W&L’s Leading Lives of Consequence comprehensive Campaign will help enable the university to provide an even more extraordinary education that empowers students to shape the future of our world.
These Guidelines provide the tools and information necessary to express the Campaign’s Brand consistently, professionally, and creatively. Please read them carefully and apply them faithfully.
The primary Campaign logo with tagline is shown here.
Use the centered tagline version for designs with a centered format, such as a cover or an email message (see page 43).
The logo is a fixed configuration and should never be altered.
Note (exception):
In some instances, separating the tagline from the fixed configuration is allowed. See examples of covers and Campaign stationery on pages 17, 24, and 26.
Campaign logo (with tagline)
Primary logo with centered tagline
Primary logo with tagline
Campaign logo (without tagline) Secondary color options Primary color
The primary Campaign logo without tagline is shown here.
Secondary color options are shown here.
The logo is a fixed configuration and should never be altered.
Campaign name-only logo (circle, wordmark)
Name-only circle (primary color) Name-only Wordmark (color options)
The Campaign name can be used as a stand alone graphic—the name-only circle logo and wordmark are shown here with color options.
The logo/wordmark is a fixed configuration and should never be altered.
Name-only circle (secondary colors)
The suite of logos in the Campaign system are shown here.
Several types of electronic logo files are provided for the system.
We suggest you retain the entire suite of electronic logos for future use. Be mindful not to overwrite or edit them.
It is important to use the correct file format for the application.
File use recommendations:
.PDF FILES
PDF files are vector-based and support transparency (they can overlay images or a background color). PDF files can be enlarged to any size without losing quality. Use a PDF file for ALL offset or digital printing applications, and in large output applications (i.e. banners or billboards). Vendors such as screen printers or embroiderers typically prefer vector files.
.PNG FILES
PNG files are pixel-based and support transparency (they can overlay images or a background color). PNGs are best used in web-based formats.
NOTE: Pixel-based PNG files cannot be enlarged without losing image quality.
Always use the electronic logo files provided. DO NOT alter the original files in any way.
Campaign logo family
Primary (no tagline)
Name only (circle logo, wordmark)
Primary with tagline
Primary logos: clear space & minimum size
Clear space
The Campaign logo requires a field of white or clear space surrounding the mark. The minimum clear space area should be equal to the space below the W&L and the bottom of the square. Don’t allow any surrounding elements or typography to intrude into the clear space area.
Minimum sizes
The Campaign logo should never be reproduced at a size that inhibits readability. Please abide by the minimum height dimensions shown here.
Exceptions may occur, please keep readability in mind.
Clear space around logo
Full-color logos
Full-color logos can be placed over a light to medium color—examples are shown here.
White logos
White logos can be placed over a medium to dark color—examples are shown here.
See color palette on page 11.
Always use the electronic logo files provided. DO NOT alter the original files in any way.
Full-color logos
Full-color logos can be placed over a photo when the area below is a light tone and not overly busy.
Full-color logos can also be placed over a photo when the tone of the area below is darker than the color in logo.
DO NOT place a full-color logo over a photo that is too dark or the area below too busy.
White logos
White logos can be placed over a photo when the area below is a medium to dark tone and not overly busy.
Always use the electronic logo files provided. DO NOT alter the original files in any way.
HONORING OUR PAST CELEBRATING OUR FUTURE
The logo is a fixed configuration. All approved versions have been supplied.
DO NOT modify the Campaign logo.
Do not stretch or distort
Do not alter the set configuration
Do not change or alter the colors
Do not tint or alter the transparency
Do not add a drop shadows or other effects
Do not incorporate into enclosing shapes
Do not add text
Do not rotate
These same restrictions apply to ALL logos within in the Campaign system.
Brand graphic standards
About the Brand
The following pages detail graphic standards that comprise the Campaign Brand.
Graphic standards include: color palette, fonts and type styles, and photography recommendations.
These examples are shown to set graphic precedents for using the Campaign Brand consistently. Note the use of logos, color, and graphic elements when used consistently, these brand elements will establish a distinctive Campaign look and feel.
