3. VISION, GOALS AND POLICIES

This section describes the Vision, Goals, and the Policy framework for implementing the vision for the Downtown and El Camino Real Specific Plan Area. The Specific Plan Vision is aligned with the vision and guiding principles set forth in the General Plan.

DISCLAIMER: This image is for representation purposes only. It is a conceptual massing model, not a final built-out model.

The Specific Plan Area that includes the downtown along Broadway Avenue as well as the El Camino Real corridor is the economic heart of Millbrae. The Specific Plan Area represents a tremendous opportunity for the City of Millbrae to address future needs in housing, diversified economy, multi-modal transportation choices, expanded community amenities, and sustainable living. As the Specific Plan Area encompasses downtown, it offers a prime opportunity to create a strong sense of place and identity for Millbrae. The Specific Plan seeks to set forth a long-range vision that leverages the opportunities and aligns with the City’s General Plan Guiding Principles. The Plan outlines policies to ensure