Wisconsin School News - November 2017 by WASB

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T H A N K YO U S P O N S O R S ! DIAMOND PLATINUM December November 2017 2016 | Volume 72 71 Number 4 5 T H E O F F I C I A L P U B L I C AT I O N O F T H E W I S C O N S I N A S S O C I AT I O N O F S C H O O L B O A R D S, I N C.

John H. Ashley Executive Editor

Sheri Krause Director of Communications

Shelby Anderson

G O L D

Editor n REGIONAL OFFICES n 122 W. Washington Avenue Madison, WI 53703 Phone: 608-257-2622 Fax: 608-257-8386 132 W. Main Street Winneconne, WI 54986 Phone: 920-582-4443 Fax: 920-582-9951 n ADVERTISING n 608-556-9009 • tmccarthy@wasb.org n WASB OFFICERS n

John H. Ashley Executive Director

Capt. Terry McCloskey, Stu Olson USN Retired Three Region12 Shell Lakes, Lake, Region President

Capt. Terry MaryMcCloskey, Jo Rozmenoski USN Retired Black Three River Lakes, Falls, Region Region 26 1st Vice President

MaryBrett Jo Rozmenoski Hyde Muskego-Norway, Black River Falls,Region Region11 6 2nd Vice President

Wanda Stu Olson Owens Barneveld, Shell Lake, Region Region 91 Immediate Past President n WASB BOARD OF DIRECTORS n Mike Blecha Sue Todey Green Bay, Region Sevastopol, Region 33

BrettZellmer Hyde Andy Muskego-Norway, Region Montello, Region 10 11

Bill Yingst, Sr. Durand, Region 4

Nancy Thompson Waterloo, Region 12

RickPloeckelman Eloranta Cheryl Owen-Withee, Region Colby, Region 5 5

Rosanne Hahn Burlington, Region 13

Elizabeth Hayes Barbara Herzog Fond du Lac,Region Region7 7 Oshkosh,

Terrence Falk Milwaukee, Region 14

Steve Klessig Andrew Maertz Brillion, Region Reedsville, Region8 8

Ron Frea Pewaukee, Region 15

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Blackboard | Gerber Leisure Products | Lamers Bus Lines | Liberty Mutual Insurance Lifetouch | Vanguard Computers | WASBO Foundation THE STATE EDUCATION CONVENTION GRATEFULLY ACKNOWLEDGES THESE SPONSORS AND APPLAUDS THEIR COMMITMENT TO EDUCATION EXHIBITED BY THEIR GENEROUS SUPPORT.

SPECIAL 2018 CONVENTION PREVIEW ISSUE

T U E S D AY January 16, 2018

STUDENT SHOWCASE

W E D N E S D AY

EXHIBIT HALL

SCHEDULE AT-A-GLANCE

REGISTRATION FORM

EXHIBITORS

C O L U M N S

January 17, 2018

T H U R S DAY

F R I D AY

January 18, 2018

January 19, 2018

Andy Zellmer Wanda Owens Montello, Barneveld,Region Region10 9

Wisconsin School News (USPS 688-560) is published 10 issues per year by the Wisconsin Association of School Boards Inc., 122 W. Washington Avenue, Madison, WI 53703. Contents © 2017 2016 Wisconsin Association of School Boards Inc. Subscriptions are available to nonmembers for $40 per year. Periodicals postage is paid at Madison, Wis. The views expressed in Wisconsin School News are those of the authors and do not necessarily represent WASB policies or positions. POSTMASTER: Send address changes to Wisconsin School News, 122 W. Washington Avenue, Madison, WI 53703.

D E P A R T M E N T S

3 Viewpoint — It’s Time to Tell Our Story 29 Legal Comment — School Districts May Be Subject to Wisconsin Fair Dealership Law 32 Capitol Watch

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VIEWPOINT

Jo h n H . A s h l e y

THE 2018 STATE EDUCATION CONVENTION:

It’s Time to Tell Our Story

s school leaders, it’s our collective responsibility to tell our story. We have a lot to be proud of in public education. Our schools are personalizing education, supporting the physical health and mental well-being of our students, and, among other efforts, partnering with businesses and higher-education to expand learning opportunities and provide real-world career experiences. There are plenty of challenges in education, but we need to celebrate our successes and make sure they are widely known. The results from the latest Phi Delta Kappa (PDK) Poll of the Public’s Attitudes Toward the Public Schools, released this fall, demonstrate that we’re doing this, but need to do more. The poll found that the proportion of Americans who gave their local public schools an A grade was at the highest it’s been in more than 40 years of PDK polling, but there is room for improvement. Our communities believe in their schools, let’s make sure we are doing our job in sharing the stories that make each of our local public schools special. The theme of the 97th State Education Convention, taking place Jan. 17-19 in Milwaukee is “Telling Our Story.” This special issue of Wisconsin School News highlights the wide variety of breakout sessions, workshops, speakers, special events and networking opportunities that will better prepare us to tell our stories.

I’m excited to announce that our three keynote speakers will be Ravi Hutheesing, Dr. Bill Daggett, and Alton Fitzgerald White. Ravi, who gained fame in the American pop band Hanson in the late 1990s, travels the world as a cultural diplomat for the U.S. State Department, creating programs that foster exchanges and mutual understanding. As a keynote speaker, Ravi discusses the importance of engaging the millennial generation, which is the largest generation and soon to be most economically influential, to change public education. Dr. Daggett, founder and chairman of the International Center for Leadership in Education, is recognized worldwide for his proven ability to move education systems toward providing rigorous and relevant skills and knowledge for all students. His keynote address will inspire us to both embrace what is best about our education system and make the necessary changes to meet the needs of all students. Alton Fitzgerald White has a compelling story to tell. An acclaimed actor on Broadway, Alton is best known for his amazing run of more than 4,300 performances as King Mufasa in Disney’s The Lion King. Alton will share will share how he “dreamed the impossible dream” to find success and found power in redefining what service meant to him to bring the best to each

of his performances. In addition to our lineup of keynote speakers, the 2018 State Education Convention includes dozens of timely breakout sessions and workshops presented by Wisconsin school districts, business partners, and public education experts. These sessions will give attendees ideas and strategies on school finance, governance, school law, student achievement, advocacy, and much more to take back to your districts. Learn about these breakout sessions and other events in this special convention preview issue of Wisconsin School News. With the wide variety of session topics and speakers, I know there will be excellent enrichment opportunities for everyone who attends. Please visit the convention website at wasb.org/convention for complete information and updates. A complimentary mobile app will be available later this year. Watch your email and the convention website for updates. I’m looking forward to the 97th State Education Convention. There’s no event quite like it where school board members, business officials, and administrators from all across the state gather together to share knowledge as we work together to move public education forward. Join us in Milwaukee on Jan. 17-19 and take advantage of this opportunity to tell our story. n

This special issue of the Wisconsin School News includes a preview of convention sessions and highlights; visit wasb.org/convention for complete information and updates. Connect with the WASB!

Twitter @wasbwi

Facebook on.fb.me/1NBrEJq November 2017

T U E S DAY J A N U A R Y

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Tuesday Pre-Convention Workshops

1:30 – 5 pm | Hyatt Regency Milwaukee, Pre-registration required 

Cultural and Legal Framework of Effective Boards

All school boards are required to adhere to numerous legal requirements and rules of order to effectively conduct their business. However, the effectiveness of a board is equally dependent upon interactions between board members and administrators. An effective leadership team can create a culture that promotes high levels of performance and achievement. In this session, a WASB attorney will discuss the legal requirements and procedures board members need to be aware of and how they help ensure a well-run meeting. He will be joined by WASB consultants who have years of experience as school district administrators to discuss how the board and superintendent can work together to ensure effective meetings. WASB Legal Services Staff and Governance Consulting Staff

An Overview of an Integrated Comprehensive System (ICS Equity) for School Board Members

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DPI School Finance Team and Practicing School Business Officials

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ICS Equity provides a four-cornerstone framework and process to eliminate inequities in K-12 schools and post-secondary institutions. This workshop will be participatory in nature and include an overview of the steps to equity for all students (across race, ethnicity, social class, ability, gender, sexual/ gender identity and their intersections) within the four ICS cornerstones. Case examples from school districts across Wisconsin will be shared and how the work toward equity is reflected in their achievement, discipline, and proportional representation data. Most importantly, the role of school board members in the work of ICS Equity and how to shift from a defiDr. Elise Frattura cit-based approach to an asset-based educational system for all students will be at the core of presentation.

School Finance Puzzle

Attendees will receive a hands-on, interactive approach to take the confusion out of school finance. They will gain a conceptual and historical understanding of the major components of the Wisconsin school finance system. Participants will have an interactive discussion that provides background on constitutional issues, court cases and today’s laws. Attendees will become acquainted with the basics of revenue limits, equalization aid, property taxes and referendums — how these components interrelate and how they impact board decision-making. School board members and administrators will leave the session with increased confidence in discussing school finance concepts and using this knowledge to help foster an environment of trust in your community for the benefit of students.

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The R Factor: Take Ownership of the One Thing You Control

Producing elite results is not about the events you experience; it is about the discipline of your response. Focus 3’s R Factor equips people to respond to the situations of life and work in ways that produce great outcomes. It teaches a simple system for thinking, feeling, and acting with discipline. The central principle is Event + Response = Outcome (E+R=O). The R Factor is your response. You do not control events. You do not control outcomes. You do control how you respond. In this workshop, you’ll learn about the six disciplines for managing E+R=O to produce great outcomes: 1) press pause; 2) get your mind right; 3) step up; 4) adjust and adapt; 5) make a difference; and 6) build skill.

Dr. Elise Frattura is an associate professor at the University of Wisconsin-Milwaukee School of Education since 2001.

Dr. Colleen Capper

Dr. Colleen Capper is Professor in the Department of Educational Leadership and Policy Analysis at the University of Wisconsin-Madison.

Brian Kight

| Pre-Delegate Assembly Discussion Tuesday, Jan. 16, 7-8 pm — Hilton Milwaukee City Center This discussion session gives delegates an opportunity to seek any needed clarifications of the resolutions forwarded to the Delegate Assembly by the WASB Policy and Resolutions Committee. This will be an informational session only. Members are encouraged to ask questions, but no action will be taken and no debate will be allowed. This session also serves as the opportunity for delegates to propose emergency resolutions to the Policy and Resolutions Committee and will include a review of parliamentary procedure for delegate assemblies.

Wisconsin School News

Brian Kight, CEO of Focus 3, is a multi-industry leader on the topics of leadership, culture, and behavior. He provides simple systems — simple, clear and immediately actionable — that produce exceptional results for organizations, teams and people. Brian applies the timeless “physics” of performance to the most important challenges in life and business.

W E D N E S DAY

General Session

J A N U A R Y

10 am – Noon | Wisconsin Center

| Ravi

Presiding: Barbara Sramek, WASDA President, Marshall School District

Barbara Sramek

State Superintendent Tony Evers will share his vision for public education in Wisconsin. Presentations will include: Superintendent of the Year, Business Official of the Year, Teachers of the Year, Principals of the Year, and the Wisconsin Student Art Award. Keynote Speaker Ravi Hutheesing will wrap up the general session with a keynote addressing how we can tap into the talents of all generations to reinvent education.

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Hutheesing

As a cultural diplomat, Ravi makes the case that millennials, who are the largest generation and soon to be the most economically influential, must not be ignored.

W E D NE S DAY

Tony Evers

The 97th State Education Convention will open with a performance by the D.C. Everest High School Jazz Band.

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K E Y NOT E

Ravi Hutheesing has built his brand globally as a cultural entrepreneur. His philosophies and strategies have helped businesses, educators, and over a million people throughout the Americas, Europe, the Middle East, and Asia bridge generational and cultural divides. The U.S. State Department engages Ravi as a cultural diplomat to create programs worldwide that foster cultural exchange and mutual understanding. His worldwide visibility skyrocketed as the guitarist for triple Grammy nominee, Hanson. Their massive fan base of the earliest millennials made them the top-selling band in the world. As a cultural diplomat, Ravi con-

S P E A K E R

ducted songwriting and cultural entrepreneurship programs earlier this year in Iraq, which included four students from Mosul who had been liberated from ISIS just three days before, and in Lebanon, which included work in Syrian refugee camps. Ravi also partners with Shanti Bhavan Children’s Project in India, which serves as a home and non-sectarian boarding school providing a holistic upbringing in a high-quality educational setting for the poorest of the poor. Current graduates are employed by American Express, Goldman Sachs, Deloitte, and others, and the school is the subject of the Netflix series, “Daughters of Destiny.”

W E D N E S D A Y Breakout Sessions PLEASE NOTE: Sessions may be updated or added. For an up-to-date schedule (with times and room numbers) visit wasb.org/convention.