Campaign color palette: primary, secondary, accent
Primary
C
BLUE
RGB 0/48/135
HEX 003087
CMYK 100/75/2/18
RGB 0/118/168
HEX 0076A8
CMYK 95/41/10/0
Secondary
PANTONE 2347 C
RGB 225/6/0
HEX E10600
CMYK 0/88/100/0 PANTONE
RGB 100/167/11
HEX 64A70B CMYK 68/0/100/0
RGB 153/214/234
HEX 99D6EA CMYK 34/0/5/0
HALL GREY
RGB 112/115/114
HEX 707372 CMYK 30/20/19/58
Primary colors throughout the Campaign system: W&L Blue / PMS 287 Blue Ridge/ PMS 7690
Secondary colors: Sunrise / PMS 2347
Spring Leaf / PMS 369
Blue Sky / PMS 2975
Liberty Hall Grey / PMS 424
CMYK or PMS values are typically used for printing.
RGB values are typically used for on-screen computer viewing or online communications. HEX values are used on websites.
Miller Display | 0123456789
Miller Headline | 0123456789
Typography
Standard type formatting styles are used within the various collateral pieces.
Shown here are the two fonts used in the Campaign collateral pieces.
MILLER FONT
The Miller family of fonts anchors the typographic expression of the Campaign. Headlines and body copy are treated in a classic style, examples are on the following pages.
OBJECTIVE MK1 FONT
The font Objective MK1 is used in a supportive role to Miller, often in sidebar styles and smaller items like captions.
INTERSTATE
The font Interstate is used in a supportive role to Miller. Interstate works well for electronic uses like email messaging. Typography (fonts)
Typography (type styles)
Many voices. One W&L.
The broad range of backgrounds, opinions, and perspectives across our campus create a dynamic learning environment where every member of our community has the opportunity to expand their horizons and grow as global citizens. Through the Campaign, W&L will continue to cultivate a welcoming, inclusive community for the benefit and enrichment of all.
Strength in inclusivity
W&L enables every student to acknowledge and celebrate what makes them unique their many accomplishments, the challenges they have overcome, the beliefs they hold, and the goals they aspire to achieve. Leading Lives of Consequence will create and expand programs that promote an atmosphere where diverse experiences and viewpoints are welcomed and respected, giving every student the confidence to excel.
Casebook typographic styles
HEADLINES
A) 21/23 pt. Miller Headline Light (W&L Blue), centered, with .25 pt. rules above/ below with 1p6 space between headline type (width of rules are 1/4 the width of the column);
2 pica space between next paragraph.
BODY TEXT
B) 9.75/13.75 pt Miller Text Roman; justified; 1 pica space below.
SUBHEADS
C) 11.5/13.75 pt Miller Display Italic (W&L Blue); FL/RR; 2 points of space above/below.
Note: Please consider your audience when creating new collateral.
For senior audiences, it is recommended to increase the point size of the body type for readability, and avoid smaller type less than 9pt.
Contact Publications for guidance.
Typography (type styles)
B“Washington and Lee attracts higher caliber individuals every year — students like Jalen — who use their talents to serve the world.”
VICTORIA BROWN
Principal, Elemental Advisors
AN UPWARD TRAJECTORY A
efore Jalen Todd ’25, a cognitive and behavioral sciences major with a minor in poverty and human capability, committed to W&L, he sought out advice from distinguished alumnus and member of the Board of Trustees, William Toles ’92, ’95L.
“The Office of Diversity and Inclusion provided me with William’s email. I honestly didn’t expect a response since he’s an extremely busy and successful trial attorney, but he called me almost immediately,” Jalen recalls.
“As a Black alumnus, he provided me with great perspective about the trajectory of the school, and how there are many initiatives on campus to make students of color feel included.”
Jalen decided to enroll and discovered a circle of support that helped him find his way and identify his passions. “People like my football coach Bobby Jones ’14 and Dean
Tamara Futrell — who is a second mother to me — made this place so welcoming,” he says. “They steered me towards a range of service opportunities, from volunteering at the local YMCA to experiences with the Shepherd Higher Education Consortium on Poverty (SHECP).”
Last summer, Jalen completed a SHECP policy internship with the National Community Action Foundation (NCAF), where he worked to provide resources for impoverished populations. “It was incredible to work with leaders in Washington, D.C., and tell them my story, while helping people who grew up in similar circumstances to me,” he says.
Victoria Brown ’98, currently a principal at Elemental Advisors, was the first Shepherd Program student. She remembers that when she arrived at W&L, there weren’t nearly as many volunteering opportunities. “I wrote an open letter calling for a more entrenched service program for students,” she says.
