Verona Welcome Magazine n 2 May 2022

Page 36

SHOPPING BOUTIQUES & BRANDS

When the elegance becomes smart Discover Boggi Milano, the Italian brand of clothing and accessories for him, focused on quality fabrics and stylistic research.

>> Via G. Mazzini, 14/16. T: 045 590823 Open daily 10am-7.30pm. www.boggi.com BoggiMilanoOfficial

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n the heart of Verona, Boggi Milano has renovated its historic boutique in Via Mazzini 14/16, creating an innovative synergy between collections and interior design. The new masculine identity that the Italian brand wants to communicate today moves in the direction of greater performance and comfort. In fact, the brand is increasingly focusing on innovation, technology, sustainability and quality, thanks also to the use of raw materials with high technical performance. The concept store also has an omnichannel approach, the result of perfect integrationbetween the physical and digital worlds, which allows it to work in synergy with the e-commerce platform.

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