Transitional Learning Center (TLC): School Re-engagement for Students

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TLC programs provide students the academic support needed after an extended absence. Learn about the rationale for the program, the role of the coordinator, the evaluation components of the program, and the actual results of the TLC. Presenters will also discuss what they have learned and the adjustments they have made. Neenah Joint School District

limits for energy efficiency upgrades. In addition, a bill under consideration by the state Legislature would impose new restrictions related to bidding on construction projects that would require a more extensive process. Learn some of the “dos” and “don’ts” within construction contracts and takeaway strategies for being successful in the “new, more restrictive, normal.” Von Briesen & Roper

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Creating Organizational Coherence for Deep Student Impact

New legislation significantly restricts a district’s ability to exceed revenue

Initiative overload and competing cultures regularly prevent districts from preparing every graduate for

Operating Effectively Under New Legislative Restrictions

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college/career. What is needed is organizational coherence, where large numbers of people have a deeply understood sense of what has to be done and see their part in achieving that purpose. These research-based approaches of great promise are increasingly being demonstrated by Wisconsin district teams large and small. Learn how creating a coherent system is arguably the most important journey you can lead. Association of Wisconsin School Administrators

Inducting the Millennial Generation in the Era of Teacher Shortages

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Perhaps at no other time has teacher

November 2017

W E D N E S D AY | J A N 1 7 Convention / Delegate induction and retention been more important in public education. In Fond du Lac, school leaders have created an engaging process to welcome and support new teachers, with a special focus on the unique characteristics of the millennial generation. Learn about this replicable model, which includes the training and support of high-quality mentors, a new teacher bootcamp, and a series of monthly sessions that targets the needs of new teachers based on the time of year. Fond du Lac School District

tools and assisted school districts to set up paperless meetings. Learn what Google tools were used, how the system works, and the background to see the process of how paperless board meetings are set up. CESA 5

How Do School Mental Health Initiatives Fit With the Whole Child, Whole School, Whole Community Model?

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School staff across the state have identified children’s mental health as a top training priority. The Whole School, Whole Community, Whole Child model provides an excellent C O M P L I M E N T A R Y framework for conMorning REFRESHMENTS necting the dots on issues like screening, A light, complimentary breakfast will be available to all early identification, convention attendees in the Exhibit Hall 9-10 am referral pathways, on Wednesday, Jan. 17. Sponsored by Go 365 by Humana. family engagement and school-community partnerships to improve mental health for all students.  Using Google Tools to Create Specific examples of local innovation a Paperless Board Meeting by districts across the state will be featured. Learn how CESA 5 has implemented Department of Public Instruction paperless board meetings using Google

DISCOVER Go365 There’s a wellness and rewards program endorsed by the WASB that inspires your school administrators and faculty to live healthier lives for themselves and their families.

O R I E N TAT I O N

Are you new to the convention or serving as a first-time delegate at the WASB Delegate Assembly? Attend a special session on Wednesday, Jan. 17 at 8 am in Ballroom AB of the Wisconsin Center to learn everything you need to know to get the most from your convention experience.

Collaborative Approach to a Predictable Sustainable Alternative Teacher Compensation

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A panel of school leaders from several districts will share their experiences developing new compensation plans. The panelists will discuss strategies to make compensation plans predictable, sustainable, concise, and easy to understand. This session will provide a roadmap for districts taking on this important task by identifying key tenets to approach the development of a new model while maintaining culture and collaboration. Pewaukee School District

Puzzle Pieces: The Impact of Grade-Level Configuration

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The configuration of grade levels within educational facilities can impact the experience of students and faculty in many ways. This panel discussion will address how gradelevel configuration affects student learning, staff operations and efficiencies, and maintenance/operations budgets. School districts scheduled to participate in the panel include Brown Deer, Swallow, and Ripon. Plunkett Raysich Architects, LLP 

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Wisconsin School News

School District Budget Cycle

Referencing the WASB/WASBO Budget Cycle Handbook, this presentation will discuss revenue sources and limits, budget planning and development, reconciliation and approval, budget management, and reporting. Board members in attendance will have an opportunity to share their best practices. WASBO

Search Services: Superintendent Leadership Transition

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Smooth leadership transition through the selection and orientation of a new superintendent is extremely important. Presenters will share the framework and steps to conduct a successful search and leadership transition. School board members learn how search consultants guide board members through the technical and legal aspects of a quality search process which includes the steps necessary for an effective school district leadership transition for the community. WASB

Forging Strong Community Relationships to Accomplish a Shared Vision

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Students are more likely to succeed when schools collaborate with the broader community to accomplish shared goals. Learn how one district leveraged community support, research on best practices, strategic planning, and stakeholder involvement to obtain referendum approval for their successful “Learning without Limits” (1:1 program). Hear strategies to engage community, district, and building stakeholders. Oshkosh Area School District

| 2018

One Size Does Not Fit All! Facility and Referendum Strategies That Work

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C OMING S OON! Convention App

The 2018 State Education Convention App will be Do you need to address available soon. The app — for Android and iPhone — facility needs? Are you will include the complete convention schedule, thinking about a refermaps, session descriptions, and more. endum? Are you wondering Sponsored by Baird, Gerber Leisure Products, where to start? A “one size Delta Dental, and WEA Trust fits all” planning process might not be right for your district, and that’s okay. Disenrollment projections, facility condicover strategies that help tions, utility bills, and long-term facility create a customized planning plans. School leaders will discuss how approach and engage stakeholders to incorporating these missing puzzle get your community’s support during pieces will develop a sustainable facility planning and a potential referroadmap to increase a district’s vitality, endum. Hear lessons learned from three school districts that went strength, and long-term success. through facility planning which led to CESA 10 a successful community referendum.  Student Performance: Light and J.H. Findorff & Son Inc.

Building a Comprehensive Strategic Plan: The Missing Piece of the Puzzle

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During the strategic planning process, districts often examine their mission/ vision statements, financial position, and educational trends. While these are important components, additional vital pieces should be considered when creating a strategic plan. This session will focus on incorporating commonly missed, yet essential factors such as

WASB Delegate Assembly

Energy Savings When it comes to lighting, everybody is focused on energy savings with little or no regard to student performance. Recent studies have demonstrated it should be exactly the opposite. Based on the color of light, we know we can improve student performance. Presenters will examine multiple peer-reviewed studies and interpret their findings. Energy Performance Lighting

| Wednesday, January 17, 1:30 pm — Wisconsin Center

Vote on the policies that will guide the association’s legislative agenda. Delegates will meet in Ballroom AB of the Wisconsin Center at 1:30 pm on Wednesday, Jan. 17. Before heading to the convention, each school board should be certain that its delegate (and alternate) understands the board’s position on the resolutions and is prepared to vote accordingly. Decisions reached by the Delegate Assembly will help set the statewide agenda for education in the coming years. A pre-Delegate Assembly Discussion will be held at 7 pm on Tuesday, Jan. 16 in the Crystal Ballroom at the Hilton Milwaukee City Center Hotel. New delegates are invited to a Convention/Delegate Assembly orientation meeting in Ballroom AB at 8 am on Wednesday, Jan. 17.

Please note: Delegates must pick up their credentials directly outside the Delegate Assembly hall during designated hours (see website for details). Credentials are handled separately from convention registration materials to ensure that one representative from each member board can participate.

November 2017

W E D N E S D AY | J A N 1 7 NETWORKING Reception The Business of School Nutrition — What’s Your Story?

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This session provides insight on financial management of USDA school nutrition programs and the story behind the regulations. Topics will include Paid Lunch Equity (PLE), strategies for minimizing unpaid meal charges, a review of allowable Fund 50 expenditures, updates to annual financial reporting, how professional standard rules assist schools in hiring qualified nutrition professionals, and why marketing has been the catalyst for district success in school nutrition. Department of Public Instruction 

SAA Legislative Update

There is always something going on in the State Capitol that directly impacts school board members and administrators. Learn how the SAA’s rationale for change and several components of its new proactive approach to advo-

Wed., Jan. 17, 4:30-5:30 pm Hilton Milwaukee City Center

cacy are working. Time will be provided for questions and answers and informal information sharing. School Administrators Alliance

Relax with your colleagues and enjoy refreshments courtesy of BoardDocs, Forecast5 Analytics, PMA Financial Network, and Security Health Plan. All attendees and exhibitors welcome.

School-Sponsored Child Care and Collaborative Programming

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The School District of Elcho was one of the first Wisconsin districts to implement school-sponsored child care programming. The district has experience offering fee-based services, along with collaborative opportunities with Birth to Three, four-year-old kindergarten (4K) and early childhood special education. This presentation will highlight how the district found a way to successfully offer a variety of programming to meet most families’ needs. Elcho School District

This session will: 1) challenge participants to address the troubling status of children in our state through an honest conversation about the real versus imagined measurable gaps in achievement and opportunity; and 2) present strategies for achieving a highquality, child-centered, resultsdriven, transparent organization that promotes the success of every learner. WASDA

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Closing Achievement and Opportunity Gaps — Real vs Imagined

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4/14/2017 10:19:08 AM

ACP and Financial Literacy for College and Life

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As a component of the state’s academic and career planning (ACP), students will need to know how to further their education after high school and how to finance it. Learn about Wisconsin’s new initiative to reduce student debt; how to access reliable resources for teachers, students and parents; and Wisconsin’s college savings program, “Edvest.” Wisconsin Department of Financial Institutions

Financial Roles & Responsibilities of School Board Members

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The financial roles and responsibilities of school board members, including relevant statutes, will be reviewed in this session. Additionally, the presenter will address policy development and budgeting practices and procedures. WASB

Your Referendum Captured Their Attention – Now Keep Them Engaged

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Learn about strategies for community engagement that shifts the focus from asking the community for support during the referendum campaign to sharing our school-community success. We will demonstrate the multimedia tools used to keep the community informed and provide us with feedback as we moved from groundbreaking to opening our new facilities. Hudson School District

Real School Districts, Real Superintendent Growth and Evaluation, Real Results

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Greater effectiveness of the school board and district administrator not only results in higher student achievement but also more public support for the school district. With representatives from school districts of varying size, learn from school leaders who have adopted and are currently implementing the CESA 6 District Administrator Performance Evaluation System (DAPES). Learn how DAPES can benefit the school board, superintendent, and entire school district in a

comprehensive, yet practical, pragmatic manner. CESA 6

Flexible Spaces + Individualized Learning = Academic Achievement — a Case Study

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What is the key to achieving academic excellence? For the Berlin Area School District, the key was fourfold as they planned their new middle school. This session will explore the unique combination the district used to position their students for educational success — with a special emphasis on mathematics. Presenters will discuss how the administration combined flexible learning spaces, 1:1 technology, instructional software, and a team-teaching approach to create an ideal individualized learning environment. Hoffman Planning, Design & Construction, Inc.

Employee Financial Wellness Starts with the District and Benefits Everyone

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Learn about the role school districts have in preparing their employees for retirement. Topics will include: how financially healthy employees save school districts money; the need for workplace financial wellness programs; a checklist every 403(b) plan should have; and much more. Find out why your employees aren’t saving and what you need to know to help them become financially healthy. WEA Member Benefits

We’ve had a Cyber Incident! Now What?

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This session will review the current cyber risk landscape, including threats and trends. Presenters will discuss

what exposures can be transferred through an insurance policy and recent new coverage additions. Presenters will also walk through incident response scenarios involving disclosure of sensitive information and ransomware. Hear about some of the best practices and lessons learned. AJ Gallagher

R E G IS T R AT ION When arriving at the Wisconsin Center, proceed to the third floor for convention registration (sponsored by BoardDocs).

Redefining College and Career Readiness in Wisconsin Schools

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Like the global economy, today’s students are driven by ideas and innovations. Students are being asked to learn differently than they have in the past. College and career readiness indicators must also reflect the desired changes in the 21st century educational landscape. Students should be allowed to demonstrate readiness in a variety of ways. Hear case studies from districts that are implementing The School Superintendents Association (AASA) “Redefining Ready!” framework in their districts. New Berlin School District

Lessons Learned: Aligning School and District Systems for Improved Student Learning

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Learn about the research behind the strategic alignment of schools and districts with respect to leadership teams, vision, non-negotiable practices, and data-driven goals and action

November 2017

W E D N E S D AY | J A N 1 7 plans. Two superintendents will share specific examples from their districts, including practical advice and lessons learned, for creating coherent and aligned, equitable multi-level systems of support. Participants will have an opportunity to consider implications of this work for their own districts and schools. Wisconsin RtI Center 

From Dissolution to Resurrection

In the fall of 2005, the future of the Florence County School District was in the hands of voters. A special election was the last opportunity to keep the school doors open. Leading up to the election, district leaders focused their communication on educating stakeholders about the implications of losing the county’s only school. The community listened and passed an operational referendum. Over the last decade, the district has refocused its priorities, resurrecting itself from a district going through the dissolution process to being selected by U.S. News & World Report as a “Best High School in America.” Florence County School District

What is the Recipe for “Blended Learning” in Wisconsin School Districts?

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Join the Wisconsin Digital Learning Collaborative, a partnership between Wisconsin Department of Public Instruction, Wisconsin eSchool Network, and Wisconsin Virtual School/CESA 9 in this “recipe sharing” session on blended learning. Learn how other school districts and their teachers and program leaders have started with basic recipes and are now “blending” learning for their students. CESA 9/Wisconsin Digital Learning Collaborative 

Administrative Assistants

School district administrative assistants are invited to attend the State Education Convention with complimentary registration. Administrative assistants can attend any of the breakout sessions at Convention as well as the General Sessions and Exhibit Hall. Eligible individuals must be designated as administrative assistants in the WASB database.

updates as well as funding sources for behavioral health programs. Wisconsin Council of Administrators of Special Services

Architects, Engineers, CM, Act 32: What does it all Mean and Which one is Best for Your District?