Casebook typographic styles
SIDEBAR HEADLINES
A) 9/23 pt. Objective MK1 Medium, centered; 3 pica space below.
SIDEBAR BODY TEXT
B) 7.5/12.25 pt. Objective MK1 Regular, FL/RR , indented paragraphs; first paragraph, no indent, 4 line drop cap (Objective MK1 Light).
PULL QUOTE
C) Quote: 6.75/11 pt. Objective MK1 Medium (Blue Ridge), FL/RR; Attribution: 5/11 pt. Objective MK1 Medium, FL/RR , all cap; Title 5.25/7.5 pt. Objective MK1 Regular, FL/RR.
Note: Please consider your audience when creating new collateral.
For senior audiences, it is recommended to increase the point size of the body type for readability, and avoid smaller type less than 9pt.
Contact Publications for guidance.
’98
Typography (type styles)
Honoring a Mentor’s Legacy
DYSON FOUNDATION ENDOWS DIRECTOR POSITION AT THE DELANEY CENTER
Established in 2021, the DeLaney Center at Washington and Lee explores Southern race relations, culture and politics through various dis ciplinary approaches and theoretical perspec tives. The center provides unique oppor tunities for students and faculty in the College, School of Law and the Williams School to examine the racial issues that have defined and continue to shape the U.S. South.
Named in honor of the late professor of history emeritus Theodore “Ted” DeLaney Jr. ’85, the center serves the university by encouraging the creation of new courses, facilitating faculty scholarship, and advancing original research and creative work by students. Co-curricular programming not only educates but also fosters community among students, faculty, staff and university neighbors.
Newsletter typographic styles
HEADLINES
A) 24/26 pt. Miller Headline Light (W&L Blue), centered, with .5 rules (Liberty Hall Grey) above/below type with 1 pica space between (width of rules is 1/3 the width of the column); 1p6 space below.
SUBHEADS
B) 6.25/10.5 pt Objective MK1 Medium (Liberty Hall Grey); all cap, centered.
BODY TEXT
C) 9.5/13 pt Miller Text Roman; justified, indented paragraphs; first paragraph, no indent, 7 line drop cap (Miller Display Light) .
HIGHLIGHT NAME
D) 8.25/13 pt Objective MK1 bold.
Note: Please consider your audience when creating new collateral.
For senior audiences, it is recommended to increase the point size of the body type for readability, and avoid smaller type less than 9pt.
Contact Publications for guidance.
Typography (type styles)
“THE LESSONS OF W&L REMAIN WITH ME, AND I’M GRATEFUL FOR THE OPPORTUNITY TO HAVE LEARNED THEM AS A STUDENT AND ALUM.” ROY BURNS ’99
Nathan Urquhart ’01 Investing in the Future
When Nathan Urquhart ’01 visited with some W&L professors on campus, he saw the need for the Williams School facilities expansion firsthand.
“Huntley Hall is bursting at the seams,” he said. “I remember when we had a large library, lively with people working on group projects. That room is half the size now, and classrooms are packed. While it is exciting to see the
B C
Newsletter typographic styles
PULL QUOTE
A) Quote: 7/13 pt. Miller Text Roman (Blue Ridge), all cap, centered; Attribution: 5.5/12.5 pt. Objective MK1 Medium (Liberty Hall Grey), centered, all cap.
SIDEBAR HEADLINES
B) 9/12 pt Miller Text Italic (W&L Blue); centered; with .5 pt. rule (Liberty Hall Grey) below type with 1 pica space between rule and type (width of rule is 1/3 the width of the column).
SIDEBAR BODY TEXT
C) 9.5/13 pt Miller Text Roman; FL/RR indented paragraphs; first paragraph, no indent. Boldface alumi names in text: 8.25/13 pt Objective MK1 bold.
Note: Please consider your audience when creating new collateral.
For senior audiences, it is recommended to increase the point size of the body type for readability, and avoid smaller type less than 9pt.
Contact Publications for guidance.
Photography (cover examples)
Photo recommendations
Select photos that are dynamic, interesting, and compelling, with a strong composition. Look for images that inspire and uplift.
As often as possible, images should have a singular focus and a narrow depth of field.
Give special attention to how images are cropped to create interest within the frame.
Campaign stationery
June 8, 2023
Dear John,
Every five years, the class of 1983 returns to our beautiful campus in Lexington to greet old friends, reminisce about our time at W&L and reflect on what this university means to each of us.
