Merit360 for supporters
DEVELOPING YOUNG GLOBAL CITIZENS AND TACKLING THE UNITED NATIONS SUSTAINABLE DEVELOPMENT GOALS. 1
More than ever the world
World Merit is an
needs youth to have a voice
international charity focused
in tackling complex issues.
on mobilizing youth to
More than ever it is the
achieve the United Nations
responsibility of business
Sir ken robinson
leaders, politicians, academics, philanthropists and clever people to
engage and empower the upcoming generation. Whether or not a young person locates their talent is partly a matter of the opportunity and support around them. World Merit provides both opportunity and support and has become a source of confidence and raised aspirations around the world. As a World Merit patron I support creative strategies to truly engage youth and bring ideas and innovation together. To that end Merit360 is a spectacular program. World Merit is focused on mobilizing youth to address the United Nations Sustainable Development Goals. This smart framework for purposeful activity will provide both planet wide progress and personal development. Merit360 is an exceptional way to achieve personal and global goals and I hope you support this program as a priority.
Sir Ken Robinson World Merit Patron
2
Sustainable Development
Chris Arnold
Goals. Though we are registered in the UK and US we have a truly global
membership. Our idea is to develop young people through their participation in positive social actions that build confidence and entrepreneurial skills. In turn we are increasing the number of effective and ambitious social projects started by diverse people. By connecting people beyond beliefs, borders, and social position, we develop a network of citizens with self worth and a global perspective. By facilitating millions of small positive steps from within the increasingly disenfranchised billions, we tackle local and global issues, fight inequality, and promote a world of peace and justice. With your help we are providing more and
more opportunity for diverse talent; and with
your help many young people will begin to act
as responsible young leaders for the first time. Chris Arnold CEO, World Merit
Nobel Peace Laureate Malala Yousafzai, World Merit Patron and Educationalist Sir Ken Robinson, and World Merit CEO Chris Arnold during World Merit’s flagship program in 2014.
3
4
4
About World Merit 115,251 Members
196 Countries
Engaged and connected over
We have members from every
100,000 members from all
country in the world, now including
over the world.
our first activist from North Korea.
1531 Projects Over 1500 projects have been initiated on our global platform, transformed into offline actions.
3 Million+ Credits Merit credits are used to reward good deeds in the community, and show eligibility for opportunities.
591 Groups Members form groups based on interest, sharing ideas, hosting debate, growing understanding.
800,000+ Chats Collaborating across beliefs and borders, members engaged in online chats on the World Merit platform.
10,000+ Applications
1,500+ Interviews
We have had over 10,000 young
Over 1500 influential people have
global citizens apply for World Merit’s International Programs.
been interviewed including 2 Heads of State and 2 Nobel Prize winners.
2,000+ Events
71,318 Attendees
Including environmental clean-ups,
Our record for the most members
teaching thousands financial literacy, marches for gender equality, and lots more.
together in World Merit events in one day; World Merit Day 2015.
5
6
7
7
Merit360: Our Flagship Program 27 August - 11 September 2016, United States The Millennium Development Goals, set by the United Nations fifteen years ago have come to an end. Their replacement, the Sustainable Development Goals, have targets for the coming fifteen years which, if met, will be the lead force for equality, human rights, progress and prosperity on the planet. Merit360 is to engage global youth to tackle these goals, with 360 selected to lead the fight for progress.
Each Merit360 participant will take his or her place as a role model for the community and as a wellconnected leader of the upcoming generation. Before convening at Indian Head Camp and New York (27 August 2016 at Hostelling International), each will mobilize youth in their own country. During their time together, they will build a plan of action to present to the United Nations. After they return home, all participants will implement this plan and their own projects to achieve the goals, before transferring their ideas and insights to the next Merit360 participants. Developing with the United Nations Sustainable Development Goals 2030 timeline, we are looking to host a Merit360 program on every continent each year.
THE BIGGEST PROGRAM FOR YOUTH TO SPECIFICALLY ADDRESS THE SUSTAINABLE DEVELOPMENT GOALS.
BRINGING TOGETHER 360 CHANGEMAKERS FROM EVERY PART OF THE WORLD.
WORKING BEYOND BELIEFS AND BORDERS.