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A team of three experienced district administrators supplemented by an architectural firm will explain the difference between three common service models used to approach school district facility projects including: Act 32, construction manager (CM), and architect and engineering services. The more knowledgeable a district is about the differences, the purpose of each, advantages versus disadvantages, and the types of projects that fit each model, the more time and money can be saved. SDS Architects

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Computers to Competencies: Why We Canned the “Canned” Curriculum

Students who are struggling to find success in the traditional classroom need alternative options, one of those options can be a competency-based model. Learn how one school changed not only its at-risk programming, but changed the way the school and students think about at-risk learners. Mauston School District

Budget Shark Tank: Ensuring Resource Equity, Access and Opportunities

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How to fund schools in a way that meets their individual student and community needs during a period of declining enrollment, rising costs, flat student growth and increased education competition is a challenge

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Baited Hooks and Trapdoors

Current issues, trends, legislation and regulation related to special services are creating challenges for local school boards and administrators. Topics in this session will include: maintenance of effort, results-driven accountability, state and federal law

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Wisconsin School News

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Visit the Convention WEBSITE

Please note the information published in this convention preview issue is subject to change. Check wasb.org/convention for a detailed convention schedule and the latest updates and announcements. A complete, printed convention guide will be provided at registration in Milwaukee.

Milwaukee Public Schools (MPS) is addressing head on. MPS began its own version of “Budget Shark Tank.” Every MPS school participates in a 15-minute budget carousel to address their progress, challenges, school capacity to address challenges and pitch their greatest resource needs. Milwaukee Public Schools

Chronic Absenteeism: Incidence, Impact and Interventions

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Chronic absenteeism, missing 10 percent of school days for any reason, impacts student achievement as early as third grade. Through a collaboration with the public health department, university nursing students, community businesses and faithbased communities, the nursing staff

at the West Allis-West Milwaukee School District is spearheading a project to identify and reduce its community’s barriers and implement effective interventions. Wisconsin Association of School Nurses

Strategies that Improve Employee Retention

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How do we retain our talented staff in a climate of increased competition for talent? How do we create a working environment that people don’t want to leave? Gain proven strategies to assist in retaining new hires, experienced teachers, and high-performing veterans. Learn from school districts using evidence-based leadership strategies to engage employees at various stages of their teaching career. The school board can play a key role in employee retention Studer Education 

Effective Community Engagement

Community engagement is central to a board’s leadership role. Effective boards establish and maintain protocols and processes that promote community involvement. Working alone will not create and sustain increased

WASB/School Perceptions Annual Board Development Tool

student performance. Collaboration encourages joint ownership of the issues and usually results in better solutions. Effective boards recognize how student performance affects the community and understand that everyone has a stake in successful schools. School boards that effectively engage their community on a regular basis engender broad support from their constituents, even in difficult financial times. WASB

M OB IL IT Y Solutions Electric scooters are available for rental from On the Go Mobility, a local Milwaukee company — 414-228-7100 or onthegomobility.com. Reservations must be made ahead of time.

Access to Public Records and Personnel Files

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School districts are frequently subject to public records requests, and districts face significant liability if they do not respond in a timely and accurate manner. This session will cover the basics of Wisconsin’s public records law with a special emphasis on responding to requests for information contained in employee personnel files, including records that are being maintained in response to an investigation into alleged employee misconduct. WASB 

Want to evaluate your board’s effectiveness? The WASB and School Perceptions have teamed up to create a complementary online tool that allows board members to evaluate their work in 12 governance areas including vision, policy, continuous improvement and more. Learn more at wasb.org (search under governance) Customized Leadership Services | 877-705-4422 | Visit wasb.org

Teachers of the Year Session

The Wisconsin Teachers of the Year are chosen for their ability to inspire students’ love of learning, instructional innovation and leadership, and commitment to community involvement. Hear from the current Teachers of the Year about their efforts to pursue excellence and innovation in the classroom, and what they need from administrators and school boards to support their endeavors. Department of Public Instruction

November 2017

T H U R S DAY

General Session

J A N U A R Y

3 – 5 pm | Wisconsin Center

1 8 ,

| Dr.

Presiding: Capt. Terry McCloskey, USN Retired, WASB President, Three Lakes School District

2 0 1 8

Bill Daggett

His enlightening, entertaining, and motivating messages have helped his listeners to look at education differently by challenging their assumptions…

Capt. Terry McCloskey

The Sun Prairie High School Wind Ensemble will kick off the second general session of the 97th State Education Convention. Wisconsin school board members who have served 20, 30, or 40 years will be recognized during a special ceremony. WASB President Capt. Terry McCloskey will reflect on his year as WASB president before handing the gavel onto the next WASB president. Keynote speaker Dr. Bill Daggett, will inspire attendees to embrace what is best about our education system and to make the changes necessary to meet the needs of all students in the 21st century.

T H U R S DAY

K E Y NOT E

Dr. Bill Daggett, founder and chairman of the International Center for Leadership in Education, is recognized worldwide for his proven ability to move preK-12 education systems towards more rigorous and relevant skills and knowledge for all students. He has assisted a number of states and hundreds of school districts with their school improvement initiatives. Dr. Daggett is the creator of the Application Model and Rigor/Relevance Framework™, a practical planning and instructional tool for determining the relevance of curriculum and assessment to real-world situations. Dr. Daggett’s Rigor/Relevance Framework has

S P E A K E R

become a cornerstone of many school reform efforts throughout the U.S. Dr. Daggett has spoken to hundreds of thousands of educators and education stakeholders in all 50 states. His enlightening, entertaining, and motivating messages have helped his listeners to look at education differently by challenging their assumptions about the purposes, benefits, and effectiveness of American schools. Dr. Daggett inspires his audiences both to embrace what is best about our education system and to make the changes necessary to meet the needs of all students in the 21st century.

T H U R S D A Y FEATURED In-Depth Workshops PLEASE NOTE: Sessions may be updated or added. For an up-to-date schedule (with times and room numbers) visit wasb.org/convention.

How to Tell — and Share — Your District’s Story

A Deep Dive Into School Finance

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Learn about effective communication at this fast-paced, thorough session. Effective communication begins with the administration team and board sharing a mutual understanding of what a complete communication strategy looks like, feels like, and how it can be implemented. In this special session, gain best practices for efforts like internal and external communication, community engagement, and communicating about special topics, such as referendums and budgets.

Learn how the revenue limit sets the total dollars that can be raised through state equalization aids and local property taxes for each district. Learn how state equalization aids are calculated based on a district’s spending, property tax base and number of students, and about the importance of maintaining a strong fund balance. In this special, in-depth session, improve your understanding of how the overall district budget works and the general concepts of fund accounting while gaining confidence in advocating for school funding for your district.

Wisconsin School Public Relations Association

Wisconsin School News

WASBO

No Time To Lose: How to Build a World Class Education System State by State

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U.S. students are falling behind. In 2013, the National Conference of State Legislatures convened a bipartisan group to study the top-performing countries in education, and the lessons that the U.S. might learn from them. In this special, in-depth session, learn what the study group discovered, and how states like Wisconsin can build a world-class education system. National Conference of State Legislatures

T H U R S D A Y Breakout Sessions 

Building a High School to Teacher Prep Program Pipeline

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Learn about Mauston High School’s teacher prep program. Mauston students can complete college coursework and gain career experience before graduation. By completing an entry-level tutoring and then advanced internship placement, students get a real taste of what a career in education entails. Participants in this session will identify elements of an education career pathway likely already in existence in their own districts. Learn how Mauston pulled together various stakeholder groups to support this “grow your own teacher” effort. Mauston School District

Board members and district/school leaders understand the role technology plays in impacting student achievement and engagement. Session participants will gain insight into processes to transform their school or district, impacting classroom practices that reflect current technologies and how students interact with them. Pewaukee School District

Transforming Teaching and Learning in Elementary and Secondary Classrooms

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The session will provide examples of what a 21st century learning environment looks like and feels like at both elementary and secondary levels. The impact of the use of fundamental applications, including a Learning Management System and productivity software, that contribute to rich learning experiences built in a digital framework will be shared. The focus is on instructional practice and how powerful “change” can be to better engage students. Neenah Joint School District 

Alignment for Excellence

Leadership potential exists in everyone: teachers, students, administrators, parents, staff members, board members, and community members. Organizations are aligned for excellence when this leadership is identified, nurtured, and empowered in every person. Learn how schools and districts cultivate leadership capacity, establish healthy cultures, and base decision-making and problem-solving on shared purposes and values that result in uncommon alignment between policies, priorities, and practices at all levels. CESA 7

Sustaining a 1:1 Initiative: It’s Not About the Stuff!

important to ensure that investments contribute to healthier buildings and student learning environments. This session will share a 2017 landmark national research report published by the Harvard T.H. Chan School of Public Health as well as examples from Wisconsin school learning environments. Learn how facilities and the classroom environment impact student health and performance. Green Schools National Network

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The Value of Surveying Your Community, Staff and Parents

With state and local budgets growing increasingly limited, funding allocation for school construction and renovation work needs to be carefully weighed. It is

Measuring community, staff and parent engagement and support is critical for school districts. There is a direct correlation between staff engagement, parent satisfaction and how your community perceives your district. Hear how the community and staff

Impact of School Buildings on Student Health and Performance: 2017 Research Findings

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THURSDAY MEAL & NETWORKING PROGRAMS | WASB Breakfast Program Thursday, Jan. 18, 7-8:30am | Pre-registration required, $36 Crystal Ballroom, Hilton Milwaukee City Center George Koonce played professional football as a linebacker for a decade, the majority of those years with the Green Bay Packers, including as a member of the winning Super Bowl XXXI team in 1997. Following his playing career, George received his Ph.D. from Marquette University. His doctoral dissertation focused on the “Role Transition George Koonce of National Football League Players: Using the Grounded Theory,” which became the basis of his recently released book, “Is There Life After Football.” Currently, George serves as Vice President of the Office of Advancement for Marian University in Fond du Lac, where he provides leadership and strategic direction and is responsible for growing awareness and increasing philanthropic support through community and alumni engagement. George will share his story of growing up in a socially and economically deprived area of eastern North Carolina, finding success on the gridiron with legends Brett Favre and Reggie White, and how the importance of education drove him to receive a doctorate and dedicate his second career to higher education. In July, George spoke at the WASB Summer Leadership Institute. Attendees enjoyed his message and we’re excited to have him join us in Milwaukee. WASB Breakfast sponsored by The Insurance Center. |

WASDA Luncheon

WASBO Luncheon

Thursday, Jan. 18, Noon – 1:15 pm Pre-registration required, $39

Hosted by the Wisconsin Association of School District Administrators, featuring the 2018 Superintendent of the Year. This is a ticketed event and requires pre-registration.

Join the Wisconsin Association of School Business Officials at its annual luncheon. Hear from the 2018 Wisconsin School Business Official of the Year. This is a ticketed event and requires pre-registration.

November 2017

T H U R S D AY | J A N 1 8

2018 Spouse

EXCURSION survey process has helped school districts pass both capital and operating referenda, improve employee morale and increase parent engagement. School Perceptions

tize resource allocation and promote strong board/superintendent teams. WASB

Personalized Learning: Designing Spaces for Student Success

The Department of Public Instruction (DPI) is working in partnership with the Regional Educational Laboratory Midwest (RELMW) in the Midwest Achievement Gap Research Alliance. The alliance is supporting efforts in Wisconsin to close the black-white achievement gap. RELMW, DPI staff, and alliance members will present the results of the first year’s work, which includes a review of evidence-based practices that work and a tool schools and districts can use to reflect on their own practices. American Institutes for Research

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Personalized learning places learners at the center of their school experience. Each student has greater access to their own data, understands, and is knowledgeable about academic standards and the skills needed to demonstrate mastery of those standards. Students’ voices inform their choices and shape their learning. As a result, students have a greater sense of ownership and increase their capacity to learn. Sun Prairie Area School District

Staffing Challenges: Established Partnerships that are Working for Wisconsin Schools

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Learn about three unique licensure programs and how they can help license the people you want teaching in your schools. Highly qualified individuals residing in your communities right now can earn an initial or additional license through the Accelerated Certification for Teachers, RITE and/or Center for Additional Teaching Licenses programs. All are approved by the Department of Public Instruction and each offers a path to licensure that provides adult learners with the knowledge and skills they need to be effective professional educators. University of Wisconsin-Oshkosh

Developing, Deploying and Monitoring Strategic Plans

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A key for school board effectiveness is organizational planning. Planning gives life to the school district vision through a process of setting goals and developing accountability measures to gauge progress toward achievement of the desired goals. The development of a strategic plan establishes focus for the district. The effectiveness of a strategic plan is based on deployment and monitoring strategies that are put in place once the plan is developed. These practices align human resources, priori-

Wisconsin School News

Working in Partnership to Close the Achievement Gap

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Supporting High Expectations to Raise Achievement of Students with IEPs

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For students with individualized education programs (IEPs) to receive appropriate instruction, schools must develop a culture of high expectations. Schools must bring together a variety of educators to work together to understand student performance, identify disability-related needs, develop individualized goals, align educational services, and analyze student progress. Learn about the Department of Public Instruction’s revised sample IEP forms along with guidance to IEP teams that provide strategies on how to support access to rigorous grade-level standards while providing specially designed instruction to meet individual student needs. Department of Public Instruction

