About WorldWeb · Founded in 1998 · We‟re an online marketing & application development company · We specialise in „internet‟ marketing & technology · We‟re experienced, enthused and informed · Our clients: Blue-chip, progressive, entrepreneurial · We have a „Clients are for life‟ philosophy
Our value is being able to deliver front-end and back-end solutions. 2
Our Services · Strategic consulting · Expert Review and Competitor Analysis · Website design & development · Content management · Application development · System & databases integration · E-commerce solutions · Graphic design and banners · Campaign creation and management · Online advertising & Search Engine Marketing 3
Our Clients
4
Key benefits to using WorldWeb. We understand:
· „brand‟ and how it applies online. · Business logic – Front-end & Back-end · Internet usability – making it easier
· Communication – Website, Email, Viral · Internet technology, trends, best practice Mostly, the strategy is about:
· Profile elevation and positioning. · Information dissemination and clarity. · Positive engagement – for the diverse audience. 5
Your website needs to‌ 1. Inform
=
Product, services, action to take
2. Influence =
Sales, enquiry, directive
3. Impress
Marketing function, brand perception
=
This is how your website will service the diverse target audience.
6
We talk of the “Online Experience” If the website is not appealing, engaging and easy to use with consistent navigation, current information and clear calls to action or communication… …the online experience will suffer. …your brand perception will suffer. …sales opportunities will suffer... For a business with competition, the wrong message (through content, style, tools, presentation) is damaging. 7
How does WorldWeb deliver? · Provide a full, professional service · Apply project management methodology · Assign a dedicated project manager · Collaboration and communication · Apply appropriate technology · Focus on real solutions to real problems
8
Technology · Customisation – Your business and website is unique · Content Management System (ContentOne) · Engaging tools (Eg. eBook, Google Maps)
Login screen of the ContentOne CMS
Utilising Google Maps to display area coverage and location
9
ContentONE CMS
ContentONE is purely web-based and secure.
Screenshot of “Edit Page�. Content is placed within regions as per the template design. Clicking a region activates it for WYSiWYG editing.
Commercial in Confidence
Page 10
www.worldwebms.com
Project Methodology · 4 distinct phases
· Milestones and sign-off Iteration, Feedback, Refinement
What are we going to build?
What will it look like?
Let‟s build it
Let them use it
·
Strategy workshops ·
Branding
·
Integration
·
Staged site
·
User needs analysis ·
Homepage concept
·
Customisation
·
Content entry
·
Functionality
·
Sub-page concept
·
Content Mgt System ·
Testing
·
Wireframes
·
Final artwork
·
Quality Assurance
·
Hosting
·
Specification
·
Launch
·
Campaign
DEFINE
DESIGN
DEVELOP 11
DEPLOY
Example of Business www.agea.org.au.
Commercial in Confidence
www.newenergydirections.com.au
Page 12 12
www.vandyknewbold.com.au
www.worldwebms.com
Examples of High-End Retail
The new Radio Rentals website launched in November 2008. – Highly Flexible , dynamic and functional solution – Product database, integration with their internal stock systems, sort and filter product menus – Wish List, members area, consumer comments, product comparison, rent calculator, store locator – Fully customisable home pages and landing pages. All content managed by ContentONE CMS.
Commercial in Confidence
Page 13 13
www.worldwebms.com
Functional Sites – Product Catalogue
These are 3 examples (all launched this year) from many e-commerce and product catalogue-based websites that WorldWeb has designed, developed and continue to support. Commonalities are: – Based on Strategic thinking, customer centric design and appropriate technology. – Designed to capture and engage the visitor. Elements of rich media. – Easy to use, consistent navigation, quality images. – Database driven websites for content, products and functions – E-marketing, e-commerce, product filtering, structured data. – Completely powered by ContentONE.
Commercial in Confidence
Page 14 14
www.worldwebms.com
Why WorldWeb? •
Solutions are based on strategic thinking and collective vision for your business.
•
Experience and diversity in projects equips us to professionally and succinctly guide you.
•
Customer-centric design is core to a positive brand perception and visitor experience.
•
We think and design for how the visitor feels and acts.
•
We propose appropriate technology to suit your needs.
•
We apply a proven project methodology to achieve scope, timing and budget.
•
We appoint a dedicated project manager for assured communication and delivery.
•
Company principals are actively involved with the project.
•
We are focused on client satisfaction through attention to detail and proactive service.
•
We seek long-term relationships with clients in managing and growing their online strategy.
•
We offer a range of complimenting services and skills to further generate results.
•
We are passionate about what we do. 15
Thank you. We look forward to generating results for you.
WorldWeb Management Services Pty Ltd 2/241 Pirie Street, Adelaide Justin McDonald p: 8215 0020 / 0404 860 022 e: justin@worldwebms.com
16