Body composition device lands in Everlast Gyms across the UK

InBody has announced a new partnership with Everlast Gyms. This partnership will see body composition experts InBody come together with the ambitious Everlast Gyms – which is part of Frasers Group – as they set out on a new health and fitness journey.

A big focus for Everlast Gyms this year is developing an elevated gym model which includes creating an exclusive member journey and member onboarding product.

As part of this ongoing commitment, Everlast has invested in 19 of the InBody 370s model which, within just 15 seconds, generates a comprehensive overview of an individual’s body composition including weight, skeletal muscle mass, body fat percentage and body water levels.

This means fitness coaches and personal trainers can easily track, monitor and manage their clients’ results.

Frasers Group, said: “We recognised the products and tools we used in our fitness set up were impersonal and lacked clinical expertise.

“The InBody 370s is quick and easy to use and with the InBody app, the member experience is seamless either with or without a fitness coach’s support.”

InBody aspires to be the go-to brand for body composition across the UK and is already well-established within the fitness industry.

In fact, this partnership with Everlast is just one of the most recent relationships InBody has developed.

Ian Rushbury, head of product at InBody, added: “It’s a crucial time for operators to look at the customer needs that sit outside the norms of cardio, functional and resistance equipment –especially in the wake of the pandemic recovery for people.

“We see technology as the enabler of the programs and services that operators produce, and support to validate the success of them.

“Everlast is very forward thinking for the market they are targeting, and body composition sits perfectly for upskilling their trainers as well as educating members on the benefits of monitoring baseline health markers.

“It is so important for us all to understand and interpret our internal health, and Everlast have shown they are willing to invest in their people as well as their product to support that.

“We are looking forward to a longlasting relationship with the brand and the team, as they continue on their journey to evolve their proposition in the market and serve their members’ health and wellbeing expertly.”