Learning through Strategic Program Evaluation: Key Considerations for District and School Leaders

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Hear a non-technical, policy-oriented overview of the importance of program evaluation as a tool for district and school improvement. Specific topics will include the importance of program evaluation, how to develop a logic model, and key considerations in designing and conducting a program evaluation. Selected resources on program evaluation will also be shared,

Milwaukee’s BBQ Scene Thursday, Jan. 18 When you think of Milwaukee, you might think of brats and cheese curds but that won’t stop us from seeking out the best of Milwaukee’s BBQ scene. With grilling season coming to a close, it is time to dive into something a little more smoky. Attendees will enjoy three stops for BBQ and sides, along with round-trip transportation on this 3.5 hour, narrated, guided tour.

including data tools available from the Department of Public Instruction that help support evaluation efforts. Wisconsin Center for Education Research

Multi-Year Planning on Benefits and Pay

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Hear how the Edgerton School District has continually balanced “Compliance, Cost and Culture” in their high-level planning while recognizing that cost and culture are truly becoming the focal point of change. Learn how the school district is using analytics of pay and benefits of regional districts to best determine next steps for their attraction and retention of quality staff. Associated Benefits and Risk Consulting

Taking a New Look at Nutrition in Your School

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Learn about best practices utilizing federal nutrition programs to address student hunger in high-need areas, and how these programs are being implemented while increasing revenue for schools and districts. Hear about the benefits of alternative breakfast models and how to make sure kids enjoy the food that is being served while maintaining cost effectiveness. Presenters will also address best practices for maximizing community eligibility provision, utilizing the school breakfast program, and changes to the Child and Adult Food Program. Hunger Taskforce

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All Public School Advocacy is Local

Learn about Fox Cities Advocates for Public Education — how it is organized, reaches decisions at monthly meetings, selects special events to participate in, and attracts additional supporters. The organization has a “Rapid Response Network” that alerts supporters about emerging legislative issues and asks them to contact area legislators. The group also produces online articles with graphics that display data for the Fox Cities on school funding, use of school vouchers, cost of vouchers to taxpayers, and other relevant public education issues. The development of local data is explained so other advocacy groups can replicate the process. Fox Cities Advocates for Public Education

Maximizing the Efficiency of Your Facility Management Team

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Facility management planning incorporates a strong team of individuals to provide a safe, healthy, effective space for building occupants to learn and excel. In order to have a successful facility management team, it is imperative to have strong support from the district’s administration and school board. Focus on Energy’s expert energy advisors will guide attendees on the process to develop a strategic energy management program that will improve learning environments and maximize energy savings. Learn how districts around the state have moved toward safe, effective, efficient facilities! Focus on Energy

Go Big: Scaling Professional Learning to Drive a Digital Transition

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D.C. Everest Area School District school board members, teachers, and administrators will share how personalized professional learning transformed the district’s culture and instructional practice while increasing student agency and learning during the district’s transition to a dynamic digital learning environment. District educators are incentivized to organize, lead and

participate in a collaborative professional learning system that improves classroom practice as participants move up the pay scale. D.C. Everest Area School District

didn’t go well, and provide tips and suggestions for those considering a similar decision-making process. DeForest Area School District

Youth Mental Health First Aid Training and Solutions

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Learn how your district can provide mental health training, awareness and services through reasonable cost options. Youth mental health first aid training provides staff and community members with awareness and identification tools for youth in a mental health crisis. This work also reduces the stigma around mental health and helps adults support youth and identify when referral to treatment is necessary. Pulaski Community School District

Using the “Gift of Feedback” to Move your Organization Forward

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Supporting Effective Curriculum Development Through Collaborative Program Evaluation

Kenosha Unified School District personnel and their evaluation partner from the Wisconsin Center for Education Research (WCER) at the University of Wisconsin-Madison will present the district’s curriculum review and adoption life cycle, including the development phase and subsequent implementation. Lessons learned from both life cycle development and the evaluation will be presented, along with next steps in the process. Kenosha Unified School District

Learn how one district used a comprehensive and collaborative process to engage hundreds of community members in the creation of a strategic plan, engaged all staff groups in action planning, and measured their progress each step. This process has led to positive growth in many areas, increased the clarity of expectations for staff, and achieved a level of trust and transparency within the community that leads to many exciting opportunities for students. Don’t let your strategic plan sit on a shelf collecting dust, put it to work leveraging growth and opportunities! Black River Falls School District

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Engaging Parents in Elementary Boundary Change Process

Learn about Pewaukee High School’s innovative “Insight” program, which is designed to give students hands-on, real-world experiences while immersed in a professional setting. Industry partners provide the project work, experiences for students, and professional mentoring that has students graduating better prepared to be the next generation workforce. Pewaukee School District

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After a successful referendum in April 2015, the DeForest Area School District expanded elementary school capacity at two schools to accommodate student population growth. The district engaged parents and staff in a process to change elementary school boundaries, maximizing capacity at all four of the district’s elementary schools. DeForest staff will share the engagement process used to make a recommendation to the school board, reflect on what went well and what

20 Proven Tactics to Increase Community Engagement

Studies have found that students with involved parents, no matter what their level of household income or background, are more likely to succeed in school. This session will highlight 20 proven engagement strategies deployed in the Elmbrook School District, including: one-way and two-way communication, branding/marketing, and district/school messaging. Elmbrook School District

Expanding Innovation — Strategies to Develop and Grow Entrepreneurship Programs

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Impact of Voucher/Charters on Wisconsin Public Schools

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Learn about the effects, issues and concerns about school vouchers at

November 2017

T H U R S D AY | J A N 1 8 the local and statewide levels. Information will be shared about specific local school districts as well as statewide information. Department of Public Instruction

Investing in Human Capital — Implementing Strategic Compensation for Teachers and Administrators

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The Hudson School District is in year two of implementing a new teacher salary structure that recognizes performance, experience, and professional development. Administrators are in year one of an annual goaldriven, performance-based salary structure. This work session will demonstrate teacher engagement and implementation of the new salary structure that proportionately recognizes the performance of certified and administrative staff. Hudson School District

Creating 21st Century Learning Facilities: Where Do We Start and How Will We Finance It?

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Every district in the state is striving to offer state-of-the-art facilities that enhance the way students learn and teachers teach. Learn how to successfully plan for 21st century learning facilities, one step at a time. Hear from experts who have guided districts through the process and found cost-effective ways to create up-to-date facilities that embrace 21st century learning. Baird Public Finance

A Systems Approach to Mindfulness, Exercise, and Its Effect on Learning

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Presented in a learning-lab format, attendees will learn hands-on strategies as well as receive resources and handouts that can be incorporated into their current curriculumto address behavioral and academic needs. This approach develops new brain connections that increase neurochemical activity as well as the brain’s ability to function effectively and form new pathways which, in turn, decreases challenging behavior and increases engagement and learning outcomes. School District of Omro

Wisconsin School News

Downsizing Strategically (Gracefully) Due to Declining Enrollment

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Many districts are facing declining enrollments and aging facilities that are expensive to maintain. Hear from fellow district leaders and a facility planning expert on how to address and navigate these challenges. Gain insight on: projecting facility needs and when to plan; investing in facilities with uncertain long-term futures; reducing sites prior to exceeding their life expectancy; and much more. Bray Architects

Telling Our Story — Dodgeball is NOT Physical Education!

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‘Mens Corpus Que’, this familiar expression dates back to early civilization when the Greeks believed it necessary to not only have learning for the mind, but also to have physical activity to keep the body strong. Unfortunately, as our society has developed over time, there has been a de-emphasis upon physical activity and maintaining wellness. Obesity rates have skyrocketed. Learn about efforts to combat this problem and how comprehensive physical education programs benefit your students. Wisconsin Health and Physical Education E D U C A T I O N

Understanding ACES (Adverse Childhood Experiences) and TraumaInformed Care in the School Setting

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From administrators to lunchroom staff, those who serve others tend not to serve themselves. As the Somerset School District became more involved in the work addressing adverse childhood experiences (ACES) and trauma-informed care, they realized there is no emphasis on the wellness of the person providing the service. Hear how the Somerset School District seeks to change that and provide support to its students. Somerset School District

Can Families Really Help Students Learn?

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This session will cover research from the past 20 years that demonstrates how certain types of family engagement positively impacts student learning. Learn about the conditions that must be present in every school to provide a solid foundation for building effective family partnerships. Scholastic

Building Trust by Listening to Your Employees

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Learn how the Middleton-Cross Plains Area School District utilizes school board listening sessions and

T O U R

| Culinary Arts in Milwaukee Public Schools Thursday morning, Jan. 18, 8:45-11:45am (times subject to change) Pre-registration required, $5 The hospitality industry, which includes restaurant management and food service, is growing faster than any other employment sector except health care. In Wisconsin, restaurants account for 1 in 10 jobs. MPS launched the ProStart two-year culinary curriculum this year in four high schools with the help of local partners. A hands-on curriculum created by the National Restaurant Association Educational Foundation for high school students, ProStart features real-world culinary arts and food service management opportunities. Students earn a certificate when they complete the program as well as college credits while they’re still in high school. Take a tour of Washington High School of Information Technology to learn about the school’s Academy of Hospitality and Tourism.

a staff perceptions survey to respond to the needs of its employees. These practices have resulted in increased levels of satisfaction, engagement and retention. School board members and the superintendent will explain the format and purpose of the listening sessions. Participants will walk away with strategies that can be implemented in their districts. Middleton-Cross Plains Area School District 

Transferring Risk

One of the most efficient methods for a school district to handle risk is to transfer the risk of an exposure to another party. There is generally no cost to the school district in transferring risk, but the reduction in a district’s total cost of risk can be substantial. Proper risk transfer can also make students, and staff, and community feel safer and more connected to their school. These elements have been shown to help increase student achievement. M3 Insurance

members and WASB experts on any topic of interest to you. Discuss what you’ve learned in earlier sessions or come with specific questions. Whether you are a new board member or a seasoned veteran, this will give you the opportunity to get the insight of board members from around the state. WASB

Making the Most Out of Your School Board: Tips for Translating Governance to Outcomes

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Presenters will summarize the results, thus far, of an ongoing project studying school board governance in both Wisconsin and the U.S. The overall goal is to determine how American school boards can translate their governing preferences and behaviors into improved district-level achievement. Hear about research on: governance best practices; strategic planning; minimizing board member conflict; board-administrator relations; accountability; and community-board relations. University of Wisconsin-Oshkosh

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Effective Governance Processes: Facilitating a Positive and Productive Board Meeting

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The work of school governance is complex and challenging. Learn strategies and techniques to structure a board meeting so that group learning, discussions, problem solving and decision-making are effective and productive for all involved. WASDA

The Muskego-Norway School District developed a teacher development plan that: 1) balances the science of effective instruction with the art of teaching; 2) provides a common language for students, staff and parents; 3) respects educators as professionals; 4) is differentiated by role and level; and 5) embeds a common focus for all educators. Learn about this district’s journey to leverage teacher efficacy to meet every learner. Muskego-Norway School District

Board Governance: Roundtable Discussions

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Participate in roundtable discussions with experienced school board

Making Sense of it All: Aligning Practices to Achieve Proficiency and Beyond for Every Learner

Board Policy Work: First Readings Can be Fruitful Instead of Frenzied

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Successful local policy development and implementation requires not only content expertise, but also process expertise. Using the general approach to policy development advocated by the WASB’s Policy Resource Guide, this session will provide practical suggestions and recommendations that a school board can apply to enhance its policy development processes. Attendees will also learn some of the hallmarks of good (and not so good) policy drafting. WASB

Harness the Power of Comprehensive Literacy

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Comprehensive Literacy is a researched-based approach that enables educators to successfully address the needs of students at all levels, delivering improved student outcomes and creating a culture of literacy and joyful readers. National literacy expert Michael Haggen provides an overview and discussion. Scholastic 

Legal Update

WASB staff will review legal developments over the last year, including the Wisconsin laws adopted in 2017, recent guidance from the U.S. Department of Education and U.S. Department of Agriculture, and important court decisions in Wisconsin and the 7th Circuit Court of Appeals. Make sure your district doesn’t fall behind in making the appropriate and necessary changes. WASB

November 2017

F R I DAY

General Session

J A N U A R Y

10:30 am – 12:15 pm

| Alton

Wisconsin Center Presiding: Jason Demerath, WASBO President, Fort Atkinson School District

Jason Demerath

1 9 ,

Limited Edition, a vocal jazz ensemble from Port Washington High School, will open the final session of the 97th State Education Convention. Governor Scott Walker has been invited to discuss his priorities concerning public education in Wisconsin. Actor Alton Fitzgerald White will share his inspiring story of how he found the power in redefining what service meant to him to become a Broadway star.

Fitzgerald White

The power of redefining service gave Alton the control and focus to achieve his dreams.

FR I DAY

Gov. Scott Walker (invited)

2 0 1 8

K E Y NOT E

Growing up in the housing projects of Cincinnati as the youngest of seven children, Alton Fitzgerald White dreamt the impossible dream. He wanted to be an actor and singer. But first, he had to conquer his greatest fear — standing on stage, performing in front of others. The triple-talented singer, actor, dancer has gone on to star in six smash Broadway hits, including Disney’s The Lion King. In his record-breaking 4,300 performances as King Mufasa, Alton found a way to bring his best to each and every show using what he calls “the

S P E A K E R

power of redefining service.” Alton believes that authentic power is within each of us, the control and focus of it in our hands. Drawing on his life and career and the rich lore of The Lion King, Alton recently released his first book, “My Pride: Mastering Life’s Daily Performance.” It delivers his message of service — taking responsibility for and deriving happiness from commonplace achievements — as a philosophy that anyone can get through each day with satisfaction, pride and a sense of accomplishment.

