BENEFITS OF WORDPRESS EDITOR GUTENBERG – A MARKETER’S PERSPECTIVE
WHY USE GUTENBERG? G u t e n b e rg h e l p s m o d e rn - d a y e r a c re a t o r s b y c re a t i n g a r i c h m u l t i m e d i a
i n t e r f a c e a re : • T h i s h a s a n i n c re a s e d e d i t i n g a re a t h a n t h e i d e a l e d i t o r. • I t a l s o p ro v i d e s b l o c k s t h a t a re i n d e p e n d e n t l y m a n i p u l a t e d t ex t a n d i m a g e e l e m e n t s t h a t c re a t e m a ke u p p o s t s a n d p a g e s . • D ro p d o w n m e n u s o ff e r t ex t , i m a g e , a n d v i d e o o p t i o n s . • B u t t o n s a re a d d e d e l e m e n t s t h a t c a n b e i n s e r t e d e a s i l y w i t h o u t c o d e . • I n t e g r a t e d b y Ti n y M C E d i re c t e l e m e n t c u s t o m i z a t i o n i s a l s o a v a i l a b l e . PAGE
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S o m e o f t h e t a ke a w a y s t h a t G u t e n b e rg p ro v i d e s t o t h e Wo rd Pre s s e d i t i n g
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their content.
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o n l i n e ex p e r i e n c e f o r t h e i r a u d i e n c e s t o g r a b t h e i r a t t e n t i o n t o w a rd s
HOW GUTENBERG HELPS MARKETING PROFESSIONALS? With the power of Gutenberg on its side, marketing teams can easily customize
provides them.
01 There are new layouts that marketers can experience.
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It easily implements multimedia segments into pages. 03 New layouts are tried out by marketers. PAGE
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programmers for help with the availability of editable blocks that Gutenberg
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launching their next piece of mind-blowing content, they don’t need to rely on
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the content style that are used on an everyday basis. When marketers are
IT REFLECTS YOUR WEBSITE
T h e f o r m a t t i n g d o n e i n y o u r w o r k i s e xc e p t i o n a l b u t o n p o s t i n g , n o t h i n g i s p l a c e d c o r re c t l y. Yo u r i m a g e i s n o t i n t h e r i g h t p l a c e , 4 0 4 e r ro r s ke e p o n p o p p i n g , a n d y o u r v i d e o i n t e g r a t e d w i t h i t w o n ’ t p l a y. G u t e n b e rg Wo rd Pre s s h e l p s y o u t o e l i m i n a t e s u c h i s s u e s a n d e n s u re t h a t t h e t ex t e d i t o r s w i l l l o o k j u s t l i ke y o u r website. PAGE
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l i v e p a g e t h a t i s n o t t h e re p l i c a t i o n o f t h e e d i t o r.
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W Y S I W Y G t h a t c a n p re c i s e l y s h o w t h e t e x t e d i t o r. Yo u w i l l s e e a
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Yo u r c o n t e n t c a n c re a t e p a g e s w i t h t h e h e l p o f G u t e n b e r g ’ s
CONT.. Gutenberg makes marketer’s work easy when they are constructing a new page. Due to the convenience of dragging and
In past times, WordPress editors were used to developing better content posts. To ensure the functionality of these posts, various widgets were needed to be installed by the moderators. These widgets more often would not functional completely. Switching between different views made the lives of content creators difficult because such add-ons had unique interfaces. However, with Gutenberg, things are organized and convenient to implement. PAGE
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easily and quickly.
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be moved to a place of high attention and tweaks can be made
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dropping of content blocks, valuable and engaging elements can
IT REFLECT YOUR WEBSITE I T I S S E E N Q U I T E O F T E N T H AT C R E AT I V I T Y I S LO S T I N T H E LO N G -
T O A S U C C E S S F U L M A R K E T I N G S T RAT E GY. A n e x a m p l e t o exe m p l i f y t h e b e n e fi t s o f G u t e n b e r g i s t h e u t i l i z a t i o n o f Le g o B l o c k s t o d e v e l o p a n e w f o r m a t . A s s o o n a s t h e m o m e n t c a l l s f o r i t , G u t e n b e r g a l l o w s t h e c re a t o r s t o t r y o u t s o m e n e w i d e a s w i t h o u t t h e h a s s l e o f d e v e l o p m e n t t i r i n g p ro c e s s and long leading times. PAGE
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T H E I R C R E AT I V E S T RAT E G I E S A S I T I S T H E O N LY T H I N G C E N T RA L
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P R O V I D E S YO U R C R E AT I V E S TA F F W I T H T H E C H A N C E T O L E V E RA G E
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R U N O F T H E D I G I TA L C O N T E N T E L E M E N T S RAC E . W I T H G U T E N B E R G
CONT.. The smart use of Google Analytics and messing around with content
As Gutenberg is focused to create responsive sites, you will experience how the content is displayed on screens of different aspect ratios and interfaces. If most of the online purchases are going through handheld devices, designing becomes all the more crucial for a company. As we live and breathe in a mobile-driven world, Gutenberg makes your content mobile-dependent. PAGE
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upon that.
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market. Whether it will be a success or a failure completely depends
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styles can prove the impact your next content is going to make in the
BETTER BRAND CONSISTENCY On looking at some of the highly-placed and world-renowned brands, the strengthen the brand consistency if your company uses it.
grows and progresses. You can rest assured by utilizing Gutenberg that your
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content will be well-known around the world and your company will reach
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You will be able to create richer and increased content as your organization
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uniformity of their content is not compromised. It’s content authoring can
high standards. You can create more alluring and devise their next article due to the option of saving and reusing customizable content blocks. Some of the helpful component are fonts, image dimensions, and font size, and company logos as well. The purpose of your company will be displayed in front of the world PAGE
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STILL IMPROVING The founder of Gutenberg Matt Mullenweg is striving to contribute to the This might be a highly ambitious objective a more achievable and reachable target is the utilization of Gutenberg to better the brand’s creation of
SYNOPSIS If you plan to develop your next project in WP, better to hire a dedicated WordPress Development Company India as it’ll require expertise and experience to make the best of Gutenberg Editor to make your WP a success. PAGE
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content which it can accomplish with ease.
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online content what Johannes Gutenberg contributed for book publishing.
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BENEFITS OF WORDPRESS EDITOR GUTENBERG – A MARKETER’S PERSPECTIVE
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