this is malta 2

Page 1

WHere Is

MALTA?


OUR

VISITORS 1.4 million visitors with disposable income coming to Malta

Up by

75,000 year on year

Cruise Liner arrivals increased by 17%

403,000 extra passengers

25%

increase in tourism to Malta over the last 5 years.


First Quarter 2012 reaches record figures Spend per tourist increased by 7.3% year on year

Tourist expenditure

1.23 billion

across 12 months

70% of tourists stay in four or

hotels

â‚Ź

100 million euros extra tourism expenditure year on year

A BRIGHTER FUTURE Source – National Statistics Office


AS SEEN ON TV

This is Malta Friends around the world This is Malta .... Online, magazine, video

www.thisismalta.tv Unique

From the first day of launch in June 2012 the video website www.thisismalta.tv hit page 3 of The Times and appeared in the biggest press and online names across the world nearly every day across the summer!

shared by the

WORLD’S MEDIA

C


Your search found...

MALTA

ON THE MAP 8

Creative

Innovative

Stylish

timesofmalta shared a link

www.thisismalta.tv/stars This is Malta was responsible for bringing the Viral Video sensation to Malta and putting the island further on the international map.


Features that FLY


We are proud to have commissioned Maltese artist Gulja Holland to showcase beautiful Malta, with illustrations for our anchor features...


D N A

DISCOVER ‘N’ ADMIRE



Magazine of t

Meet MALTA

Pencil it in

Go Goz

Adrenaline Junkies

D'N'A


of the month

ozo

The Kitchen

Dusk till Dawn The Bucket List Tribe Times

did you know that...

ore m &



92% of all online purchases by Malta are to companies/websites outside of the country How important is the tourist market to Maltese businesses? This is Malta’s shopping features are geared towards encouraging tourists to shop till they drop on holiday


COOL AND

Few mediums showcase the cool and chic aspects of Malta to the tourist market. Websites – Magazines – Press Video channels in the main portray old fashioned, sterotypical and regurgitated footage and images to promote Malta to existing and potential tourists. Now, it’s time to reveal where the good and the great chill out – dress up – party – dine and shop.




The

Package


It is all ABOUT

IMAGE www.thisismalta.tv

wish

you

w ere

here ?


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