When we think back to our time on campus, we remember Ronald Reagan accepting, over the phone, the nomination at the 1980 W&L Mock Convention. How the lacrosse team almost knocked off nationally ranked UNC in the famous “Armadillo” game. And who can forget spring term spent tubing at Goshen. While our individual college experiences were unique, each contains a common thread: we would not be the people we are today without W&L.
Whether it was a professor who made a profound impact, a lifelong friendship forged, an internship that changed your career trajectory or any one of a thousand memories made, Washington and Lee helped shape us into the engaged citizens we are today.
A gift of $500 to the Annual Fund helps to create these once-in-a-lifetime experiences for today’s W&L students. Please join us in continuing the legacy of exceptional liberal arts education with a Class of 1983 Reunion gift. (opt. 1)
With gratitude,
Billy Webster, IV ’79, Chair Campaign Council
P.S. Consider making your Reunion gift a recurring monthly donation at support.wlu.edu/recurring.
| rgardner@wlu.edu wlu.edu
Stationery
A complete set of stationery items have been produced for Campaign communications.
Stationery items include: letterhead, business cards, notecards, envelopes, mailing label, and pocket folders.
Examples of each are on the following pages.
Washington and Lee University 204 W. Washington Street Lexington, VA 24450-2116
The Campaign for Washington and Lee
Washington and Lee University
204 W. Washington Street Lexington, VA 24450
Ronni Gardner Director, Campaign Strategy and Management Washington and Lee University 540-458-8410
Campaign letterhead: primary
Letterhead
Printed letterhead is available for Campaign correspondence.
To submit a design or print request, please visit to go.wlu.edu/pubs or scan the QR code below.
Campaign letterhead: second sheet
Second sheets
Printed second sheets are available for Campaign correspondence.
To submit a design or print request, please visit to go.wlu.edu/pubs or scan the QR code below.
Washington and Lee University
Campaign letterhead (with sample letter)
June 8, 2023
Dear John,
Every five years, the class of 1983 returns to our beautiful campus in Lexington to greet old friends, reminisce about our time at W&L and reflect on what this university means to each of us.
When we think back to our time on campus, we remember Ronald Reagan accepting, over the phone, the nomination at the 1980 W&L Mock Convention.
How the lacrosse team almost knocked off nationally ranked UNC in the famous “Armadillo” game. And who can forget spring term spent tubing at Goshen. While our individual college experiences were unique, each contains a common thread: we would not be the people we are today without W&L.
Whether it was a professor who made a profound impact, a lifelong friendship forged, an internship that changed your career trajectory or any one of a thousand memories made, Washington and Lee helped shape us into the engaged citizens we are today.
A gift of $500 to the Annual Fund helps to create these once-in-a-lifetime experiences for today’s W&L students. Please join us in continuing the legacy of exceptional liberal arts education with a Class of 1983 Reunion gift. (opt. 1)
With gratitude,
Billy Webster, IV ’79, Chair Campaign Council
P.S. Consider making your Reunion gift a recurring monthly donation at support.wlu.edu/recurring.
Washington and Lee University 204 W. Washington Street, Lexington, VA 24450 campaign@wlu.edu wlu.edu
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With gratitude,
Billy Webster, IV ’79, Chair Campaign Council
Washington and Lee University
Letterhead
Examples for the body of the letter on Campaign letterhead are shown here.
Layout: center the letter with 1.5 inch left/right margins
Font: Miller Text Roman, or substitue Palatino.
Campaign letterhead: leadership listing
EXECUTIVE LEADERSHIP COMMITTEE
Billy Webster ’79, Chair
Ward Davenport ’01
Baker Gentry ’88
William Hill ’74 ’77L
Annie Estrada Postma ’04
Ellen Rogowski P’17
Lizanne Thomas ’82L
CAMPAIGN COUNCIL
Dana Bolden ’89
Cynthia Cheatham ’07
Mary Choksi P’11
Josephine Shaeffer
Covington ’96
Hank Ingram ’13
Clay Jackson ’76
Geordy Johnson ’05
Philip Kensinger ’20
Ken Lang ’82
Sam McLemore ’02
Jessine Monaghan ’79L
Reuben Munger ’95
Betsy Berkheimer
Pakenas ’94
Charlie Prioleau ’82
Helen Sanders ’04
Andrew Tate ’98
William Toles ’92 ’95L
Charlie Tomm ’68 ’75L
Tom Wall ’80
Alston Parker Watt ’89
June 8, 2023
Dear John,
Every five years, the class of 1983 returns to our beautiful campus in Lexington to greet old friends, reminisce about our time at W&L and reflect on what this university means to each of us.
