BRAND BOOK (eng)

Page 1


STORY AND PHILOSOPHY

Backed up by Compañía Fantástica’s 13 years of success, Wild Pony is born. A brand oriented to special events with a ground-breaking style thanks to its modern, natural and fresh concept of festive fashion. Wild Pony is a sophisticated brand with a dose of innocence; with apparent simple and suggestive lines in special styles. Less is more impregnates each piece. It pays special attention to details and finishing touches. The brand’s philosophy walks towards the idea of creating an elegant collection; feminine and with its own personality. Breaking with the straitjacketed party dresses cliché, Wild Pony offers exclusive designs, trendy and fresh with quality fabrics such as crepe, georgette, velvet and cotton lace. Textures that feel your own when they come in contact with your skin, leaving the leading role to the “wild” spirit of the brand. The collection completes itself with an accessories collection special for events, among which we can highlight handbags, headpieces and belts that add a plus of sophistication. Effortless chic is our Leit Motiv.



Simplicity Naturalness Freshness Femininity VALUES

Style Character RebeldĂ­a Lightness Sophistication Comfort


2M € 500 21 150 100.000 2 EL 68% Estimate billing for 2016

Number of selling points (for the first season SS16)

Agents/showrooms

References each collection

Number of styles/year

Collections a year

of the clients that buy Compañia Fantástica also buy Wild Pony

NUMBERS first steps



DISTRIBUTION

Taking advantage of Compañía Fantástica’s synergy, Wild Pony already counts with important international distributors for its first SS16 collection.


WWW.WILD-PONY.COM sales@wild-pony.com +0034 91 555 25 05


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