Ver.3 Northumbria University 2 year Industrial Design Portfolio

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Wonjae Choi Design Portfolio


Contact

Wonjae Choi 07934756027 wonjae.choi@northumbria.ac.uk

Eduation

Gyeongbuk Arts High school (2010 - 2013) Northumbria Presessional English Course (2014) Northumbria University

Skills

Auto cad

Lightroom

Premiere pro

Illustratior

Keyshot

Rhinoceros

InDesign

Photoshop

Solidwork


Experience

2013

Around Magazine camping festival staff Asian Students And Young Artists Art Festival Cafe Hands coffee employee Colour me red Korea staff

2014

Around Magazine camping festival staff 14 Cafe Havana express coupon design SangSangnori kids cafe employee Paint a street mural in the Korea

2015

Designed postcard Exhibition at BANANA LONG GALLERY Korea Photo studio The 35mm employee

2016

Brand Jeffemine package design


Shadow play This project is to create lamp using a sheet of semi-translucent polypropylene and focus on light and shadows.



Around 1 in 3 people have at least mild insomnia.


+

=

All pieces are identical. each element has two curved and two straight edges. A curved edge is always placed over the straight edge of another element. The curved edge of an element must be placed over the straight edge of another.


(Cloud ,2015),58.5 x 35 (cm) , polypropylene


Alfresco This project purposes that redesign or creates a product for outdoor dining product.


2


7 out of 10 households with children have had uncomfortable experience concerning feeding the children.



Rendering


Pet cementary This project is to design a card cofďŹ n for 6-year old children to use easily.



Denial

Disbelief; looking for evidence that it isnt true

7 Integration

2

Changes intergrated; a renewed individual.

1 Shock

surpise or shock at the death

Frustration

6

Recongnise that things are different; sometimes angry.

Decision

Learning how to work in the new situation; feeling more positive.

3 5 Experiment

Initial engagement with the new situation

4 Depression

Low mood; lacking in energy



Playfulness This project is to design a product that employs a playful principle to enhance the experience it delivers.


Playfulness is a natural human disposition, we all ďŹ nd ways to play, learn, and explore throughout our lives.


Theses day some people think that cleaning is one of the boring things. But the other people feel that cleaning is one of the way to relive stress. Cleaning is boring. No matter how you slice it. It staves off illness; it helps with allergies..and it is nice aesthetically to look at and live in a clean environment. Its still boring. (Dana. K, 2010)


Development




Plastic competition This competition is to design an innovative product, primarily in plastic, that will provide a more comfortable and less stressful travel experience.


There are many products of portable toothbrush and toothpaste but hard to carry around both toothbrush and toothpaste. But, can easily be lost, plus annoying to carry around all the time.



Prototype



Nylone Bristles are positioned into the core of the handle automatically. Then the bristles are positioned into the core of the handle. Then the bristles are pass through a trimming machine for cut the bristles to the correct length and shpe. Polypropylene Plastic is mixed and shaped into pellets. The pellets are then placed in an injection molding machine, which heats the plastic until it is melted, and cooling.

All in one A travel toothbrush with a reďŹ llable built in toothpaste inside of the handle that allows user easy carrying and saving space. This product provides convinience for every traveller. (16mm x 170mm)


Non-literal Form The Non-literal Form project purpose is intended to enable to develop appreciation and manipulation of form making, product language and semantics without constraints of a prescribed function.


Concept The concept is Sleek . I was inspired from stainless that clean, elegant and a shiny surface. I focused on the making smooth and sleek.






Packaging competition This competition purposes that redesign or creates a products package



Johnsons Baby is an American brand of baby skin care products owned by Johnson & Johnson. The brand has a reputation for making baby products that are exceptionally pure and safe .

The trademark No More Tears means that the product is formulated for ocular safety and tells mothers that the product is gentle, safe, and mild for their babies developing skin and eyes.



The concept is Johnsons Baby of Christmas seasonable package. This two type of baby bubble bath&wash incorporates a bubble wand for bubble play. Handle, called the bubble wands, have snowglobes of tip that Christmas decoration. Also, It can be emptied and reused as often as necessary.


Model making


Hierarchical foam

2015


Sketching






Graphic




Personal project



Front

Back

(People that look like flower, 2015), Postcard 100 x 148 (mm)


Packaging


Thank you

wonjae.choi@northumbria.ac.uk 07934756027


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