TO MAKE AND IMPLEMENT PLANS FOR CHANGE.
8
All problems will be tackled By the rise of talent unshackled
9
10
The importance of Merit360 World Merit is the first global youth movement to fully align with the Sustainable Development Goals (SDGs) of the United Nations. Projects developed by World Merit members now link to the interconnected and complex issues summarized by the 17 Goals and their 169 targets. Merit360 has been created to harness the work of our wider community, while increasingly supporting and scaling successful policies and projects. Though our first Merit360 program comes together on the East Coast of the United States, we will quickly move to operate a Merit360 program on each continent, each year, until 2030. The US Merit360 will pull together the work and metrics of our active and growing community. Each year the program will conclude, convene, and report in the United Nations just before the UN General Assembly. Once an applicant gets accepted, they start their journey by researching and becoming an expert in their chosen SDG. Each selected participant is to become a beacon for progress in his or her home community. Every selected participant will represent themselves, their sponsors, and their generation with diligence and intelligence. The confidence, insight, and activism will be taken into their careers, lifestyles and initiatives from this peak experience onwards. Our network of Country Councils, Ambassadors, Patrons, and World Merit HQ will work to measure and monitor progress. Imagine building an army of role models who have the information, connection, and support to reach their full potential and make significant impact. This is the importance of Merit360.
TO ACHIEVE THE UNITED NATIONS SUSTAINABLE DEVELOPMENT GOALS
TO BUILD CONFIDENCE, EMPLOYABILITY AND GLOBAL CITIZENSHIP
TO SUPPORT PROJECTS FROM YOUNG SOCIAL ACTIVISTS & ENTREPRENEURS
TO GROW CROSS CULTURAL LINKS AND NETWORKS THAT SUPPORT COLLABORATION & PROGRESS 11
getting involved with world merit With your support, the upcoming generation will show themselves capable of making our world better. Lend them your experience and help us provide them the opportunity to make significant and sustainable change. Our focus on the United Nations Sustainable Development Goals provides our entrepreneurial membership the framework to act. Help us facilitate the development of young leaders everywhere. Become a partner of World Merit and support our flagship Merit360 program.
Global Action Plan & Projects
Marketing & PR
The program will
Access 360 core
World’s Greatest Campfire
Influencers & Speakers
HQ in New York
projects that will
thousands attending
artists and speakers.
world class
senior UN officials.
world.
many more engaged
United Nations convene in the UN and is supported by Join us there.
Support sustainable
participants,
positively impact the
key events, and
online through blogs, vlogs, debates, and
An opening with A-list Enjoy a professionally staged and live-
streamed event.
Access to
speakers and
thought leaders.
livestreaming.
“KPMG and similar organisations always need to find talent. This sponsorship allows us to tap into, develop, and invest in future leaders.” - Lord Michael Hastings, KPMG’s Global Head of Corporate Citizenship & World Merit Patron 12
Merit360: some supporters and speakers
eva haller • Hungarian-American philanthropist & activist • Board Chair of Free the Children • Trustee of University of California
Giancarlo Esposito
Ahmad Alhendawi • United Nations Secretary-General’s Envoy on Youth • Previous Emergency Program Officer Save the Children
Princess Mabel of orange-nassau
Yeonmi park
João Vale de Almeida
• World Merit
• European Union’s
Ambassador
Ambassador to the
• North Korea Defector & United Nations Human Rights Activist
• Former EU
• Author “In Order to
Ambassador to the
Live”
United States
Jack Healey
Lord michael hastings
Sir ken robinson • World Merit Patron and Advisory Board Member • One of the world’s elite thinkers on creativity & innovation
Neale Godfrey
• Actor, Director, and
• Chair, Girls Not Brides
• World Merit Patron
• KPMG International’s
Producer & Former
• Advisory Council ‘The
• Director Human Rights
Global Head of Corporate Green$treet Commons
‘Breaking Bad’ Star
Elders’
Action Center
Citizenship
• Author & creator of over
• World Merit Supporter
• Co-founder of War
• Former Exec. Director
• Trustee of the Vodafone
26 books on financial
at our programs
Child Netherlands
Amnesty International
