Personal trainer Jake delivers knock-out business

BELFAST Lord Mayor Councillor Tina Black met with personal trainer and mental health advocate Jake McBride who has turned his passion for fitness into a ‘knock-out’ business with the launch of his very own boutique boxing gym, Hooked Belfast, thanks to help from the Go For It programme in association with Belfast City Council. The project is part funded by Invest Northern Ireland and the European Regional Development Fund under the Investment for Growth and Jobs Northern Ireland (2014-2020) programme.

Jake launched Hooked Belfast at the beginning of January. Inspired by different gyms and their styles on a trip to London, he identified a gap in the market for a boutique boxing gym.

Having faced his own mental health struggles, Jake realised that when he was boxing, he felt happy and noticed a significant improvement in his mental health and overall wellbeing as a result. He added: “I wanted to share my knowledge and passion for boxing by providing a service, so others could also experience the positive mental and physical health benefits that have helped me massively.

“Since launching Hooked Belfast I’ve enjoyed the freedom of being able to make my own decisions while creating a community of people who want to try something a little bit different from existing gyms across the city.”

The Go For It programme is delivered free of charge by a team of experienced business mentors through Northern Ireland’s wide network of enterprise agencies.

It provides expert advice and support to develop a business plan that helps entrepreneurs turn their ideas into commercial businesses.

After seeing a Go For It social media post, Jake got in touch with the programme online and from there, began the process through in-person meetings.

Jake added: “The Go For It programme was amazing. I was matched with a business advisor and their attention to detail and overall professionalism was top notch.

“My business advisor was so knowledgeable and gave me so many tips on how to run a business.

“My business advisor also helped me to better understand business and its different aspects such as marketing and to develop a business plan.

“The plan helped me to work through all the ideas I had in my head and put them on paper.

“This gave me the strategic direction and focus I needed to transform my concept into a viable business.”

Belfast Lord Mayor, Councillor Christina Black, said: “It’s fantastic to see Hooked Belfast successfully up and running after getting our support through the Go For It programme.

“It’s so vital that Belfast based entrepreneurs continue to take that leap of faith and turn their dreams into a reality.

“New and innovative small businesses continue to be an integral aspect of our local economy.

“Jake should be very proud indeed of his achievements so far. He’s worked to create not only a business, but a positive community of like-minded people who are working to improve their physical and mental health.

“That’s something that should be commended and I wish him all the best in the future.”