F R I D A Y Breakout Sessions PLEASE NOTE: Sessions may be updated or added. For an up-to-date schedule (with times and room numbers) visit wasb.org/convention.  From

Chaos and Confusion to Commitment to Children

Hear about the journey of two school board members who admittedly were too involved in the internal operations of the district, which caused confusion and frustration for district employees and the school board. Presenters will discuss their shortcomings, successes, and how this journey has ultimately resulted in a wholesale change toward student success. Sun Prairie Area School District  Assessment

of Facilities

This presentation will discuss the various components of a comprehensive facilities assessment as well as research-based standards to assist in the evaluation of the current use and usefulness of facilities. WASB

Wisconsin School News

 Planning Ahead:

Using a Long-Term Capital Improvement Plan and Fund 46 to Prepare for the Future

The School District of the Menomonie Area has developed a 30-year, longterm capital improvement plan and established a plan to fully fund a trust to pay for future capital expenses. By working together, the school board and district administrators have not only identified the future needs of school district facilities, but have also designed a plan to avoid the need for a future referendum. Menomonie Area School District  School

District Free Agent Teachers and Administrators

School districts across the state are experiencing an unusual level of turnover as teachers and administrators become “free agents.” Learn about

organizational culture and efforts at employee engagement at two rural districts to attract and retain highly qualified teachers. WASBO  Opening

the Door to Each Child’s Future — Making the Choice for Inclusion

The Pewaukee School District’s mission of “opening the door to each child’s future” includes a K-12 commitment to innovation and learner personalization. This strategic initiative led to the development of a full inclusion model across the district where students with disabilities engage in classrooms with nondisabled peers. Learn about and explore all aspects of the classroom that need to be considered when implementing an inclusive school model. Pewaukee School District

 Nurturing

a Powerful Learner: A School Where Learning is Personal

Join the Institute for Personalized Learning for an interactive conversation centered around the relationship between function and design. Participants will hear from educators and learners about how schools and districts across the nation are building an infrastructure for the learner. The Institute for Personalized Learning, a division of CESA #1

Governance: Building a Positive Leadership Team

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Positive school district leadership doesn’t just happen. Effective boards and their superintendents lead as a united team. It is the result of a continuous and deliberate effort between the superintendent and the board that sets the tone for the entire district. A positive leadership team fuels development of similar relationships throughout the district. Hear how to build a positive leadership team in your district. WASB  Should We

Flip, Blend, Personalize or Respond to It? What Matters in Teaching to Improve Learning?

Presenters will explore and discuss research that highlights the key factors of improved learning across all grade levels. They will share evidence from the Hartland Lakeside District and show how they have held true to these principles and acquired significant gains in student achievement. Hartland Lakeside School District  Active

Schools = Active Minds

Teachers and administrators from the School District of Elcho will discuss their journey in increasing physical activity for students, primarily at the elementary and middle school level. Hear about the challenges and successes they’ve experienced in creating an active school. Elcho School District A

Board’s Role in Positively Impacting the Student and Teacher Learning Experience

In 2016, the Oregon School Board adopted, a long-term strategic plan focusing on community values and positively impacting student learning. It also engaged in a threeyear process to create a teacher compensation plan. Ultimately, this resulted in the passage of a $1.5 million recurring referendum to fund that plan. Learn how the board moved through both processes and how they are linked with the district’s long-term vision. Oregon School District  Crisis

Communication: A Case Study

In today’s world, schools must be prepared for the unexpected. On April 24, 2016, the school district and community of Antigo was horribly shaken by a shooting during its prom. The Antigo leadership team will share their experience with the event, and even more importantly, the recovery and continued impact. Antigo Unified School District  Legislative

Update

As the 2017-18 Legislative session winds down, get the latest updates on the legislation impacting schools. Presenters will provide insight into which bills are likely to pass and which aren’t. Gain tips for communicating with lawmakers. WASB  Improving

System Results through Evidence-Based Leadership

This session will focus on how to build a system for improvement. The School District of Menomonee Falls has focused on improvement at the classroom, school, division, superintendent and board level. This team is committed to sharing what works to help your team get started on the improvement journey. Menomonee Falls School District  Understanding the School District’s

Role in a Construction Project

This presentation will help districts understand the role they have compared to the role of the architect and the construction manager. School districts that have a clear under-

standing of their role along with meaningful strategies will greatly enhance the value of their project by reducing costs or being able to complete more work without increasing the budget. Mukwonago Area School District

Building a Solid School Communications Presence from the Ground Up

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Howard-Suamico and Mineral Point both invested resources in school communications in 2014. Since that time, their one-person, school public relations departments have thrived, winning multiple state and national awards. Join this session to learn about the benefits this position can bring to your district, suggestions to build support for it, and the results that will make your district not want to live without it. Mineral Point Unified School District  The

Basics of Addressing Mental Health

Learn how schools can begin to address mental health district wide. A brief overview of mental health first aid will be presented as well as online mental health resources that are available. Mental health first aid is research based, offered by the National Council of Behavioral Health, and supported by Wisconsin Department of Public Instruction. More than one million people in the U.S. have been instructed in mental health first aid since it came to the U.S. in 2007. Lake Holcombe School District A

New ACP: Igniting Passions through Academic Career Partnerships

Discover how Kettle Moraine’s innovative partnerships are redefining student learning while meeting the needs of community organizations. The session will include a description of the process to initiate and maintain business partnerships for place-based experiential student learning in a health care and research setting. Hear from the district’s partners as they share their experiences in working with students. Kettle Moraine School District

November 2017

S T U D E N T S H OW C A S E

Celebrating the Arts Talented student music groups and the work of student artists from around the state will proudly be on display at the State Education Convention. STUDENT MUSIC PERFORMANCES Student music groups presented in partnership with the Wisconsin School Music Association and the WASBO Foundation.

WEDNESDAY | Jan. 17, General Session D.C. Everest High School Jazz Ensemble Joe Finnegan, Director THURSDAY | Jan. 18, General Session Sun Prairie High School Wind Ensemble Steve Sveum, Director

FRIDAY | Jan. 19, General Session “Limited Edition” Port Washington High School’s vocal jazz ensemble Dennis Gephart, Director

STUDENT ART CONTEST

STUDENT CONVENTION VIDEO TEAM

We are seeking a team of students

View Award-Winning Student Art. In partnership with the Wisconsin Art Education Association, the WASB holds an annual art contest showcasing the work of Wisconsin student artists. Award-winning pieces will be displayed at the 2018 State Education Convention. Sponsored by Liberty Mutual Insurance

Wisconsin School News

to capture the convention experience on camera. The WASB is taking applications from interested student teams. One team will be selected to attend at least one day of the convention and produce a short video highlighting some of the activities, speakers and events that will make up the 2018 State Education Convention. For more information, visit wasb.org/convention. Select “Request for Proposals.” Apply online by Nov. 10.

EXHIBIT HALL

Creative Solutions, Innovative Products, and Much More

he Exhibit Hall at the Wisconsin State Education Convention features hundreds of businesses and organizations that are focused on providing products, services, and support to public schools. Attendees are encouraged to visit the Exhibit Hall and interact with experienced school partners and learn about innovative, new products and services available to schools.

• • • • • • • • Look for these Exhibit Hall Attractions • • • • • • • • |

Morning Refreshments in the Exhibit Hall

Complimentary juices, coffee, and a selection of breakfast foods will be available in the Exhibit Hall on Wednesday morning (Jan. 17), from 9-10 am. Sponsored by Go 365 (Humana). |

Internet Café / Charging Station

Computers with Internet access are available in the Internet Café. Stop by during the dedicated Exhibit Hall hours for exclusive presentations, including virtual reality field trips run by the Sheboygan Area School District. |

Lifetouch Photo Booth

The Lifetouch Photo Booth has become a favorite tradition of attendees over the years. Stop by and get your photo taken for your district and capture your memories from the 2018 Convention. The Lifetouch Photo Booth will be located immediately outside the Exhibit Hall. |

WASB Commons

The WASB encourages members to stop by the WASB Commons and learn about the numerous services and products designed to help you lead your school district.

Sustainable Schools Pavilion

Interested in learning more about how to make your schools Green & Healthy schools? Visit the Sustainable Schools Pavilion in the Exhibit Hall for hands-on demonstrations, knowledgeable experts, informative presentations and take-home resources. During the dedicated Exhibit Hall hours, stop by for short exclusive presentations. Pavilion sponsored by Focus on Energy, Green & Healthy Schools Wisconsin, and WEA Trust. |

Special Exhibit: Mental Health

WEA Trust will be hosting a special exhibit focused on mental health. For details, watch the WASB convention website at wasb.org/convention.

Dedicated Exhibit Hall Times

There is always a lot to do and see at the State Education Convention. We encourage you to visit the Exhibit Hall and utilize the services and activities described above and visit with our many vendors who help support the State Education Convention. The following times are designated breaks so attendees can visit the Exhibit Hall.  WEDNES DAY,

JA N. 1 7

b 9 – 10 am Complimentary morning refreshments sponsored by Go 365 (Humana). b Noon – 1:30 pm b 2:30 – 3:30 pm  THURS DAY,

JA N. 1 8

b 9:45 – 10:45 am b 11:45 am – 1:45 pm

November 2017

AT- A - G L A N C E

[ note :

convention sessions and events are subject to change

]

2018 CONVENTION S C H E D U L E T U E S D AY | J A N U A R Y

T H U R S D AY | J A N U A R Y

1 6

All events take place at the Wisconsin Center unless otherwise noted.

c 12 pm - 6 pm REGISTRATION Wisconsin Center (Note: Pre-Convention Workshop attendees register at the Hyatt Regency Milwaukee beginning at 12:30 pm.)

c 7 - 8:30 am WASB BREAKFAST Hilton Milwaukee City Center George Koonce speaker (Sponsored by The Insurance Center)

c 1 - 5 pm CONVENTION BOOKSTORE Wisconsin Center c 1:30 - 5 pm PRE-CONVENTION WORKSHOPS Hyatt Regency Milwaukee

c 8 am - 3 pm REGISTRATION; WASB BOOKSTORE c 8:45 - 9:45 am BREAKOUT SESSIONS

c 7 - 8 pm PRE-DELEGATE ASSEMBLY DISCUSSION Hilton Milwaukee City Center W E D N E S D AY | J A N U A R Y

1 8

c 8:45 - 11:45 am EDUCATION TOUR (times subject to change) c 9 am - 2 pm EXHIBIT HALL

1 7

All events take place at the Wisconsin Center unless otherwise noted.

c 9:45 - 10:45 am DEDICATED EXHIBIT HALL TIME

c 7 am - 5 pm REGISTRATION

c 10:15 am - 2 pm SPOUSE EXCURSION (times subject to change)

c 8 - 9 am BREAKOUT SESSIONS Including CONVENTION/DELEGATE ORIENTATION

c 10:45 - 11:45 am BREAKOUT SESSIONS

c 8 am - 5 pm BOOKSTORE c 9 - 10 am DEDICATED EXHIBIT HALL TIME MORNING REFRESHMENTS in the Exhibit Hall Kick-off the convention with morning refreshments sponsored by Go 365 (Humana).

c 11:15 am - 1:45 pm LUNCH; DEDICATED EXHIBIT HALL TIME c Noon - 1:15 pm WASDA LUNCHEON; WASBO LUNCHEON Hilton Milwaukee City Center c 1:45 - 2:45 pm BREAKOUT SESSIONS

c 9 am - 4:30 pm EXHIBIT HALL c 10 am - Noon GENERAL SESSION Ravi Hutheesing, keynote speaker (Sponsored by Focus on Energy); State Superintendent Tony Evers, speaker; D.C. Everest Jazz Ensemble, music showcase

c 3 - 5 pm GENERAL SESSION Bill Daggett, keynote speaker (Sponsored by WEA Trust); WASB President Capt. Terry McCloskey, USN Retired, speaker; Sun Prairie High School Wind Ensemble, music showcase

AWARD PRESENTATIONS Educators and administrators of the year; Wisconsin Student Art Award

SCHOOL BOARD SERVICE AWARDS F R I D AY | J A N U A R Y

c Noon - 1:30 pm LUNCH; DEDICATED EXHIBIT HALL TIME c c c c c

1 9

All events take place at the Wisconsin Center.