Group Foundation
literacy
• CEO and President of
13
TOGETHER WE REACH OUR FULLEST HEIGHT 14
SUPPORT US
15
1
Presenting partner £1,000,000 / $1,600,000 per annum
The presenting partner for Merit360 is a visionary investor who shares World Merit’s belief that young leaders have the power to change our planet for the better. The presenting partner will: Exclusively receive underwriting recognition: Merit360, presented by ‘YOUR BRAND’ Global CEO (or other top executive) invited to host a bespoke session at Merit360, either in the United Nations in New York or at our core Merit360 venue. Speaking opportunity for Global CEO (or other top executive) at Merit360 opening event ‘World’s Greatest Campfire’ featuring world leaders, World Merit ambassadors, youth & high profile musicians. Receive brand recognition in connection with all Sustainable Development Projects developed in World Merit and at Merit360. Select twenty-five World Merit members to receive fully funded scholarships in your organisation’s name to our flagship program Merit360 (worth £6000 each). This scholarship will be marketed heavily year round and will be listed as ‘YOUR BRAND’ MERIT360 SCHOLARSHIPS’. 16
Select ten young staff, interns, members or customers from your organisation to be part of Merit360. Access World Merit ambassadors and patrons, option to host a special dinner and/or reception with VIP attendance at the Merit360 opening or closing or key event. Prominently recognized at the Merit360 ‘World’s Greatest Campfire’ opening event and all associated online media, including livestream of the show. Prominent branding on all Campfire and Merit360 promotion and media. Opportunity to participate in media interviews/ press events. VIP access and attendance for up to 25 at the Merit360 Campfire. Be exclusively listed as Presenting Partner on all online materials, reaching our community of 100,000 users around the world. Be exclusively listed as Presenting Partner on all Merit360 collateral (pre, during and post) including brochures, event signage, video, website, social and digital media. Receive recognition on stage at all Merit360 events. Opportunity to co-develop/be featured in at least 5 lead in and post communications related to Merit360.
World Merit members from around the world meet Sir Richard Branson who helped us select our 2013 Global Ambassador from this group.
17
Selected World Merit Country Council Presidents from around the world visit the United Nations in New York during the inaugural WMAGINE strategic meeting.
18
2
global goals strategic partner £250,000 / $ 400,000 per annum
As a global goals strategic partner, you are boldly underlining your position as a lead investor in the future of our planet. Global Goals Strategic Partners will: Choose a Sustainable Development Goal of particular importance to your organisation and directly support participants who are working on that goal. Global CEO (or other top executive) invited to host a bespoke session at Merit360, either in the United Nations in New York or at our core Merit360 venue. Receive brand recognition in connection with any World Merit project developed under your affiliated SDG. Select twelve World Merit members to receive fully funded scholarships in your organisation’s name to our flagship program Merit360 (worth £6000 each). This scholarship will be marketed heavily year round and will be listed as ‘YOUR BRAND’ MERIT360 SCHOLARSHIPS’.
Select six young staff, interns, members or customers from your organisation to be part of Merit360. Access World Merit ambassadors and patrons, option to host a special dinner with VIP attendance at the Merit360 opening or closing or key event. Prominently recognized at the Merit360 ‘World’s Greatest Campfire’ opening event, a live performance bringing together global talent and high profile musicians, artists and speakers. Featured branding online in all Campfire related media, including livestream of the show. VIP access and attendance for up to 10 at the Merit360 Campfire. Be prominently listed as Global Goals Strategic Partner on all online materials, reaching our community of 100,000 users around the world. Be prominently listed as a Global Goals Strategic Partner on all Merit360 collateral (pre, during and post) including brochures, event signage, video, website, social and digital media. Opportunity to co-develop/be featured in at least 3 lead in and post communications related to selected Sustainable Development Goal.
