EAE Social Media Playbook // WOX

Page 1

SOCIAL MEDIA

PLAYBOOK


SOCIAL

MEDIA

PROFILES


Takipçi: 2164 | Takip Edilen: 18

Takipçi: 6450 | Beğeni: 6338

Takipçi: 13,994

Takipçi: 360 | Takip Edilen: 64

Takipçi: 13,994


TARGET AUDIENCE


Social media audience analysis allows us to understand which content topics and formats are interesting to our audience. We can use these insights to plan a long-term content strategy and organize our content-production teams more efďŹ ciently.

Engineers Project Houses Constructors Investors

Turkey Germany Russia England UAE Italy


&

VOICE

TONE


Tone adds speciďŹ c flavor to your voice based on factors like audience, situation, and channel. Essentially, there is one voice for your brand and many tones that reďŹ ne that voice. Voice is a mission statement. Tone is the application of that mission.

Authoritative Professional Inspirational Plain Conveying information


THE STYLE GUIDE


Colors

R: 226 G: 0 B: 15 Pantone: 48-8 C

R: 155 G: 155 B: 156 Pantone: 179-7 C

R: 0 G: 0 B: 0 Pantone: Process Black C


Fonts Roboto (Thin) ABCÇDEFGĞHIİJKLMNOÖ PRSŞTUÜVYZ abcçdefgğhıijklmnoöprsjt uüvyz

Roboto (Regular) ABCÇDEFGĞHIİJKLMNOÖ PRSŞTUÜVYZ abcçdefgğhıijklmnoöprsjt uüvyz

Roboto (Bold) ABCÇDEFGĞHIİJKLMNOÖ PRSŞTUÜVYZ abcçdefgğhıijklmnoöprsjt uüvyz

Roboto (Medium Italic) ABCÇDEFGĞHIİJKLMNOÖ PRSŞTUÜVYZ abcçdefgğhıijklmnoöprsjt uüvyz


Logo Usage

50 px

50 px 50 px

50 px

1200x674 px Linkedin 50 px

50 px

1000x1000 px Facebook, Instagram

1024x512 px Twitter


Emoji Usage Bar Chart

Electric Light Bulb

Earth Globe Europe

Right Pointing Magnifying Glass

Electric Plug

Globe with Meridians

Round Pushpin Pushpin


Hashtag Usage

#EAEGroup #EAEBurada


TEMPLATES


Static Post Template


Job Posting Template


Expo Template


Special Days Calendar 09/01/2019 - Statik Elektrik Günü 10/01/2019 - Enerji Masrafını Azaltma Günü 16/02/2019 - İnovasyon Günü 08/03/2019 - Dünya Emekçi Kadınlar Günü 8-14/03/2019 - Bilim ve Teknoloji Haftası 20/03/2019 - Dünya Mutluluk Günü 23/04/2019 - Ulusal Egemenlik ve Çocuk Bayramı 25/04/2019 - İstatistik Günü 01/05/2019 - İşçi Bayramı 12/05/2019 - Anneler Günü 19/05/2019 - Gençlik ve Spor Bayramı 3-8/06/2019 - Ramazan Bayramı 05/06/2019 - Dünya Çevre Günü 12/06/2019 - Dünya Çocuk İşçileri ile Mücadele Günü 16/06/2019 - Babalar Günü 17/07/2019 - Dünya Emoji Günü 10-14/08/2019 - Kurban Bayramı 30/08/2019 - Zafer Bayramı 29/10/2019 - Cumhuriyet Bayramı 31/10/2019 - Dünya Tasarruf Günü 10/11/2019 - Atatürk’ü Anma Günü 24/11/2019 - Öğretmenler Günü 05/12/2019 - Dünya Mühendisler Günü 10/12/2019 - Dünya İnsan Hakları Günü 31/12/2019 - Yeni Yıl


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.