1:30 pm DELEGATE ASSEMBLY 1:30 - 2:30 pm BREAKOUT SESSIONS 2:30 - 3:30 pm DEDICATED EXHIBIT HALL TIME 3:30 - 4:30 pm BREAKOUT SESSIONS 4:30 - 5:30 pm NETWORKING RECEPTION Hilton Milwaukee City Center (Sponsored by BoardDocs, Forecast5 Analytics and PMA Financial, and Security Health Plan.)

c 8 - 9 am BREAKOUT SESSIONS c 9:15 - 10:15 am BREAKOUT SESSIONS c 10:30 am - 12:15 pm GENERAL SESSION Alton Fitzgerald White, keynote speaker (Sponsored by UnitedHealthcare); Governor Scott Walker; Limited Edition, music showcase

C O N V E N T I O N

H O T E L S

The following hotels located near the Wisconsin Center are offering special convention rates to attendees and exhibitors. For more information, including online registration, visit wasb.org/convention. Select “Attendee Services” and then “Hotel Accommodations.” Aloft Milwaukee

Hampton Inn and Suites*

InterContinental Milwaukee*

877-462-5638, aloftmilwaukeedowntown.com

800-426-7866, hamptonmilwaukee.com

414-935-5943, Intercontinentalmilwaukee.com

Ambassador Hotel (hotel shuttle provided)

Hilton Milwaukee City Center

Ramada City Centre*

414-345-5000, ambassadormilwaukee.com

414-271-7250, hilton.com

414-272-8410, ramadacitycentre.com

Courtyard Marriott Milwaukee Downtown*

Hyatt Regency Milwaukee

Springhill Suites Milwaukee Downtown

800-321-2211, marriott.com

888-421-1442, milwaukee.hyatt.com

876-688-4615, marriott.com

Doubletree by Hilton Milwaukee Downtown* 414-273-2950, doubletree.hilton.com

Fairfield Inn & Suites Milwaukee Downtown* 414-224-8400, fairfield.marriott.com

The WASB provides housing blocks as a courtesy to attendees to provide lower, negotiated room rates. If possible, please cancel unneeded room reservations before the block cut-off deadlines to give other districts an opportunity to take advantage of the lower, negotiated rates.

* Complimentary shuttle service provided by Lamers Bus Lines will run between the Wisconsin Center and these convention hotels on Wednesday, Jan. 17 and Thursday, Jan. 18. Visit the Convention website (wasb.org/convention) for details about reservation blocks — including pricing requirements, reference codes, and direct links.

Wisconsin School News

R E G I S T R AT I O N F O R M

CONVENTION 2018

Wisconsin State Education Convention

January 17–19, 2018 • Wisconsin Center • Milwaukee, WI

F U L L NAME

SC H O O L D ISTR IC T

F I R ST N AME F O R B AD G E

A D D R ESS

m Your Title for Badge

PLEASE CHECK ONLY ONE

M Administrator

M Business Official

M Teacher

M Administrative Asst.

M CESA Administrator

M Other:

M Board Member

M Principal

M Buildings/Grounds

M Superintendent

C ITY / STATE / Z IP

TEL EPH O N E

EM A IL A D D R ESS

m Dietary Restrictions (if selecting a meal)

To opt out of convention-related emails from exhibitors, check here:

M Please specify restrictions: ______________________________________________

(NOTE: This opt out does not apply to post-convention emails resulting from an attendee allowing an exhibitor to scan his/her badge on site.)

M Requested for (name): ___________________________________________________



m Complimentary Spouse Registration Spouse registration is complimentary, but meals and special events must be purchased separately.

m Other Considerations If you have a disability or other need that requires special provisions or services, please check this box and explain below. M Yes, I would like assistance for (please explain):

M Yes, please register my spouse

SPO U SE’S N A M E

SEND COMPLETED FORM TO: ATTN: Convention Registration Wisconsin Association of School Boards 122 W. Washington Ave., Suite 400 Madison, WI 53703 info@wasb.org | fax 608-257-8386 G E N E R A L

R E G I S T R AT I O N D E A D L I N E S

C A N C E L L AT I O N S

EARLY BIRD – Friday, Dec. 15, 2017 REGULAR – Friday, Jan. 5, 2018 Meal Reservation Deadline – Jan. 5, 2018

No refunds will be given unless cancellation is received by 5 pm, Friday, Jan. 5, 2018

R E G I S T R AT I O N

# PEOPLE

FEE

M E A L TOTAL

EARLY BIRD Discounted Fee WITH FULL PAYMENT ONLY Must be received BY Dec. 15, 2017

REGULAR Fee Payments received AFTER Dec. 15, 2017

________ 2 $220 4 $__________ ________ 2 $255 4 $__________

S P E C I A L

E V E N T S

M WASBO LUNCHEON Noon, Thursday, Jan. 18 ________ 2 $ 39 4 $__________

M E T H O D

________ 2 $ 65 4 $

M WORKSHOP: An Overview of an Integrated Comprehensive System (ICSEquity) ________ for School Board Members M WORKSHOP: The R Factor: Take Ownership of the One Thing You Control

M WASDA LUNCHEON Noon, Thursday, Jan. 18 ________ 2 $ 39 4 $__________

General Registration, Special Events, Meals

PRE-CONVENTION WORKSHOPS, TUESDAY, Jan. 16 M WORKSHOP: Cultural and Legal Framework of Effective Boards

F U N C T I O N S

M WASB BREAKFAST 7 am, Thursday, Jan. 18 ________ 2 $ 36 4 $__________

M CHECK FOR 2 $ 65 4 $__________

________ 2 $ 65 4 $__________

O F

GRAND TOTAL $ PAY M E N T

$ __________ enclosed, payable to WASB.

M BILL THE DISTRICT using PO #________________________________ CREDIT CARD: M MASTERCARD M VISA M DISCOVER M AM EX

M WORKSHOP: School Finance Puzzle ________ 2 $ 65 4 $__________ C R ED IT C A R D N U M B ER

CONVENTION TOUR, THURSDAY, Jan. 18 M MPS Culinary Arts

________ 2

$ 5 4 $__________

SU B M ITTED B Y

EX P. DAT E

VER IFIC ATIO N CODE

SPOUSE EXCURSION, THURSDAY, Jan. 18 M Milwaukee BBQ Tour

________ 2 $ 55 4 $__________

WASB OFFICE USE ONLY Date Rec’d_________________________

SI G N ATU RE DAT E

P.O. #_________________

Check #__________________ Amount $_________________

EXHIBITORS

NOTE: This is a complete listing of exhibitors as of press time. Visit wasb.org/convention for an updated listing of exhibitors, or reference the 2018 State Education Convention Guide.  WASB Service Associate  2018 Convention Sponsor

Administrative Software and Integration Tools 4Schools BoardBook

Public Instruction — School Nutrition Team Wisconsin Interscholastic Athletics Association

Business Services Dorreen Dembski Communication Services, LLC

Enrichment Programs and Curricular Programs Dream Flight USA

Grasshopper Company

 Key Benefit Concepts, LLC

MidAmerica Administrative & Retirement Solutions, Inc.

Mobile Modular Training Systems

Anderson Ladd

Rachel Wixey & Associates

Rural Virtual Academy Scholastic Education

 Skyward, Inc.

Balestrieri Environmental & Development, Inc.

REALiving Siemens Building Technologies

The Einstein Project

VLN Partners

Baseman Floors, Inc.

Walgreens

Viterbo University

Wisconsin Department of Public Instruction

Boland Recreation, Inc.

 WEA Member Benefits

Wisconsin Destination Imagination

WISEdash Local

CESA Purchasing

CESA 7 Infinite Campus OASYS, LLC rSchoolToday

Associations, Non-Profits, and Government Agencies Associated General Contractors of Wisconsin BoardBook CESA 5 CESA 6  Focus on Energy

Instructional Communications Systems (ICS) Wisconsin Association of School Boards Wisconsin Association of School Business Officials Wisconsin Association of School District Administrators Wisconsin Association of School Nurses Wisconsin Association of School Personnel Administrators Wisconsin Construction Craft Laborers Wisconsin Department of Public Instruction Wisconsin Department of

Wisconsin School News

Athletics: Equipment, Seating, Surfacing

Carroll Seating Company Enovative Technologies Eppstein Uhen Architects, Inc. Fisher Tracks, Inc.

Distance and Online Learning Services Apex Learning

Project Lead the Way

Wisconsin Virtual School/CESA 9

Facilities: Architecture, Design, Engineering

 Gerber Leisure Products

Instructional Communications Systems (ICS)

Abacus Architects, Inc.

Gopher

OASYS, LLC

Ameresco Inc.

Haldeman Homme Inc

Rural Virtual Academy

Ayres Associates

J W Industries, Inc.

VLN Partners

Lee Recreation, LLC Marshfield Book & Stationery Miller & Associates — Sauk Prairie, Inc. Nevco, WI Office

Wisconsin Virtual School/CESA 9

Educational Management and Consulting and/or Research

Audio, Video, Multimedia Equipment and Design

CESA 5

Instructional Communications Systems (ICS)

CESA 10

LightSPEED Technologies, Inc.

#SocialSchool4EDU

Select Sound Service, Inc

 Studer Education

Awards and Recognition Programs Wisconsin Health and Physical Education, Inc.

CESA 6 OASYS, LLC

VLN Partners Wisconsin Department of Public Instruction — School Nutrition Team WISEdash Local

 Bray Associates Architects, Inc. DSGW Architects FEH Design Groth Design Group, Inc.

 Hoffman Planning, Design & Construction, Inc

HSR Associates, Inc. ISG JSD Professional Services Karges-Faulconbridge, Inc. Kessenich’s Ltd. Kraus-Anderson LHB, Inc. McKinstry MEP Associates, LLC  Nexus Solutions

OPN Architects, Inc.

Performance Services, Inc.

Custofoam Corporation

Rettler Corporation

 Plunkett Raysich Architects, LLP

Gilbane Building Company

 Scherrer Construction

Point of Beginning, Inc.

 Hoffman Planning, Design

Rettler Corporation

H&H Energy Services & Construction, Inc

SDS Architects, Inc

ICS Consulting, Inc.

Somerville, Inc.

ISG

Spancrete Techline America

 J.H. Findorff & Son, Inc.  J.P. Cullen & Sons, Inc.

Wendel

Keller, Inc. Kraemer Brothers, LLC

Facilities: Construction, Construction Management, and/or Consulting

Kraus-Anderson L & A Crystal Market & Johnson, Inc.

Company, Inc.

Facilities: Furnishings and Shelving

Schmidt Custom Floors

Alexander Furnishings Specialists, Inc.

Spancrete

Carroll Seating Company

Techline America

CESA Purchasing

Trane-Wisconsin Unesco Virco Manufacturing Corp.

 VJS Construction Services, Inc. Facilities: Flooring and Wall Coverings Anderson Ladd

Emmons Business Interiors Frank Cooney Haldeman Homme Inc Lowery McDonnell Co. Marshfield Book & Stationery Techline America Virco Manufacturing Corp. WB Manufacturing

Ameresco Inc.

McKinstry

Apex Efficiency Solutions, SBC

Miron Construction Co., Inc.

Associated General Contractors of Wisconsin

Moore Construction Services, LLC

Emmons Business Interiors

Multivista

Haldeman Homme Inc

LaForce, Inc.

Athletic Field Services, Inc.

 Nexus Solutions

L & A Crystal

Trane-Wisconsin

C.D. Smith Construction, Inc.

Nicholas & Associates, Inc.

ProStar Surfaces

CESA 10

Performance Services, Inc.

Schmidt Custom Floors

CG Schmidt, Inc

Point of Beginning, Inc.

Stalker Sports Floors

Baseman Floors, Inc.

Facilities: Hardware, Doors, Windows, Lab Equipment

Facilities: Lighting Apex Efficiency Solutions, SBC

November 2017

EXHIBITORS Energy Performance Lighting H&H Energy Services Karges-Faulconbridge, Inc. MEP Associates, LLC Musco Sports Lighting Somerville, Inc.

[continued]

Performance Services, Inc. Schneider Electric Somerville, Inc. Trane-Wisconsin Upper 90 Energy Wendel

Wisconsin Public Finance Professionals, LLC

Food Service Management, Equipment and Products ARAMARK K-12 Education Arbor Management, Inc.

Facilities: Mechanical Systems, Energy Services

Facilities: Roofing

A’viands Food & Services Management

Custofoam Corporation

Ameresco Inc. Apex Efficiency Solutions, SBC Bassett Mechanical CESA 10  Focus on Energy H&H Energy Services ICS Consulting, Inc. ISG Karges-Faulconbridge, Inc. McKinstry MEP Associates, LLC  Midwest Energy Procurement Solutions LLC Multivista North American Mechanical, Inc.

CESA Purchasing

Financial Services, Consulting and Accounting American Deposit Management Co. ARAMARK K-12 Education

Chartwells School Dining Services Kessenich’s Ltd. SFE — Southwest Foodservice Excellence Taher, Inc.

  Baird Public Finance

ClearGov MidAmerica Administrative & Retirement Solutions, Inc.

BoardBook  Forecast5 Analytics, Inc.

Sodexo WISEdash Local

Insurance: Health, Dental, Vision, LTD, Life and Long-term Care Ansay & Associates, LLC

 Associated Benefits and Risk Consulting

BeneCo of Wisconsin, Inc.

 Community Insurance

Higher Education

Ehlers & Associates, Inc.

Information Management Services and Consulting

Concordia University Wisconsin Grand Canyon University

 PMA Financial Network, Inc.