When we think back to our time on campus, we remember Ronald Reagan accepting, over the phone, the nomination at the 1980 W&L Mock Convention. How the lacrosse team almost knocked off nationally ranked UNC in the famous “Armadillo” game. And who can forget spring term spent tubing at Goshen. While our individual college experiences were unique, each contains a common thread: we would not be the people we are today without W&L.
Whether it was a professor who made a profound impact, a lifelong friendship forged, an internship that changed your career trajectory or any one of a thousand memories made, Washington and Lee helped shape us into the engaged citizens we are today.
A gift of $500 to the Annual Fund helps to create these once-in-a-lifetime experiences for today’s W&L students. Please join us in continuing the legacy of exceptional liberal arts education with a Class of 1983 Reunion gift. (opt. 1)
With gratitude,
Billy Webster, IV ’79, Chair Campaign Council
P.S. Consider making your Reunion gift a recurring monthly donation at support.wlu.edu/recurring.
Washington and Lee University 204 W. Washington Street, Lexington, VA 24450 campaign@wlu.edu wlu.edu
Letterhead
Printed letterhead with the Leadership listing is available for Campaign correspondence.
The letterhead example shown here has a letter placed to show alignment with the printed listing.
To submit a design or print request, please visit to go.wlu.edu/pubs or scan the QR code below.
Campaign business cards
Ronni Gardner Director, Campaign Strategy and Management
Washington and Lee University 540-458-8410 | rgardner@wlu.edu wlu.edu
Business cards
Printed business cards are available for Campaign needs.
To submit a design or print request, please visit to go.wlu.edu/pubs or scan the QR code below.
Front
Back
Campaign flat notecards
Notecards
Printed 2-sided A-6 size notecards (with envelopes) are available for Campaign correspondence.
To submit a design or print request, please visit to go.wlu.edu/pubs or scan the QR code below.
The Campaign for Washington and Lee
The Campaign for Washington and Lee
Campaign mailing: envelopes, shipping label
Envelopes
Printed #10 and A-6 size envelopes are available for Campaign correspondence.
Printed shipping labels for bulk mailing are available for mailing collateral pieces.
To submit a design or print request, please visit to go.wlu.edu/pubs or scan the QR code below.
#10 envelope
A-6 envelope (fits A-6 notecard)
Shipping label
p. 26 Campaign pocket folder
Pocket folder
There are two pocket folder options available for sending collateral:
For higher-end donor solicitation, use the option with the blind embossed Campaign name on the cover.
Use the printed 2-color version for all other solicitation.
To submit a design or print request, please visit to go.wlu.edu/pubs or scan the QR code below.
The Campaign for Washington and Lee
The Campaign for Washington and Lee
Blind emboss cover
2-color printed cover
Campaign pocket folder (interior)
Both folder options share the same interior with 2 pockets to hold collateral and slits to attach one business card.
A Fortunate Obligation
Billy Webster ’79 has worn many hats at Washington and Lee throughout the years: student, alumnus, parent, supporter, Trustee and volunteer, to name a few. The stalwart graduate is now taking on, arguably, his most significant role to date — chair of Leading Lives of Consequence, the university’s comprehensive capital campaign. We asked Webster why he felt compelled to lead the charge. Why did you decide to accept the position of chair of the Leading Lives of Consequence Campaign?
When I was a freshman at W&L, I would go every Sunday around lunchtime to have an iced tea with Dean Frank Gilliam. He was an old friend of my family’s and my great-grandmother — his former next-door neighbor in Lynchburg — insisted that I spend as much time as I could with “Dear ole Frank,” as she called him.
On my final visit to see Dean Gilliam just before Christmas break, he escorted me to the front door in his wheelchair. He rose, holding the railing by the door and looked out across his magnificent boxwoods to the statue of George Washington atop the Colonnade. He said to me, “One day, son, the university will call on you to help her. That will be your obligation.” I never saw Dean Gilliam again as he passed away just after the turn of the calendar. Washington and Lee has given much to me and my family. As Dean Gilliam predicted, it is my time to do something to help the university. It is an obligation that I feel fortunate to inherit.
