3 minute read
Hamptons (City) meets LOUD architect Kate Clare.
Architecture & Interior Design
Interview with Kate Clare
Established in 2017, award-winning East Londonbased LOUD specialises in mainly residential dwellings, providing innovative design and architectural solutions. Loud do not do ‘box on the back of the house’ designs.
Kate and her team place great emphasis on having fun with their clients and, above all, making the impossible come to life. Embodying the belief that architecture should create joy, they love to create one-off living spaces using an innovative and unique mix of building materials, shapes, and colours.
Hi Kate, how would you describe your design style?
At loud, we create one of a kind, unique spaces. We love using texture and colour in a sensitive and blended way. We use a mixture of high end finishes with more affordable finishes. This creates a high-end look for mid-range budgets.
You are passionate about making the impossible possible and you aim to have fun with your clients. Can you tell us more?
Each project is so different, we love to introduce new materials or techniques into projects but also work closely with clients budgets to have one or two WOW ‘moments’ in their home - making their project truly unique.
Talking about WOW, what is your favourite project so far?
I have three stand out favourites; Our East London Grade II Listed Townhouse, our project in Canterbury for the Channel 5 presenter Whinnie Williams (an interior designer) and our PinkHouse project, which was a UK first for the interchangeable cladding and was featured on Channel 4’s Extraordinary Extensions and George Clark’s Old House New Home.
Has being on TV changed the types of projects you work on?
We treat every client the same. Every project has the same amount of love and attention, this is why we ask clients who come to us to have a minimum construction budget of £120,000+vat
LOUD is doing fantastically well, how do you win interesting clients open to creative vision?
I started our Instagram back in 2017 [@loudarchitects], clients can see our previous work and upcoming work which is constantly evolving.
What would you say makes your team successful?
Being open with each other, and checking in regularly on the well-being and the happiness in the firm, asking regularly if there is anything that could be done better We are continuously evolving.
One last question before you go…. Where do you want LOUD to be in 5 years time?
I would like to continue what we are doing in the residential market.
I would also love to see LOUD be more in the commercial market than we are now and design a few more restaurants and bars in the city as we are a multi-sector firm.
info@loudarchitects.com t.020 3488 4199 www.loudarchitects.com