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Understanding Your Target Audience
Define your ideal customer and their interests.
Find out which platforms are used the most frequently by your audience.
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Think about your target audience and where they spend their time online.
Identifying Your Goals
Define your marketing goals before selecting channels.
Consider your target audience and where they spend their time online.
Evaluate the strengths and weaknesses of each channel in relation to your goals.
Search Engine Optimization (SEO)
Use relevant keywords and meta tags, create highquality content, optimize website speed, and build backlinks to improve search engine rankings.
Pay-Per-Click Advertising (PPC)
PPC is a powerful tool to reach your target audience. Identify your business goals, budget, and ideal customer to choose the right platform and keywords.