19
3
Campfire Presenting Sponsor £200,000 / $320,000 per annum
The presenting sponsor for the Merit360 Campfire is interested in investing in the power of music to unite and inspire young people from around the world to better our planet. Your support will facilitate the Merit360 opening event ‘World’s Greatest Campfire’ featuring world leaders, World Merit Ambassadors, global talent, and high profile musicians. The presenting sponsor will: Exclusively receive underwriting recognition: Merit360 Campfire, presented by ‘YOUR BRAND’ Global CEO (or other top executive) invited to host a bespoke session at Merit360, either in the United Nations in New York or at our core Merit360 venue. Speaking opportunity for Global CEO (or other top executive) at Merit360 Campfire. Select twelve World Merit members to receive fully funded scholarships in your organisation’s name to our flagship program Merit360 (worth £6000 each). This scholarship will be marketed heavily year round and will be listed as ‘YOUR BRAND’ MERIT360 SCHOLARSHIPS’. Select six young staff, interns, members or customers from your organisation to be part of Merit360. 20
Access World Merit ambassadors and patrons, option to host a special dinner and/or reception with VIP attendance at the Merit360 opening or closing or key event. Be exclusively listed as Campfire Presenting Sponsor on all online materials, reaching our community of 100,000 users around the world. Be exclusively listed as Campfire Presenting Sponsor on all Merit360 collateral (pre, during and post) including brochures, event signage, video, website, social and digital media. Opportunity to participate in media interviews/ press events. VIP access and attendance for up to 30 at the Merit360 Campfire. Opportunity to be featured in at least 3 lead in and post communications related to Merit360. Opportunity to co-develop/be featured in all lead in and post communications specifically related to the Campfire. Prominently recognized at the Merit360 ‘World’s Greatest Campfire’ opening event and all associated online media, including livestream of the show. Prominent branding on all Campfire and Merit360 promotion and media.
Mic Lowry on stage at the World
Merit Day concert, gathering 2000 youth from around the world, Liverpool July 2013
21
22 22
4
Sustainable Development Lead Partner £100,000 / $160,000 per annum
Sustainable Development Lead Partners will lend their expertise and passion on a specific global issue to the expanding World Merit community. We have young talent from all over the world collaborating beyond beliefs and borders to take on responsibility for achieving the Sustainable Development Goals of the United Nations. Their projects, their leadership, their ability to make a difference will be magnified with your support, wisdom and insight. You will make a difference and: Choose a Sustainable Development Goal of particular importance to your organisation and directly support participants who are working on that goal. Directly support, and receive brand association with, one Sustainable Development Project and the World Merit community’s participation in that project. Select three World Merit members to receive fully funded scholarships in your organisation’s name to our flagship program Merit360 (worth £6000 each). This scholarship will be marketed heavily year round and will be listed as ‘YOUR BRAND’ MERIT360 SCHOLARSHIPS’
Select four young staff, interns, members or customers from your organisation to be part of Merit360. Access World Merit ambassadors and patrons, VIP access for 10 at the Merit360 opening or closing or key event. Be prominently listed as Sustainable Development Lead Partner in all Merit360 collateral (pre, during and post) including brochures, event signage, website, social and digital media. Opportunity to be featured in one lead in and post communication related to selected SDG. Host a global issue insight session and present a key speaker at Merit360. Have your brand associated with any World Merit project developed under your affiliated SDG. Recognition at the Merit360 ‘World’s Greatest Campfire’ opening event, a live performance bringing together global talent and high profile musicians, artists and speakers. Connect with the wider World Merit community of 100,000 with branded online surveys, workshops, and research. 23
5
Campfire Sponsor £62,500 / $100,000 per annum
As a sponsor of the Merit360 Campfire, you are interested in investing in the power of music to unite and inspire young people from around the world to better our planet. Your support will help facilitate the Merit360 opening event ‘World’s Greatest Campfire’ featuring world leaders, World Merit Ambassadors, global talent, and high profile musicians. The campfire sponsor will: Be prominently listed as Campfire Sponsor on all online materials, reaching our community of 100,000 users around the world. Be prominently listed as Campfire Sponsor on all Merit360 collateral (pre, during and post) including brochures, event signage, video, website, social and digital media. Global CEO (or other top executive) invited to host a bespoke session at Merit360, either in the United Nations in New York or at our core Merit360 venue. Select three young staff, interns, members or customers from your organisation to be part of Merit360.
