave., West Palm Beach, FL 33401

8. AMRIT OCEAN RESORT

Enjoying Amrit Ocean Resort’s lavish spa and wellness offerings guarantees a revitalizing and soothing experience that supports your health objectives.

3100 N. Ocean Dr., Riviera Beach, FL 33404

9.

THE MORIKAMI MUSEUM AND JAPANESE GARDENS

Drive for half an hour to Delray Beach and visit the Morikami Museum and Japanese Gardens. This tranquil spot provides a calm escape from the daily rush, making it an ideal place for unwinding and finding peace.

4000 Morikami Park Rd., Delray Beach, FL 33446

10. ADRIENNE’S PIZZABAR

Palm Beach boasts the town’s top-rated pizza! As you step inside, you’ll be greeted by a breathtaking 60-foot quartzite bar and pizza counter, high ceilings, an impressive nine-screen matrix TV and a welcoming open dining space. Don’t miss their Pizza Modo Mio, or “pizza my way,” featuring choices like Adrienne’s Original Sicilian, Adrienne’s Napoli 1889 and Adrienne’s Classic NYC Round.

378 S. Rosemary Ave., West Palm Beach, FL 33401

Shop IWCE Merch

Our online shop is now open with exciting merchandise!

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