P U RSU I N G P ERF EC T I O N
F EN N EC G O LF A PPA REL Created from the world’s highest quality blend of performance materials, Fennec has finally brought together the timeless style and comfort of cotton with the moisture management and ease of care of synthetics. Technology changes. What looks good never does.
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B RI DGI NG T H E G A P A player typically falls into one of two camps when it comes to their preference in apparel. There are purists, who prefer the look and feel of a 100% cotton shirt and appreciate the luxury and craftsmanship of an all-natural garment. There are also those who prefer the ease of care and moisture management of synthetics. Each camp usually sacrifices something. Not any more.
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T H E DRY FOX Our namesake is widely considered to be one of the most highly evolved animals on the planet. Adapting to stay cool and dry in the brutal desert environment, the Fennec embodies the qualities of our materials: functional, beautiful and smart.
Updated traditional fit Ultra-premium synthetic blend fabric Lycra-blended collar for performance and comfort Double-stitched seams throughout the garment
T ECH N O LO GY EVO LV ES While the rules of golf have hardly changed, the same can’t be said for the equipment. From feather balls to surlyn and solid centers, from wood shafts to composite graphite, man has constantly pushed technology in the pursuit of the perfect round. We pushed it in the pursuit of the perfect golf shirt.
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SU B STA NC E MEET S ST YL E Prior to Fennec, players were forced to choose between performance and classic styling. There was no synthetic fiber that could match the the traditional look and feel of cotton, and no cotton shirt to match the performance and ease of care that our high quality blend of fabrics now delivers.
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Fennec’s stretch fabrication wicks away moisture while providing excellent UV sun protection Easy Care Fabric with no shrinkage or wrinkling Anti-Microbial Finish eliminates odor
ST RI KI NG A BA LA NC E State-of-the-art performance fabric, combined with traditional looks and classic styling. That’s what we call Striking a Balance.
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P REMI UM PRO D UC T FO R PREMI UM FAC I LITIES Fennec will only be available through premier Golf Clubs and Resorts. Our commitment to golf professionals is as unwavering as our commitment to quality.
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AVA I L A B L E SUMMER 2 014 Be among the first to carry Fennec, the world’s finest performance golf apparel.
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CO N TAC T Adam Boland
Chip McCraney
716.830.1785
214.991.6966
adam@thelodengroup.com
chip@thelodengroup.com
Customer Service & Distribution: The Loden Group 312 Locust Drive
Eric Christie
Gavin Heap
Verona, Wisconsin 53593
831.235.0002
972.757.7882
877.222.8488
echristie@thelodengroup.com
gheap@thelodengroup.com
John Flahavin
John Karp
214.906.3261
317.340.3188
jflahavin@thelodengroup.com
jkarp@thelodengroup.com
Mike Schwagler 503.724.6871 mschwagler@thelodengroup.com
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