24
Access World Merit ambassadors and patrons, option to host a special dinner and/ or reception with VIP attendance at the Merit360 opening or closing or key event. Prominently recognized at the Merit360 ‘World’s Greatest Campfire’ opening event and all associated online media, including livestream of the show. Recognition from the stage at the Merit360 Campfire. Prominent branding on all Campfire and Merit360 promotion and media. VIP access and attendance for up to 25 at the Merit360 Campfire. Have the opportunity to co-develop/ be featured in 3 lead in and post communications specifically related to the Campfire. Have the opportunity to be featured in at least one lead in and post communication related to Merit360.
Nikki Belle on stage during the
World Merit Day concert, gathering 2000 youth from around the world,
Liverpool July 2013
25
Ismat Ara Tani, Bangladesh with her social action “Merit March for Hope� in Chittagong joined by 1000+ active supporters.
26
6
SDG project partner £25,000 / $40,000 per annum
Be listed as Sustainable Development Project Partner in online and offline materials. Have your brand associated with a key World Merit project developed under your affiliated SDG at Merit360. Select one young staff, interns, members or customers from your organisation to be part of Merit360.
7
Select two World Merit members to receive fully funded scholarships in your organisation’s name to our flagship program Merit360 (worth £6000 each). This scholarship will be marketed heavily year round and will be listed as ‘YOUR BRAND’ MERIT360 SCHOLARSHIPS’ VIP access and attendance for 4 at the Merit360 Campfire.
youth development/founding family £6,000 / $10,000 per annum
As a Youth Development Partner or Founding Family you will have the opportunity to select someone to experience this life-changing program. Mentoring future leaders and having your family or organization forever connected to them will be fulfilling and beneficial. Because of your support young people of merit will reach their potential and make a positive impact.
You will be listed as a sponsor on the World Merit website and have many touch points with the individuals you support and Merit360 both virtually and in person.
27
Customized and in kind sponsorship packages We are looking to build our relationship with partners, sponsors and founding families for many years to come. To this end customized sponsorship packages are available if you have ideas of how best we can work together. We are also actively seeking in kind partnerships in key categories including Media, Travel, Accomodation and Technology.
Get in touch Partner with us partners@worldmerit.org 28
world merit has the trusteeship room in the United nations HQ on september 9 2016 29
we fight odious inequality
30
SUMMARY OF SPONSORSHIP LEVELS
31
levels £ / $ per annum Exclusive underwriting of program
£1,000,000/ $1,600,000
£250,000/$400,000
Presenting Partner
1
£200,000/$320,000
global goals cAMPFIRE PRESENTING strategic sponsor Partner
3
2
Exclusive underwriting of campfire Category exclusivity Recognition during campfire Recognition from the podium Partner mentioning on all material Mentioning on Merit360 material Branding on campfire promo & media Global CEO invited to host session Speaking opportunity for CEO SDG session & suggested speaker Access to all ambassadors & patrons Brand association with SDGs
(all)
(selected)
Recognition on action plans developed
(all)
(selected)
YOUR BRAND scholarships Amount staff representatives Merit360 Co-develop lead-in communications VIP access at Merit360 Campfire 32
25 10 5 25
12 6 3 10
12 6 3 10
£6,000/$10,000
£100,000/$160,000
SUSTAINABLE £62,500/$100,000 DEVELOPMENT CAMPFIRE LEAD Partner SPONSOR
5
4
£25,000/$40,000
sDG project partner
6
youth development / founding family
7
Provides a life-changing full scholarship to Merit360, and connects you and your family to a future leader that you have chosen to support. You will be listed as a sponsor on the World Merit website and have many touch points with the individuals you support, both virtually and offline.
£1,750-£3,500/$2,500-$5,000
host family
8 3 4 1
(selected)
(selected)
(selected)
(selected)
3 1 25
2 1 4
Host a dinner for World Merit members from around the world and your family during Merit360. Depending on the financial support you and your family provide, you will gain access to key Merit360 events. 33
THROUGH PROGRESS TO SUCCESS AND RELIEF, FROM AN INVESTMENT IN MERIT. 34
Aqib Malik from Pakistan during a World Merit workshop on Financial Literacy during a challenge co-created with DriveWealth. He won an internship in New York City after participating in this challenge. In total 150 workshops were organised with over 100,000 people attending. November 2015.
35
partners@worldmerit.org worldmerit.org