In what ways did W&L teach you to lead a life of consequence?
What Washington and Lee taught me was the primacy of honor, integrity and civility. To the extent those enduring attributes lead any of us to a ‘life of consequence,’ I believe — and I would guess that my fellow alumni believe — that these values are the foundation for success as each of us define it.
p. 29
Campaign digital applications: email communication (example)
Dear Katlyn,
Washington and Lee students develop a profound and personal understanding of what it means to lead a life of consequence. Each generation learns to connect their individual beliefs and aspirations to the greater good by drawing on the skills and habits of mind they cultivate during their time on campus.
The Leading Lives of Consequence campaign will help ensure we can provide an even more extraordinary education that empowers our students to shape the future of our world.
Make your gift to the Campign today to support an exceptional W&L experience for all students.
Email communication
A simple way to reach alumni and benefactors is through email messages.
Logo
Center the logo at the top or below a photo in the email message.
Message
A sans serif font in Liberty Hall Grey works well for the body of the message.
For ease of readability, longer body text should be set FL/RR .
Headlines should be centered.
Shorter bits of information can be centered to set them apart from the body of the message.
To add stress to the message use bold face to highlight a phrase or sentence. Color can also be used—W&L Blue is recommended.
If a “call to action” is included—Make a Gift, Become a Volunteer—place the copy in a color box (use a color from the logo).
Photos
Select photos that are dynamic, interesting and compelling, with a strong composition. Look for images that inspire and uplift.
In general, keep the email message clean and easy to read. Utilize vertical spacing to separate the information and graphic elements.
Use color and boldface type sparingly so that it’s more impactful when used.
The Campaign for Washington and Lee
Washington and
Email signature
Create a new signature in your email preferences for the Campaign to be used for Campaign correspondence.
Include the following:
CAMPAIGN WEBSITE
A) After the Campaign launch, update the URL: campaign.wlu.edu
LOGO
B) Place the Campaign logo with tagline below the URL with equal space above/below (see bottom inset).
DISCLAIMER
C) Set disclaimer body in grey, italicised, and in a smaller font size. Add a thin rule above the same width as the Campaign URL .
Collateral
Reach out, inform, connect
Collateral pieces have been produced to inform and update constituents about the Leading Lives of Consequence Campaign.
Collateral pieces include: Campaign casebook, Priority one-sheets, and Campaign Newsletter
Examples of each are on the following pages.
Collateral: Campaign Casebook
Casebook
The Campaign Casebook eloquently captures the Campaign’s importance to W&L’s future, framing our priorities with clarity and impact. The Casebook establishes a voice and visual attitude that underlies all campaign communications.
Cover and inside messaging spread are shown here.
To submit a design or print request, please visit to go.wlu.edu/pubs or scan the QR code below.
Collateral: Campaign Casebook
Many voices. One W&L.
Additional inside pages shown here— messaging spread and one of five student/mentor profile spreads.
Collateral: Priority One-sheets
Priority One-sheets
Priority One-sheets promote recognition opportunities, providing key details about campus renovation/expansion projects that include potential naming areas.
Each Priority One-sheet has an additional sheet with complete recognition opportunities information, including donor gift amounts.
To submit a design or print request, please visit to go.wlu.edu/pubs or scan the QR code below.
Frank,” as she called him. On my final visit to see Dean Gilliam just before Christmas break, he escorted me to the front door in his wheelchair. He rose, holding the railing by the door and looked out across his magnificent boxwoods to the statue of George Washington atop the Colonnade. He said to me, “One day, son, the university will call on you to help her. That will be your obligation.” I never saw Dean Gilliam again as he passed away just after the turn of the calendar. Washington and Lee has given much to me and my family. As Dean Gilliam predicted, it is my time to do something to help the university. It is an obligation that I feel fortunate to inherit.
In what ways did W&L teach you to lead a life of consequence?
What Washington and Lee taught me was the primacy of honor, integrity and civility. To the extent those enduring attributes lead any of us to a ‘life of consequence,’ I believe — and I would guess that my fellow alumni believe — that these values are the foundation for success as each
Newsletter
The Campaign Newsletter will keep alumni and benefactors updated throughout the year.
Each issue will showcase the five Campaign priority areas.
Cover and inside messaging spread are shown here.
To submit a design or print request, please visit to go.wlu.edu/pubs or scan the QR code below.