Viterbo University

 WEA Member Benefits

WB Manufacturing

Wisconsin 529 College Savings Program

Corporation/WCA Group Health Trust

Dean Health Plan  Delta Dental of Wisconsin

First Agency, Inc. Horace Mann  Humana   M3 Insurance

With 36 Years Of Experience, and 250 Public School Clients, Taher Can Professionally Manage Your Program Better Than Ever

Chef Inspired Meals

Staff Development & Training

Optimum Financial Results

Committed To Serving Fresh Wholesome Food

Wisconsin School News

www.taher.com tel. 952-945-0505

sales@taher.com

facebook.com/ TaherFoodService Management/ twitter.com/ taherfood4life

 National Insurance Services

Marsh & McLennan Agency

Network Health

Multivista

Prevea360 Health Plan

 R&R Insurance Services

 Security Health Plan of

 The Insurance Center

Wisconsin, Inc.

 WEA Member Benefits

 The Insurance Center

 Tricor Insurance, Inc.   UnitedHealthcare Walgreens  WEA Trust

Willis of Wisconsin, Inc. WPS Health Insurance

WPS Health Insurance

Insurance: Workers Compensation

 Arthur J Gallagher Risk Mgmt Services

Insurance: Third-Party Administration

 Arthur J Gallagher Risk Mgmt Services

 Community Insurance

Corporation/WCA Group Health Trust

 Associated Benefits and Risk Consulting

 Arthur J Gallagher Risk Mgmt Services

First Agency, Inc.  Humana

MidAmerica Administrative & Retirement Solutions, Inc.

Boardman & Clark, LLP Davis & Kuelthau, S.C.

 Strang Patteson Renning Lewis & Lacy, s.c.

 von Briesen & Roper, S.C. Wisconsin Association of School Boards

 Liberty Mutual Insurance   M3 Insurance

 R&R Insurance Services RAS

Diversified Benefit Services, Inc.

Insurance: Property and Casualty

Legal Services

Janitorial Services, Cleaning Supplies and Equipment

Management, Consulting and/or Research BeneCo of Wisconsin, Inc. ClearGov Dorreen Dembski Communication Services, LLC NEOLA, Inc.

ARAMARK K-12 Education

 School Perceptions Wisconsin Association of School Boards

 Associated Benefits and Risk

 Security Health Plan of

Dashir Management Services, Inc.

 EMC Insurance Companies

Student Assurance Services, Inc.

Hillyard

Horace Mann

 The Insurance Center

Kessenich’s Ltd.

 Liberty Mutual Insurance

 Tricor Insurance, Inc.   UnitedHealthcare

Lowery McDonnell Co.

Cella’s Jewelry

Schmidt Custom Floors

Usborne Books & More

Consulting

  M3 Insurance

Wisconsin, Inc.

Market Place

Celebrating

left: Columbus Elementary School; Appleton // right: Berlin Middle School; Berlin, WI

125 years of tradition

master planning // facility assessments // referendum // energy upgrades // solar planning // design // renovation // construction

920.731.2322 // www.hoffman.net

November 2017

EXHIBITORS Office and School Supplies and Equipment Lowery McDonnell Co. Marshfield Book & Stationery Vanguard Computers, Inc. Virco Manufacturing Corp. WB Manufacturing Wisconsin Association of School Boards

Playground and Sporting Equipment

[conclusion]

Security and Alarm Systems Consulting and Design

Wisconsin Association of School Boards

 EMC Insurance Companies

Professional Development

Scholastic Education Teachers On Call a Kelly Services Company

Signs and Scoreboards

AVID Boardman & Clark, LLP

 Gerber Leisure Products

Build Your Own Curriculum

Nevco, WI Office

Wisconsin Health and Physical Education, Inc.

CESA 5

Theater Supplies, Services and Productions

Strategic Planning, Management Consulting

CESA 7

Boland Recreation, Inc.

Mathematics Institute of Wisconsin

 Gerber Leisure Products

ClearGov

REALiving

Gopher

ICS Consulting, Inc.

Viterbo University

Lee Recreation, LLC

Moore Construction Services, LLC

Wisconsin Association of School Boards

 Nexus Solutions

Miller & Associates — Sauk Prairie, Inc.

Policy Services Boardman & Clark, LLP NEOLA, Inc.

 Strang Patteson Renning Lewis & Lacy, s.c.

Mainstage Theatrical Supply, Inc.

Wisconsin Association of School Boards

Wisconsin Department of Public Instruction — School Nutrition Team

Go Riteway Transportation Group  Lamers Bus Lines, Inc

Mid-State Truck Service, Inc.

 Midwest Energy Procurement

Survey Services

Wisconsin Health and Physical Education, Inc.

Transportation Products and Services

 Dairyland Buses, Inc

 Studer Education

Wisconsin Department of Public Instruction

Build Your Own Curriculum Rural Virtual Academy

LaForce, Inc.

Associated General Contractors of Wisconsin

Teaching Services

Solutions LLC

Nelson’s Bus Service, Inc.

 School Perceptions

Wisconsin Virtual School/CESA 9

Find the right match. The WASB’s Search Services will help ensure your school board makes the right hire. Our dedicated consultants are your trusted partner, considering your district’s long- and shortterm goals and how they connect with your search for a superintendent. Contact the WASB today. Search Services

Wisconsin School News

608-257-2622

877-705-4422

Visit wasb.org

LEGAL COMMENT

B oa r d m an & C l a r k LL P

School Districts May Be Subject to Wisconsin Fair Dealership Law

chool districts often enter into contracts with third-party vendors. These contracts sometimes authorize the vendors to provide district services to students, staff, and the community in exchange for a share of the revenue. One reason for such contracts is to outsource the expense, both financial and otherwise, of providing such services. In certain situations, this type of contract can create a dealership relationship subject to the Wisconsin Fair Dealership Law (WFDL).1 This is significant because once such a relationship is subject to the WFDL, a contract arising from it cannot be terminated or nonrenewed without adequate prior notice and good cause. The Wisconsin Supreme Court recently held, in Benson v. City of Madison,2 that contracts entered into between the City and four golf professionals were subject to the WFDL. Prior to this case, it was generally assumed that municipal contracts, including school district contracts, were not covered by the WFDL. This Legal Comment will review Benson, address how dealership relationships are formed under the WFDL, explain the consequences of forming dealership relationships, and provide guidance as to how districts can minimize the possibility of inadvertently forming dealership relationships with vendors.

| Benson v. City of Madison The City owns four public golf courses and had entered into “operating agreements” with four golf professionals to oversee the clubhouse operations at the courses. The City maintained the physical golf courses while the golf professionals performed such tasks as collecting greens fees, hiring and managing attendants, supervising golfing, operating the clubhouse and pro shop, selling concessions, and giving lessons. The golf professionals were paid a base contract amount in addition to receiving a percentage of the revenue from concessions, sale of merchandise, golf instruction, and club and cart rentals. As the contract expiration date approached, the City informed the golf professionals that their contracts would not be renewed. The golf professionals filed a lawsuit against the City, alleging that the City’s failure to renew the contracts violated the WFDL. On appeal, the Wisconsin Supreme Court ruled that the contractual relationships between the City and the golf professionals constituted dealerships under the WFDL. The decision marks the first time any court in the nation has applied a fair dealership law to a local governmental body.

The test for creating a dealership under the WFDL consists of three elements: (1) a contract between two or more “persons;” (2) a grantor granting a grantee the right to sell or distribute goods, services, or use a trade name or other commercial symbol; and (3) a “community of interest” between the grantor and the grantee. If all three parts of this test are satisfied, the grantee is a dealer protected by the WFDL. The Court found that a dealership relationship was created between the City and the golf professionals because: (1) the contracts were between two or more “persons;” (2) they granted the golf professionals the right to sell or distribute a municipal service (in this case, access to the City’s golf courses); and (3) the golf professionals’ business of selling City services created a “community of interest” between the City and the golf professionals because of their shared financial interest in the operation and marketing of the golf courses and the vast cooperation and coordination between the parties in their business relationship. Thus, according to the Court, all necessary elements of a dealership relationship were present. The cornerstone of the Court’s ruling is its conclusion that a municipality is a “person” within the

Because the WFDL creates a number of procedural hurdles before a dealership contract can be terminated, districts should evaluate existing vendor contracts in light of Benson.

November 2017

LEGAL COMMENT

meaning of the WFDL, which defines “person” as “a natural person, partnership, joint venture, corporation or other entity.”3 The Court concluded that, because a municipality is referred to in statutes as a “body corporate” and as a “municipal corporation” in many court decisions, the City is a “corporation” under the WFDL. | Application to Districts In reviewing whether their contracts are covered by the WFDL, districts need to examine each of the three elements which must be present to create a dealership. 1. Is there a contract between “persons?” Dealerships are created by contract. Parties cannot avoid the creation of a dealership, however, simply by including language in a contract stating that the contract is not subject to the WFDL. Districts are “quasimunicipal corporations”4 and, therefore, under Benson, it is likely that districts are “persons” under the WFDL. 2. Is there a grant to sell or distribute? In order for a contract to create a dealership, a district has to grant someone the right to sell or distribute the district’s goods or services or to use the district’s trademark. A routine vendor contract is unlikely to grant a vendor the right to sell district services. For example, a district contract with a vendor to provide technical support for the district’s computers probably does not create a dealership because the district is receiving services, rather than granting the vendor the right to sell district goods or services. Certain contracts with vendors, however, might involve the school district granting a vendor the right to sell district services. Examples of this type of contract could include contracts to provide food service, transportation, 4K programs, and in-school daycare programs. It

Wisconsin School News

[continued]

makes no difference whether the vendor is a for-profit or not-forprofit entity.5 3. Is there a “community of interest?” A dealership is not created unless the parties share a “community of interest,” a phrase the Wisconsin Supreme Court has called “the most vexing phrase in the dealership definition.”6 State and federal courts have struggled to establish a clear and consistent definition for this term. Under Wisconsin law, courts use two broad guideposts for determining the existence of a community of interest: (1) a continuing financial interest; and (2) interdependence between the grantor and the grantee. Wisconsin courts further review 10 factors in this intensive and fact-specific analysis, including: how long the parties have dealt with each other; the extent and nature of the obligations imposed on the parties in the contract between them; what percentage of time or revenue the vendor devotes to the district’s products or services; what percentage of the gross proceeds or profits of the vendor derives from the district’s products or services; the extent and nature of the district’s grant of territory to the vendor; the extent and nature of the vendor’s uses of the district’s proprietary marks (such as trademarks or logos); the extent and nature of the vendor’s financial investment in inventory, facilities, and goodwill of the alleged dealership; the personnel the vendor devotes to the alleged dealership; how much the vendor spends on advertising or promotional expenditures for the district’s products or services; and the extent and nature of any supplementary services provided by the vendor to consumers of the district’s products or services.7 The Seventh Circuit Court of Appeals, the federal appellate court with jurisdiction over Wisconsin school districts, takes a different and

narrower approach to the question, focusing mainly on whether the vendor has made substantial investments that are specialized to sell the district’s goods and services. Notwithstanding the fact that analysis under this element does not lend itself to a “one size fits all” rule, some factors are particularly relevant in this assessment, including the length of the parties’ relationship; the amount of time and money the vendor devotes to selling the district’s goods and services; the percentage of revenue the vendor receives from selling the district’s goods and services; the extent of the vendor’s investment in the district’s contract; and whether and to what extent the vendor uses the district’s proprietary marks, such as trade names and logos. A “community of interest” is more likely to exist if the parties have been working together for a long time, particularly if the district is the vendor’s only major client and/or the vendor has invested significant funds to perform the contract or advertised the services using the district’s name and/or logo. | Terminating a Contract

under the WFDL The process for terminating a dealership is more complex than terminating or nonrenewing a basic commercial contract. The WFDL does not distinguish between terminating a contract during its term and nonrenewing a contract at the end of its term. Once a dealership is created, there are strict requirements that must be adhered to in order to end the dealership relationship. First, a district must provide the vendor with 90 days’ prior written notice that states all the reasons for the termination or nonrenewal. The vendor then has 60 days to rectify the deficiencies. If the vendor rectifies the enumerated deficiencies, the prior notice is void, and the dealership will continue. If the reason for

the termination or nonrenewal is that the district is owed money from the vendor, the dealer has only 10 days to rectify the situation, but the termination or nonrenewal will not be effective until 90 days have elapsed, even if the vendor fails to pay the amount owed to the dealer.8 Additionally, a dealership can only be terminated or nonrenewed for “good cause” as defined by the WFDL. In general, “good cause” focuses on the actions of the vendor, rather than the district’s financial circumstances. “Good cause” includes the vendor’s failure to substantially comply with reasonable requirements imposed, or sought to be imposed, by the district, as well as bad faith by the vendor in carrying out the terms of the contract. “Good cause” also includes a vendor’s failure to meet sales goals set forth in the dealership contract. Finally, failure of a vendor to pay money the vendor owes the district also constitutes “good cause” for terminating a dealership contract. When a district is failing to profit from the contract, the district is able to impose reasonable requirements on the vendor in an effort to create a more profitable contract. If a vendor cannot substantially comply with these reasonable requirements, the district would have “good cause” to terminate the dealership contract. Courts have held that when a dealership results in continual, significant losses to the district, and the district has already compensated the vendor, a proposed change to the terms of the agreement by the district may be reasonable so long as the means used by the district are proportionate to its economic problems.9

use school facilities or through routine commercial transactions where the district buys something from or sells something to a commercial entity. Given Benson, however, districts need to be cautious when contracting with a vendor to provide district services, particularly when both parties stand to profit from a continued relationship and when the vendor makes substantial investments in its own business in order to provide district services. A district can avoid creating a dealership contract by not granting vendors the right to sell district services. However, this is not always possible or practical. Where a district grants a vendor the right to sell district services, the district can take several steps to avoid the creation of a dealership contract, including:

| Avoiding the Creation of

| Conclusion

a Dealership Contract As indicated, contracts subject to the WFDL are not created when a district merely charges a vendor rent to

b Limit the financial interdepen-

dence between the parties by establishing flat-fee relationships with vendors rather than having the parties share a percentage of revenue;

b Do not provide vendors with

equipment, facilities, and services at free or reduced rates;

b Limit the length of the vendor contract;

b Contract only with vendors

whose relationship with the district is not the only, or is not a significant, source of the vendor’s income; and

b Do not permit vendors to use

the district’s name, logo, or mascot while operating and marketing the vendors’ business ventures with the district.

