2010 Portofolio

Page 1

WHITNEY WRIGHT

1+ 414 520 8853

wright.whit@gmail.com

www.initial23.com

140 W. Lafayette Ave, Baltimore, MD 21217








































{

so there’ll be strippers and coke, right? no strippers, just coke. i hate this fuckin’ recession.

only in dc.


{

we’re pre-gaming, then going to chuck e cheese’s. if you’re joking i’m going to be sad.

only in nc.


}

Is it possible to be promiscuous but in a classy way?

only in bmore.


}

i like you better when you drink i like you better when i drink, too

only in pa.


CENTRAL BALTIMORE partnership



CHARLES STREET CENTRAL BALTIMORE partnership









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Recommended Train based on your preferred arrival time TRAIN 425

fare $7

departing from PENN STATION

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arriving at UNION STATION

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Complete Trip Itinerary 1 MARC TRAIN 425 PENN STATION >> UNION STATION 2 DC METRO RED LINE UNION STATION >> GALLERY PLACE 3 WALKING GALLERY PLACE >> DESTINATION

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PORTFOLIO DESCRIPTION LIST

WHITNEY WRIGHT

illume lamp collection I 01–07 Fall 2009 Collection of 6, fully functional, 14“ typographical table lamps. Self-designed and driven project completed for Fashion Graphics. Semester-long assignment was to conceptualize, create, brand, and market a product.

1+ 414 520 8853 wright.whit@gmail.com initial23.com 140 W Lafayette Ave Baltimore, Md 21217

cirque popcorn packaging I 08–10 Spring 2009 Product packaging for the fictional gourmet Cirque popcorn brand. 6 flavors in total. Completed for GD II. Required to use Helvetica.

alice cd design I 11–13 Spring 2009 Cd jacket and label design project for the self-produced Alice Mixtape, Volume One. Completed for GD II.

w handlettering I 14 Spring 2009 Self-branding project. Used on business cards, resume, and website. Completed for personal use.

process alphabet I 15–18 Spring 2010 Alphabet created to mimic the process/universal movement of cajoling ink from a pen and/or scribbling. Completed for Experimental Lettering taught by Post Typography.

modular alphabet I 19–20 Spring 2010 Modular alphabet created from three simple elements: 1x1 square, 1x2 rectangle, and 1 quarter circle. Completed for Experimental Lettering.

sugar alphabet I 21–22 Spring 2010 Alphabet created from molded sugar letterforms. Assignment to create letters in an unusual process. Completed for Experimental Lettering.

show poster I 23 Spring 2010 You Say Party! We Say Die! show poster designed and used for the March 24, 2010 concert in Baltimore, MD. Image and typography hand-crafted in red yarn. Completed for Experimental Lettering. 11”x28”.


40 poster I 24 Fall 2008 Poster for Ellen Lupton’s ‘40 Tips and Tricks to Getting Ideas’. Completed for Type I taught by Ellen Lupton. 18”x 24”.

mke birthday poster I 25 Spring 2009 Poster for Milwaukee’s birthday celebration. Completed for GD II. 24”x 36”.

type slam poster I 26 Spring 2009 Poster for the ficitional Type Slam event. Required to use rules, such as negative leading, selected at random with typographic morphology. Completed for Type II. 24”x 36”.

movie poster I 27–28 Spring 2009 Diptych poster for Where the Wild Things Are movie promotion. Completed for GD II. 18”x 24” each.

layer magazine cover I 29 Fall 2008 Fictional magazine cover created to display demonstrative/illustrative type treatment of the word ‘layer’. Magazine for/targeted towards young adults looking for chic home-living/cooking reading. Completed for GD I.

arno pro book I 30–31 Fall 2008 Grimm Brother fairytale, ‘The Fisherman and His Wife’ set in Arno Pro in self-printed and bound book. Completed for Type I.

article layout I 32 Fall 2008 Article layout in-class exercise. Completed for Type I.

recipe layouts I 33–34 Spring 2009 Selected layouts from a book of 32 typographic treatments for a cookie recipe. Completed for Type II.

play poster layouts I 35–37 Spring 2009 Selected layouts from a collection of 25 typographic treatments for the play ‘Blackbird’. Grid exercise. Completed for Type II.


quote layout I 38 Fall 2008 Typographic treament of an Adrian Shaughnessy quote. Completed for Type I.

postcard designs I 39–42 Summer 2009 Collection of postcards featuring 18th c. women and men juxtaposed with popular ‘texts from last night’ from area codes in each location. Completed for personal sale.

cbp identity I 43–47 Spring/Summer/Fall 2009 Identity system created for Central Baltimore Partnership, including logo, letterhead, business cards, and website, among other applications. Completed for GD II and freelance.

wikipedia identity I 48–50 Spring 2009 Re-branding of Wikipedia identity. Completed for GD 11.

itrek pro iphone application I 51–57 Spring 2009 Iphone application created to get a person from MICA to the National Potrait Gallery in Washington, DC. Completed for Type II.


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