The dissenting opinion in Benson noted that the majority failed to consider that “it is establishing a farreaching precedent that will produce

unreasonable results” and that will have “widespread ramifications for all municipalities in this state and the many contracts on diverse topics to which they are parties.” This is particularly true with respect to the potential application of the WFDL to district contracts. Because the WFDL creates a number of procedural hurdles before a dealership contract can be terminated, districts should evaluate existing vendor contracts in light of Benson. This analysis is fact-specific and utilizes a number of legal factors. Therefore, districts should consult with legal counsel as to the potential applicability of the WFDL to any contracts which grant a vendor the right to sell district services. In addition, when entering into such contracts, districts should be mindful of the elements that create a dealership contract and take steps to craft a relationship that does not meet those elements. n | Endnotes 1. Wis. Stat. Ch. 135. 2. 2017 WI 65, 376 Wis. 2d 35, 897 N.W.2d 16. 3. Wis. Stat. s. 135.02(6) (emphasis added). 4. Iverson v. Union Free High Sch. Dist., 186 Wis. 342, 202 N.W. 788, 792 (1925). 5. Girl Scouts of Manitou Council, Inc. v. Girl Scouts of U.S., Inc., 549 F.3d 1079, 1092 (7th Cir. 2008). 6. Baldewein Co. v. Tri-Clover, Inc., 2000 WI 20, ¶ 13, 233 Wis. 2d 57, 606 N.W.2d 145. 7. Ziegler Co. v. Rexnord, Inc., 139 Wis. 2d 593, 606, 407 N.W.2d 873 (1987). 8. White Hen Pantry v. Buttke, 100 Wis. 2d 169, 301 N.W.2d 216 (1981). 9. Ziegler Co. v. Rexnord, Inc., 147 Wis. 2d 308, 320, 433 N.W.2d 8, (1988). This Legal Comment was written by Michael J. Julka, Steven C. Zach, and Brian P. Goodman of Boardman & Clark LLP, WASB Legal Counsel.

Legal Comment is designed to provide authoritative general information, with commentary, as a service to WASB members. It should not be relied upon as legal advice. If required, legal advice regarding this topic should be obtained from district legal counsel.

November 2017

C A P I T O L W AT C H

D an R o s s m i l l e r & C h r i s K u l o w

Legislative Session Nearing the Home Stretch Work still awaits lawmakers but exactly when session will end appears uncertain

he Legislature has begun a two-week floorperiod that runs through Nov. 9. This will be the last floor activity during calendar year 2017. If all goes according to schedule, lawmakers will meet in three more, two-week floorperiods (one in January, February and March). The 2017-18 legislative session is scheduled to adjourn on March 22, 2018. Although if the 2015-16 session is any guide, legislative leaders may call it to an end before that date. Throughout the state budget debate, tensions between the two houses were evident and unusually strong, given that both houses are controlled by the same party. Then, as we noted last month, came the actions of three state senators who sought and received veto promises from the governor in order to secure their votes in support of budget passage. This further inflamed those tensions, as several of those vetoed items were dear to Assembly leadership. Typically, there is a mad scramble to pass bills during these last floorperiods as every incumbent lawmaker wants to have an accomplishment to tout as the campaign season approaches. Here are a few bills school leaders may want to keep an eye on as the session winds down.

| Assembly Bill 307 and

Senate Bill 236 Mandating School Construction Projects Be Competitively Bid: These bills would subject school districts to statutory requirements to advertise for bids and to award “public works” contracts on the basis of competitive, sealed bids for projects that exceed $50,000 in anticipated costs.

Wisconsin School News

Not only would these bills increase costs, paperwork and delays for school district projects subject to the bidding mandate, they would deprive schools of the use of DesignBuild project delivery methods as well as the ability to negotiate with trusted local contractors for these projects. Often, local contractors have strong ties to their public schools and donate materials and labor for school projects in their communities. They also partner with their public schools to provide real-world career and technical educational experiences for students. (WASB opposes) | Assembly Bill 247 and

Senate Bill 169 Allowing Permit-less Carry of Firearms/Possession of Concealed Weapons on School Grounds: These bills would eliminate the general prohibition against going armed with a concealed weapon. Individuals could still obtain an optional concealed carry weapon (CCW) license under the bill to affect the applicability of the federal gun free school zones law to them or for purposes of reciprocity with other states. As under current law, school boards could still post school buildings or grounds for trespass purposes; however, under the bill, such postings would not apply to a CCW licensee who possesses a firearm either in or within five feet of a motor vehicle they drove or parked on school grounds or in which they were a passenger. CCW licensees could also possess firearms on posted school grounds when there are no classes or school activities occurring at the school under the bill. (WASB opposes)

| Anticipated Legislation Sparsity Aid Expanded (Sen. Marklein/Rep. Mursau): This anticipated legislation, which was not yet introduced at the time of this writing, would increase Sparsity Aid payments by $100 in 2018-19 from $300 per pupil to $400 per pupil for the roughly 140-plus districts that currently qualify for Sparsity Aid. It would also add a new second tier of Sparsity Aid by providing $100 per pupil in 2018-19 for roughly 35 or so “sparse” districts with between 746 and 1000 pupils and fewer than 10 pupils per square mile. The proposal mirrors provisions the governor had included in the budget bill he recommended to the Legislature. (During debate, lawmakers scrapped those provisions, in part to provide low-revenue districts with flexibility to raise additional revenues locally by raising the low-revenue ceiling. In the end, the governor vetoed those provisions and neither the sparsity aid increase nor the low-revenue ceiling adjustment was enacted as part of the state budget.) (WASB supports) | Upcoming Advocacy Events We look forward to seeing many of you at the WASB Legislative Advocacy Conference in Stevens Point on Nov. 4. As you plan your State Education Convention schedule, make sure to circle the WASB Legislative Update session on Friday morning, Jan. 19. n Dan Rossmiller is the WASB director of government relations. Chris Kulow is the WASB government relations specialist.

Educational Services And Products 2 0 1 7 WA S B S E RV I C E A S S O C I AT E S

Architecture, Engineering, Planning, Interiors and Construction Management

Bray Associates Architects Inc. 920-459-4200 mwolfert@brayarch.com brayarch.com Architecture, interior design, planning, referendum support

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DLR Group 612-977-3500 gdavenport@dlrgroup.com dlrgroup.com Architecture, engineering, planning, interiors, construction management

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Hoffman Planning, Design & Construction, Inc. 800-236-2370 spigeon@hoffman.net hoffman.net Planners, architects and construction managers

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Plunkett Raysich Architects LLP 414 359-3060 skramer@prarch.com prarch.com Architectural and interior design services

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Computer Hardware, Software, Consulting

Skyward, Inc. 800-236-7274 ben@skyward.com skyward.com Developer of student, budgetary and human resource administrative software exclusively for K-12 school districts.

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Management, |Construction Contracting, Consulting J.H. Findorff & Son Inc. 608-257-5321 cmlsna@findorff.com findorff.com

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With offices in Madison and Milwaukee, Findorff is one of Wisconsin’s leading builders. J.P. Cullen 608.754.6601 kevin.hickman@jpcullen.com jpcullen.com J.P. Cullen is a family-owned, fullservice construction management firm that specializes in budgeting, planning and constructing the tough jobs.

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Scherrer Construction Company, Inc. 262-539-3100 customsolutions@scherrerconstruction.com scherrerconstruction.com Scherrer Construction has been partnering with school districts for over 88 years to deliver successful, quality projects that positively impact students and communities today and for years to come. 

VJS Construction Services 262-542-9000 cbathke@vjscs.com vjscs.com A top-10 construction company in southeastern Wisconsin with 65 years of experience.

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Benefits, |Employee Risk Management Arthur J. Gallagher Risk Management Services 608-828-3740 kristina_winterfeldt@ajg.com ajgrms.com Specializing in serving the risk management and insurance needs of public schools.

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Associated Benefits and Risk Consulting 608-259-3666 Al.Jaeger@associatedbrc.com associatedbrc.com Our focus is financial security options that protect and assist growth. We go beyond simply protecting against the loss of assets and property.

Banking, |Financing, Consulting Robert W. Baird & Co. 800-792-2473 BBrewer@rwbaird.com rwbaird.com/publicfinance Robert W. Baird & Co. provides school finance solutions through its Public Finance team and business office consulting services through its School Business Solutions team.

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Springsted Incorporated 414-220-4250 jdudzik@springsted.com springsted.com Advisors to the public sector in finance, human resources and management consulting services.

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Key Benefit Concepts LLC 262-522-6415 info@keybenefits.com keybenefits.com Actuarial and employee benefit consulting services.

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M3 Insurance 800-272-2443 marty.malloy@m3ins.com M3ins.com The dedicated education specialists at M3 Insurance provide over 50% of Wisconsin school districts with the very best in risk management, employee benefits, and insurance services.

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National Insurance Services of Wisconsin, Inc. 800-627-3660 slaudon@nisbenefits.com NISBenefits.com

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We’ve been a specialist in public sector benefits since 1969. Our insured products include: health, dental, disability, life and long-term care insurance. Our financial solution products include: health reimbursement accounts, OPEB trusts (fixed or variable), special pay plan and flexible spending accounts.

| Insurance Community Insurance Corporation 800-236-6885 khurtz@aegis-wi.com communityinsurancecorporation.com Dedicated to providing school districts with the tools they need to economically and efficiently address today’s changing insurance and risk management environment.

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EMC Insurance Companies 262-717-3900 philip.lucca@emcins.com emcins.com Property and casualty insurance

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R&R Insurance 262-574-7000 bill.hattendorf@rrins.com myknowledgebroker.com Our School Practice Group has more than 25 years of educational institution experience and a dedicated resource center designed with school district’s risk and claims management needs in mind.

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TRICOR Insurance 877-468-7426 john@tricorinsurance.com tricorinsurance.com We now insure over 150 public schools. Our School Practice Team is made up of a diverse group of experienced individuals who are extensively trained and specialized in school insurance products, risk management, support services, loss control, human resources and claims advocacy.

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UnitedHealthcare 414-443-4094 cecelia_hopkins@uhc.com uhc.com Our mission is to help people live healthier lives by providing access to high quality, affordable healthcare. We are committed to improving the healthcare experience of K-12 teachers, staff, retirees and their families in the state of Wisconsin by providing better information, to drive better decisions, to help improve health.

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| Energy Services Midwest Energy Procurement (MEP) Solutions, LLC 608-273-4464 steve.grams@mepsolutions.org mepsolutions.org MEP Solutions is a Wisconsin-based energy procurement and consulting firm, which provides clients with comprehensive energy procurement analysis and solutions.

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| Leadership Consulting 

Studer Education

850-898-3949 info@studereducation.com studereducation.com We support the critical work of school district leaders through coaching around an Evidence-Based Leadership framework to increase student achievement, employee engagement, parent satisfaction, district support services, and financial efficiency.

| Legal Services Buelow Vetter Buikema Olson & Vliet LLC

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262-364-0300 cbuelow@buelowvetter.com buelowvetter.com We have decades of experience in representing school boards across Wisconsin. We advise school boards and administrators on a variety of issues from labor and employment to student discipline and expulsion. Strang, Patteson, Renning, Lewis & Lacy, s.c.

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844-626-0901 kstrang@strangpatteson.com strangpatteson.com We provide legal counsel on a full range of issues that school and higher education institution clients confront on a regular basis. 

von Briesen & Roper, s.c.

414-287-1122 aphillips@vonbriesen.com vonbriesen.com We’re dedicated to ingenuity and creativity in helping schools solve their most complex legal and organizational problems. Challenge us to help you challenge the status quo.

|School/Community Research 

School Perceptions, LLC

262-299-0329 info@schoolperceptions.com schoolperceptions.com The team at School Perceptions specializes in helping educational leaders gather, organize and use data to make strategic decisions.

| Transportation 

Dairyland Buses, Inc.

262-544-8181 mjordan@ridesta.com ridesta.com School bus contracting provider, managed contracts, training, maintenance.

SUPPORTING, PROMOTING AND ADVANCING PUBLIC EDUCATION

“Telling Our Story” REGISTRATION IS OPEN FOR THE 2018 STATE EDUCATION CONVENTION • Inspiring keynote speakers • Informative sessions & workshops • Hundreds of exhibitors • Special networking events

WISCONSIN STATE EDUCATION CONVENTION JANUARY 17-19, 2018 | WISCONSIN CENTER | MILWAUKEE

For more information, visit wasb.org/convention